HR Operations

Company : Barcadly Services (www.barcadlyservices.com)

Job Description: Social Media Management (SMM) Intern

About Us: Barcadly Services is a full fledge "Digital Marketing Agency" Our head office is in Mumbai

& Kolhapur, the company was established in the year 2018.

We strongly supports and follows the mission of Digital India laid down by Prime Minister Shri.

Narendra Modi and provides cost-effective branding solutions for start-ups & big companies in India. At

Barcadly services, you will get an insight regarding what is it like to work with a pioneering Digital

Marketing Agency in India.

After all, you will only seldom find someone as efficient as we are, when it comes to offering

personalized performance marketing.

Thanks to our tight-knit team we have been able to assist over 170 + businesses and establishing

themselves in the digital arena."

Position Overview:

We are seeking a dynamic and enthusiastic Social Media Management Intern to join our team. The ideal

candidate is passionate about social media, digital marketing, and has a creative flair. This internship

provides an excellent opportunity to gain hands-on experience in social media management, content

creation, and community engagement.

Responsibilities:

• Content Creation: Assist in developing engaging and creative content for various social media

platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.

• Social Media Scheduling: Schedule and publish content on social media channels using social

media management tools. Monitor and analyze the performance of posts and suggest

improvements based on analytics.

• Community Engagement: Respond to comments, messages, and mentions on social media

platforms to foster community engagement. Identify and engage with influencers, partners, and

followers to build brand awareness.

• Research and Trends: up-to-date with industry trends, social media algorithms, and emerging

platforms. Provide insights and recommendations for optimizing social media strategies based on

industry best practices.

• Analytics and Reporting: Assist in tracking key social media metrics using analytics tools.

Compile regular reports summarizing social media performance and suggest areas for

improvement.

• Campaign Support: Support the planning and execution of social media campaigns, contests, and

promotions. Collaborate with cross-functional teams to ensure seamless integration of campaigns

across various channels.

Qualifications:

• Currently enrolled in a relevant undergraduate or graduate program (Marketing, Communications,

Digital Media, or related field).

• Strong written and verbal communication skills.

• Familiarity with major social media platforms.

• Creative thinking and ability to generate innovative ideas.

• Basic understanding of social media analytics.

• Ability to work independently and as part of a team.

• Basic graphic design skills are a plus.

Job Description

• Responsible for growth in organic traffic & lead generation by designing & implementing strategies for SEO & digital marketing growth.
• Experince in B2B is must.
• Craft content strategies that guide the content team based on keyword research.
• Deliver new keyword clusters, keywords, and topic clusters for new content generation and old content revamp.
• Lead content marketing outreach & high-quality link building campaigns and initiate communication with prospective websites & influencers
• Analyze the performance of SEO campaigns, and assess against goals (ROI & KPI)
• Collaborate with internal teams to create landing pages and optimize the user experience
• Identify SEO issues with a continuous audit process and ensure that those issues are reported to concerned teams on time.
• Work closely with the content team to ensure the generation of SEO-friendly content
• Manage all types of search engine tools like XML sitemaps, webmaster tools for analytics, and diagnostics reporting
• Experience with or willingness to learn additional marketing channels such as PPC, email marketing, affiliate, etc is a plus as we are expanding our marketing channels.

Requirements

• Excellent communication skills (both written and verbal)
• Proven working experience in SEO.
• Strong technical SEO knowledge based on Search Console & other industry tools.
• Sound knowledge of concepts like crawl budget, cannibalization, content pruning, etc.
• Sound knowledge of SEO best practices and the latest trends.
• Solid knowledge of website analytics tools (e.g., Google Analytics)
• Strong analytical skills and data-driven thinking
• Experience in doing SEO for SaaS/large publications is a plus.

• To perform requirement analysis and oversee the implementation of architectures of project scope
• To provide customized reusable solutions of project, program or operational scope
• To develop high-quality and detailed designs
• To conduct unit testing using automated unit test frameworks and identify and address possible risk by conducting mitigation action planning
• Conducting configuration of your own work or from the team and assess the technical impact of multiple technologies/strategies
• Reviewing the work of other developers with feedback for improvement (if applicable)
• Using coding standards and best practices to ensure quality deliverables

Linarc is a Silicon Valley startup and has an engineering office in Chennai, India. We are building the first integrated project management and operations support platform for the field services industry.

We are looking for an experienced backend engineer to build the heart of our platform and services. We value skills over credentials, building things rather than what college or company you worked at and expertise over experience.

What does an ideal candidate look like?

• You have worked in a team to develop complex apps. Experience building SaaS apps is a strong plus. You can work on both backend and frontend, and you specialise in frontend engineering.
• You have 3+ years of full stack development experience, a large part of which is deep frontend development.
• You have extensive knowledge of one of Vue.js, React or Angular. We use Vue.js, but are open to working with people who have worked on modern JS stacks.
• You have extensive experience of working with RESTful APIs.
• Deep understanding of Git and other collaboration tools. Do you know and use git-flow? Do you have strong opinions about git branching and release strategies? Do you use CI? Good, we would love to talk to you.

• We would love it if you have experience with one or more of Firebase/Redis/Mongo/Postgres and other backend experience, but this is not required.
• We would love it if you have experience with AWS OR other public cloud providers, but this is not required.
• High capacity for precision and attention to detail
• Ability to meet tight deadlines
• Can work independently and  should have experience in managing a  team of front end developers.

Position - User Researcher

Location - Mumbai/Bangalore

About Us

upGrad is an online education platform building the careers of tomorrow by offering the most industry-relevant programs in an immersive learning experience. Our mission is to create a new digital-first learning experience to deliver tangible career impact to individuals at scale. upGrad currently offers programs in Data Science, Machine Learning, Product Management, Digital Marketing, and Entrepreneurship, etc. upGrad is looking for people passionate about management and education to help design learning programs for working professionals to stay sharp and stay relevant and help build the careers of tomorrow.

• upGrad was awarded the https://iamaiida.in/index.php">Best Tech for Education by IAMAI for 2018-19
• upGrad was also ranked as one of the https://www.linkedin.com/pulse/linkedin-top-startups-2018-25-most-sought-after-india-linkedin/">LinkedIn Top Startups 2018: The 25 most sought-after startups in India 
• upGrad was earlier selected as one of the https://www.fastcompany.com/most-innovative-companies/2017/sectors/india">top ten most innovative companies in India by FastCompany.
• We were also https://www.ft.com/content/9150579a-f24c-11e6-95ee-f14e55513608">covered by the Financial Times along with other disruptors in Ed-Tech
• upGrad is the https://yourstory.com/2017/01/startup-india-learning-program-offers-free-online-entrepreneurship-course/">official education partner for Government of India - Startup India program 
• Our program with IIIT B has been ranked https://www.analyticsindiamag.com/top-10-courses-and-training-programs-on-artificial-intelligence-in-india-ranking-2018/">#1 program in the country in the domain of Artificial Intelligence and Machine Learning 

About the Role

The Design & Research teams are part of the larger Product teams and are responsible for gathering learner, community & expert insights and translating those into a seamless & empowering experience across the platform. These teams are broken down into four branches, Growth & Discovery, Learner Experience, Careers, and Alumni & Breakout experiences which consist of talents from across product, engineering, learner experience, and business to make sure we have no latency in user experience meeting the user expectation.

 You’re an experienced researcher with a strong, working understanding of how to integrate qualitative and quantitative research methodologies. You know exactly when to engage with teams across Design, Product, Engineering, and Marketing, what questions to ask, where to probe, and how to implement the most effective research strategies. You thrive in a fast-paced environment and enjoy setting your own research goals, managing load, and expectations, and delivering actionable research findings and recommendations. You’re passionate about Education and believe great experiences are always inspired by a deep understanding of the user

Roles & Responsibilities

• Partner with Designers, Product Managers, and Data folks to drive all stages of research from early product direction through summative validation in an Agile work environment.
• Help to develop and track quantitative measures of user experience (goals, metrics)
• Influence a diverse set of stakeholders through excellent relationship building, and crisply providing insight and deep domain expertise in research practices and product development.
• Put the needs of our varied set of users front and center and driving, through influence and well-constructed presentations of insights, the user experience strategy of our many products.
• As a voice of the user, effectively challenge and elevate the customer experience in a data-driven environment Design, recruit and moderate research studies regularly (both in-person and remote).
• Use a variety of research methods and tools to best reach the goals of each project in order to provide rich, actionable insights.
• Communicate research findings and prioritized recommendations to internal stakeholders in a clear and compelling way.
• Work closely with product teams to identify research questions.
• Design and execute studies that address both user behavior and attitudes, using the right methods for the right questions.
• Generate insights that influence how product teams think about medium and long-term product strategy. Directly influence product strategy and design by communicating clearly and in a compelling way.
• Conduct research using a wide variety of qualitative and quantitative methods, including in-depth interviews, ethnographies, focus groups, and diary studies
• Interpret and analyze research results through the lens of UX and social science.
• Collaborate closely with other user experience researchers, and understand when to bring in quantitative experts for support.
• Devise and execute creative methods in getting non-design partners to internalize and act upon research, particularly engineers, analysts, and other technical experts.

Skills Required

• You have deep knowledge of qualitative research methods and tools across the Indian diaspora, as well as knowledge in quantitative methods
• BA/BS, human behavior related field HCI, Psychology, Social Science, Information Science, etc.)
• 2+  years of experience in applied product research Knowledge of qualitative and quantitative research method

Qualification – BA/BS, human behavior related field HCI, Psychology, Social Science, Information Science, etc.)

 Years of Exp –  2+ Years