Online Bidder

Job Details

- Job Title: Product Marketing (B2C Digital Products)

- Industry: Advertising & Marketing Technology Industry

- Function: Marketing

- Experience Required: 2-5 years

- Employment Type: Full Time

- Job Location: Bengaluru 

- CTC Range: Best in Industry

Role & Responsibilities

We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication.

• New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. Conduct market research and analysis to identify emerging trends and opportunities.
• Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. Work closely with the product development team to align marketing initiatives with product features and benefits.
• Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively.
• User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. Utilize data-driven insights to enhance user experience and engagement.
• A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators.
• App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores.
• Stakeholder Management: Collaborate with internal teams, including product development, design, and sales, to ensure alignment and successful product launches. Build and maintain strong relationships with external stakeholders, including partners and vendors.

Ideal Candidate

• Strong B2C Product Marketing Profile
• 2+ YOE in product marketing for digital products
• Must have direct experience in pre-launch and post-launch marketing, including user research, positioning, GTM planning etc
• Experience launching or scaling a mobile app, preferably iOS
• B2C product companies offering digital / Tech products (such as Fintech, EdTech, AdTech, TravelTech)
• Note: Candidates must be from B2C tech product companies where the core user experience is driven by the technology itself
• Minimum 2 years per role required. One short stint is acceptable if there’s a long tenure (eg: 5+ years) in a prior role.
• Total years of experience must not exceed 5 years.

We are looking for an experienced, proactive, and self-driven Marketing Executive who can independently manage and execute the overall marketing function. This role requires a strong understanding of both traditional and digital marketing, combined with the ability to plan, implement, and monitor marketing activities end-to-end. 

The ideal candidate will take full ownership of marketing initiatives, coordinate with internal teams, and drive brand visibility, lead generation, and marketing performance with minimal supervision. 

Key Responsibilities: 

1. Marketing Strategy & Execution (Core Responsibility) 

• Develop and execute quarterly and annual marketing plans. 

• Plan and implement campaigns for product promotion, lead generation, and brand building. 

• Ensure consistent branding and messaging across all channels. 

• Collaborate with sales, product, and leadership teams to align marketing initiatives with business goals. 

2. Digital Marketing

PPC & Lead Generation 

• Plan, manage, and optimise Google Ads and other paid campaigns. • Track performance metrics (CTR, CPC, CPA, conversions, ROI) and refine campaigns. • Develop effective ad copies and assist with landing page enhancements. SEO & Website Management 

• Implement on-page/off-page SEO strategies to improve organic search visibility. • Conduct keyword research, optimise content, and review analytics. • Coordinate with design/content teams to ensure SEO standards are met. 

3. Brand, Content & Communication 

• Oversee the creation of marketing content — blogs, emails, social posts, brochures, case studies, videos, and presentations. 

• Maintain brand guidelines and ensure cohesive communication across the organisation. 

• Work with internal and external creative teams for design and content execution. 

4. Exhibitions, Events & Offline Marketing 

• Lead planning and execution of marketing for exhibitions and trade shows. • Support stall layout planning, branding materials, and event promotions. • Manage lead handling and coordination before, during, and after events.

5. Lead Management & CRM Collaboration 

• Ensure prompt assignment of incoming leads to the respective territory managers. • Track lead flow, progress, and campaign effectiveness. 

• Work closely with the sales team to improve follow-up quality and conversion tracking. 

6. Market Research & Data Management 

• Conduct competitive research, pricing insights, and industry analysis. • Prepare scraping data and market intelligence reports. 

• Support management with MIS and performance dashboards. 

7. Performance Analysis & Reporting 

• Monitor marketing KPIs across both digital and offline activities. 

• Prepare regular performance reports with insights and improvement suggestions. • Conduct A/B tests and track results for continuous optimisation. 

Requirements: 

• Excellent communication, planning, and coordination skills. 

• 3–5+ years of experience in a marketing role (preferably B2B). 

• Strong understanding of digital marketing (PPC, SEO, analytics). 

• Ability to independently manage marketing activities with high ownership. • Proficiency in tools: Google Ads, Analytics, Search Console, MS Office, CRM systems. • Understanding of website platforms (WordPress, CMS tools). 

• Ability to manage multiple projects and meet deadlines. 

Desirable Skills: 

• Experience with LinkedIn, Facebook, and Instagram marketing. 

• Knowledge of email marketing tools or automation platforms. 

• Creative thinking and copywriting ability. 

• Google certifications are an added advantage. 

Job Title: DevOps - 3

Roles and Responsibilities:

• Develop deep understanding of the end-to-end configurations, dependencies, customer requirements, and overall characteristics of the production services as the accountable owner for overall service operations
• Implementing best practices, challenging the status quo, and tab on industry and technical trends, changes, and developments to ensure the team is always striving for best-in-class work
• Lead incident response efforts, working closely with cross-functional teams to resolve issues quickly and minimize downtime. Implement effective incident management processes and post-incident reviews
• Participate in on-call rotation responsibilities, ensuring timely identification and resolution of infrastructure issues
• Possess expertise in designing and implementing capacity plans, accurately estimating costs and efforts for infrastructure needs.
• Systems and Infrastructure maintenance and ownership for production environments, with a continued focus on improving efficiencies, availability, and supportability through automation and well defined runbooks
• Provide mentorship and guidance to a team of DevOps engineers, fostering a collaborative and high-performing work environment. Mentor team members in best practices, technologies, and methodologies.
• Design for Reliability - Architect & implement solutions that keeps Infrastructure running with Always On availability and ensures high uptime SLA for the Infrastructure
• Manage individual project priorities, deadlines, and deliverables related to your technical expertise and assigned domains
• Collaborate with Product & Information Security teams to ensure the integrity and security of Infrastructure and applications. Implement security best practices and compliance standards.

Must Haves

• 5-8 years of experience as Devops / SRE / Platform Engineer.
• Strong expertise in automating Infrastructure provisioning and configuration using tools like Ansible, Packer, Terraform, Docker, Helm Charts etc.
• Strong skills in network services such as DNS, TLS/SSL, HTTP, etc
• Expertise in managing large-scale cloud infrastructure (preferably AWS and Oracle)
• Expertise in managing production grade Kubernetes clusters
• Experience in scripting using programming languages like Bash, Python, etc.
• Expertise in skill sets for centralized logging systems, metrics, and tooling frameworks such as ELK, Prometheus/VictoriaMetrics, and Grafana etc.
• Experience in Managing and building High scale API Gateway, Service Mesh, etc
• Systematic problem-solving approach, coupled with strong communication skills and a sense of ownership and drive
• Have a working knowledge of a backend programming language
• Deep knowledge & experience with Unix / Linux operating systems internals (Eg. filesystems, user management, etc)
• A working knowledge and deep understanding of cloud security concepts
• Proven track record of driving results and delivering high-quality solutions in a fast-paced environment
• Demonstrated ability to communicate clearly with both technical and non-technical project stakeholders, with the ability to work effectively in a cross-functional team environment. 

Job Description

This requirement is to service our client which is a leading big data technology company that measures what viewers consume across platforms to enable marketers make better advertising decisions. We are seeking a Senior Data Operations Analyst to mine large-scale datasets for our client. Their work will have a direct impact on driving business strategies for prominent industry leaders. Self-motivation and strong communication skills are both must-haves. Ability to work in a fast-paced work environment is desired.

Problems being solved by our client: 

Measure consumer usage of devices linked to the internet and home networks including computers, mobile phones, tablets, streaming sticks, smart TVs, thermostats and other appliances. There are more screens and other connected devices in homes than ever before, yet there have been major gaps in understanding how consumers interact with this technology. Our client uses a measurement technology to unravel dynamics of consumers’ interactions with multiple devices.

Duties and responsibilities:

• The successful candidate will contribute to the development of novel audience measurement and demographic inference solutions. 
• Develop, implement, and support statistical or machine learning methodologies and processes. 

• Build, test new features and concepts and integrate into production process
• Participate in ongoing research and evaluation of new technologies
• Exercise your experience in the development lifecycle through analysis, design, development, testing and deployment of this system
• Collaborate with teams in Software Engineering, Operations, and Product Management to deliver timely and quality data. You will be the knowledge expert, delivering quality data to our clients

Qualifications:

• 3-5 years relevant work experience in areas as outlined below
• Experience in extracting data using SQL from large databases
• Experience in writing complex ETL processes and frameworks for analytics and data management. Must have experience in working on ETL tools.

• Master’s degree or PhD in Statistics, Data Science, Economics, Operations Research, Computer Science, or a similar degree with a focus on statistical methods. A Bachelor’s degree in the same fields with significant, demonstrated professional research experience will also be considered. 
• Programming experience in scientific computing language (R, Python, Julia) and the ability to interact with relational data (SQL, Apache Pig, SparkSQL). General purpose programming (Python, Scala, Java) and familiarity with Hadoop is a plus.  
• Excellent verbal and written communication skills. 
• Experience with TV or digital audience measurement or market research data is a plus. 
• Familiarity with systems analysis or systems thinking is a plus. 

• Must be comfortable with analyzing complex, high-volume and high-dimension data from varying sources
• Excellent verbal, written and computer communication skills
• Ability to engage with Senior Leaders across all functional departments
• Ability to take on new responsibilities and adapt to changes

The Software Engineer – Order and Corporate Solutions is responsible for designing, developing, testing, and maintaining the full stack for Order and Corporate solutions.

Essential Job Functions:

1. Implement application components and systems according to department standards and guidelines.
2. Work with product and designers to translate requirements into accurate representations for the web.
3. Analyze, design, code, debug, and test business applications.
4. Code reviews in accordance with team processes/standards.
5. Understand and work with data in varying degrees of complexity and scale.
6. Responsible for planning, processing and performing all jobs in an efficient manner.
7. Provide assistance to testers and support personnel as needed to determine system problems.
8. Resolve problems involved with integrating new technologies with systems.

* Essential functions are the basic job duties that an employee must be able to perform, with or without reasonable accommodation.  The function is considered essential if the reason the position exists is to perform that function.

Supportive Job Functions:

1. Remain knowledgeable of new emerging technologies and their impact on internal systems.
2. Available to work on call when needed.
3. Perform other miscellaneous duties as assigned by management.

*These tasks do not meet the Americans with Disabilities Act definition of essential job functions and usually equal 5% or less of time spent.  However, these tasks still constitute important performance aspects of the job.

Knowledge, Skill, and Abilities:

1. Experience using C#, JavaScript, and Angular or React.(Must Have)
2. Experience with web services and RESTful APIs. (Must Have)
3. Experience with ASP.NET, ASP.NET MVC, and ADO.NET. (Must Have)
4. Experience with Sql databases. (Must Have)
5. Experience with Java, Bootstrap, and Event Queueing.
6. Experience with order entry, billing, and accounting.
7. Familiarity with modern CI/CD methods.
8. Exposure to Python, Django, and AWS.
9. Ability to organize, prioritize, and handle multiple assignments on a daily basis.
10. Strong and effective inter-personal and communication skills
11. Ability to interact professionally with a diverse group of clients and staff.
12. Must be able to work flexible hours on-site and remote.
13. Must be able to coordinate with other staff and provide technological leadership.
14. Ability to work in a complex, dynamic team environment with minimal supervision.
15. Must possess good organizational skills.

Education, Experience, and Certification:

1. Associate’s or bachelor’s degree preferred (Computer Science, Engineer, etc.), but equivalent work experience in a technology related area may substitute.
2. 5+ years relevant experience, required. *
3. Experience using version control daily in a developer environment.
4. Experience with C#, JavaScript, and Angular or React is required.
5. Experience with ASP.NET, ASP.NET MVC, and ADO.NET is required.
6. Experience working with MS-SQL database.
7. Experience working with Java, Bootstrap, and Event Queueing.
8. Experience with order entry, billing, and accounting.
9.  Exposure to Python, Django, and AWS.