Email Marketing Executive

Email Marketing & Data Mining Executive

Experience: 1–3 Years

Location: Ahmedabad

Employment Type: Full-Time

Job Summary

We are looking for an Email Marketing & Data Mining Executive who can generate relevant B2B leads, build and maintain prospect databases, and execute effective email marketing campaigns for our IT services.

Key Responsibilities

• Identify and collect relevant B2B leads and prospect data using LinkedIn, Google, company websites, and other platforms.
• Perform data mining, web research, and lead generation based on defined target industries and profiles.
• Maintain and update accurate databases of prospects, companies, decision-makers, and contact information.
• Create, manage, and execute email marketing campaigns.
• Prepare email lists, segment prospects, and monitor campaign performance.
• Track open rates, click rates, bounce rates, and responses.
• Follow up with prospects and coordinate with the BDE/Sales team for qualified leads.
• Ensure data accuracy, email validation, and proper database management.
• Research competitors, industries, and potential target accounts.

Required Skills

• Good knowledge of Email Marketing & Lead Generation
• Experience in Data Mining / Web Research
• Good knowledge of LinkedIn and Google search
• Familiarity with tools such as Apollo, Snov.io, Hunter, LinkedIn Sales Navigator, etc.
• Basic knowledge of Excel/Google Sheets
• Good written and verbal communication skills
• Ability to research and identify the right target audience
• Strong attention to detail

Good to Have

• Experience in IT/Software B2B lead generation
• Knowledge of CRM tools
• Basic understanding of email marketing platforms and campaign analytics
• Knowledge of email verification and database enrichment tools

Job Summary:

We are looking for a creative and detail-oriented Email Marketing Executive to plan, create, and manage email marketing campaigns that drive engagement, customer retention, and business growth. The ideal candidate should have strong writing skills, a good understanding of email marketing tools, and the ability to analyze campaign performance.

Key Responsibilities:

·        Plan and execute email marketing campaigns, including newsletters, promotional emails, product updates, and customer engagement campaigns.

·        Write clear, engaging, and persuasive email content aligned with the brand voice.

·        Manage email lists, audience segmentation, and customer databases.

·        Design and coordinate email templates with the creative/design team.

·        Monitor and analyze campaign performance, including open rates, click-through rates, conversions, and unsubscribe rates.

·        Conduct A/B testing to improve email subject lines, content, design, and campaign results.

·        Ensure all email campaigns are mobile-friendly and optimized for better engagement.

·        Maintain email marketing calendars and ensure timely campaign execution.

·        Collaborate with sales, content, design, and digital marketing teams to support overall marketing goals.

·        Ensure email campaigns comply with data protection and anti-spam regulations.

·        Prepare regular performance reports and suggest improvements based on campaign insights.

Required Skills and Qualifications:

·        Bachelor’s degree in Marketing, Communications, Business, or a related field.

·        2–3 years of experience in email marketing or a similar role.

·        Experience with email marketing platforms such as Mailchimp, Brevo, HubSpot, Zoho Campaigns, Sendinblue, or similar tools.

·        Strong written communication and copywriting skills.

·        Basic understanding of HTML, email templates, and CRM systems is preferred.

·        Good knowledge of audience segmentation, automation, and campaign analytics.

·        Ability to work with data and generate actionable insights.

·        Strong attention to detail and ability to manage multiple campaigns at the same time.

·        Creative mindset with a focus on improving customer engagement and conversions.

Preferred Skills:

·        Experience with marketing automation workflows.

·        Knowledge of Google Analytics and UTM tracking.

·        Understanding of customer lifecycle marketing.

·        Familiarity with e-commerce, lead generation, or B2B email campaigns.

·        Data Gathering and shorting/Verification.

·        Knowledge of domain verification, DNS records (SPF, DKIM, DMRC and etc.)

·        Maintain deliverability of the email and domain.

Key Performance Indicators:

·        Email open rate

·        Click-through rate

·        Conversion rate

·        Bounce rate

·        Unsubscribe rate

·        Campaign revenue or lead generation performance

·        Growth and quality of email subscriber list

Employment Type: Full-time

Department: Marketing  

We are looking for a B2B Growth & Digital Marketing Executive to help build Surpluss into a global B2B brand and marketplace.

This is a hands-on growth role, not a traditional social media marketing position. You will be responsible for generating qualified B2B leads, building acquisition channels, running digital campaigns, developing content, improving SEO and inbound traffic, and working closely with Sales and Procurement to convert marketing activity into business opportunities.

What you'll own

• B2B lead generation and demand generation
• LinkedIn growth and lead generation
• Google, Meta and LinkedIn advertising
• SEO and inbound acquisition
• Email marketing and lead nurturing
• Content and thought leadership
• Landing pages and conversion optimisation
• CRM and marketing automation
• Campaign analytics and reporting
• Global market and competitor research
• AI-powered marketing and automation

Who we're looking for

We are looking for someone who is commercially minded, analytical and hands-on.

You should be comfortable taking a campaign from idea → execution → lead generation → measurement → optimisation.

Candidates with experience in B2B SaaS, marketplaces, technology, industrial, supply-chain, logistics, procurement or other B2B businesses will be preferred.

Experience generating qualified leads, rather than simply increasing social-media engagement or followers, is highly valued.

About Navtech

Navaratan Technologies (Navtech) is a B2B enterprise AI company founded in 2013. It is headquartered in Wilmington, Delaware, with its delivery hub in Hyderabad, and serves 300+ clients across 11 countries.

Navtech builds agentic AI platforms for banking and financial services. It is recognized as a Gartner Sample Vendor in the enterprise agentic AI landscape.

Role summary

You will build and run Navtech's demand generation engine for US mid-market banks, credit unions, and financial services firms. You'll use Navtech's marketing collateral across email, LinkedIn, paid media, and events to generate qualified sales meetings and measurable pipeline for the banking sales team.

This is not a cold-calling or closing role. You own the top of the funnel and hand qualified meetings to sales.

Key responsibilities

• Targeting and segmentation. Define and maintain the target account list, for example community and regional banks of roughly $1B–$20B in assets, credit unions, and specialty lenders. Map buying committees such as the CIO/CTO, COO, Chief Digital Officer, Head of Retail Banking, and Head of Risk.
• Email campaigns. Plan and run multi-touch outbound and nurture sequences that hold up for a banking audience. Manage domain health, deliverability, and CAN-SPAM compliance.
• LinkedIn. Run Navtech's company page content calendar for BFSI. Build thoughtleadership posts for leadership profiles. Run Sales Navigator-driven outreach programs.
• Paid media. Plan, launch, and optimize LinkedIn Ads and Google Ads campaigns aimed at target accounts. Own budget, cost per lead, and cost per meeting.
• Events. Identify and plan participation in US banking events, such as ICBA Capital Summit, ABA conferences, BAI Beacon, Finovate, Money20/20, and state banking association meetings. Run webinars and virtual roundtables. Handle pre-event outreach and post-event follow-up.
• Collateral use. Turn existing case studies, product pages, and decks into campaign assets like one-pagers, email copy, ad creative briefs, and landing pages, working with the designer, content writer, and web developer.
• Lead qualification and handoff. Agree lead stages (MQL to SQL) with sales, qualify inbound and campaign responses, and book meetings for the banking sales team.
• Reporting. Track and report weekly on the funnel: reach, engagement, MQLs, meetings booked, sales-accepted leads, pipeline value, and channel ROI.

Success metrics (first 6–12 months)

• Qualified meetings per month accepted by the banking sales team (target set jointly with sales)
• Pipeline value sourced by marketing
• Cost per qualified meeting, by channel
• Growth in engagement from target accounts, measured by account coverage and multi-contact engagement

Requirements

• 5–8 years in B2B demand generation or growth marketing, with at least 3 years targeting US buyers
• Hands-on experience running email, LinkedIn (organic and paid), Google Ads, and event campaigns end to end
• Working knowledge of CRM and marketing automation tools (HubSpot or Salesforce), data tools (Apollo, ZoomInfo, or similar), and LinkedIn Sales Navigator and Campaign Manager
• Strong written English suited to senior US financial services executives
• Analytical and comfortable owning budgets, attribution, and funnel metrics
• Willing to work with regular overlap with US Eastern time

Preferred

• Experience marketing to US banks, credit unions, fintechs, or regulated industries
• Familiarity with how banks buy technology: long cycles, vendor risk and compliance reviews, committee decisions
• Exposure to account-based marketing (ABM)
• Understanding ofAI or enterprise software positioning

Job Title: Lead Generation Specialist

Location: Baner, Pune

Experience: 2–3 Years

Employment Type: Full-Time | WFO

About the Role

We are looking for a Lead Generation Specialist with proven experience in identifying, nurturing, and converting qualified leads through outbound channels. The ideal candidate will have hands-on experience in email campaigns, LinkedIn outreach, and cold calling targeting international markets such as DACH, BENELUX, and the UK.

Key Responsibilities

• Generate qualified B2B leads through cold calls, emails, and LinkedIn campaigns.
• Execute targeted email and LinkedIn outreach campaigns to build a strong sales pipeline.
• Manage follow-ups, schedule meetings, and support client acquisition activities.
• Maintain CRM data and provide weekly reports on lead quality and conversions.
• Collaborate with the sales and marketing team to improve campaign strategies and conversion rates.
• Ensure a minimum of 40 qualified leads per month are generated through outbound efforts.
• Identify new markets, decision-makers, and business opportunities across international regions.

Required Skills & Experience

• 2–3 years of proven experience in B2B Lead Generation / Inside Sales.
• Strong communication and persuasion skills in English.
• Experience with international lead generation (especially DACH, BENELUX & UK markets).
• Proficiency in using LinkedIn Sales Navigator, CRM tools (HubSpot, Zoho, etc.), and email campaign tools.
• Ability to research, segment, and target the right prospects.
• Self-motivated, goal-oriented, and comfortable working with monthly lead targets.

Develop and execute marketing strategies aligned with business objectives.

Plan and manage digital marketing campaigns across multiple channels.

Manage SEO, SEM, social media, email marketing, and content marketing activities.

Develop strategies to increase website traffic, leads, and conversions.

Manage social media presence across LinkedIn, Instagram, Facebook, and other relevant platforms.

Coordinate the creation of marketing content, advertisements, landing pages, and promotional materials.

Conduct market and competitor research to identify trends and opportunities.

Plan and execute lead-generation campaigns.

Monitor campaign performance and optimize marketing activities based on data.

Track key metrics including website traffic, leads, conversion rates, engagement, CAC, and ROI.

Collaborate with sales, product, design, and other teams.

Manage marketing budgets and ensure effective allocation of resources.

Build and maintain brand consistency across marketing channels.

Prepare regular marketing performance reports for management.

Job Title: Sales Executive – International Outbound Sales

Location: Hybrid

Experience: 2–3 Years

Regions Covered: USA, Europe, APAC

Job Description:

We are looking for a confident, target-driven sales professional who thrives on building connections across global markets. If you're someone who loves picking up the phone, crafting sharp outreach messages, and turning cold prospects into warm conversations — this role is for you.

Key Responsibilities:

 • Make outbound calls to prospects across USA, Europe & APAC, confidently representing the company on every call

 • Identify and reach decision-makers — CEOs, CTOs, Founders & Business Heads

 • Generate qualified leads through cold calling, email outreach & LinkedIn prospecting

 • Run targeted LinkedIn and cold email outreach campaigns

 • Schedule discovery/demo meetings for the Sales & BD team

 • Handle follow-ups, reminders, and first-level objection handling

 • Maintain accurate CRM records and pipeline updates

 • Support post-meeting follow-ups and proposal discussions

Required Skills & Experience:

 • 2–3 years of experience in outbound sales, inside sales, or lead generation

 • Prior experience with international clients (USA, UK, Europe, or APAC)

 • Excellent spoken and written English

 • Hands-on experience with cold calling, email outreach & LinkedIn prospecting

 • Working knowledge of CRM tools such as HubSpot, Zoho, etc.

 • Strong research skills, follow-up discipline, and a target-driven mindset

Preferred / Bonus Skills:

 • Experience in IT services, SaaS, software, or digital services sales

 • Familiarity with LinkedIn Sales Navigator, Apollo, Lusha, Lemlist, etc.

 • Understanding of B2B sales funnels and lead qualification

Education:

Bachelor's degree in Business, Marketing, Commerce, Computer Applications, or a related field

Role: Sales Executive

Industry Type: IT Services & Consulting

Employment Type: Full Time, Permanent

Department: Sales & Business Development

Role Overview (Digital Marketing Manager (3–5 Years Experience)

We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads.

This role is a mix of organic growth + paid campaigns + outbound outreach.

Key Responsibilities

1. Organic Growth (SEO + Content)

• Manage and improve website SEO (on-page + off-page)
• Plan and publish content (blogs, landing pages, case studies)
• Improve search rankings and organic traffic

2. Social Media Management

• Manage LinkedIn and other relevant platforms
• Create and schedule posts consistently
• Build brand presence and engagement

3. Outreach & Lead Generation

• Run outbound campaigns via LinkedIn and email
• Identify target prospects and generate leads
• Build and manage outreach pipelines

4. Email Marketing

• Create and execute email campaigns
• Handle newsletters, cold email sequences, and follow-ups
• Track performance and optimize campaigns

5. Paid Marketing (Ads)

• Run and manage ads on Google, LinkedIn, and Meta
• Optimize campaigns for lead generation and ROI
• Test creatives, audiences, and messaging

6. Analytics & Optimization

• Track performance across channels
• Improve conversion rates and campaign effectiveness
• Share simple, actionable reports

What We’re Looking For

• 3–5 years of experience in digital marketing (preferably IT/services)
• Strong understanding of SEO, social media, and lead generation
• Experience with LinkedIn outreach, email tools, and ad platforms
• Ability to execute independently (hands-on role)
• Data-driven mindset with focus on results

Nice to Have

• Experience in B2B or SaaS marketing
• Familiarity with tools like HubSpot, Apollo, Google Analytics, etc.

Role Overview (Digital Marketing Manager (3-5 Years Experience) 

We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads. 

This role is a mix of organic growth + paid campaigns + outbound outreach. 

Key Responsibilities 

1. Organic Growth (SEO + Content) 

• Manage and improve website SEO (on-page + off-page) 
• Plan and publish content (blogs, landing pages, case studies) 
• Improve search rankings and organic traffic 

2. Social Media Management 

• Manage LinkedIn and other relevant platforms 
• Create and schedule posts consistently 
• Build brand presence and engagement 

3. Outreach & Lead Generation 

• Run outbound campaigns via LinkedIn and email 
• Identify target prospects and generate leads 
• Build and manage outreach pipelines 

4. Email Marketing 

• Create and execute email campaigns 
• Handle newsletters, cold email sequences, and follow-ups 
• Track performance and optimize campaigns 

5. Paid Marketing (Ads) 

• Run and manage ads on Google, LinkedIn, and Meta 
• Optimize campaigns for lead generation and ROI 
• Test creatives, audiences, and messaging 

6. Analytics & Optimization 

• Track performance across channels 
• Improve conversion rates and campaign effectiveness 
• Share simple, actionable reports 

What We’re Looking For 

• 3-5 years of experience in digital marketing (preferably IT/services) 
• Strong understanding of SEO, social media, and lead generation 
• Experience with LinkedIn outreach, email tools, and ad platforms 
• Ability to execute independently (hands-on role) 
• Data-driven mindset with focus on results 

Nice to Have 

• Experience in B2B or SaaS marketing 
• Familiarity with tools like HubSpot, Apollo, Google Analytics, etc. 

**Job Title: Sales & Marketing Executive**

**Location:** Chennai

**Experience:** 1–5 Years in Logistics

**Salary:** ₹35,000–₹50,000 per month

We are looking for a dynamic Sales & Marketing professional with experience in the logistics industry to drive business growth, generate leads, build client relationships, and achieve sales targets.

**Requirements:**

* 1–5 years of experience in the Logistics industry

* Experience in Sales and Marketing

* Strong communication and negotiation skills

* Ability to generate leads and close deals

* Target-oriented and self-motivated