We are looking for a Digital Marketing Manager for our California US- based IT Company.
Job Profile- Senior Digital Marketer
Location - Lucknow (Work from office only)
Experience - 7 to 15 years
Salary - Hike on Last CTC
Roles & Responsibilities:
- End to end Ad campaign management (From creating, executing, monitoring, evaluating, and optimizing campaign performance to generate maximum leads).
- Understand your target audience and customer behaviors. You create strategies and campaigns, understanding the entire user journey from account creation until purchase.
- Conduct keyword research and optimize the campaigns.
- Optimize the ad copy, landing pages for conversions.
- Optimize the campaigns regularly for improving performance.
- Identify trends and insights and optimize spend and performance based on the insights.
- Measure and report performance of all marketing campaigns, and assess against goals.
- Build on an existing level of search engine marketing expertise and develop a reputation for innovation and efficiency.
- Track and update traffic patterns through PPC or cost per click, as well as Ads Management on Facebook Ad Manager.
- Promotion of company on different social media platforms, employer branding.
- Determine ROI on search marketing efforts.
Requirements
- PPC specialist/Ads Manager/ Promotional marketing with relevant experience of 4-6 years in advertising agency
- Comfortable with Instagram, Google & Facebook Ads
- An understanding of web analytics
- Ability to write ad copy and optimize through A/B testing
- Experience in gathering insights from multiple data sources and making informed decisions to improve the performance of search campaigns.
Qualification & Skills
- Self-starter, fast-learner, and hard-worker with strong attention to detail.
- Strong work ethic, high integrity, and a team-player with positive attitude
- Bachelors degree and relevant certifications; MBA strongly preferred.
Perks and Benefits
- A chance to work in an MNC company (IT) and career growth.
- Recognition and Appreciation.
- A chance to work in a fun cross-functional global environment Competitive compensation.

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• Work with the game design team to ensure that levels meet the vision and objectives of real-world scenarios.
• Collaborate with other members of the development team, including artists, programmers, and QA testers.
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Responsible for handling IT requirements from US based clients.
Responsible for full-cycle recruiting: interview, offer, negotiation and closed candidates for assigned requisitions.
Sourcing from Job Portals (Monster, Dice, Career builder, Yahoo Hot Jobs), Making job postings on the Job Portal.
Well versed about US Terms like W2, C2C, 1099, US Visas, etc.
Responsible to work on Contract, Permanent & C2H (Contract to Hire) positions.
Responsible for Coordinating fulfillment of other formalities such as background check, drug test etc. leading to joining post placement.
Responsible for achieving a good conversion ratio of submittals into interview and placement.
Responsible for Strategy Development process which includes understanding client requirements & mapping the relevant targets.
Maintain close contact with candidates/Vendors/ recruiters/offshore team.
Updated about technologies of the Client requirements and knowledge of current IT trends.
At LambdaTest, We help developers and testers fix their applications across a combination of 2000+ browsers and Operating Systems by providing a complete cross-browser ecosystem on the cloud. As Backend Developer You will work with other Developers throughout the Software Development Life Cycle.
You will join a dynamic and fast-paced environment and work with cross-functional teams to design, build and roll out product that deliver the company’s vision and strategy.
What’s the Opportunity?
- As a hands-on engineering professional, you'll stay on top of the details and will be more focused on building a better, more efficient program and creating the best user experience and
- Support and collaborate with our service engineers in getting to the bottom of issues and come up with robust solutions.
- Produce high quality software that is unit tested, code reviewed, and checked in regularly for continuous integration.
- Participate in a culture of code reviews, writing tech specs, and collaborating closely with other people.
- Design distributed systems using micro services architecture would be plus.
- Implementing high performance and non-blocking systems to serve traffic heavy SaaS based product.
Requirements and qualifications-
- Bachelor's degree in Computer Science or equivalent combination of technical education with 2-4 Years of work experience.
- Experience with one or more general purpose programming languages, including but not limited to:Python, Golang, NodeJs
- A solid understanding of software construction
- The ability to naturally follow good development practices like test automation, CI/CD, source version control, etc.
What You'll Do :
You will be a part of our backend team working on keeping our REST API and GraphQL API up and running and making sure that our users get the right data at the right time.
You will have ownership of developing and maintaining our backend services including users, courses, and operations tools that manage our product and logistics.
You will work on architecting and scaling highly-available RESTful services and back-end systems from scratch.
This is a position for an experienced Node programmer with at least 2 years under the belt, but you don't have to be a rock star, a ninja, or a superhero to apply.
What You'll Need :
You will fit well in the backend team if you are passionate about technology and have experience programming in Node. Knowledge of technologies like Cassandra, Elasticsearch, PostgreSQL, REST and JSON will help you get going from day one.
As an experienced Node developer, you should be intimately familiar with the platform, with
JavaScript, and with the stables of full-stack web development : HTTP, JavaScript, CSS, HTML, SQL.
It's a bonus if you're broadly familiar with other languages as well- we write some services in Go and have data pipelines written in Python- but your main work will be JavaScript through and through.
You will be a perfect match with our team if you love collaborating with people from all disciplines to solve complex problems, always want to learn new skills and take ownership of your work.
Job Description
We are looking for a highly capable machine learning engineer to optimize our deep learning systems. You will be evaluating existing deep learning (DL) processes, do hyperparameter tuning, performing statistical analysis (logging and evaluating model’s performance) to resolve data set problems, and enhancing the accuracy of our AI software's predictive automation capabilities.
You will be working with technologies like AWS Sagemaker, TensorFlow JS, TensorFlow/ Keras/TensorBoard to create Deep Learning backends that powers our application.
To ensure success as a machine learning engineer, you should demonstrate solid data science knowledge and experience in Deep Learning role. A first-class machine learning engineer will be someone whose expertise translates into the enhanced performance of predictive automation software. To do this job successfully, you need exceptional skills in DL and programming.
Responsibilities
-
Consulting with managers to determine and refine machine learning objectives.
-
Designing deep learning systems and self-running artificial intelligence (AI) software to
automate predictive models.
-
Transforming data science prototypes and applying appropriate ML algorithms and
tools.
-
Carry out data engineering subtasks such as defining data requirements, collecting,
labeling, inspecting, cleaning, augmenting, and moving data.
-
Carry out modeling subtasks such as training deep learning models, defining
evaluation metrics, searching hyperparameters, and reading research papers.
-
Carry out deployment subtasks such as converting prototyped code into production
code, working in-depth with AWS services to set up cloud environment for training,
improving response times and saving bandwidth.
-
Ensuring that algorithms generate robust and accurate results.
-
Running tests, performing analysis, and interpreting test results.
-
Documenting machine learning processes.
-
Keeping abreast of developments in machine learning.
Requirements
-
Proven experience as a Machine Learning Engineer or similar role.
-
Should have indepth knowledge of AWS Sagemaker and related services (like S3).
-
Extensive knowledge of ML frameworks, libraries, algorithms, data structures, data
modeling, software architecture, and math & statistics.
-
Ability to write robust code in Python & Javascript (TensorFlow JS).
-
Experience with Git and Github.
-
Superb analytical and problem-solving abilities.
-
Excellent troubleshooting skills.
-
Good project management skills.
-
Great communication and collaboration skills.
-
Excellent time management and organizational abilities.
-
Bachelor's degree in computer science, data science, mathematics, or a related field;
Master’s degree is a plus.
About Us-
Intellipaat is the leading online education provider and creates courses in collaboration with top MNCs and universities such as IBM, Microsoft, E&ICT, IIT Guwahati, SPJIMR, etc., with more than 600,000 learners and 200+ corporates across 53+ countries learning on our platform.
Responsibilities:
- Self-learn new technologies and showcase domain expertise in the team
- Articulate and present complex concepts in an easy to grasp visualizations keeping global audience in mind
- Research/analyze and solve complex problems in software technologies, frameworks, and platforms
- Interact with Subject Matter Experts from the industry
- Understand the objectives, target audience, and develop simple, easy-to-understand, user-friendly content while employing good search engine optimization (SEO) techniques
- Collaborate with SME/Technical experts and develop state of the art content, rewrite the existing content or edit and proofread content
- Create visual presentations that communicate complex concepts in a manner that appeals to a wide variety of audiences
- Create Webinar/Lectures for internal/YouTube platform on upcoming technologies
Desired Skills:
- Excellent written and verbal English, with an ability to express thoughts succinctly
- Excellent Aptitude & Reasoning Skills
- High level of energy and proactive nature
- A sense of ownership and a willingness to accept the challenge of daily deadlines is essential
- Preferable Knowledge Of any of these skills like Linux, AWS, Azure, GCP, Java, Java EE, Python, Hadoop/ Spark, Data Science, ML, AI, etc.
- Passion to learn & explore new and emerging technologies











