Legal Advisor

DIGITAL MARKETING SPECIALIST

ABOUT US

Datacultr is a global Digital Operating System for Risk Management and Credit Recovery, we drive Collection Efficiencies, Reduces Delinquencies and Non-Performing Loans (NPL’s). Datacultr is a Digital-Only provider of Consumer Engagement, Recovery and Collection Solutions, helping Consumer Lending, Retail, Telecom and Fintech Organizations to expand and grow their business in the under-penetrated New to Credit and Thin File Segments. Datacultr’s platforms, make the underserved and unbanked segment viable, for providers of Consumer Durable Loans, Buy Now Pay Later, MicroLoans, Nano-Loans and other Unsecured Loans. We are helping millions of new to credit consumers, across emerging markets, access formal credit and begin their journey towards financial health. We have clients across India, South Asia, South East Asia, Africa and LATAM. Datacultr is headquartered in Dubai, with offices in Abu Dhabi, Singapore, Nairobi, Mexico City and Ho Chi Minh City; with our Development Center based out of Gurugram, India.

JOB DESCRIPTION

POSITION – Executive / Senior Executive/ Specialist

ROLE – Individual Contributor

FUNCTION – Growth

WORK LOCATION – Gurugram

QUALIFICATION – B.Tech/ B.C.A/ M.Tech/ MBA

EXPECTATION

We are seeking a highly skilled and motivated Digital Marketing Specialist to join our dynamic marketing team. The ideal candidate will have a passion for digital marketing, a strong understanding of current digital marketing tools and strategies, and the ability to lead integrated digital marketing campaigns from concept to execution

KEY RESPONSIBILITIES

Digital Strategy Development –

 Develop and implement comprehensive digital marketing strategies to enhance brand awareness and drive online traffic.

 Conduct market research and competitor analysis to identify trends and opportunities in vertical that the company operates in.

SEO/SEM –

 Optimize website content and landing pages for search engine marketing.

 Perform ongoing keyword discovery, expansion, and optimization. Campaign Management –

 Plan and hands-on execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising campaigns.

 Measure and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).

Content Creation and Management –

 Develop content calendars and ensure content is informative, engaging, and aligned with brand messaging.

 Collaborate with internal teams and vendors to create landing pages and optimize user experience.

Analytics and Reporting –

 Use data to identify trends and insights, and adjust strategies accordingly.

 Prepare weekly/monthly/quarterly reports on campaign performance and suggest improvements.

Collaboration and Coordination –

 Work closely with the other teams to align digital strategies with overall marketing goals.

KEY REQUIREMENT

 Proven working experience of a minimum 3 years in digital marketing in a B2B startup.

 Demonstrable experience in managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.

 Solid knowledge of website analytics tools (e.g., Google Analytics and Tag Manager and other relevant tools).

 Working knowledge of HTML, CSS, and JavaScript development and constraints is a plus.

PERKS & BENEFITS

 Flexible Working Hours

 Medical Benefits

 Exciting work culture

DRONES - Engineers, developers - HARDWARE, SOFTWARE, AND DESIGN

Preferred experience - 1 - 5 years

You would be part of:

1. Designing/Improvement of new/existing architectures of distributed computing with subcomponents of Unmanned Aerial Systems (UAS).
2. Working/Researching with industrial state of the art sensor systems and modules, and developing drivers (HAL or wrapper) and applications around their usage.
3. Design and implementation of communication protocols between different subcomponents of UAS for distributed computing.
4. Writing Applications and Drivers from the scratch for (embedded)linux based systems.
5. Scripting and automations around work flows of UAS usage.
6. Working with existing sophisticated software stacks of subcomponents of UASs.
7. Working closely with electronics, design and systems teams for architecture development and deployment.
8. Working closely with Flight Controller engineers to do collaborative development of UAVs.

We expect you to be:

1. Experienced in hands-on development of complex embedded systems involving multiple microcontrollers or SoCs.
2. Very good in analytical abilities to be able to do core research and development activities.
3. Able to write low level drivers (wrapper or core) from the scratch.
4. Very comfortable reading and understanding datasheets and reference manuals of microcontrollers, peripherals, sensors etc.
5. Able to understand existing complex embedded software stack written in C/C++.
6. Solid in C.
7. Good in C++.
8. Comfortable with using hardware debuggers.
9. Having Hands-On experience with RTOS concepts like scheduling, threads synchronicity , race conditions etc.
10. Having Solid understanding of interrupt mechanisms.
11. Experienced in working with different hardware protocols like SPI, I2C, UART, PWM, CAN, USB etc.
12. Having Solid understanding of interrupts architecture of ARM based microcontrollers like STM32, LPC etc.
13. Having Good understanding of the concept of bootloaders.
14. Able to multitask.
15. A self-motivated and motivating personality who can work well independently as well as part of a team
16. Having good interpersonal and soft skills who can adapt to the work environment while manifesting a good positive attitude

You are awesome if you are:

1. Experienced in Linux Device Driver development.
2. Having good exposure of working on and understanding of any sensor modules like GPS, LIDAR etc.
3. Experienced in data filtering techniques (Example: Kalman filter)
4. Knowledge in ML/AI
5. capabilities in understanding various drone sectors and adoption

DESIGN : AV/Drone design engineer

Basic Qualifications (Required Skills/Experience):

• Diploma, Bachelor Or Master degree in Mechanical, Aerospace, Aeronautical, Civil disciplines
• Fresher graduates shall be considered for this position based on skillsets and Merit
• 0-5 Years of relevant Work experience.
• Knowledge of structural design, mechanical design, material properties, awareness of Industry standards for structural and mechanical systems design.
• Knowledge of CAD Tools (CATIA, Solid work, Creo, Unigraphics /NX) for Modeling, Drafting & Model Based Definition is essential.
• Able to work under guidance with positive attitude and highest ethics.

Preferred Qualifications (Desired Skills/Experience):

• Good knowledge of New Product development process.
• Knowledge of basics of stress analysis.
• Basic understanding of aircraft and UAV/Drone.

• UNIX / LINUX - 2 to 5 years’ experience
• DB design - 2 to 5 years’ experience.
• Team Lead - 2 to 5 years’ experience managing a team size of 8 - 12 persons.
• Overall experience in managing platforms across web & mobile developments, ability to conduct scrum meets, allocate & monitor work.
• The candidate should have an overall experience of 7 to 10 years, with a combination of the above.
• Strong team management skills, ability to drive the team & meet the deliveries.