MSSQL broadcomm

We are looking for an experienced Marketing Manager to lead our digital marketing efforts. This role will focus on increasing our visibility, generating quality leads, and driving sales through a blend of SEO, LinkedIn outreach, email marketing, and paid ads on Google, Facebook, and other channels. You will work closely with the sales team to ensure marketing efforts are effectively aligned with business goals and sales targets.

Key Responsibilities:

SEO Strategy & Execution:

• Develop and implement SEO strategies to improve organic search rankings and drive organic traffic.
• Perform keyword research, on-page and off-page SEO, and content optimization.
• Monitor SEO performance and make adjustments to maximize impact.

Lead Generation via LinkedIn & Email Marketing:

• Execute LinkedIn outreach and email campaigns to target and generate high-quality leads.
• Build and manage email marketing funnels to nurture and convert leads.
• Optimize LinkedIn strategies for better engagement and conversion.

Paid Advertising Campaigns:

• Plan, manage, and optimize paid advertising campaigns on Google, Facebook, and other relevant platforms.
• Monitor ad performance, budget allocation, and ROI to ensure optimal results.
• Conduct A/B testing and other performance analyses to refine ad strategy.

Content Marketing & Collaboration:

• Collaborate with content creators to produce high-quality, engaging content that supports SEO and lead generation goals.
• Develop a content calendar that aligns with overall marketing objectives.

Data-Driven Decision Making:

• Track, analyze, and report on the performance of marketing campaigns and initiatives.
• Use data and analytics to drive informed decisions and optimize campaigns for improved results.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• 3+ years of experience in digital marketing with a focus on SEO, lead generation, LinkedIn outreach, email marketing, and paid advertising.
• Proven experience in planning and executing SEO strategies.
• Strong track record of successful LinkedIn and email marketing campaigns.
• Hands-on experience with Google Ads, Facebook Ads, and other paid media platforms.
• Excellent analytical skills with experience using analytics tools (e.g., Google Analytics).
• Strong written and verbal communication skills.
• Ability to work independently, set priorities, and handle multiple tasks.

Preferred Skills:

• Certifications in SEO, Google Ads, or Facebook Ads.
• Experience with marketing automation tools.
• Familiarity with CRM systems and lead management processes.

About the company:

We are an IT & Consulting organization helping Enterprises with their Analytics and Planning needs. Their Rockstar team has built multiple products and solutions to cater to our clients across sectors such as Retail & E-commerce, Consumer Goods, Pharmaceuticals & Life Sciences, Real Estate, Hi-tech, Manufacturing, and Automotive.

We have a geographic presence in the United States (Dallas) & India (Delhi-NCR, Mumbai, Bangalore & Kolkata) and have 600+ people, a strong world-class team. We are growing at a rapid pace and plan to double our growth each year. This provides immense growth and learning opportunities to those who are choosing to work with Polestar. We are serving customers across 20+ countries. Our expertise and deep passion for what we do has brought us many accolades. 

Profile Summary

We are looking for individuals with a leadership mindset in sales, who comes with strong consultative sales experience.

• Create a systematic, process-driven approach to partner outreach and relationship management.

• Keep a great ongoing relationship with Microsoft and offer new ways to grow the partnership.

• Can-do attitude individual who enjoys networking and establishing relationships.

• Manage high-value corporate partnerships and develop long-term strategies to secure multi-year strategic partnerships.

• Analyse and identify opportunities to secure new business by partnering with Microsoft.
• Drive the team towards sales targets, has visibility of all opportunities and risk, and ensures the team has a healthy pipeline and proposal tracking systems.
• Identify new markets to widen the market base for enhanced revenue and profit generation.
• Administer the entire sales process as per plan.
• Manage Microsoft engagements to design strategies to acquire more business deals through OEMs.
• Manage pricing and other sales proposal activities and provide support to the marketing department.
• Owns the business plan: financial target/proposal submission/revenue on hand/pipeline. Overall business planning and forecasting.
• Collaborate with Microsoft for conducting events for enhancing business growth.
• Negotiates with clients and uses the right levers in doing so. Clearly links the value of Polestar Solutions offerings with the price.

• Takes overall accountability for business planning and implementation.

• You have the resilience to bounce back after minor setbacks.
• You have the achievement orientation to achieve the target and do what it takes.
• You have the interpersonal skills to develop & sustain meaningful relationships.

• Excellent problem-solving skills, solution-oriented, and good analytical skills.
  ● Very good client-facing and communication/presentation skills.
  ● Excellent at consultative selling and building case studies.
  ● Ability to speak at external forums.
  ● Strong Collaboration and Networking skills.

● Work in a Business Process Outsourcing (BPO) Module providing marketing solutions to different local and international clients and Business Development Units in the online casino industry.

● Photography Mastery: Capture and edit exceptional photos for marketing campaigns, online casino game showcases, and social media.

● Videography Brilliance: Create compelling video content that engages and informs our players, from short social snippets to detailed product explainers.

● Marketing and Promotions: Collaborate with the marketing team to plan and execute promotional campaigns to attract and retain players.

● Marketing Design: Develop content that aligns with our marketing objectives, targeting specific channels and demographics especially online casinos..

● Collaborative Projects: Work closely with our design and marketing teams to deliver cohesive and innovative multimedia content.

● Reporting: Generate regular reports on key performance indicators, financial metrics, and operational data to assess the casino's performance.

● Trend & Tech Awareness: Stay updated with current trends in multimedia design and the latest hardware and software tools.

The specific responsibilities and requirements for a Sr. Multimedia Designer in an online casino may vary depending on the size and nature of the casino, as well as local regulations and industry standards.

Work Experience Requirements

● 5+ Years in Multimedia Design: Your portfolio should include at least five years in a multimedia role, focusing on photography, videography, and audio design.

● Tech-Savvy: Proficiency in industry-standard software such as Adobe Premiere Pro, Photoshop, After Effect, and Audition.

● Portfolio Excellence: A portfolio showcasing multimedia projects, especially in photography and videography.

● Marketing Flair: Previous experience in creating marketing-specific content is a must.

● Outstanding Communication: Impeccable oral and written skills are essential for team collaboration and stakeholder management.

● SEO & SEM Experience: Understanding search engine optimisation and search engine marketing will be beneficial.

● Data-Driven Approach: Familiarity with Google Analytics to gauge the success of your projects is a plus.

● Team Leadership: Experience leading or mentoring a creative team will give you an edge.

● Project Management Skills: Ability to oversee multiple projects from inception to completion within a fast-paced environment.

● Must be willing to report onsite in Cambodia

• Supporting the development and execution of product strategies and roadmaps
• Conducting market research and competitive analysis to identify market trends and opportunities
• Collaborating with cross-functional teams to define product requirements and specifications
• Working closely with Engineering to ensure the timely delivery of product features and enhancements
• Assisting in the planning and execution of product launches and go-to-market strategies
• Analyzing product performance data to inform product decisions and prioritize feature development
• Supporting customer success and sales teams in product-related inquiries and escalations
• Quick Turnaround Time
• Good communication skills,
• ability to work with creative and technical departments
• Self-motivation,
• ability to work under pressure and meet deadlines
• Receptive to constructive criticism
• delivering changes as directed Technical know-how

• Implementation of the overall web architecture
• “Pixel-perfect” implementation of our approved user interface
• Design and deployment of our database
• Ensuring the entire stack is designed and built for speed and scalability
• Design and construction of our REST API
• Integrating our front-end UI with the constructed API
• Adhering to the continuous integration and deployment strategies.

Skills

• At least four years experience with:
• Writing HTML, CSS, and JavaScript. Being up on the latest practices is a must, e.g., HTML5, CSS3, JQUERY
• A relevant back-end programming language e.g., C# .NET, ASP.NET MVC, Entity Framework, ADO.NET, .NET Core
• Database design and management, including being up on the latest practices and associated versions
• Server management and deployment for the relevant environment preferably on Azure.
• Familiarity with a relevant and globally supported framework—both front-end and back-end, if necessary— e.g., Angular, React
• Ideally, familiarity with CSS preprocessors, bundlers, and associated languages/syntaxes/libraries
• Thorough understanding of user experience and possibly even product strategy
• Experience implementing testing platforms and unit tests
• Proficiency with Git or any other configuration management systems.
• Appreciation for clean and well-documented code
• Experience with third-party controls like Sync Fusion Controls / Telerik
• Bachelor’s in computer science or Equivalent Degree