Lead Copy Writer

Marketing Head Job Description

Responsibilities Include But Are Not Limited To The Following:

 Lead the development and execution of a comprehensive marketing strategy, focusing on brand enhancement, packaging innovation, and performance marketing.

 Design and oversee the implementation of a loyalty program to foster long-term customer relationships.

 Monitor and optimize performance marketing campaigns, ensuring a consistent return on investment.

 Collaborate closely with design and product teams to ensure brand alignment and innovative packaging concepts.

 Manage and mentor the marketing team, fostering an environment of continuous growth and learning.

 Ensure seamless interdepartmental coordination for holistic marketing initiatives and campaign delivery.

 Possess a deep understanding of market trends and consumer behaviour to drive branding efforts.

 Act as the primary marketing contact, liaising with other department heads and stakeholders.

 Work closely with IT, Operations, and the web teams to deliver growth and creative product enhancements and solutions.

 Conduct and present internal reporting, analysis and insights around activations, redemptions and category performance

 Conduct competitive and category research and educate internal stakeholders in relevant trends that affect gift card sales and redemption.

 Manage and champion the implementation of Little Italy’s Loyalty program and product enhancements

 Evaluate the gift card program regularly by interpreting data, identifying trends, and making recommendations for continual improvements

 Manage vendor relationships

 Build and Analyze brand strategy and consumer insights

 Manage a team of marketing people working on brand initiatives

 Lead and motivate the target audience to “take action”

 Measure and report performance of all marketing campaigns, and assess ROI and KPIs

 Monitor market trends, research consumer markets and competitors’ activities

 Devise innovative growth strategies  Manage Vendor Relationships  Drive Online and App Sales

 Manages district operations by directing and coordinating activities consistent with goals, objectives and policies

 Identify, develop, and execute partnership campaigns with existing and new vendor partners.

 Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

 Design, build and maintain our social media presence  Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

 Identify trends and insights, and optimize spend and performance based on the insights

 Brainstorm new and creative growth strategies

 Plan, execute, and measure experiments and conversion tests

 Collaborate with internal teams to create landing pages and optimize user experience

 Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

 Instrument conversion points and optimize user funnels

 Collaborate with agencies and other vendor partners  Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

 Handling publications and updation of content for all the marketing collateral including website, newsletter, brochure, corporate presentations etc.

 Hands-on experience on tie-up with various Digital Media, e-commerce platforms for FMCG - Food Products (E-commerce platforms like Amazon, Big Basket, Natures Basket etc.).

 Candidate must have strong analytical, organizational and multi-tasking skills.

 Lead SEO/SEM and digital campaign efforts.

Requirements

 Bachelor's Degree in Marketing, Advertising/PR, Communications or related business discipline

 6+ years’ experience in marketing, database marketing or campaign management

 A proven track record of developing and executing high-impact, data-driven marketing campaigns and experience managing multiple projects at various stages

 Ability to handle a highly dynamic and fast-paced office setting, demonstrating the ability to pivot and adjust to changing needs and demands

 Knowledge and experience with cross channel marketing programs including email, SMS, display, direct mail, social, search etc.

 Solid understanding of marketing fundamentals, including list selection criteria, file scoring and segmentation and the ability to contribute to strategies that align with product road map

 Experience with partnering with a creative agency for content and creative develop and strategy

 Able to relate results, insights and recommendations in a meaningful way to business partners

 Ability to mobilize, lead and influence a diverse team of internal and external stakeholders

 Proven working experience in digital marketing.

 Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

 Highly creative with experience in identifying target audiences and devising digital.  Campaigns that engage, inform and motivate.

 Experience in optimizing landing pages and user funnels.

 Experience with A/B and multivariate experiments.

 Solid knowledge of website analytics tools.

 Experience in setting up and optimizing Google AdWords campaigns.

Back-End Developer

Experience 3-8 years

Job Qualifications and Skill Sets(T3-T4)

T3:

1. Bachelor's degree or above, computer or related major, more than 3 years of Java EE development experience.

2. Have a solid foundation in JAVA, have strong OOP and OOD development ideas, and be familiar with common design patterns. Have strong coding skills, have business design experience, and be able to solve more complex technical problems.

3. Proficient in using mainstream JAVA open-source frameworks, such as Spring, Spring boot, Spring cloud, myBatis, etc.

4. Familiar with MySql, capable of database design and optimization, familiar with redis caching technology, familiar with message middleware, and ElasticSearch.

5. Have strong learning ability, communication ability, teamwork ability and independent problem-solving ability, high sense of responsibility, and be able to withstand greater work pressure. Able to guide junior engineers and specialists to complete simple business development work.

6. Those with Internet platform development experience and familiarity with distribution and concurrency will be given priority

T4:

1. Bachelor's degree or above, computer or related major, more than 5 years of Java EE development experience.

2. Have a solid foundation in JAVA, have strong OOP and OOD development ideas, and be familiar with various design patterns. Have strong coding skills, have business design experience, and be able to solve more complex technical problems.

3. Proficient in using mainstream JAVA open-source frameworks, such as Spring, Spring boot, Spring cloud, myBatis, etc.

4. Familiar with MySql, capable of database design and optimization, familiar with redis caching technology, familiar with message middleware, and ElasticSearch.

5. Familiar with distributed development and application scenarios of distributed components

6. Have some experience in concurrent processing and be familiar with performance optimization

7. Have strong learning ability, communication ability, teamwork ability and independent problem-solving ability, high sense of responsibility, and be able to withstand greater work pressure. Able to guide junior engineers and specialists to complete simple business development work.

Note: Kindly apply only if your open to Work from Office Bangalore and available to join immediate to 10 days.

Interested candidates connect @Bhavani P on the LinkedIn

or message your number/ id on the cut short chat.

💥 What will you do?

As a Backend Engineer, you will

• Create and maintain server-side code
• Designing database schemas to support business requirements
• Building reusable code and libraries for future use
• Troubleshoot and debug applications
• Write unit tests
• Stay up to date with current best practices
• Collaborate with front end engineers
• Optimization of the application for maximum speed and scalability
• Work with stakeholders including the Executive, Product, Data, and Design teams to assist with web-application-related technical issues and support their requirements.

🙋 What are we looking for? 

While we do not have a strict list of requirements for candidates interested in this role, some indicators that you would fit this role and our engineering culture are 

• 2+ years of relevant work experience as a Backend engineer using Python frameworks like Django, Flask, etc
• Experience with relational databases like MySQL, PostgreSQL
• Good understanding of OOP concepts
• Understanding of code versioning tools, such as Git
• Basic understanding of front-end technologies and platforms, such as JavaScript, HTML5, and CSS3.
• Experience writing unit tests for the application is a plus
• Experience with building REST APIs
• Superior analytical, conceptual, and problem-solving skills.
• Strong verbal and written communication skills in English.

We are looking for an experienced Senior Software Engineer who will develop designing and develop new software solutions; as well as support existing product updates and enhancements. Our Senior Software Engineer will join a growing team of developers responsible for building new and supporting existing products.

The ideal candidate will have the ability to prioritize well, communicate clearly, have a consistent track record of delivery and have excellent software engineering skills. Creative engineering is balanced with high quality and a customer focus. Must be able to work across multiple facets of the project and juggle multiple responsibilities at the same time. Strong analytic capability and the ability to create innovative solutions. We are looking for a highly motivated individual who is looking to grow their career in a fast-paced environment.

• Understand complex application design and program activities in the latest techniques and technologies: PHP, MySQL, Laravel, Rest APIs, Javascript, React, CSS, HTML and AWS Infrastructure
• Implement high-quality code in an agile, test-driven development environment
• Create high-performance APIs, libraries and microservices that scale to meet/exceed client expectations
• Participate in design and code reviews 
• Perform performance and scalability analysis as needed
• Find creative and elegant solutions to complex problems
• Research, evaluate and adopt next-generation technologies 
• Build automated unit and integration tests as needed 
• Work closely with our Designers, Engineers, Product Owners and Application Engineers and build automated solutions
• Determine operational feasibility by evaluating analysis, problem definition, requirements, solution development and proposed solutions
• Develop software solutions by studying information needs; conferring with users; studying systems flow, data usage and work processes; investigating problem areas; following the software development lifecycle
• Prepare and install solutions by determining and designing system specifications, standards and programming
• Accomplish engineering and organization mission by completing related results as needed
• Protect operations by keeping information confidential

• Mentor junior and mid-level engineers
• Make informed decisions quickly and take ownership of services and applications at scale
• Understand business needs and know how to create the tools to manage them
• Grow engineering teams by interviewing, recruiting and hiring

• 5+ years of experience with PHP, MySQL, Rest APIs, 
• 3+ years of experience with Javascript, React, CSS, and HTML
• Experience with AWS Infrastructure a plus 
• Experience with Github and tools like Bugsnag and Crashlytics 
• Experience working in an agile environment that follows Scrum or other agile methodologies 
• Experience developing software for Enterprise clients is preferred 
• Experience working with project management tools such as Asana or Trello is a plus
• Excellent time management skills, with the ability to work under deadlines in a fast-paced environment
• Attention to detail and commitment to high-quality/error free deliverables
• Great communication and problem-solving skills
• Detail-oriented and a critical thinker 
• Collaborate with team to brainstorm and create new products
• Stay on the leading edge of development practices
• A team player and leader but can work independently

About you

• Bachelor’s or Master’s in Computer Science or Computer Engineering  
• 6+ years of software development experience 
• Experience in SaaS (Software as a Service) model building scalable platforms utilizing micro services/distributed systems architecture using: restful APIs by internal and external partners 
• Understanding of data structures and algorithms
• Demonstrated experience with multi-tier applications
• Additional experience in customer-facing sustaining, support work and customer communication 

Our Culture

We help companies manage their biggest asset, their people. We are disrupting the corporate wellness market to help companies large and small to support employee and workplace wellbeing. If you’re ready to join our growing team and have the opportunity to be a part of a company that is focused on Woliba (Work-Life-Balance) then we’d love to hear from you. 

We are seeking a highly experienced and skilled React/Next.js developer to join our team. The ideal candidate will have a strong track record of building and maintaining web applications using React and Next.js, as well as a strong understanding of front-end development. 

Responsibilities: 

• Develop and maintain web applications using React and Next.js 
• Write clean, maintainable, and efficient code 
• Collaborate with the design team to implement visually appealing and user-friendly interfaces 
• Work with the back-end team to integrate with APIs and other server-side functionality 

• Troubleshoot and debug issues as they arise 
• Write and maintain comprehensive documentation 

Requirements: 

• Experience with Tailwind CSS to create custom, responsive user interfaces 
• Experience with CSS-in-JS libraries 

• Experience with Git, npm, and webpack 
• Familiarity with RESTful APIs and GraphQL 
• Strong debugging and troubleshooting skills 
• Ability to work well in a team environment and communicate effectively with other developers and designers. 

Preferred: 

• Experience optimizing performance and scalability of web applications 
• Familiarity with testing frameworks such as Jest 
• Experience with deploying and maintaining web applications 
• Experience with TypeScript 
• Familiarity with other JavaScript libraries and frameworks such as Redux, GraphQL, and Apollo, react-query

Strong knowledge of liquid programming language

Generate custom – tailored Shopify theme and altering pre – existing template.

Act as Shopify expert, specializing in all facets of the ecommerce platform.

Strong hands to Install & Customize new Shopify theme.

Clear concept of HTML5, CSS3, javascript/Jquery.

Knowledge in other ecommerce platform like Magento, woocommerce, BigCommerce will be preferred.

Strong hands to Install & Customize new wordpress theme.

Candidates should be Confident, self -motivated, who can work well in team environments.

Excellent communication skills required.

• Contact potential or existing customers to inform them about a product or service
• Answer questions about products or the company
• Ask questions to understand customer requirements and close sales
• Direct prospects to the field sales team when needed
• Enter and update customer information in the database
• Take and process orders in an accurate manner
• Handle grievances to preserve the company’s reputation
• Go the “extra mile” to meet sales quota and facilitate future sales
• Keep records of calls and sales and note useful information

Please find below the required skill set

Skillsets:

• Strong Experience in Ruby on Rails
• Solid understanding of Ruby principles and core concepts.
• Good understanding of Object Oriented Concepts and principles.
• Understanding of RESTful/ SOAP APIs.
• Good understanding of front-end technologies including HTML5, CSS3, JavaScript, jQuery, ReactJS and Bootstrap framework.
• Knowledge/ Experience in SQL and PL/SQL programming.
• Excellent communication Skill.