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Graphic Designer / Motion Graphics
Graphic Designer / Motion Graphics

Graphic Designer / Motion Graphics at Freeup Technologies · Bengaluru (Bangalore) · 1 - 5 years · ₹3L - ₹6L / yr · Raised funding · Posted 14 Jun 2022

Freeup Technologies's logo

Graphic Designer / Motion Graphics

Asha B's profile picture
Posted by Asha B
1 - 5 yrs
₹3L - ₹6L / yr
Bengaluru (Bangalore)
Skills
2D animation
Visual Designing
Adobe After Effects
Adobe Photoshop
skill iconAdobe Illustrator
Adobe Premiere Pro
Adobe Creative Suite

Primary Job Description 


  1. a) Visual Design Strategy
  • Work with the marketing and product team to identify visual design themes for cohesion with overall Freeup brand identity and areas for brand differentiation in the context of social commerce space.
  • Work with marketing leadership to identify disruptive design strategies to enhance brand differentiation and positioning across FreeUp products and experiences

  1. b) Visual Design Operations
  • Provide visual design inputs for the brand calendar across all channels -social media, PR and owned channels.
  • Develop and execution integrated marketing campaigns across owned ,paid and partnership media both online and offline
  • Provide design templates to ensure brand visual consistency in all partner engagements, co-branded

communication & campaigns.


Qualifications


Candidate should have a strong graphic design background who is also proficient in 2D animation

  • Ideally having worked for a high-growth consumer startup supplying content to social media or ads teams
  • Kinetic typography and composite layering should be included in the requirements
  • Bonus if they have the ability to draw/sketch by hand
  • Having 3-5 years of experience (being a junior may not be a disadvantage here)
  • Ready to complete an assignment e.g. a 15-second video within 24 hours
  • Having an impressive portfolio to showcase, both static and short animation work
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Freeup Technologies

Founded :
2020
Type :
Services
Size :
20-100
Stage :
Raised funding

About

Sell your fashion, home items (new or preloved). Earn from home with free pickup. Join our vibrant community of ready buyers all over India!

Read more

Connect with the team

Profile picture
Jimmy Yeoh
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Asha B

Company social profiles

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Come Join Us

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Position: Marketing Graphic Designer

Job Location: Chennai (Base Location) / Remote

Shift Time: General/IST

Employment Type: Full Time

Reports to: Director of Design and Brand

Summary of Position

The Marketing Graphic Designer is responsible for creating visually captivating and on-brand marketing materials to support our company's promotional efforts. This role involves translating marketing objectives into compelling visual designs across digital and print media, with a strong focus on producing engaging social media ads, reels, and video content.

The ideal candidate blends strong artistic flair with modern, AI-powered design tools to accelerate output, enhance video/ad creation, and streamline daily design workflows. You will collaborate closely with the marketing team to turn creative concepts into high-converting assets.

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Project Execution & Optimization:

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Compliance and Trends:

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Material Updates:

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Additional Responsibilities:

  • Video & Reel Production: Produce and edit social media reels, short video clips, and high-converting ad assets using modern editing tools and AI video generation/enhancement tools.
  • A/B Testing: Design A/B test variants (utilizing AI to quickly generate dynamic visual variations) and analyze visual performance.
  • Content Creation: Develop infographics, illustrations, icons, dynamic motion graphics, and visual content.
  • Presentation Design: Create visually compelling presentation materials.
  • Email Marketing Design: Design responsive email templates and graphics.
  • Analytics and Reporting: Analyze design performance metrics and make data-driven design adjustments.
  • Project Management: Manage design projects and coordinate effectively with cross-functional team members.

Requirements

  • Bachelor's degree in Graphic Design or a related field.
  • 5+ years of experience as a graphic designer, preferably in a marketing, agency, or advertising setting.
  • Proven experience leveraging AI design tools (e.g., Adobe Firefly, Midjourney, Canva Magic Studio, Runway, ChatGPT/Claude for prompt generation, etc.) to enhance visual asset creation and daily productivity.
  • Demonstrated proficiency in standard graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro).
  • Strong portfolio showcasing digital ad creatives, dynamic reels/video content, and traditional graphic design.
  • Deep understanding of typography, color theory, layout principles, and visual hierarchy.
  • Ability to take creative direction and work collaboratively with cross-functional teams.
  • Excellent attention to detail and ability to prioritize work in a fast-paced environment.
  • Knowledge of web design principles (HTML/CSS) is an advantage but not mandatory.
  • Strong interpersonal and communication skills to work effectively within a remote or hybrid team.

Core Competencies

Visual Communication & AI Integration:

  • Visual Communication: Effectively conveying brand messaging through compelling visual elements.
  • AI-Driven Creativity: Using generative AI tools to assist in ideation, asset generation, prompt refining, and workflow automation.
  • Storytelling: Using visuals, motion, and short-form video formats to create compelling narratives.
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  • Ideation & Speed: Generating, testing, and refining design concepts rapidly using modern design stacks.

Technical Core Competencies:

  • Design & Editing Software: Mastery of Adobe Photoshop, Illustrator, InDesign, Premiere Pro, and After Effects.
  • AI Tool Fluency: Practical working knowledge of AI visual generators (Capcut, Lovable, Runway, Envato, etc.) and text-to-creative workflows.
  • Digital & Motion Design: Creating dynamic ads, animated visuals, motion graphics, and video content optimized for platforms like Instagram, LinkedIn, TikTok, and YouTube.
  • Technical Execution: Understanding fundamental design principles, exported media optimizations, and channel-specific visual standards.

Additional Competencies for Specialization:

  • Branding: Developing visual brand identities and guardrails.
  • Illustration & Media Generation: Creating original artwork and generating prompt-based visual assets.
  • Video Editing & Reel Creation: Crafting high-converting video ads, shorts, and social media reels.

About Us

We believe that experience is everything. Experience.com has built the most impactful Experience Management Platform (XMP) available anywhere, with features to drive operational and behavioral change, in real-time, during the moments that matter. XMP delivers impactful business outcomes including increased customer satisfaction, brand loyalty, online reputation and visibility, as well as improved employee engagement, and compliance - making every experience matter more.

Founded in 2015 and originally founded as SocialSurvey, Experience.com is headquartered in San Ramon, Calif. and backed by SavantGrowth (fka Kennet Partners), Silicon Valley Data Capital, Tri-Valley Ventures, and Wilson Sonsini Goodrich & Rosati.

Indian Registered name: Buyers Road India Private Limited

URL: www.experience.com



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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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