Engineering Manager

Strong B2B SEO specialist, copywriter profile

Mandatory (Experience 1) - Must have 2+ years of experience in B2B SEO, content writing, or SEO-focused copywriting

Mandatory (Experience 2) - Must have strong working knowledge of SEO principles, including keyword research, on-page optimisation, search intent, and content structuring

Mandatory (Experience 3) - Must have hands-on experience writing insight driven B2B content for landing pages, linkedIn posts or campaigns

Mandatory (Experience 4) - Must demonstrate excellent B2B content writing fundamentals - clarity, structure, logic, and ability to simplify technical concepts for B2B audiences

Mandatory (Domain Exposure) - Must have 6 month+ experience with search engine marketing

Mandatory (Company) - B2B product companies

Responsibilities :-

1.      Design and engineer new next generation fintech solutions.

2.      Implement, optimize and manage the microservices based architecture, end to end, considering various technologies and business stakeholders.

3.      Build the correct database design and be ready to evolve it as per upcoming requirements.

4.      Design, develop and implement various web and mobile app based customer/partner/merchant journeys.

5.      Work with multiple stakeholders to understand inherent complexities involved in building the new solutions on top of the existing product and provide the most suitable and optimized one.

6.      A go getter with no reservations, should be ready to jump in and code if required.

7.      Do code reviews and ensure that best practices are followed

Ensure that best security practices are taken care of while building the product. 

Requirements:-

1.      Bachelor of Engineering or Bachelor of Technology in Computer Science / Information Technology or a related field

2.      At least 12 years of experience that includes at least 5 years of experience in technology architecture with a significant focus on building scalable full stack applications to be deployed on cloud

3.      Excellent problem solving and strategic thinking and leadership skills with the ability to implement complex projects to successful completion

4.      Hands on experience in Nodejs, JavaScript, Mongo DB, Relational Database and React. Must be efficient in building efficient code and DB queries.

5.      Experience in using cloud services from various cloud providers i.e. AWS, Azure, OCI (AWS exposure is the must)

6.      Understanding and experience in ensuring the security best practices are taken care of while building the product.

Should have excellent communication and interpersonal skills.

As an SEO Specialist, you will be responsible for developing and implementing effective search engine optimization (SEO) strategies to improve our website’s visibility and rankings on search engines. You will work closely with our content, marketing, and development teams to ensure that our SEO efforts align with our business goals and deliver measurable results.

Key Responsibilities:

• SEO Strategy Development: Create and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings for targeted keywords.
• Keyword Research: Conduct thorough keyword research to identify high-value keywords and phrases that align with our business objectives and target audience.
• On-Page Optimization: Optimize website content, meta tags, headers, and internal linking structures to improve search engine visibility and user experience.
• Technical SEO: Perform technical audits to identify and resolve issues affecting website performance, including site speed, mobile responsiveness, and crawlability.
• Content Strategy: Collaborate with content creators to develop SEO-friendly content that engages users and supports our SEO objectives.
• Link Building: Develop and execute link-building strategies to acquire high-quality backlinks from authoritative sources.
• Analytics and Reporting: Monitor and analyze website performance using tools such as Google Analytics, Google Search Console, and other SEO tools. Provide regular reports and insights on key metrics and campaign performance.
• Stay Updated: Keep up-to-date with the latest industry trends, search engine algorithm updates, and best practices to ensure our SEO strategies remain effective and compliant.

Requirements:

• Proven experience as an SEO Specialist or similar role, with a strong track record of improving search engine rankings and driving organic traffic.
• Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, or similar platforms.
• Solid understanding of on-page, off-page, and technical SEO best practices.
• Experience with website content management systems (CMS) such as WordPress
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team in a fast-paced environment.
• Familiarity with HTML, CSS, and basic web development concepts is a plus.

Preferred Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Experience with local SEO and international SEO strategies.
• Knowledge of PPC and paid search advertising is a plus.

Position- Automation Lead 

Location Bangalore (Wfo/Hybrid)

Experience :5+ years

Qualifications Bachelor of Engineering/ Masters in Computer Science (OR) any equivalent 

Job Overview 

• Good experience & strong knowledge in Java programming with Object Oriented Programming methodologies
• Good experience in web/mobile application UI automation & related tools/packages (like selenium/appium)
• Good exposure to functional testing, regression testing, api testing
• Very good in analytical & logical thinking on different perspectives. Ability to handle challenges & resolve blockers independently
• Self-driven, Accountability and ownership of problems to achieve team goals & ability to contribute independently
• Good team player & proactive in giving new ideas/suggestions/solutions & constructive analysis of team member’s ideas
• Hands on experience with different tools - Testing tool, Version Control systems (Git), Test Management Software, Bug Tracking software and CI tools (Jenkins etc.)

Lead Generation Specialist

Summary:

As a Lead Generation Specialist at [Company Name], you will play a crucial role in the growth and success of our business. You will be responsible for identifying and cultivating potential leads, nurturing relationships, and converting prospects into qualified sales opportunities.

Key Responsibilities:

Lead Identification:

• Research and identify potential leads through various channels, including online research, social media, industry-specific databases, and inbound inquiries.
• Utilize tools and software to gather and organize lead data effectively.
• Develop a deep understanding of our target audience and market segments.

Lead Nurturing:

• Initiate contact with leads through email, phone calls, and other communication methods.
• Engage with leads to understand their needs and challenges.
• Provide relevant information and resources to educate and nurture leads through the sales funnel.

Data Management:

• Maintain accurate and up-to-date records of lead interactions and status in CRM software.
• Segment and categorize leads for personalized outreach.
• Monitor lead data for quality and completeness.

Lead Qualification:

• Assess and qualify leads based on predefined criteria.
• Collaborate with the sales team to ensure seamless handover of qualified leads.
• Schedule appointments and product demonstrations for qualified prospects.

Reporting and Analysis:

• Generate regular reports on lead generation activities, including conversion rates, pipeline growth, and lead sources.
• Analyze data to identify trends and opportunities for optimization.

Qualifications:

·        Bachelor's degree in Marketing, Business, or a related field.

·        Proven experience in lead generation, preferably in a B2B or technology-related industry.

·        Familiarity with lead generation tools and software, such as CRM systems and marketing automation platforms.

·        Strong communication and interpersonal skills.

·        Self-motivated with the ability to work independently and as part of a team.

·        Excellent organizational and time management skills.

·        Data-driven mindset with a focus on achieving targets and KPIs.

Linarc is a Silicon Valley startup and has an engineering office in Chennai, India. We are building the first integrated project management and operations support platform for the field services industry.

We are looking for an experienced backend engineer to build the heart of our platform and services. We value skills over credentials, building things rather than what college or company you worked at and expertise over experience.

What does an ideal candidate look like?

• You have worked in a team to develop complex apps. Experience building SaaS apps is a strong plus. You can work on both backend and frontend, and you specialise in frontend engineering.
• You have 3+ years of full stack development experience, a large part of which is deep frontend development.
• You have extensive knowledge of one of Vue.js, React or Angular. We use Vue.js, but are open to working with people who have worked on modern JS stacks.
• You have extensive experience of working with RESTful APIs.
• Deep understanding of Git and other collaboration tools. Do you know and use git-flow? Do you have strong opinions about git branching and release strategies? Do you use CI? Good, we would love to talk to you.

• We would love it if you have experience with one or more of Firebase/Redis/Mongo/Postgres and other backend experience, but this is not required.
• We would love it if you have experience with AWS OR other public cloud providers, but this is not required.
• High capacity for precision and attention to detail
• Ability to meet tight deadlines
• Can work independently and  should have experience in managing a  team of front end developers.

You will be building efficient, scalable & high performance microservices and applications which will power the network of thousands of retailers across the country and at the same time improve the efficiency and visibility of information flow in our supply chain systems.

Your core responsibilities:

• Create elegant, efficient and maintainable software to support and extend our current products.
• Solve complex architectural challenges when implementing new features.
• Integrate with databases, file systems, cloud services when delivering scalable solutions.
• Troubleshoot and fix reported customer issues, delivering software patches as needed.
• Assisting in making design decisions based on performance, scalability, security, and future expansion.
• Communicating and collaborating with management, product, QA teams.

What will help you thrive in this role?

• Degree in Computer Science, similar technical field of study or equivalent practical experience.
• 5+ years of experience as a Backend Engineer.
• Proficiency in web development using any of the languages: PHP, Python, Java, NodeJS or Golang.
• Should possess a solid grasp of object-oriented programming, system architecture & design, databases, development, and testing methodologies.
• Good in Design (HLD and LLD).
• Good in Database schema design.
• Good to have experience with AWS or Google Cloud or Azure and serverless architecture.
• Excellent verbal communication skills.
• Track record of delivering successful products as an engineer.
• Experience with large applications of some scale will be a plus.
• Ability to deep dive, understand & improve the legacy code.
• Domain knowledge of supply chain & retail industry is a plus.

Whom you will be sharing your work day with? 

• We are in the forefront of disrupting traditional retail & supply chain industry by building distributed systems
• We are hardcore open source lovers and believe in the strength of open source community.
• We believe technology can change the way information is consumed.
• We use a data driven approach to build new products and features.
• Build new tech solutions to improve business processes and enable our various departments to help service our teams better.
• We embrace and enable DevOps culture within the organisation.

And yes! We do have new furry friends coming to our office everyday.

Work Perks

• Hybrid work environment with flexibility to work from anywhere. 
• A great salary, commensurate with experience.
• Unlimited vacation policy which means Paid Vacations.
• A relaxed & flexible working atmosphere.
• Weekly parties (Unofficial).
• Paid outings to remote work locations and industry events/conferences.
• Paid Health Insurance for you and your loved ones.

• You have experience of 2-4 years in building high-performance consumer-facing mobile applications at Product companies of a decent scale.
• You can write code preferably in Golang and Python.
• You have experience with debugging production issues and writing RCAs.
• You have demonstrable stories of being on-call and how outages have been handled.
• You have experience developing products on Kubernetes and cloud providers like GCP and AWS.
• You have worked with Cloud Native (CNCF) technologies.
• You have experience automating CI/CD pipelines.
• You are an excellent collaborator & communicator. You know that start-ups are a team sport.
• You listen to others, aren’t afraid to speak your mind and always try to ask the right questions.
• You are excited by the prospect of working in a distributed team and company