Market Expansion Associate at Classplus · Noida · 1 - 4 years · ₹7L - ₹10L / yr · Raised funding · Posted 6 Feb 2023
About us:
Classplus is India's largest B2B ed-tech start-up, enabling 1 Lac+ educator and content creators to create their digital identity with their own branded apps. Starting in 2018, we have grown more than 10x in the last year, into India's fastest-growing video learning platform.
Over the years, marquee investors like Tiger Global, Surge, GSV Ventures, Blume, Falcon, Capital, RTP Global, and Chimera Ventures have supported our vision. Thanks to our awesome and dedicated team, we achieved a major milestone in March this year when we secured “Series-D” funding.
Now as we go global, we are super excited to have new folks on board who can take the rocketship higher🚀. Do you think you have what it takes to help us achieve this? Find Out Below!
Note - Malayalam, Telugu, and Kannada speaking candidates apply only!
Work from office (Noida) till probation period, post which remote work.
What you will do?
- Discover/ connect/ pitch/ onboard niche e-learning content creators in the universe
- Come up with out-of-the-box strategies to engage with potential content creators using various channels in a cost-effective manner
- Help customers understand and imagine the possibilities and potential that our platform provides to them
- Be proficient in conducting live demos and resolving any technical queries that the customers might have
You should apply if you
- Have a strong business acumen, strong analytical aptitude and a problem-solving attitude
- Are multi-tasker, critical thinkers, and tactical executioners
- Have worked with different teams and stakeholders and built strong customer relations
- Have worked with high-growth start-ups for a year or longer
- Have excellent communication and interpersonal skills
Work from office (Noida) till probation period, post which remote work.

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Role Overview:
We’re hiring a Senior Business Development Associate who excels at communication, relationship-building, and converting leads into long-term learners. Ideal for candidates who can clearly present value, understand student needs, and drive growth.
Key Responsibilities:
- Engage with prospective students/clients via calls, chats, and meetings
- Clearly explain courses, outcomes, and value propositions
- Convert leads into enrollments through effective communication
- Build and maintain strong customer relationships
- Collaborate with marketing and product teams for growth initiatives
Requirements:
- 1–5 years in sales/business development (EdTech preferred)
- Excellent verbal & written communication (must-have)
- Strong persuasion and negotiation skills
- Target-driven with a customer-first approach
Core Strength:
Ability to communicate confidently, build trust, and drive conversions.
Business Development Associate (BDA) | Senior Business Development Associate
Company: Scaler Academy
Hiring Partner: OmniJobs
Location: Gurugram / Bangalore
Employment Type: Full-Time
CTC: ₹7 LPA – ₹11.4 LPA
About Scaler Academy
Scaler Academy is a leading upskilling and higher-education platform focused on helping students and working professionals build industry-relevant skills and advance their careers.
About the Role
We are looking for enthusiastic and target-oriented Business Development Associates (BDA) and Senior Business Development Associate to join the sales team at Scaler Academy. The role involves engaging with prospective learners, understanding their career goals, explaining relevant Scaler programs, and converting qualified leads into enrollments.
Key Responsibilities
- Connect with prospective students/leads through calls and other communication channels.
- Follow up with prospective learners and maintain regular communication.
- Handle candidate queries and address concerns effectively.
- Achieve individual and team sales targets.
- Maintain accurate records of leads, follow-ups, and conversions.
Eligibility Criteria
- Qualification: Graduation in any discipline.
- Experience: 0–6 years of experience in sales or related customer -facing roles. (1+ year of EdTech experience is preferred)
- Strong communication and interpersonal skills.
- Comfortable working in a target-driven environment.
- Candidates with a strong interest in sales and business development are encouraged to apply.
Why Join?
- Opportunity to work with a leading EdTech organization.
- Strong career growth opportunities in sales and business development.
- Exposure to consultative selling and the education technology sector.
- Performance-driven learning and development environment.
Apply now and fill up this form
About Us
We are the largest and most active online platform for international education!
Yocket was established in 2015 with a mission to connect people to the world's best
learning opportunities. Today, Yocket is the largest community-driven online platform
for international education.
We specialize in premium counselling services for students with ambitions of
pursuing higher education abroad by connecting them to the best universities in the
world. We offer a comprehensive range of services, including expert counselling, test
preparation, visa assistance, and even loans to facilitate your educational journey.
Till date, we have helped more than 10,00,000 students across countries pursue
their higher education. Our students have secured admissions in all of the world's
top 100 global universities, including prestigious institutions such as Harvard
University, MIT, Stanford, University of Oxford, and Columbia University.
We've assisted over 5,700 students in obtaining loans securing more than INR 1,500
Crores, spanning across 15 countries, and have partnered with 12+ lenders like
HDFC, Avanse, Incred, Leap Finance, Union Bank, Axis, and Yes Bank.
At Yocket, we strive to help our employees find passion and purpose. Join us in
changing the way students make their decisions about education. If you wish to
create an impact and help students get the best education by taking our vision
ahead, we would love to have you on our team!
Job Description
Direct revenue generation through B2C sales.
Responsible for meeting and exceeding sales targets.
Building rapport with students and their parents to drive conversions.
Understanding student profiles to offer tailored solutions.
Open to making calls and following up from different lead sources.
Participating in virtual/physical events, seminars, and webinars.
Requirements
Fresher to maximum 5 years of experience in sales.
Proven ability to meet or exceed targets.
Bachelor's degree or equivalent experience.
Prior experience in target-based sales or revenue-focused roles is a plus.
Exceptional written and verbal communication skills.
Highly organized and detail-oriented.
Strong interpersonal and persuasion skills.
Experience in EdTech sales will be a strong advantage.
Familiarity with CRM tools is preferred.
Benefits
Medical Insurance for you and your family.
No-boss culture – We value ideas over hierarchy.
Access to a psychological counselor – Mental health support provided
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
BusinessDevelopmentAssociate (#BDA)
📢 Mega Hiring Drive for #InsideSales and #EdTech professionals!
💼 Role: Business Development Associate (BDA)
📍 Location: Gurgaon (Work From Office)
💰 CTC: Up to 8 LPA
📅 Week Offs: Sunday & Monday
🎯 Experience: 0–2 Years
🎓 Eligibility:
• UG: #BTech, #BCom, #BBA
• PG: #MTech, #MBA (Marketing & Sales)
• Age: Up to 29 Years
⭐ Preferred Background:
#EdTech | #EducationSales | #AcademicCounsellor | #AdmissionCounsellor | #CareerCounsellor | #B2CSales | #BusinessDevelopment | #InsideSalesExecutive
Title:- Business Development Associate (BDA) & Sr. BDA
Department:- Sales
Work Locations:- Gurugram, Bangalore
Role type:- Full-Time
About the Role
We are looking for energetic, target-driven, and customer-focused professionals to join our EdTech client as Business Development Associates (BDA) / Senior Business Development Associates (Sr. BDA). The role involves counselling prospective students, managing leads, and converting enquiries into enrolments.
Eligibility
· Qualification:- Graduate in any discipline
· BDA:- 0-2 years of experience; freshers with good communication skills can apply.
· Sr. BDA:- 2-6 years of relevant experience, preferably in EdTech/ Inside Sales.
Key Responsibilities
· Handle and convert leads through calls, WhatsApp, and other channels.
· Counsel students/parents and recommend suitable courses.
· Achieve monthly sales and enrolment targets.
· Manage follow-ups and maintain the sales pipeline/CRM.
· Handle customer queries and objections effectively.
· For Sr. BDA: mentor junior team members and support team targets.
Required Skills
· Excellent communication and interpersonal skills.
· Strong persuasion, negotiation, and objection-handling abilities.
· Target-oriented and self-motivated approach.
· Basic knowledge of CRM/MS Office.
Salary
· BDA: 6 LPA - 7 LPA
· Sr. BDA: 7 LPA – 8.4 LPA
Other Benefits
· Performance- based incentives.
· Training & learning opportunities.
· Performance based career growth.
· Employee engagement activities and rewards.
Apply Now to build your career in the fast- growing EdTech industry.
Role Objective
The Business Development Team is responsible for acquiring enrollments by engaging with prospective learners from first contact through enrollment. The role focuses on converting intent into action, building a sustainable enrollment funnel, and expanding reach through both inbound and self-generated leads.
Roles and responsibilities
- Own all inbound inquiries across calls, email, WhatsApp, chat, and web forms, ensuring timely response and consistent follow-through until enrollment or clear closure.
- Engage prospects in structured discovery conversations to understand their goals, background, readiness to enroll, and decision-making constraints.
- Lead sales discussions with clarity and purpose, guiding prospects toward informed and timely enrollment decisions.
- Present program offerings transparently and confidently, covering structure, duration, fees, certification value, learning outcomes, and expectations.
- Connect learner needs with relevant program benefits, clearly explaining how the offering aligns with their academic, professional, or career goals.
- Address questions and concerns around pricing, workload, credibility, timelines, and outcomes with honesty, data, and confidence.
- Drive enrollments using clear next steps, timely follow-ups, and well-defined closure conversations.
- Build and manage a strong enrollment funnel, ensuring every lead is actively progressed, reviewed, or intentionally closed.
- Maintain discipline within the pipeline by documenting interactions, tracking next actions, and avoiding stagnant or unworked leads.
- Proactively generate leads through LinkedIn outreach, referrals, professional networks, and personal prospecting efforts.
- Follow up consistently and thoughtfully to keep prospects engaged until they enroll, opt out, or move into long-term re-engagement cycles.
- Take ownership of assigned enrollment targets, regularly reviewing performance and adjusting outreach strategies to stay on track.
- Maintain accurate and up-to-date records in CRM systems, ensuring visibility into lead status, conversations, and outcomes.
- Identify early signs of drop-off and attempt revival before leads age out of the active funnel.
- Adhere to ethical communication practices when providing information about programs.
- Follow responsible marketing practices by aligning all interactions with data privacy norms, respectful communication standards, and culturally sensitive messaging across regions.
- Work closely with the Admissions, IT, Data, and Academic teams to ensure enrolled learners experience a smooth handover, complete documentation, and a seamless onboarding journey.
- Share insights, concerns, and patterns observed in learner conversations with Marketing and internal teams to continuously improve messaging, targeting, and program positioning.






