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Job Title: Growth Marketing Analyst

About MyYogaTeacher

MyYogaTeacher is a well funded Silicon Valley startup with headquarters based in California, USA and Bangalore, India. We have a marketplace product for Yoga where we connect incredible Yoga Teachers from India with clients in the US, for online 1-on-1 Yoga & Fitness sessions.

We have a team of 60+ people across various functions – Marketing, Product, Engineering, SDET, Customer Support, Design, Operations, Data Science and Executive Leadership. We hire extremely skilled, smart, trustworthy, kind, supportive, and caring people. You will be working in a stimulating environment.

Being a seed funded company, there is a tremendous scope for growth for people joining at this stage. You could potentially catapult 5-10 years of your career by working in a team like our’s! You will be working closely with the executive leadership.

The CEO is Jitendra Gupta, and this is his 3rd business. His previous venture (Punchh) was acquired for $500 Million in 2021. He has hand picked everyone on the team.

Read more on our website

MyYogaTeacher is seeking a Growth Marketing Analyst for our lean and dynamic marketing team. As a Growth Marketing Analyst, your job will be to create project definitions, carry out required research, coordinate with people and processes to ensure that our projects are delivered on time and produce the desired results, measure results once the projects are released and identify growth opportunities. You will be the go-to person for everything involving a marketing project’s organization and timeline.

Expected experience: 2+ years

Job Description: You will be responsible for 

Growth Strategy & Execution:

• Develop and implement data-driven strategies to drive customer acquisition, engagement, and retention.
• Collaborate with product, design, data science and engineering teams to align growth initiatives with overall business goals.

Email & SMS Marketing Optimization:

• Launch, manage, and optimize multi-channel marketing campaigns, with a focus on customer experience, conversion and retention.
• Run A/B tests, analyze campaign performance, and continuously refine to improve key metrics such as open rates, click-through rates (CTR), and conversion rates.

Product & Pricing workflow Optimization:

• Optimize the landing pages, onboarding funnels, pricing pages and other key areas of the product for better conversion rates and customer retention.
• Conduct A/B testing on pricing models, page layouts, and messaging to improve customer understanding and purchase decisions.
• Support the team for paid acquisition channels with data-driven insights to optimize campaigns and ensure maximum ROI.

Upsell and Cross-Sell Funnel Development:

• Develop strategies, design and optimize upsell and cross-sell funnels to increase customer lifetime value (CLV) at different stages of the customer journey.
• Monitor the performance of upsell funnels and optimize them through continuous testing and refinement.

Data Analysis & Reporting:

• Analyze customer behavior, product performance, and market trends to provide insights on how to maximize user conversion and identify growth opportunities.
• Track and report on key growth metrics, including CAC (Customer Acquisition Cost), CLV, email and SMS campaign performance, and upsell funnel success.
• Present data insights to key stakeholders and provide actionable recommendations for future growth initiatives.

Market Research & Competitor Analysis:

• Learn required technical skills on the job, stay ahead of digital marketing trends, tools, and technologies to implement best practices.
• Monitor industry trends and identify new opportunities, to improve our growth strategies and stay ahead of competitors.

Required Skills:

We're looking for someone who is organized, self-motivated, and takes ownership of their projects and tasks. The required skills are

1. Education: Bachelor’s degree in Marketing, Business, Economics, Data Science, or a related field.
2. Experience: 2-4 years of experience in a growth marketing, product marketing, or marketing analyst role, preferably in a startup or high-growth company.
3. Marketing Channels: Proven experience in email and SMS marketing, and familiarity with other digital marketing channels such as paid media, SEO, and social media.
4. Pricing & Funnel Optimization: Experience with A/B testing and optimizing conversion on pricing pages and upsell funnels.
5. Data Analysis: Strong analytical skills with the ability to interpret data, identify trends, and provide actionable insights.
6. Tools & Platforms: Experience with marketing and analytics tools such as Google Analytics, Tableau, ActiveCampaign, Twilio (for SMS), and other CRM/email marketing tools would be preferred.
7. A/B Testing: Hands-on experience with running A/B and multivariate tests to optimize campaigns.
8. Communication: Excellent communication skills, strong analytical and problem solving skills, be able to find good solutions to simple and complex problems, and known for getting things done.
9. Organization: Able to manage multiple projects at one time while keeping aligned with the big picture and taking care of the many little details.
10. Agile: Able to pivot strategies or a project's direction quickly, when company strategy requires it.
11. Commitment: Go the required length to meet the committed deadlines, does not require a follow up for agreed on deliverables.
12. Team Collaboration: Strong collaboration skills to work effectively across teams, including product, sales, and engineering.

We're hiring for talent, skill, work ethic and professionalism.

Must be willing to work evenings, much of the team is in the US PST time-zone, so our team often does meetings from 8:00AM-11:30AM PST.

Growth Manager for key Accounts, Sales Operations, Multi geography sales co-coordination and operations, P&L responsible

Monitor sales metrics and manage the entire sales process across the team Lead and motivate the sales team to achieve and exceed specific goals Build a high-performance sales team to ensure customer satisfaction

Responsibilities

• Accountable for entire presales related activity such as Requirements Capturing, Analysis, Proposals, Estimation, Project Timelines
• International Sales (Inbound / Outbound)
• Solution Sales
• Business Consulting & Account Management
• Bringing expertise in client acquisition and contract negotiation along with relationship-building, and team leadership abilities.
• Results-driven and proactive with a demonstrated record of accomplishment in meeting and exceeding sales and revenue objectives.
• Quarterly/Annual revenue goal setting and resource planning to achieve them.
• Gathering requirements to understand the needs of clients, and their problem statements.
• Demonstrating solutions to stakeholders and getting closure by negotiating on price.
• Key Account Management for bigger revenue and becoming strategic partners
• Create effective strategies to target new markets after researching and analyzing competitor behavior, change in the market, etc.
• Work with the marketing team to increase engagement in target demographics
• Handle customer relations issues, enabling quick resolution and client satisfaction
• Managing and defining Outbound lead channels which includes data research on targeted companies, campaign management, and follow-up management.
• Attend networking events, community events, and hearings to generate leads
• Upsell additional products as the need arise

Desired Skill

• Knowledge of legalities and compliances in staff augmentation in the IT industry
• Proven ability to influence cross-functional teams
• Good communication skills

AWS, Linux, VMware, Vcenter, ESXI, AIX Patching, RHEL, PAM, Ansible, Networking, OS RHEL, Oracle, Filesystems

• Acting as a central point and facilitator for all financial reporting
• Helping develop detailed dashboards and KPIs and ensuring robust systems to track and monitor impact, financial and operating information
• Preparing necessary materials and information for the Board
• Ensuring robust governance norms are in place
• Ensuring timely and comprehensive financial reporting to all the funders, as outlined in contracts with funding agencies
• Preparing statements and necessary reports for the investors
• Coordinating with and responding in a time-bound manner to the information requested by investors
• Managing cash flows and treasury functions
• Managing banking relationships
• Developing profit center-wise budgets
• Preparing and maintaining regular financial reports; monthly expense forecast by segment (vs. projections); rolling 3-month cash out-flow forecast
• Maintaining of books of accounts through Tally/ Quickbooks and related activities
• Incorporating profit center wise reporting and analysis in the accounting system to separately track the performance of each activity against budget/projections
• Conducting all month-end closing activities including general ledger maintenance, balance sheet reconciliations, fixed asset verification, and corporate/overhead cost allocation
• Ensuring timeliness, accuracy, and usefulness of financial and management reporting
• Preparing of month-end, quarter-end, and year-end financial statements
• Managing payroll and employee reimbursements
• Assisting in computing taxes and preparing tax returns (TDS, GST, Professional Tax, etc.)
• Reviewing and streamlining the financial, reporting, and compliance functions
• Developing and documenting robust accounting policies and procedures
• Ensuring maintenance of appropriate internal controls and financial procedures, at all times
• Serving as a key point of contact for internal and external auditors
• Managing preparation and support of all internal and external audits
• Participating in HR Administration in areas such as PF, offer letters, increments, appraisals, insurance policies, etc
• Managing the company’s assets, leases, and insurance coverage
• Reviewing all agreements and MoUs and appraise the management about any financial liability, prior to commitments made and signatures by authorized signatories
• Overseeing Admin, vendor, and office management to manage various facets of business – travel, corporate gifting, printing & stationery, etc

Desired Candidate Profile

• Qualified Chartered Accountant
• 5+ years of experience that is relevant to the above role
• Experience in a startup is preferred
• Good understanding of, interest in, and aptitude for financial accounting, business, and financial analysis, GST, Income Tax, Companies Act, etc.
• Attention to detail, strong analytical skills, business awareness, and problem-solving skills
• Strong oral and written communication skills
• Ability to work under pressure and deliver high-quality work with tight timelines

• 4.5+ years Experience with AngularJS
• Available for immediate joining 
• Strong expertise with HTML, CSS, and writing cross-browser compatible code.
• Good understanding of AJAX and JavaScript Dom manipulation Techniques
• Experience with RESTful services
• Experience in JavaScript build tools like grunt or gulp
• Expert in any one of the modern JavaScript MV-VM/MVC frameworks (AngularJS, JQuery, NodeJS, GruntJS)
• Hand on and implements complex AngularJS applications, directives, controllers, services
• Critical thinker and problem-solving skills
• Team player

We are hiring for Angular Developer. Opportunity to make a difference, chance to work on cutting edge technology, flexible work hours, rewarding career, work from home option.

1. Minimum experience of 1 year and maximum 3 years in Angular 5+ version
2. Preference- If the candidate is full stack developer and has an additional skill
3. Position opened for immediate joiners (Maximum within 15 days of offer)