Responsibilities
- Take ownership of copywriting function within the content marketing team and manage it to a very high standard
- (Write and edit) crisp and engaging ad copies and video scripts for search, social media, YouTube, and Product marketing activities
- Demonstrate a clear understanding of campaign objectives, offer creative ideas, and devise strategies to achieve them
- Understand target audience personas and their preferences to create engaging journeys that encourage interaction with the website, are forward-thinking, and are in line with current trends.
- Review copy, lead campaign, and copy ideation, continually improve quality of writing, and ensure all-around consistency (style, tone, fonts, and images) in the communication across channels.
- Analyze campaign performance in conjunction with members of other marketing teams to set benchmarks and continually streamline copywriting practices for enhanced quality and business outcomes.
- Convert the creative brief into a coherent, cohesive and compelling communication concept development and its translation to campaign idea/script/copy.
- Collaborate with talented team of creatives to gain deeper understanding on messaging front to storyboard campaign and develop multiple variations for creative testing.
- To Provide deputy support to the Creative Head
- To craft witty and impactful copy for individual deliverables, with a cogent call to action and ensure synergy with campaign goals
- To craft and supervise concise corporate and B2C communications and PR initiatives, including mailers and posts.
- Write effective and grammatically correct copy for target audience from conceptualization to
final execution.
- To guard the Literal Brand Tonality, as a second to the marketing team.
- Stay on top of current industry trends and happenings to use that as an opportunity to create campaigns. Think out of the box but still be relevant.
Requirements
- 6-9 years of professional copywriting experience in creative solutions for digital services with strong portfolio of Creative Concept Solutions and it's translation to script/copy.
- Proven expertise as a Content Writer, Copywriter, or a similar role
- Experience managing multiple projects, with the ability to switch from one to the other seamlessly and adhere to deadlines.
Shubham Vishwakarma
Full Stack Developer - Averlon
About Extramarks
About
Extramarks Education India Private Limited
Extramarks is leading the Education Technology sector in India by providing 360⁰ education support to learners through new age digital education solutions. These solutions are used by schools in class room for imparting education and by students at home to make learning easy and effective. Keeping pace with globalization and technology in education, Extramarks empowers young learners to step in with the latest technology and have anytime-anywhere access to quality learning. In a very short period, Extramarks has become extremely popular among schools and students. More than 8000 schools use digital learning and technology solutions of Extramarks across India, Singapore, Kuwait, UAE and South Africa.
Extramarks Learning App allows students to learn at home at their own pace and space and provides complete educational support eliminating the need of a tutor. The three pronged pedagogical approach of Learn, Practice and Test ensures better learning outcomes for students. All concepts are first explained in an easy to learn manner with the help of rich media then the students are allowed to practice the concept. Virtual Practicing modules and Q&A allow the retention of knowledge that is tested on a robust teaching platform to identify the learning gaps.
Extramarks is currently in the process of scaling up rapidly the entire technology workforce, by hiring experienced professionals with unique skill who stretches from strategy to execution. Extramarks is driving student learning through data driven techniques by providing personalized learning recommendations to the students. Apart from such customer facing innovations, we are also implementing internal operational excellence solutions through similar data driven approaches. It is a once in a lifetime opportunity to join Extramarks and help change the face of education in India.
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2. Regular update on sharing HR best practices in the industry
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16.Promote HR programs to create an efficient and conflict-free workplace
17.Organize quarterly and annual employee performance reviews
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We are looking for a Sr Manager- Talent Acquisition for our client which is a Construction Tech start-up backed up by renowned group.
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Project Details]:
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WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs. One of the hottest global SaaS companies, we've been recognized by G2 as a Marketing Automation Leader in Asia 2021.
The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across 10 communication channels.
We are headquartered in Mumbai, India, and have offices in Delhi, Bangalore, So Paulo, and Dubai. We work with thousands of brands worldwide, across industries like E-Commerce, Edtech, Fintech, Foodtech, Media & Publications, Gaming, BFSI, Healthcare, and Online Retail.
Learn more about us at www.webengage.com
We're looking for a results-driven sales development representative to actively seek new business opportunities, engage and build relationships with potential customers.
To be a successful Sales Development Representative, you should have excellent communication, interpersonal, and customer service skills. You should also demonstrate the ability to meet deadlines and have strong analytical and mathematical skills.
Key Responsibilities :
- Identify and prospect new Business Opportunities via personalized emails, Telephonic calls, prospecting via social Media Platforms such as LinkedIn, Twitter, online Databases, Websites.
- Introduce WebEngage's Solution to appropriate buyers within the Targeted Geographical Markets.
- Identify Key Decision Makers by performing research using prospecting tools Like LinkedIn, ZoonInfo, etc.
- Perform Client-need Analysis, track their pain-points to develop a reach-out strategy.
- Creating relationships with customers to identify their potential needs and qualify their interests
- Schedule potential Client meetings with our in-house Sales Representatives.
- Manage Sales Funnel while interacting with Prospective clients and maintain relationships for re-marketed prospects.
- Constantly work with Sales and Marketing Heads to strategize on Pipeline building and its progress.
- Work closely with Sales and Marketing teams to achieve Monthly/Quarterly revenue Goals.
- Prepare and Analyze lead Generation pipeline via Reports and Dashboards and give insights on the way ahead.
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- Commanding desire to learn and succeed in tech sales and business development.
- 2+ years of experience in Lead Generation / Sales development / Business development preferably in a SAAS company.
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- Should have a strong communication along with good analytical skills.
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- Practice autonomy, open communication, growth opportunities, while maintaining a perfect work-life balance
- Go on company-sponsored offsites, once a year and blow off steam with your work buddies! (Post Pandemic)
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Learning is a way of life. Unlock your full potential backed with cutting-edge tools and mentorship (Macbook for Engagers & reimbursement for your WFH setup!)
Get the best in class medical insurance (with Covid Care facilities), programs for taking care of your mental health, and a Contemporary Leave Policy (beyond sick leaves)
Explore more here :
https://youtu.be/Y0HjfyMjUpg
https://www.linkedin.com/company/webengage
https://twitter.com/WebEngage's =09
Think you fit the bill? Come along, let's redefine the future of Marketing Automation!
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- Experience working on AWS. Basic understanding of Security Groups/ VPC etc.
- Experience on working with & integrating with microservices
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Full Stack Developer - Averlon