IT Services sales and Marketing at Reqroots · Coimbatore · 4 - 6 years · ₹8L - ₹10L / yr · Raised funding · Posted 26 Jul 2023

We are looking for "IT Services sales and Marketing" for Reputed Client @ Permanent Role.
Experience: 4 to 6 years
Key Responsibilities:
- Research and analyze market trends, competitor offerings, and customer requirements to
identify opportunities for the company's IT services.
- Develop comprehensive sales and marketing strategies that effectively position the IT
services, taking into account target audience segmentation and key value propositions.
- Set clear sales and marketing objectives and key performance indicators (KPIs) to measure
the success of marketing campaigns.
- Develop and execute sales strategies to meet or exceed revenue targets for IT services.
- Create compelling and informative content to promote IT services, including website copy,
blog posts, case studies, whitepapers, and email campaigns.
- Collaborate with the design team to create visually appealing marketing collateral, such as
brochures, infographics, and presentations.
- Conduct market research and develop lead generation strategies and campaigns to attract
potential clients and convert them into qualified leads.
- Analyze marketing data, customer feedback, and campaign results to continually refine
marketing strategies.
- Manage the sales pipeline, track progress, and update sales forecasts regularly.
- Collaborate with business and development teams to ensure effective communication and
alignment of marketing efforts with sales objectives.
- Build and maintain relationships with strategic partners and industry influencers to extend
the reach of sales and marketing efforts.
Qualifications and Skills:
- Bachelor's degree in marketing, Business, or a related field.
- Proven experience in IT services sales and marketing or a similar B2B environment with
international service agencies.
- Strong understanding of the IT industry, including cloud services, managed IT solutions,
etc.
- Strong sales and negotiation skills with a track record of achieving sales targets.
- Excellent written and verbal communication skills.
- Proficiency in digital marketing tools and platforms, including Google Analytics, social
media management, and email marketing.
- Analytical mindset with the ability to interpret data and generate actionable insights.
- Creative thinking and the ability to develop innovative sales and marketing strategies.
- Analytical mindset with the ability to interpret sales data and market trends.
- Strong project management and organizational skills.
- Collaborative team player with the ability to work effectively across departments.
- Familiarity with CRM software and marketing automation tools is a plus.
- Knowledge of relevant compliance and regulatory requirements in IT services sales and
marketing
Location : Coimbatore

About Reqroots
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We are looking for a Senior Web Engineer to architect and build the entire web experience using Next.js and
React — a consumer-facing trading app with real-time data, SEO-optimised public pages, and internal admin
tooling. What We’re Looking For
You have built production web applications from zero to launch using Next.js. You are comfortable across the
full web stack — SSR/SSG, real-time WebSocket handling, responsive design, and performance optimization.
Ideally, you have worked on trading platforms, dashboards, or data-rich fintech products. You take ownership of
your codebase, care about developer experience, and can work independently to deliver high-quality, production-ready code. What You’ll Do
• Architect and build the Next.js web platform from scratch — project structure, CI/CD, component library, and design system. • Build real-time, data-intensive interfaces — live price rendering, interactive charting, and responsive
dashboards. • Build SEO-optimised content pages and public-facing discovery surfaces. • Build internal admin and operations tooling — dashboards, data tables, configuration interfaces, and
monitoring views. • Define frontend engineering standards — component architecture, testing strategy, accessibility, and
performance budgets. • Own cross-browser compatibility, Core Web Vitals, and responsive design across devices. • Drive code reviews, mentor team members, and champion best practices across the web team. Must-Have
• 4+ years frontend engineering with React in production; 2+ years with Next.js specifically. • Strong TypeScript skills and experience with SSR, SSG, and incremental static regeneration. • Experience building real-time features with WebSockets in web applications. • Experience with Tailwind CSS or utility-first CSS frameworks. • Experience building both consumer-facing and internal admin/dashboard UIs. • Understanding of SEO best practices — structured data, meta tags, Core Web Vitals.
• Familiarity with CI/CD, CDN deployment, and web performance optimization. Nice-to-Have
• Prior experience building trading platforms, brokerage dashboards, or fintech web apps. • Experience with charting library embeds (TradingView, Lightweight Charts, Highcharts). • Experience building complex admin portals with advanced table views, filters, and real-time updates. • Familiarity with search integration (Typesense, Algolia). • Experience with accessibility standards (WCAG 2.1) and internationalization (i18n). Tech Stack
Framework Next.js 14+, React 18+
Language TypeScript
Styling Tailwind CSS, Headless UI / Radix
Real-time WebSocket, SWR / React Query
Charting Charting library embed, Recharts / D3
Admin TanStack Table, React Hook Form
Deployment Vercel / AWS CloudFront, CDN, Edge functions
Testing Jest, Playwright (E2E), Lighthouse CI
Strong Senior Backend Engineer profiles
Mandatory (Experience 1) – Must have 5+ years of hands-on Backend Engineering experience building scalable, production-grade systems
Mandatory (Experience 2) – Must have strong backend development experience using one or more frameworks (FastAPI / Django (Python), Spring (Java), Express (Node.js).
Mandatory (Experience 3) – Must have deep understanding of relevant libraries, tools, and best practices within the chosen backend framework
Mandatory (Experience 4) – Must have strong experience with databases, including SQL and NoSQL, along with efficient data modeling and performance optimization
Mandatory (Experience 5) – Must have experience designing, building, and maintaining APIs, services, and backend systems, including system design and clean code practices
Mandatory (Domain) – Experience with financial systems, billing platforms, or fintech applications is highly preferred (fintech background is a strong plus)
Mandatory (Company) – Must have worked in product companies / startups, preferably Series A to Series D
Mandatory (Education) – Candidates from top engineering institutes (IITs, BITS, or equivalent Tier-1 colleges) are preferred
Minimum 4 to 8 years in graphics programming with deep WebGL/OpenGL knowledge
Strong understanding of the full rendering pipeline
Strong TypeScript skills
Should know React.js
Expert in OpenGL Shading Language
Mastery of Physically Based Rendering
Ability to build custom WebGL engines from scratch
Preferred candidates from SAAS or software or IT Service based Startups or Scale up companies only (MNC / Big 4/ consulting firm candidates are not applicable for this role)
3 to 5 years of experience to support and enhance Conga CPQ and ERP systems
Should have Conga CPQ/CLM expertise. Serve as SME for Conga CPQ & ERP systems
Perform system testing, validation and coordinate with business UAT testing
Expert-level knowledge in product modelling, pricing configurations, and quote management
Collaborate with teams to gather, analyze and document business requirements
Should be good at creating stories, acceptance criteria and agile processes
Job Purpose
• Deliver on significant portfolio indicators and maximise resolution/ roll backs/ normalization / recoveries and influence reduction in bucket inventory by enhancing performance.
• Be the executor of collection strategies implemented by the ACLM/RCLM/Centre Head.
• To ensure that all laid down processes are adhered to without any deviations. Have checks and balances to ensure smooth process adherence.
Liaison with other functions and departments viz. sales , credit, operations , RIC, Legal Receivables Management
Job Responsibilities(JR) :
• Manage and deliver monthly performance in terms of, resolution, roll backs, recovery rates/ values as per the target set for the assigned portfolio.
• Review field follow-up for the portfolio managed towards achievement of target set.
• Monitor the agency / field executive’s performances periodically.
• Achieve the money collection under principal, fees & charges as per targets.
• Regular visit to yard and reporting thediscrepancies / compliant items as a visitreport. (Applicable for Auto, Two Wheeler,
Agri & CTG Loans)
• Ensuring timely allocation and field follow- up.
• Effectively address disputes, expired etc cases to prevent any probable escalation and highlight sensitive accounts to Area Collection Managers to prevent the same.
• Ensure trails updates are recorded in web- collections for follow-up on skip marking,deceased specifically apart from follow-up on normal portfolio.
• Ensure that the agency resources are optimally used wrt the number of visits, contacts, PTP conversion ratio etc.
• Ensure that calls are made on the portfolio thru recorded lines during the month at the agency level and field visit updates are available in the web-collections. Call recordings have to be validated and updated in the visit report submitted to the agency process Management
• All Banks process to be adhered to in totality in Unit performance
• Cash deposit process including monitoring TAT taken by agencies to deposit money collected.
• Receipt Management – including receipt recon, sighting of unused receipts, completion of lost receipt formalities.
• Settlement process involving issue of settlementletters to be in line with approvals received.
• Manage escalations and ensure resolution of all cases.
• Ensure repo process including repo kit to vendors, usage of repo app at agency level, valuation, sale of vehicle (online/ off line), RC
book updation are managed as per the laid down guideline.
• Training programs to be done monthly and all employees to be covered for minimum man hours every quarter.
• All vendor bills are processed within 30 days of work and no vendor bill is left unprocessed for 60 days at any given point of time
• Ensure 100% usage of collection system and receipt mobility (HHT).
• Ensure nil delay in cash TAT and mis-posting of payments Vendor Management
• Management of field/ referral vendors
• Ensure compliance from the vendors on laid down processes.
• Monitor performance of field agencies and address performance deficiencies.
• Ensure 100% compliance of critical items like DRA certification/ police verification etc.
• Code of conduct to be followed by the vendor across aspects of field and tele calling.
• In case of yard management, ensure set targets for the inventory movement in yard and sale process are met.
Regular review of vendors/yards basis their performance, man power invested productivity expectations and process norms.
Relationships and Roles
To ensure smooth functioning of day to day process, the position is critical to have close interaction with following functions
INTERNAL
• Sales (Sales Manager) : coordinating with sales for feedback and resolutions on Non-starters / frauds. Sharing data regarding negative profiles and areas basis portfolio trends
• Local Operations/CPU : coordinating for regular schedule uploads, receipt management, PDC management , PDC presentation. For retrieval of relevant documents for skip tracing and fraud cases
• Process team (Process Managers and Central team): For process and compliance related items EXTERNAL
• Collection Agencies : For delivery of numbers and compliance to process and regulatory requirement
Code Of Conduct & HR Trainings
To follow code of conduct guidelines of bank. Code of conduct training to be done at agency level as per process guidelines.
To nominate and get mandatory trainings done for self as per HR training schedules.
Legal
• Initiating legal in high POS delinquent cases.
• Coordination with legal team for effective use and execution of legal tools.
Educational Qualifications
Graduate / Post Graduate / MBA
Key Skills
• Should possess good communication skills
• Good leadership quality and molding and supporting the team for desired results as per management expectations(for \agencies/off-rolls staff)
• Should be able to handle deadlines and compliance items
• Should be good on follow up and accomplishment of targeted achievements
Experience Required
Sufficient hands on work experience of min. 2 years and above in financial industry
• Should have managed a team of agencies staff/outsourced staff demonstrating high level of competence.
• Should be mature enough to handle customer and agency xecutives/vendors pressurized situations and ensure targets /deadlines
• Should be mature enough to handle people in pressurized situations and ensure targets /deadlines met.
Major Stakeholders
Customers
• Branch Banking Team
• Operations / Sales / Process / RIC / Legal
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- Understanding of LTE/5G/4G end-to-end flows
- Working experience on UEs and/or RAN side
- Good understanding of L1/L2/L3 protocols on the Air interface
- Tools and Analytical Skills
- Log Analysis Experience
- Working experience with end-to-end setups
- Scripting experience on Keysight/Anite/Anritsu/R&S tools.
- Python/C/C++
- Extensive Test Automation Experience and/or development experience using Python or any (scripting) language (for at least one year)
- Understanding basic OOPS concepts
Experience Level – 2 to 8 years
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Application Developement, If needed making bugfixes, hotfixes, Junit. |
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Technical Skills: |
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Java, J2EE, Spring, Spring Boot & Spring Data JPA, Junit |
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Angular 8+, React, GIT |
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Cloud Services |
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PostgreSQL/Mysql/Oracle |
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REST Services |
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Kubernetes, docker |
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Maven/gradle |
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Jenkins, bamboo, puppet, chef |
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Other technical skills (Nice to have) |
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Scrum |
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Soft skills |
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Strong communication (German/English) |
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Team Player |
Ideal Candidate Profile
- Strong grasp of computer science fundamentals and excellent problem solving skills.
- Good understanding of software engineering practices, Data Structures & Algorithms.
- Solid programming skills in Java/Kotlin.
- Good communication skills.
- Strong sense of ownership and accountability.
- Experience in Reactive programming, Asynchronous programming and Unit Testing will be an added advantage.
Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate








