Marketing Design Associate

Greetings from Analyttica Datalab. We are currently seeking an Analytics Manager to join our team!

If you are looking for a place to grow your skills and share our values this can be the right opportunity for you.

• Role: Analytics Manager
• Relevant Experience: 7-9 Years
• Type of Role: Full-Time
• Notice Period:1 Month or Less (Immediate Joiners-Preferred)
• Mandatory Skills: Data Analytics, Marketing Analytics, A/B Testing, SQL, Logistic Regression, Segmentation, Customer Analytics, Fintech, Python
• Work Location: Bangalore

About Us

We are fast growing technology enabled advanced analytics and data science start-up. We have clients in USA and India and those two geographies are our current market focus. We are developing

an Artificial Intelligence (AI) embedded data science and analytics product platform (patented in US) with a series of offerings to solve real world problems. We have a world-class team of in-house

technocrats, external consultants, SMEs, data scientists, and experienced business professionals driving the product journey.

What Can You Expect?

Along with the commercial aspects of the engagement (no bar for the right candidate), you can expect an agile environment, with progressive culture and state of the art workplace. You will be presented with a great learning opportunity, while interacting with people from diverse background with the depth and breadth of experiences. Our technical, SME, and business leadership team comprises of each professional with 15+ years of experience and strong credibility to their names.

What Role You Are Expected To Play?

As a Product Analytics Manager focused on growth, you’ll be responsible for guiding the Product Analytics feature and experimentation roadmap which may include but is not limited to go-to-market strategy for partnerships and application of analytics for optimizing the acquisition funnel strategy for our client. Specifically,

you will be responsible for driving higher originations by converting web and app visitors to long-term customers.

Roles and Responsibilities:

• Ability to work hands-on on the top prioritized and strategic initiatives to drive business outcomes.
• Lead and mentor a team of sr. analysts and analysts, fostering a culture of collaboration and data-driven decision-making.
• Work closely with US stakeholders and manage expectations on project delivery, team management and capacity management.
• Develop and implement measurement strategies across marketing and product initiatives, ensuring data accuracy and integrity.
• Conduct in-depth analyses of marketing and product performance, identifying key trends, opportunities, and areas for improvement.
• Design and execute A/B tests to optimize marketing campaigns and product features.
• Prior experience in lifecycle marketing and product cross-selling is preferred.
• Develop and maintain dashboards and reports to track key metrics and provide actionable insights to stakeholders.
• Collaborate closely with cross-functional teams (marketing, product, engineering) to understand business needs and translate data into actionable recommendations.
• Stay up to date on industry trends and best practices in analytics and data management.
• Own the delivery in-take, time management and prioritization of the tasks for your team, leveraging JIRA
• Prior experience working for a US based Fintech would be preferred.

Essential Experience and Qualification:

• Minimum 7 years of experience in marketing and/or product analytics.
• Bachelor's degree in a quantitative field (e.g., Statistics, Mathematics, Computer Science, Economics). Master's degree is a plus.
• Proven expertise in SQL and data management.
• Hands-on experience with Python and advanced analytics techniques (e.g., regression analysis, classification techniques, predictive modeling).
• Hands-on experience with data visualization tools (e.g., Tableau, Looker).
• Hands-on exposure to Git & JIRA for project management.
• Strong understanding of A/B testing methodologies and statistical analysis.
• Excellent communication, presentation, and interpersonal skills.
• Ability to manage multiple projects and deadlines effectively.
• Coach and mentor team members on refining analytical approach, time management & prioritization.
• Prior experience working in a fast paced environment and working with US stakeholders

People & Culture

As a company, we believe in working hard and

letting our passion drive us to dream high and

achieve higher. We inspire innovation through

freedom of thought and creativity, and pursue

excellence while ensuring that our integrity

and ethical foundation remain strong.

Honesty, determination, and perseverance

form the core of our value system. Analyttica’s

versatile talent fulfils our value proposition by

taking on fresh challenges and delivering

solutions that blend skill and intuition (science

and art). Understanding the customer/partner

mindset helps us provide technology enabled

scientific solutions at scale for sustainable

business impact.

Industry

Backend Developer (Python)

Company and Founders
Egregore Labs (http://www.egregorelabs.com/">www.egregorelabs.com) is a financial software company founded in 2017 by Prashant Vijay (ISB, Tulane) & Hari Balaji (IIM Ahmedabad, IIT Madras) both of whom have spent over a decade each in Financial Services, with a majority of their experience at Goldman Sachs across New York, Hong Kong & Singapore in roles across Trading, Quant & Technology. More about the founders is available here and here

We operate at the intersection of Unstructured Data and Finance. We run multiple products, including Romulus (http://www.romulus.co/">www.romulus.co) and Robana (http://www.robana.ai/">www.robana.ai) - all our products work on the same underlying principles and set of technologies.

Ideal Background

• At least 2 years experience in back-end development in a fast-paced environment, working in Python
• Deep understanding of technologies used in web-deployed SaaS products, including Rest APIs
• Exposure to AWS, Azure or other cloud providers
• Sound understanding of computer science principles
• Exposure to any of the following
• Financial services
• Natural Language Processing
• Robotic Process Automation
• Intelligent Document Processing
• Document Management and Repositories

Opportunity
We will share our workload as a team and we expect you to work on a broad range of tasks. Here’s are some of the things you might have to do on any given day:

• Developing APIs and endpoints for deployments of our product
• Infrastructure Development such as building databases, creating and maintaining automated jobs
• Build out the back-end to deploy and scale our product
• Build POCs for client deployments
• Integrate our products with 3rd party products/tools/services
• Document your code, write test cases, etc.

Skills

• Hands-on experience with Python (2+ years)
• Sound understanding of Postgres and NoSQL databases such as MongoDB
• Deep familiarity with UNIX, major cloud platforms (AWS, Azure), DevOps
• Understanding of databases, and related tools, paradigms
• A computer science education would be great, but other engineering disciplines are ok as well

Desirables
We are looking for a person who has :

• Resourcefulness- - we're looking for versatile developers who are good at figuring out what they need to use, learn, build, re-purpose to get the job done quickly and efficiently.
• Ownership- - We like to be directive and not prescriptive in our management. We- d love for you to take ownership of what you work on, and tell us what to do, rather than the other way round.
• Work Ethic- - We- ve grown up on Wall Street. We work hard, and have aggressive goals. We want our team-mates to be focused, goal-oriented and consistent high achievers.
• Execution Focus- - Our business is about getting things done, and getting things done right. We want outcome focused colleagues who can multi-task, and execute quickly and elegantly.

Work From Home

Package: 7-12 LPA

Location: Ahmedabad (Temporary WFH)

Designation: QA Engineer

Experience: Fresher to 3 Years

Salary: As per market standards

Responsibilities

1-Should have played a vital role in Setting up Automation Frameworks, Processes, and Standards.

2-Expert proficiency in automation scripting using Java or other scripting languages.

3-Experience in using automation tools like Selenium/Webdriver, Sikuli, Junit/JMeter, etc.

4-Good expertise in System, Regression, Smoke, Sanity, Ad-Hoc, Browser Compatibility, and Interface testing.

5-Prepare test case for Functional, Non-Functional, Integration and Usability, UI.

6-Experienced with a defect and bug tracking tools like Bugzilla, JIRA, etc.

7-Hands on experience in Test Planning, Test designing, and Test Execution, Defect Tracking & Defect Reporting.

8-Experience working in an agile development environment and scrum methodologies.

9- Involvement in setting up Test Environments, Requirements Management, Requirement Analysis.

10-Good understanding of database.

11-Should have experience in API testing.

12- Should have knowledge of payment gateway testing.

13- Good Knowledge of Performance Testing, Regression Testing, DataBase testing, Android Testing.

Qualifications

Education: B.E/B.Tech BCA/MCA

We are looking for a Product Manager who is passionate about building products that customers love. You will join a dynamic and fast-paced environment and work with cross-functional teams to design, build and roll-out products that deliver the company’s vision and strategy.

Responsibilities:

• Gain a deep understanding of customer experience, identify and fillproduct gaps and generate new ideas that grow market share, improve customer       experience and drive growth
• Create buy-in for theproduct vision both internally and with key external partners
• Developproduct pricing and positioning strategies
• Translateproduct strategy into detailed requirements and prototypes
• Scope and prioritize activities based on business and customer impact
• Work closely with engineering teams to deliver with quick time-to-market and optimal resources
• Driveproduct launches including working with public relations team, executives, and other product management team members
• Evaluate promotional plans to ensure that they are consistent withproduct line strategy and that the message is effectively conveyed
• Act as aproduct evangelist to build awareness and understanding
• Represent the company by visiting customers to solicit feedback on company products and services

Requirements:

• Proven work experience inproduct management 
• Proven track record of managing all aspects of a successfulproduct throughout its lifecycle
• Proven ability to developproduct and marketing strategies and effectively communicate recommendations to executive management
• Solid technical background with understanding and/or hands-on experience in software development and web technologies
• Strong problem solving skills and willingness to roll up one’s sleeves to get the job
• Skilled at working effectively with cross functional teams in a matrix organization
• Excellent written and verbal communication skills

• Set sales goals, compare performance to goals, and adjust goals as needed
• Assess current team processes and procedures, identify opportunities for improvement, and implement them
• Develop individual quotas and assign territories for team members
• Provide detailed and accurate sales forecasts
• Coach, mentor, and provide feedback to team members
• Foster a competitive yet collaborative team environment
• Assess individual performance through observation and measurement, and suggest corrective actions as needed

• Bachelor's degree in Business, Marketing, Communications, or related field
• 0-5 years of experience in sales
• Strong oral and written communication skills
• Proven ability to lead a team to meet quotas
• Excellent leadership skills
• Experience setting sales goals
• Results-oriented with strong analytical skills
• Deep understanding of CRM systems and best practices
• Proficient in Microsoft Office

• Create Email, SMS & push campaigns to increase conversions rates & repeat purchases
• creating user journeys using marketing automation tool (web engage) to increase retention rates (purchases from returning users)
• A/B testing the campaigns to increase CTRs, open rates & conversions from the campaigns

Requirement

• Should have exposure of working on D2C (Direct to Consumer)/B2C (Business to Consumer) brands E-commerce websites

Skill required

• Expertise in creating email & SMS campaigns
• Analytical mindset
• Prior experience with web engage is an added advantage
• Candidates working for B2C or D2C background is mandatory.
• Expertise in retention and retargeting campaigns is an added value.
• Candidates who can join immediately or max 15 days can apply

Excellent communication skills, and able to communicate with clients across the world.
-Generate Business from Online Bidding Portals (Upwork / GURU / PPH) and from other websites.
-Identify, create and pursue new business opportunities and clients.
-Should be flexible with working hours when required.
-Achieving business targets.
-To be involved in Pre-Bids, Follow-ups, Competition Analysis.
-Propose project budgeting to the client.
-Creating and follow-ups on leads and inquiries.
-Ensuring correspondence between clients and the customers
-Market Research
-Willing to work in Business Development/Sales
-Confident and smart personality