Operation Assistant - Thane -WFO

Performance Marketing Executive (Meta, Google & Shopify | Luxury D2C Brands)

📍 Near Khan Market, New Delhi (On-site)

🏢 The Brand Concierge

Role Overview

We are looking for a performance-driven marketing professional with hands-on experience in Meta Ads, Google Ads, and Shopify for luxury D2C brands across jewellery, home décor, lifestyle, and fashion. This role is ideal for someone with 2–4 years of experience in paid media and growth marketing, with a strong understanding of scaling premium brands through data-led strategies and conversion optimization.

Key Responsibilities

• Plan, execute, and optimize paid campaigns across Meta Ads (Facebook & Instagram) and Google Ads (Search, Display, YouTube)

• Manage end-to-end campaign setup including targeting, budgeting, creatives, and A/B testing

• Drive acquisition, conversions, and ROAS for Shopify-based D2C brands

• Optimize Shopify funnels (landing pages, product pages, checkout) for higher conversion rates

• Track and analyze performance (CPC, CPA, CTR, ROAS) with data-driven optimizations

• Set up and manage Meta Pixel, Google Analytics, and conversion tracking

• Build and scale retargeting and audience segmentation strategies

• Collaborate with creative teams to deliver high-performing, brand-aligned ad creatives

• Monitor trends, platform updates, and new ad formats across Meta and Google

Good to Have

• Experience working with luxury, fashion, lifestyle, or home décor brands

• Understanding of premium consumer behavior and purchase journeys

• Experience with Shopify plugins, landing page tools, or CRO tools

• Exposure to influencer-led performance campaigns and UGC-driven ads

• Agency experience handling multiple clients and budgets

Why Join The Brand Concierge?

• Work with premium and luxury D2C brands across fashion, lifestyle, beauty, and home

• Be part of a fast-growing, creative, and performance-driven agency

• Hands-on ownership of high-impact campaigns across Meta, Google, and Shopify

• Collaborative environment with design, content, and strategy teams

• Opportunity to grow into a senior performance marketing role

About The Brand Concierge

The Brand Concierge is a marketing agency specializing in customized, strategy-led solutions for premium and luxury brands. We work across fashion, lifestyle, beauty, home, and legacy segments to drive measurable, performance-led growth.

Our core services include performance marketing, social media marketing, influencer marketing, and branding—helping brands build a distinct identity and scale sustainably in the digital landscape.

Job Description

Our client is a brand co-creation platform that transforms powerful ideas into authentic, profitable, and experience-led brands that can define the future of brands in key consumption categories. They are a team of experienced entrepreneurs, marquee investors, and industry professionals who have expertise and experience in building some of the most popular brands in the country.

What will you be doing?

• Own the solution design and user experience aspects of any project/product. This includes conducting user research through interviews, observations and other research methods & translating it into insights that are simple, and intuitive and result in delightful user experiences.

• Understands product specifications and identifies user touchpoints/ interactions through the various journeys

• Work closely with the product team to translate business requirements into user personas, conceptual diagrams, wireframes, prototypes (paper sketches to high- -fidelity), flow diagrams and finally production quality mocks for web, mobile web and apps.

•Create images and videos for our various products selling on multiple e-commerce websites.

•Producing graphic content for landing pages, page layouts, site graphics & static & banners

•Defining standards and guidelines for UI and Usability.

•Will work across different brands from fashion/BPC categories and other categories

•Suggest design solutions in the form of sketches, storyboards, wireframes, and paper/interactive prototypes.

Requirements

What will you bring?

•You are comfortable working hands-on in a fast-paced start-up environment.

•Must have the ability to work with a sense of urgency and be able to successfully navigate changing priorities

•2-3 years of experience as a visual designer

•Advanced proficiency in visual design software, such as Adobe Creative Suite's InDesign, Photoshop, and Illustrator or any other relevant tools

•Knowledge of 3D design and animation tools such as 3DS Max, Maya

Benefits

Why work with us?

•You will be part of our founding team and get your hands dirty in the 0-1 stage of building a D2C brand.

•You will work with a solid set of people from diverse backgrounds.

•You will independently lead projects and have ownership of your deliverables.

•You will be pushed out of your comfort zone and watch your learning curve spike.

• 2 - 5 years of hands-on experience with Mongo DB as a Developer.
• Deploy and create MongoDB clusters with appropriate configuration once the machines are provisioned
• Be able to script, and have programming ability with MongoDB shell and/or other programming languages
• Configure and monitor replica sets and Sharded Clusters
• Ability and experience in working with applications that work with MongoDB such as Java, Node.js and/or others
• Experience with MongoDB security, managing roles and permissions
• Experience with MongoDB backups and restores, manually and using MongoDB and other tools
• Knowledge and experience in working with MongoDB Ops Manager and/or Cloud manager
• Knowledge and/or experience working with MongoDB Atlas
• Knowledge of at least one DevOps tool such as Puppet, Chef, Ansible or similar
• Experience with ORM tools such as spring data is preferred.

What You’ll Do:

• Enable and exercise your problem solving and analytical skills.
• Design and develop Java/J2EE based full stack software components including complex modeling, MVC based UI, etc.
• Ensure applications are implemented to meet business and technical requirements.
• Work with high performing engineering teams across global locations.

.What You Need to Be Successful:

• Bachelor’s degree in Computer Science or equivalent.
• Solid 5-10 years hands-on design and coding experience.
• Familiarity with Agile development, JSF/Primefaces, JPA/Hibernate, Spring, ActiveMQ.
• Strong object-oriented design, Java/J2EE and MVC architecture based programming skills.
• Solid relational DBMS skills using MySQL, or other RDBMS products.
• Desirable - Experience in Big Data Technologies (Hadoop, ElasticSearch, Kafka, MongoDB, etc.)
• Nice to have - Real-world experience in large scale, and high availability implementations.
• Experience developing web services using REST and SOAP approaches.