Email Campaign Developer at Affine · Remote only · 3 - 6 years · Profitable · Remote only · Posted 12 Dec 2024

Job Responsibilities:
- Code emails in Emarsys ESP environment using HTML and Emarsys tags.
- Integrate models from DS team using Emarsys and Snowflake data connections.
- Use JIRA to manage email development tickets.
- Dedicated PM to manage partnership between developers and BN email team, providing status updates of all projects. This person is the POC for all project discussions and help.
- Development needs - average of 9 emails/per week over the year.
- Ability to pick up and edit pre-built legacy emails and build email from scratch using creative Figma files.
- QA media prior to sharing to reduce errors in layouts, copy and links
External Skills And Expertise
Mandate Skills:
- Emarsys
- Digital Marketing
Optional Skills:
- SQL
- Excel

About Affine
About
Affine is a pioneering consulting firm that specializes in AI-driven enterprise transformation. With a robust focus on Generative AI, we deliver cutting-edge solutions that redefine industry standards.
Our comprehensive capabilities span the entire analytical value chain, from data to insights and transformation. We provide Cloud Advisory and Assessment, Cloud Migration, Data Lake Design and Development, Big Data Powered Advanced Analytics, AI & Deep Learning Solutions, and Deployment Consulting with Architecture Design.
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Email Marketing & Data Mining Executive
Experience: 1–3 Years
Location: Ahmedabad
Employment Type: Full-Time
Job Summary
We are looking for an Email Marketing & Data Mining Executive who can generate relevant B2B leads, build and maintain prospect databases, and execute effective email marketing campaigns for our IT services.
Key Responsibilities
- Identify and collect relevant B2B leads and prospect data using LinkedIn, Google, company websites, and other platforms.
- Perform data mining, web research, and lead generation based on defined target industries and profiles.
- Maintain and update accurate databases of prospects, companies, decision-makers, and contact information.
- Create, manage, and execute email marketing campaigns.
- Prepare email lists, segment prospects, and monitor campaign performance.
- Track open rates, click rates, bounce rates, and responses.
- Follow up with prospects and coordinate with the BDE/Sales team for qualified leads.
- Ensure data accuracy, email validation, and proper database management.
- Research competitors, industries, and potential target accounts.
Required Skills
- Good knowledge of Email Marketing & Lead Generation
- Experience in Data Mining / Web Research
- Good knowledge of LinkedIn and Google search
- Familiarity with tools such as Apollo, Snov.io, Hunter, LinkedIn Sales Navigator, etc.
- Basic knowledge of Excel/Google Sheets
- Good written and verbal communication skills
- Ability to research and identify the right target audience
- Strong attention to detail
Good to Have
- Experience in IT/Software B2B lead generation
- Knowledge of CRM tools
- Basic understanding of email marketing platforms and campaign analytics
- Knowledge of email verification and database enrichment tools
JOB DESCRIPTION
Job Title: Digital Marketing Executive
Job Type: Full time
Work Location: Noida sec 62
About Us:-
Tikshark is a creative digital marketing and advertising agency. It provides a variety of online marketing and branding solutions designed to help businesses grow their online presence and reach their target audiences effectively. We specialize in providing comprehensive digital solutions designed to help businesses across the globe achieve their marketing and branding goals. At Tikshark, we don’t just market brands — we make them memorable. Our digital solutions drive visibility, engagement, and success.
JOB SUMMARY:-
We are looking for a passionate and innovative Digital Marketer to join our team at Tikshark. As part of TikShark’s team, you will help build strong digital brand presence and deliver measurable marketing impact for diverse clients. We aren't just hiring for a role; we're hiring for potential.
Roles and Responsibilities:-
· Develop and execute comprehensive digital marketing strategies aligned with client and company goals.
· Design and run paid advertising campaigns on Google Ads, Meta Ads, and other digital platforms to drive traffic and lead generation.
· Coordinate with graphic designers, video editors, and content writers to develop high-quality marketing creative.
· Research competitor activities, market trends, and emerging digital tools to stay ahead in the industry.
· Monitor and analyse campaign performance using tools such as Google Analytics, Meta Business Suite, and Search Console.
· Prepare performance reports, derive insights, and recommend improvements for better ROI.
· Assist in website content updates and landing page optimization to enhance user experience.
· Support influencer marketing and brand collaboration campaigns when required.
Preferred Skills:-
· Strong understanding of SMM, SMO, Digital Marketing fundamentals, and content strategy and email marketing tools.
. Experience in meta ads or google ads and running campaigns.
· Analytical mind set with familiarity in web analytics tools.
· Excellent communication, creativity, and attention to detail.
· Understanding of B2B and B2C marketing concepts.
· Prior experience in social media management is an added advantage.
· Plan, execute, and manage WhatsApp marketing campaigns to engage prospects and customers.
· Knowledge of AI is also an added advantage and utilizing AI tools accordingly for content creation, chat automation, campaign optimization, and analytics.
Benefits:
- Competitive salary
- Professional development opportunities
- Collaborative and vibrant work environment
Experience Required
· 1 – 2 Years (Fresher’s can apply)
Education:
- Bachelor's (Preferred)
Language:
- English (Required)
Position Overview: The ideal candidate will assist in supporting and driving MarTech, CRM, and Loyalty initiatives, with a focus on the BFSI business segment. This role will involve collaborating with cross-functional teams, including Data Analytics, Data Science, Campaign, Digital, and Customer Experience Center, while learning to contribute to the execution of key projects and strategies. Strong teamwork and communication skills are essential for effectively supporting these initiatives and driving results.
Key Responsibilities:
- Oversee the BFSI business segment in developing and executing strategies to drive growth and profitability.
- Manage the MarTech, CRM, and client retention programs to enhance customer lifetime value (CLV).
- Collaborate with cross-functional teams including Campaign, Data Analytics, Data Science, Digital, and Customer Experience, to foster teamwork and innovation.
- Help implement customer lifecycle management (CLM) strategies to optimize the customer journey and improve experience.
- Track and analyze key metrics to assess campaign success and drive continuous improvement.
- Stay current with industry trends in MarTech, CRM, and BFSI to identify growth opportunities.
- Apply knowledge of BFSI, Mutual Funds, Insurance and client servicing to enhance customer engagement.
- Support campaign management activities, ensuring timely execution and optimal results.
- Use basic MS Excel proficiency for analysis and deriving actionable insights from data.
Qualifications:
- Experience in MarTech, CRM, and campaign management in the BFSI sector.
- Knowledge of BFSI, Mutual Funds, Insurance, client servicing, and campaign management strategies.
- Ability to collaborate effectively with cross-functional teams and contribute to shared goals.
- Understanding of customer retention and lifecycle management principles.
- Familiarity with data analytics and using insights to improve marketing and customer experience.
- Strong communication skills and the ability to work well with internal teams and external stakeholders.
- Proactive, results-oriented mindset and ability to thrive in a fast-paced environment.
- Basic proficiency in MS Excel for data analysis.
AEM Developer | Remote | Up to 15 LPA*
*Experience:* 5+ Years | *Location:* Remote | *Interview Process:* 2 Rounds
You’ll work within the *Experience and Content pod*, delivering content fragments, templates, Workfront campaign workflows, and personalization integrations with *Adobe Experience Platform (AEP) & Adobe Journey Optimizer (AJO)*.
#### *What you’ll do:*
- Develop and maintain *AEM as a Cloud Service (AEMaaCS)* using Cloud Manager, RDE, and promotion pipelines
- Build *Editable Templates, Core Components, Content Fragments, Experience Fragments* with HTL/Sightly
- Implement *OSGi bundles, Sling Models, Servlets* with clean separation of content and logic
- Configure *Dispatcher, caching rules, CDN basics* for performance
- Integrate *AEP for offer decisioning* and *AJO for segment-driven content rendering*
- Configure *Workfront campaign workflows* and content approval automation
- Work in *Agile 2-week sprints* with Jira, daily standups, SIT & BUAT participation
- Author component specs, integration notes, and runbooks for handover
- Write unit tests using *JUnit 5, Mockito, AEM Mocks*
#### *Must-Have Requirements:*
- *5+ Years* overall experience with *2+ Years in AEM Sites development*
- Hands-on with *AEMaaCS*: Cloud Manager, RDE, promotion pipeline
- Strong in *Java 11+*, *HTL, OSGi, Sling Models*
- *4+ Years Java* + Front-end: *HTML5, CSS3, JavaScript ES6+*
- Experience with *Maven, Git, PR-based review workflow*
- Good understanding of *Adobe Experience Platform & Adobe Journey Optimizer*
- Strong written English and collaboration skills
#### *Good to Have:*
- *AEM Assets, Dynamic Media* experience
- *Adobe Certified Developer* — Sites or Architect track
- *Headless/Hybrid AEM*: GraphQL Content Fragment API, SPA Editor, React/Next.js
- *GenStudio for Performance Marketing, Frame.io, Adobe Launch*
- Exposure to *Telecom, BFSI, or CVM/offer management* domains
- Multi-brand / multi-site AEM with MSM and shared libraries
#### *Tech Stack:*
*CMS:* AEMaaCS, Sites, Assets, DAM
*Campaign:* Adobe Workfront, GenStudio, Frame.io
*Personalization:* AEP, AJO, Offer Decisioning
*Languages:* Java 11+, HTL, JS ES6+, HTML5, CSS3
*Build/CI:* Maven, Cloud Manager, Git, Docker
*APIs:* AEM GraphQL, REST, Adobe IO Events, Content Fragment API
*Testing:* JUnit 5, Mockito, AEM Mocks, SIT/BUAT
Role Overview (Digital Marketing Manager (3–5 Years Experience)
We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads.
This role is a mix of organic growth + paid campaigns + outbound outreach.
Key Responsibilities
1. Organic Growth (SEO + Content)
- Manage and improve website SEO (on-page + off-page)
- Plan and publish content (blogs, landing pages, case studies)
- Improve search rankings and organic traffic
2. Social Media Management
- Manage LinkedIn and other relevant platforms
- Create and schedule posts consistently
- Build brand presence and engagement
3. Outreach & Lead Generation
- Run outbound campaigns via LinkedIn and email
- Identify target prospects and generate leads
- Build and manage outreach pipelines
4. Email Marketing
- Create and execute email campaigns
- Handle newsletters, cold email sequences, and follow-ups
- Track performance and optimize campaigns
5. Paid Marketing (Ads)
- Run and manage ads on Google, LinkedIn, and Meta
- Optimize campaigns for lead generation and ROI
- Test creatives, audiences, and messaging
6. Analytics & Optimization
- Track performance across channels
- Improve conversion rates and campaign effectiveness
- Share simple, actionable reports
What We’re Looking For
- 3–5 years of experience in digital marketing (preferably IT/services)
- Strong understanding of SEO, social media, and lead generation
- Experience with LinkedIn outreach, email tools, and ad platforms
- Ability to execute independently (hands-on role)
- Data-driven mindset with focus on results
Nice to Have
- Experience in B2B or SaaS marketing
- Familiarity with tools like HubSpot, Apollo, Google Analytics, etc.
Job Title: Digital Marketing Executive (Social Media Marketing)
Job Type: Full Time
Work Location: Noida Sec 62 / Ghaziabad
About Us:-
Tikshark is a creative digital marketing and advertising agency providing online marketing and branding solutions to businesses across the globe. We help brands build a strong online presence, engage their target audiences, and achieve measurable marketing results.
At Tikshark, we don’t just market brands — we make them memorable.
JOB SUMMARY:-
We are looking for a creative and enthusiastic Digital Marketing Executive (Social Media Marketing) to join our team.
This is an entry-level opportunity for freshers with practical exposure through a 3–6 month internship, relevant course, certification, project, or freelance experience. The candidate should have a strong understanding of digital marketing fundamentals, particularly social media marketing, along with basic knowledge of SEO, SEM, paid advertising, email marketing, and analytics.
Roles and Responsibilities:-
· Develop and manage social media strategies and content calendars across platforms such as Instagram, Facebook, LinkedIn, and YouTube, including content planning, publishing, and audience engagement.
· Plan and execute Email Marketing and WhatsApp Marketing campaigns for customer engagement, lead nurturing, promotions, and communication.
· Assist in implementing SEO and SEM strategies, including keyword research, on-page optimization, content optimization, and basic management of Google Ads and Meta Ads campaigns.
· Monitor and analyse digital marketing performance using tools such as Google Analytics, Google Search Console, and Meta Business Suite, and prepare basic performance reports.
· Conduct competitor and market research, stay updated with digital trends, and use AI tools for content creation, research, automation, and campaign optimization.
Preferred Skills:-
· Strong understanding of Digital Marketing fundamentals, especially Social Media Marketing (SMM), SMO, and content strategy.
· Basic knowledge of SEO, SEM, Google Ads, Meta Ads, Email Marketing, and digital analytics tools.
· Good communication, creativity, analytical thinking, and attention to detail, with a willingness to learn and adapt.
· Knowledge of Canva, AI tools, WhatsApp Marketing, or social media management tools will be an added advantage.
EDUCATION:-
- Bachelor's degree in Marketing, Digital Marketing, Mass Communication, Business, or a related field is preferred.
- Candidates with relevant Digital Marketing training, certifications, or practical experience may also apply.
BENEFITS:-
- Competitive salary
- Professional development opportunities
- Hands-on exposure to real-world digital marketing campaigns and clients
- Collaborative and vibrant work environment
LANGUAGE:-
English (Required)
Role Overview (Digital Marketing Manager (3-5 Years Experience)
We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads.
This role is a mix of organic growth + paid campaigns + outbound outreach.
Key Responsibilities
1. Organic Growth (SEO + Content)
- Manage and improve website SEO (on-page + off-page)
- Plan and publish content (blogs, landing pages, case studies)
- Improve search rankings and organic traffic
2. Social Media Management
- Manage LinkedIn and other relevant platforms
- Create and schedule posts consistently
- Build brand presence and engagement
3. Outreach & Lead Generation
- Run outbound campaigns via LinkedIn and email
- Identify target prospects and generate leads
- Build and manage outreach pipelines
4. Email Marketing
- Create and execute email campaigns
- Handle newsletters, cold email sequences, and follow-ups
- Track performance and optimize campaigns
5. Paid Marketing (Ads)
- Run and manage ads on Google, LinkedIn, and Meta
- Optimize campaigns for lead generation and ROI
- Test creatives, audiences, and messaging
6. Analytics & Optimization
- Track performance across channels
- Improve conversion rates and campaign effectiveness
- Share simple, actionable reports
What We’re Looking For
- 3-5 years of experience in digital marketing (preferably IT/services)
- Strong understanding of SEO, social media, and lead generation
- Experience with LinkedIn outreach, email tools, and ad platforms
- Ability to execute independently (hands-on role)
- Data-driven mindset with focus on results
Nice to Have
- Experience in B2B or SaaS marketing
- Familiarity with tools like HubSpot, Apollo, Google Analytics, etc.
Job Description – Digital Marketing
- Assist in planning and executing digital marketing campaigns.
- Manage social media platforms and create engaging content.
- Perform basic SEO and keyword research.
- Support Google Ads and Meta Ads campaigns.
- Monitor website traffic and campaign performance.
- Generate leads and improve online brand visibility.
- Prepare basic marketing reports.
- Freshers with good communication and a willingness to learn are welcome.
We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.
Responsibilities:
● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.
● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.
● Closely involved in cross-checking, approving, and overseeing social media postings.
● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.
● Collaborate with cross-functional teams to address clients' challenges in real time.
● Work closely with graphic designers and video editors to produce compelling visual content.
● Implement digital marketing strategies to enhance brand visibility and drive website traffic
.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.
● Analyze campaign performance metrics and recommend optimizations.
● Stayupdated with digital marketing trends and best practices.
● Provide strategic solutions and act as a thought leader within the team.
● Effectively communicate ideas and strategies to clients.
● Thrive in a fast-paced work environment. Requirements
: ● Minimum3years of working experience as a Marketing Manager.
● Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
● Proven experience in project management.
● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.
● Excellent written and verbal communication skills, with the ability to craft engaging content.
● Strong organizational and time-management skills, capable of handling multiple tasks and deadlines.
● Ability to work independently and collaboratively in a fast-paced, remote work environment.
● Availability to collaborate during US time zones as needed. Expertise in Software:
● Expertise in Meta suite (Instagram, Facebook, Whatsapp).
● Expertise in Design tools such as Photoshop and Illustrator.
✅ 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐯𝐞 | 4+ yrs | IT Services | On-site
Got the experience? Got the drive? We want to hear from you. 💪






