Director Of Engineering

We have an opportunity in our Transformers division for Sales & Marketing role of Power Transformers division, detailed JD attached for your ready reference.

Our Product Range –

• Power Transformers up to 200 MVA and 400 kV

• Generator Transformers

• Unit Auxiliary Transformers

• Special Application Transformers

Qualification: Electrical Degree/ Diploma

Nature of Experience:

·        Front line experience in Sales & Marketing, preferably tendering oriented business

·        Preferable exposure in Power Transformers sales or similar Equipments

·        Exposure to EB’s, Utilities, Electrical & Project Consultants, EPC contractors/ Project Houses & Industrial customers

·        Technical orientation for selling capital goods products

·        Field experience & ability to travel extensively

Responsibilities:

·        Achieve sales targets as targeted plan

·        Achieve collection targets as per plan

·        Attend cold calls, generate leads as per sales plan and achieve and develop business opportunities from multiple channels

·        Build and maintain relationships with large customers in the region to facilitate deep understanding of their needs and direct swift resolution of any customer queries

·        Participate in negotiations with potential customers in terms of product specifications, payment terms and timelines

·        Ensure specifications of the customer are documented in the relevant formats and forwarded to the concerned department

·        Liaise with the Project Management Cell to ensure execution of orders in line with predefined timelines and criteria

·        Liaise with the customer on a regular basis and ensure changes in order specifications are communicated to the concerned department

·        All customer interaction activities to be properly logged and updated in appropriate systems

·        Provide timely response to the customer on any queries/issues raised by the client during finalization /execution/ post execution sales

·        Keep abreast with regional developments and provide data to the marketing team on potential opportunities for expansion / diversification into new markets / geographies

·        Provide inputs on market trends, competitor activities, customer feedback on products / services.

·        Distribute informative product catalogues to key decision makers in targeted companies

·        Conduct sales presentations to key decision makers in the SEBs and Industrial Groups for greater awareness of the productions and solutions being offered

·        Undertake pre-qualification work for the company products and services with all high volume customers and ensure successful completion

·        Support the Planning and Execution Department for the timely dispatch of the finished goods as per contractual terms and conditions

·        Ensure timely collections from customers by as per established controls and through regular follow ups with the customer

Job Title - Performance Marketing Manager

Location - Pune 

We are looking for a highly skilled and experienced Performance Marketing Manager to join our team at Propacity. In this role, you will drive digital marketing strategies specifically tailored for the real estate sector, focusing on customer acquisition, lead generation, and revenue growth.

You will have a deep understanding of various online marketing channels, analytics, and performance tracking to optimize campaigns and maximize return on investment (ROI). This role requires a data-driven mindset, strong analytical skills, and the ability to manage multiple projects simultaneously.

Responsibilities

• Develop and execute comprehensive performance marketing strategies to drive customer acquisition, retention, and revenue growth.
• Plan and manage digital advertising campaigns across various channels, including paid search, display advertising, social media advertising, and affiliate marketing.
• Conduct thorough market research and analysis to identify target audiences, competitive landscape, and emerging trends to optimize campaign targeting and messaging.
• Monitor and analyze key performance indicators (KPIs) to assess campaign effectiveness and identify areas for improvement.
• Develop and execute performance marketing campaigns across digital channels such as Google Ads, Facebook, Instagram, and LinkedIn
• Collaborate with cross-functional teams, including creative, content, and development, to ensure seamless execution of marketing campaigns.
• Utilize web analytics tools to track, measure, and report on campaign performance, providing actionable insights and recommendations for optimization.
• Lead client calls for optimization and reporting purposes.

Skills and Qualities:

• Bachelor's degree in marketing, business, or a related field. A master's degree is a plus.
• Proven 3+ years of work experience as a Performance Marketing Manager or in a similar digital marketing role.
• Experience of working in the Real Estate Industry.
• Strong understanding of performance marketing concepts, channels, and best practices.
• Proficiency in using digital advertising platforms, such as Google Ads, Facebook Ads Manager, and other programmatic platforms.
• Excellent communication and collaboration skills, with the ability to work cross-functionally and influence stakeholders.
• Up-to-date knowledge of the latest digital marketing trends, technologies, and industry best practices.

What We Offer:

• Learn from industry experts and scale your career in real estate performance marketing.
• Be part of an innovative, data-driven, and supportive team.
• Access the latest marketing automation and analytics platforms.

• Experience in either of these Relational DB’s MS SQL Server / PostgreSQL / AWS Aurora DB / MySQL / Oracle / NOSQL DBs (MongoDB / DynamoDB / DocumentDB) in an application development environment and eagerness to switch DB.
• Design database tables, views, indexes
• Write functions and procedures for Middle Tier Development Team
• Work with any front-end developers in completing the database modules end to end (hands-on experience in parsing of JSON & XML in Stored Procedures would be an added advantage).
• Query Optimization for performance improvement
• Design & develop SSIS Packages or any other Transformation tools for ETL

• Banking / Insurance / Retail domain would be a plus.
• Interaction with a client a plus

• Knowledge in a Cloud Platform (AWS / Azure)
• Knowledge on version control system (SVN / Git)
• Exposure to Quality and Process Management
• Knowledge in Agile Methodology

• Team building (attitude to train, work along, mentor juniors)
• Communication skills (all kinds)
• Quality consciousness
• Analytical acumen to all business requirement
• Think out-of-box for business solution

Area of professional exposure (functional/technical skills) :

· Hands-on experience with Google Cloud Platform (GCP) Services (Data Flow/Cloud Run/Big Query/Cloud SQL Server/GCS etc.)

· Experience in deploying to GCP environments (Cloud Run/CaaS/OpenShift/Containerization)

· Experience with Continuous Integration/Continuous Delivery tools and pipelines – Tekton, Terraform and Jenkins

· Experience with Java/J2EE frameworks, Web development and REST APIs/microservices development (Spring Boot, Spring Cloud)

· Good exposure to GCP application developments.

· Hands-on experience with Angular (front-end development)

· Experience in using build tools like Gradle, Maven and Ant etc.

· Experience with GitHub or equivalent source control repositories

· Experience in developing data processing tasks using Spark/PySpark

· Good working knowledge of relational databases like MS SQL, Oracle etc.

• Hands-on experience in backend programming languages.
• Experience in Python 3.X & Django is a must. Knowledge of .NET, Java, PHP is an added advantage.

• Hands-on experience in front-end technologies like Angular, jQuery, JavaScript, HTML, CSS, SCSS, etc.

• Experience with leading technical teams and acting as a technical mentor.
• Experience in client communication & reporting to the client-side management team.
• Experience in AWS is an added advantage.

Job description:

• Conduct market research to identify selling possibilities and evaluate customer needs
• Actively seek out new sales opportunities through cold calling, networking and social media
• Set up meetings with potential clients and listen to their wishes and concerns
• Ground level sales, by approaching the target audience directly - based on target audience (people with pets, product vendors or service providers in the industry)
• Association with Service providers to get them registered on Petkonnect. For example, Groomers, Trainers etc.
• Prepare and deliver appropriate presentations on products and services
• Create frequent reviews and reports with sales and financial data
• Ensure the availability of stock for sales and demonstrations
• Participate on behalf of the company in exhibitions or conferences
• Negotiate/close deals and handle complaints or objections
• Collaborate with team members to achieve better results
• Gather feedback from customers or prospects and share with internal teams
• Work with, and achieve monthly sales targets
• Handle customer queries, if any

Requirements:

• Proven experience as a Sales Executive or relevant role
• Proficiency in English
• Excellent knowledge of MS Office
• Hands-on experience with CRM software is a plus
• Thorough understanding of marketing and negotiating techniques
• Fast learner and passion for sales
• Aptitude in delivering attractive presentations

Qualifications:

any degree other than b.com, ie. BMS, BBA, CRM, M.com or any other Bachelors / Diploma having sales and marketing as primary subjects. E-Commerce background.