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Digital Marketing Manager
Compendious Med Works Pvt Ltd's logo

Digital Marketing Manager

Aishwarya Singh's profile picture
Posted by Aishwarya Singh
7 - 15 yrs
₹6L - ₹12L / yr
Lucknow
Skills
Digital Marketing
Digital media
Social Media Marketing (SMM)
Search Engine Optimization (SEO)
Social Media Optimization (SMO)
PPC
Google Adwords
Advertising
Branding
Online advertising
ORM
Online Reputation Manangement
Facebook Marketing

We are looking for a Digital  Marketing Manager for our California US- based IT Company.

 

Job Profile- Senior Digital Marketer

Location - Lucknow (Work from office only)

Experience - 7 to 15 years

Salary - Hike on Last CTC

 

Roles & Responsibilities:

  • End to end Ad campaign management (From creating, executing, monitoring, evaluating, and optimizing campaign performance to generate maximum leads).
  • Understand your target audience and customer behaviors. You create strategies and campaigns, understanding the entire user journey from account creation until purchase.
  • Conduct keyword research and optimize the campaigns.
  • Optimize the ad copy, landing pages for conversions.
  • Optimize the campaigns regularly for improving performance.
  • Identify trends and insights and optimize spend and performance based on the insights.
  • Measure and report performance of all marketing campaigns, and assess against goals.
  • Build on an existing level of search engine marketing expertise and develop a reputation for innovation and efficiency.
  • Track and update traffic patterns through PPC or cost per click, as well as Ads Management on Facebook Ad Manager.
  • Promotion of company on different social media platforms, employer branding.
  • Determine ROI on search marketing efforts.

 

Requirements

- PPC specialist/Ads Manager/ Promotional marketing with relevant experience of 4-6 years in advertising agency

- Comfortable with Instagram, Google & Facebook Ads

- An understanding of web analytics

- Ability to write ad copy and optimize through A/B testing

- Experience in gathering insights from multiple data sources and making informed decisions to improve the performance of search campaigns.

 

Qualification & Skills

  • Self-starter, fast-learner, and hard-worker with strong attention to detail.
  • Strong work ethic, high integrity, and a team-player with positive attitude
  • Bachelors degree and relevant certifications; MBA strongly preferred.

 

Perks and Benefits

  • A chance to work in an MNC company (IT) and career growth.
  • Recognition and Appreciation.
  • A chance to work in a fun cross-functional global environment Competitive compensation.

 

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About Compendious Med Works Pvt Ltd

Founded :
2019
Type :
Products & Services
Size :
20-100
Stage :
Profitable

About

Own the healthcare domain with our holistic and funnel healthcare digital marketing services that deliver patients.
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Aishwarya Singh

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