Financial Analyst

Key Responsibilities:

• Assist in planning, scheduling, and executing projects
• Coordinate with internal teams and stakeholders to ensure smooth project flow
• Track project progress and update status reports
• Maintain project documentation, timelines, and records
• Identify risks and escalate issues to the project manager
• Ensure deadlines and quality standards are met
• Organise meetings, prepare agendas, and document minutes
• Monitor resource allocation and utilisation

Required Skills:

• Strong organisational and time management skills
• Excellent communication and interpersonal skills
• Ability to multitask and work under pressure
• Proficiency in MS Office (Excel, Word, PowerPoint)
• Knowledge of project management tools (e.g., Jira, Trello, Asana)
• Problem-solving and analytical thinking

Job Description for Marketing Specialist – Advanced Healthcare Funnel Builder

Position: Marketing Specialist – Advanced Healthcare Funnel Builder

Location: Remote

Job Mode: Full-Time

Notice Period: Immediate Joiner Preferred

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Position Overview

We are seeking an experienced and data-driven Marketing Specialist with proven expertise in Meta (Facebook/Instagram) and Google advertising, who can design, build, and optimize complete patient acquisition funnels from strategy to execution. This is not a simple media buying role — we require a strategic marketer with a deep understanding of funnel architecture, healthcare consumer psychology, and performance marketing.

The ideal candidate will be highly skilled in GoHighLevel CRM for automation, nurturing, and tracking, have a strong grasp of compliance-sensitive healthcare advertising, and excel in building campaigns that not only generate leads but also convert them into booked appointments and paying patients.

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Key Responsibilities

1. Paid Advertising Strategy & Execution

•   Plan, launch, and manage high-performing Meta and Google Ads campaigns targeted at specific patient demographics.

•   Conduct in-depth keyword research, audience segmentation, and competitive analysis.

•   Develop high-converting ad creatives (copy, images, and video concepts) that comply with healthcare advertising regulations.

•   Continuously monitor, test, and optimize campaigns for CTR, CPC, CPL, and ROAS.

2. Funnel Architecture & Development

•   Design and implement complete digital marketing funnels using GoHighLevel.

•   Build high-converting landing pages, lead forms, scheduling flows, and appointment booking systems.

•   Create automated SMS, email, and voicemail follow-up sequences to improve lead-to-booked-appointment conversion rates.

•   Set up and maintain tracking systems for attribution, retargeting, and conversion optimization.

3. Content & Creative Collaboration

•   Collaborate with designers, video editors, and copywriters to create persuasive, compliant, and patient-focused marketing assets.

•   Develop compelling healthcare-oriented messaging that educates, engages, and converts.

4. Data Analysis & Reporting

•   Analyze campaign and funnel performance metrics to make data-driven optimizations.

•   Produce weekly and monthly reports highlighting KPIs and actionable insights.

5. Compliance & Healthcare Industry Awareness

•   Ensure all campaigns meet local laws, HIPAA regulations, and platform-specific healthcare advertising guidelines.

•   Maintain ethical advertising practices and safeguard patient privacy.

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Qualifications & Skills

Required: 

- Minimum 3+ years of hands-on experience managing Meta and Google Ads campaigns. 

- Proven track record of building complete digital funnels that consistently convert. 

- Advanced expertise with GoHighLevel (pipelines, workflows, triggers, automation, and landing pages). 

- Strong understanding of marketing analytics tools (Google Analytics, Meta Ads Manager, Google Tag Manager). 

- Strong copywriting skills for creating persuasive, compliance-friendly healthcare campaigns. 

- Excellent grasp of CRO (Conversion Rate Optimization) principles.

Preferred: 

- Healthcare industry marketing experience. 

- Knowledge of HIPAA-compliant marketing. 

- Familiarity with SEO, retargeting, and omnichannel marketing strategies. 

- Experience promoting high-value, cash-pay healthcare services.

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Performance Metrics

Success in this role will be measured by: - 

- Cost per Lead (CPL) within target range. 

- Conversion Rate from lead to booked appointment. 

- Return on Ad Spend (ROAS). 

Franchise Sales Manager to lead our franchise expansion across multiple cities in India. The role involves extensive client interaction, legal documentation, and operational oversight.  

Key Responsibilities:

- Drive franchise sales and onboard new franchise partners across India.  

- Present the franchise model and conduct multiple meetings to close deals.  

- Handle end-to-end legal documentation and ensure timely agreement signings.  

- Manage complete setup of franchise stores, ensuring seamless execution.  

- Build strong relationships with franchise partners and guide them on ROI and break-even strategies.  

- Collaborate with the marketing team to align franchise sales efforts with promotional activities.  

- Provide regular progress reports to the Chief Executive Officer.  

- Travel frequently to meet clients, conduct site visits, and oversee franchise operations.  

Qualifications & Skills:

- Proven experience in franchise sales or a similar role.  

- Strong understanding of franchise models, ROI, and break-even analysis.  

- Excellent communication, negotiation, and relationship-building skills.  

- Proficiency in handling legal documentation and agreements.  

- Ability to work under pressure and achieve sales targets.  

- Willingness to travel extensively.  

- Strong organizational and project management abilities.  

Our client is a wellness startup based in Bengaluru, delivers personalized health services through its in-house clinics, with a focus on longevity and holistic well-being.

The Business Development Executive will:

• Be the first point of contact for potential clients.
• Explain Biopeak’s health programs.
• Understand client needs and connect them to the right experts.
• Schedule consultations, follow-ups, and support onboarding.
• Track leads, analyze sales funnel data, and meet conversion targets.
• Collaborate across sales, medical, and marketing teams.
• This role needs someone who’s a great communicator, comfortable with sales conversations, and ideally has interest in wellness/health.

What we are looking for

• Excellent spoken communication (clarity, confidence, empathy)
• Phone sales or inside sales experience
• Interest in health, wellness, or proactive medicine
• Ability to use Excel + AI tools for analysis

Comfort with fast-paced, startup environments

Responsibilities

1. Identify new prospects via platforms like LinkedIn, Bidding Portals other portals.
2. Research client industries, pain points, and decision-makers to do the outreach.
3. Maintain and update prospect lists and track outreach activities.
4.  Run cold outreach campaigns (emails, LinkedIn, Apollo sequences).
5. Qualify leads based on project scope, budget, and timelines.
6. Represent Bombay Softwares in the first interaction & clearly communicate our service offerings.
7. Schedule and lead discovery calls to understand client requirements.
8. Work with tech leads/project managers to gather inputs for technical calls when required.
9.  Prepare proposals, SoWs (Scope of Work), estimates, timelines, and other pre-sales documents.
10. Assist in drafting contracts, NDAs, and onboarding documents.
11. Negotiate pricing and service terms with potential clients.
12. Achieve the given quarterly sales target

Qualification & Skills

Mandatory

1. Experience with lead generation using LinkedIn, Apollo, and bidding portals.
2. Strong research skills to identify target industries, pain points, and decision-makers
3. Ability to run and manage cold outreach campaigns (emails, LinkedIn, Apollo sequences)
4. Skilled in qualifying leads based on project scope, budget, and timelines
5. Confident in leading discovery/client calls and representing the company
6. Excellent verbal and written communication skills
7. Hands-on experience in preparing proposals, SoWs, estimates, and timelines
8. Familiarity with contracts, NDAs, and onboarding documents
9. Strong negotiation skills around pricing and service terms.
10. Proficiency with CRM tools for managing pipelines and tracking activities
11. Ability to collaborate effectively with tech leads and project managers
12. Proven track record of achieving and exceeding sales targets.

Job Description: Senior React.js Developer

• 2+ years of relevant experience in software development building web applications
• Well acquainted with cutting edge front-end framework like React Javascript dialects like ES6.

• CSS frameworks like Bootstrap, Foundation HTML5, CSS3 and tools like Gulp/Webpack
• Strong analytical and problem- solving skills paired with the ability to develop creative and efficient solutions.
• Enjoys and gets energized by complex problem solving and ability to push the innovation on solutions.
• Ability to work both independently and in various team settings.

• Preferably 5+ years of experience in LAMP (Linux, Apache, MySQL, & PHP) development stack
• Proven software development experience in PHP and of developing REST (JSON) / SOAP (XML) based web services
• Experience in Cloud platform like AWS/Azure
• Experience with HTML5 / JavaScript (JQuery) / CSS / AJAX / Angular / Yii Framework is preferred
• Experience in caching solutions like Redis and Memcached
• Experience in tools like Ansible, Docker
• Knowledge of source control systems such as GIT is a plus

• Be able to work in cross-function teams
• Write high-quality code per industry standards and best practices
• Test the code for quality assurance, debug identified bugs and resolve issues
• Support in deploying and maintenance of product and services
• Documenting product services progress, status, and manuals
• Participate in team meetings and planning & review sessions