Executive - Presales

Job Title: Marketing Manager – US Market (Hybrid, Night Shift)

Location: Hyderabad, India

Shift: US Hours (3:00 PM – 1:00 AM IST)

Experience: 3–7 years

Mode: Hybrid (Office + Work from Home)

Job Overview

We are seeking an experienced Marketing Manager to lead demand generation and performance marketing initiatives focused on the US market. The ideal candidate will have strong expertise in developing and executing Go-To-Market (GTM) strategies, managing multi-channel campaigns, analytics, and delivering measurable ROI.

Key Responsibilities

·      Develop and implement GTM strategies tailored for US clients across various channels.

·      Plan, execute, and optimize campaigns across SEO, SEM, paid media, social media (Meta, LinkedIn, Instagram, YouTube), email, and retargeting.

·    Experience in setting up and managing tracking tools like Google Tag Manager, Microsoft Clarity etc... to monitor conversions and campaign performance.

·      Continuously optimize campaigns to maximize ROAS (Return on Ad Spend) and reduce CAC (Customer Acquisition Cost).

·      Drive conversion rate optimization (CRO) through A/B testing, landing page improvements, and funnel analysis.

·      Prepare and present detailed performance reports and insights for management review.

·      Must have experience in design & maintaining websites.

·      Collaborate closely with Founders and Directors to ensure lead attribution accuracy and pipeline alignment.

·      Knowledge of HIPAA-compliant marketing practices for healthcare accounts is a plus.

Required Skills & Qualifications

·      5–12 years of digital marketing experience managing US clients, preferably in demand generation and performance marketing.

·      Bachelor’s degree in any discipline.

·      Proven expertise in paid social campaigns, PPC, SEO, and paid media strategies.

·      Exposure to website designing.

·      Strong analytical, reporting, and communication skills.

·      Willingness to work in US shift hours (6 PM – 3 AM IST).

·      Professional communication and collaboration skills across organizational levels.

About Us*

Ghar Art is a home decor brand dedicated to redefining every corner of the house with thoughtfully designed decor products. Our aesthetic approach resonates with elegance and style, and we are looking for a creative and strategic individual to bring our brand story to life across digital platforms.

We are committed to offering our customers the best shopping experience through exceptional products and excellent service. Founded by Ankur Malhotra - 15 Years+ veteran in E-commerce state with Leadership positions as AVP Paytm (Biggest Payments company in India ) & VP Marketing & Director India for Tokopedia/Goto - Biggest Ecommerce & public company in Indonesia. Pradeep Paul - Over 20 years experience in Home Furniture & Decor Business , a Furniture industry veteran and Serial entrepreneur running his own showroom by Paul's Opus in Kirti Nagar.  Surbhi Bansal - Over 15 years of experience at senior leadership position at Paytm & Homecredit with experience in Marketing , Social Media & more. Together the team is on a mission to bring Luxury Artefacts, unique decor pieces to home owners in India. We are starting our journey with lot of ambition & passion to build a strong D2C brand in modern Decor.

Paul Furniture Studio 

https://g.co/kgs/7ytk6dh

Online Site for Artifacts 

https://gharart.com/

We are looking for young energetic & passionate team members who can embrace startup culture and are motivated to build a great consumer experience & story, willing to go on a high learning curve of running business and put in hard hours to achieve great milestones together.

*Role Overview*

We are seeking a Social Media Manager & Content Writer to oversee content creation and management for our social media platforms, website, and blogs. The ideal candidate is a creative storyteller with a passion for home decor, an eye for aesthetics, and a deep understanding of social media trends.

*Key Responsibilities*

_Content Creation & Management_

• Develop engaging, on-brand content for social media platforms (Instagram, Facebook, Pinterest, LinkedIn, etc.).

• Write compelling and SEO-friendly blog posts, website content, and product descriptions.

• Plan and manage a content calendar aligned with marketing goals and seasonal trends.

• Ensure brand consistency in tone, style, and messaging across all content.

_Social Media Strategy & Execution_

• Create and implement social media strategies to increase engagement and brand awareness.

• Schedule and publish posts, monitor performance, and optimize based on insights.

• Engage with the audience, respond to comments/messages, and foster community building.

• Collaborate with designers, photographers, and influencers to create high-quality visual content.

_Analytics & Performance Tracking_

• Track key performance metrics (reach, engagement, conversions) and provide reports with insights.

• Stay updated on trends, algorithm changes, and best practices to enhance content strategy.

_Collaboration & Brand Growth_

• Work closely with the marketing and product teams to align content with brand objectives.

• Identify opportunities for collaborations, partnerships, and influencer marketing.

• Research and implement content strategies that drive traffic and sales.

*Qualifications & Skills*

• Proven experience in social media management and content writing.

• Strong writing and editing skills with a keen understanding of storytelling.

• Knowledge of SEO, hashtags, and social media analytics.

• Familiarity with content creation tools like Canva, Adobe Suite, or similar.

• Experience with scheduling tools (Meta Business Suite, Later, Buffer, etc.).

• A passion for home decor, design, and aesthetics is a plus.

*Why Join Us?*

• Opportunity to shape the digital presence of a growing home decor brand.

• A dynamic and creative work environment.

• Growth opportunities and exposure to brand marketing strategies.

• Drive the architecture and design of large-scale, multi-tiered, distributed software applications, tools, systems and services using object-oriented design, distributed programming, Java/Node/ Python, .Net.
• Hands on experience in delivering high quality software products.
• Gather business and functional requirements from external and/or internal customers and end-users, and translate requirements into technical specifications to build robust, scalable, supportable solutions that work well between a ranges of complex systems.
• Serve as technical lead throughout the full development lifecycle, end-to-end, from scoping, planning, conception, design, implementation and testing, to documentation, delivery and maintenance.
• Provide design reviews for other engineers, including feedback on architecture and design issues, as well as integration, performance and scalability.
• Manage resources on multiple technical projects and ensure schedules, milestones, and priorities are compatible with technology and business goals.

About Us:

Developed in formal collaboration with the University of Cambridge in May 2000 HeyMath! is an Ed-Tech company whose mission is to Raise the Game in Maths for school systems around the world. We do this using technology to deliver engaging teaching methodologies and personalised learning paths for students. HeyMath! has been successfully adopted by CBSE schools since 2004 with positive outcomes for the entire ecosystem.

Check us out at www.heymath.com

We plan to work mainly from home in 2022 and the virtual office atmosphere is collegiate, informal and friendly, with small high-impact teams making a difference to customers.

What we are looking for:

Have at least one well-performing mobile application project to be shared and/or commercial experience in mobile development

Have knowledge on building beautiful UIs Familiar with networking and third party packages,

Have experience using APIs to integrate mobile applications with server-side systems Have experience with reactive programming or willingness to learn it,

Have basic knowledge about BLoC/Cubit

Have knowledge of Dart,

Familiar with continuous integration tools

Familiar with code version control like git

Familiar with modern software development practices and tools

Talent Acquisition, Competency Mapping,

HR Operations, Compensation and Benefits, Succession Planning

• Website and software application designing, building, or maintaining.
• Using scripting or authoring languages, management tools, content creation tools, applications, and digital media.
• Determining user needs by analyzing technical requirements.
• Bachelor's degree in web development or related field, or relevant experience.
• Solid knowledge and experience in programming applications.
• Proficient in JavaScript, HTML, CSS, Angular.
• Proficient in Web development.
• Should have 4 years of experience in web development.
• Solid ability in both written and verbal communication.
• Knowledge of programming language and technical terminology.
• Able to develop ideas and processes and clearly express them.
• Able to solve complex problems.

We are backed by some of the best global early-stage technology investors, prolific fintech founders, and experienced insurance industry veterans.

• Hands on Java experience with minimum 8 yrs. More experience is a plus but need to be hands on.
• Server side programming experience with technologies: Spring, Hibernate & Swing is a plus
• Good DB knowledge, hands on PL/SQL or T-SQL
• Experienced to work on Linux, git, IntelliJ, Eclipse
• Experience of designing and developing end-to-end solutions.