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Field Sales Manager
Anali Enterprises LLP's logo

Field Sales Manager

Alisha Shirodkar's profile picture
Posted by Alisha Shirodkar
2 - 4 yrs
₹5L - ₹6L / yr
Mumbai
Skills
Field Sales
Business Development
Sales and operations planning
Point of sale
Retail
Sales

Role and Requirements


·      Managing sales distribution and growth for Hotchaa! in retail – MT and GT

·      Come with good knowledge, understanding and relationships with GT and MT market in India, specifically Mumbai

·      Understand way of working for FMCG product growth – distribution, listing, promotions, merchandising

·      Establish sales objectives and targets by forecasting and developing monthly sales quotas for regions and territories; projecting expected sales volume and profit for existing and new products; work to achieve set sales targets along with marketing team

·      Identify and build the right retail partnerships online and offline to drive sales for Hotchaa! products

·      Manage relationships and engagement with channel partners (online and offline) including analyzing sales potential, SKU rationalization, pricing and promotion decisions and trend forecasting

·      Conduct frequent trade visits to gain valuable insights on stock movement, monthly trends and tweak strategy accordingly.

·      Build and nurture relationships with retailers and distributors, discuss their needs and assess the quality of the company’s relationship with them

·      Develop and implement new sales initiatives, strategies and programs to capture key demographics

·      Provide sales support to distribution partners and work closely on POS promotions / shelf displays / marketing / visibility strategy along with marketing inputs

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About Anali Enterprises LLP

Founded :
2022
Type :
Product
Size :
0-20
Stage :
Bootstrapped

About

Hotchaa! Chilli Oils are a product from Anali Enterprises LLP, a family run business operated by mother and daughter duo – Anita and Alisha.


Our OG chilli oil was created one fateful evening, when a lonely platter of dimsums demanded a delicious companion. What followed was the creation of a condiment that played nicely with everything we threw its way, from Spaghetti to Samosas. We soon realized that a homegrown recipe that saw so much love from family and friends simply had to be shared with the world, and just like that, Hotchaa! was born – we hope you enjoy it as much as we do.

We now have a range of unique chilli oil variants offering a burst of flavour and spice for chilli lovers to elevate any meal.


Hotchaa! is an embodiment of all things your palate can celebrate – our chilli oils are sometimes fiery, sometimes piquant and always rich with intriguingly complex flavours. Designed to elevate any meal and bring the magic every time, Hotchaa! products are made with the freshest locally sourced ingredients – with no MSG and zero trans fats. Paired with a vast variety of foods, Hotchaa!’s gotcha covered from dollop to drizzle to dip.


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Candid answers by the company

What does the company do?
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Anali Enterprises LLP offers a range of Chilli Oils under the brand Hotchaa!


Hotchaa! is an embodiment of all things your palate can celebrate – our chilli oils are sometimes fiery, sometimes piquant and always rich with intriguingly complex flavours. Designed to elevate any meal and bring the magic every time, Hotchaa! products are made with the freshest locally sourced ingredients – with no MSG and zero trans fats. Paired with a vast variety of foods, Hotchaa!’s gotcha covered from dollop to drizzle to dip.

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