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This is a sales target-driven role that involves managing the day-to-day activities of the HQ marketing team in Bangalore. This role Involves coordination, tracking and managing timelines of deliverables as well as ensuring that quality standards are met.
Responsibilities:
- Manage the global demand generation engine
- Work towards increasing the number of sales qualified leads generated
- Engage partners in areas such as lead generation, joint marketing efforts and events
- Coordinate Subex Secure’s presence in events
- Secure endorsements from analysts and media
- Manage the digital marketing team
- Prepare content where needed for campaigns, social media, search engine optimization and marketing
- Coordinate with internal teams for preparation of collateral, deriving messaging and ensuring preparation of sales enablement material in a timely manner
- Intervene to improve marketing processes to improve the outcomes and efficiency of our global lead generation efforts
Requirements (please read these carefully before applying)
- Experience in managing planning and execution of global campaigns through Salesforce and Hubspot
- Have carried revenue targets or have at least played a key role in attaining these targets
- Prior experience in B2B marketing involving a sophisticated product line is a must. Experience in marketing cybersecurity products will present a clear advantage.
- Prior experience in managing teams and revenue targets is an essential requirement
- You should have over 6 years of experience with B2B marketing
- Excellent understanding of SEM and SEO and ways to get leads out of SEM and increase volume of web traffic, improve domain authority and traffic quality through SEO
- Top notch project management skills
- Excellent content writing and presentation skills
The outcomes (KPI) associated with this role would be:
- Rise in the number of qualified opportunities and quality of leads processed by the sales team this includes Sales Accepted Leads and Sales Qualified Leads
- Quality and volume of engagements on social media and improvement in regional web traffic
- Your contribution towards improving our brand presence globally
- Measured improvement in pipeline velocity
- Attainment of pipeline targets
- Timely execution of monthly and quarterly marketing plans
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About Mudrantar Solutions Private Limited
Mudrantar Solutions Pvt. Ltd. is a wholly owned subsidiary of the US based startup, Mudrantar Corporation. Mudrantar is a well-funded startup focused on disruptive changes in the Accounting Software for Small, Medium as well as Large businesses in India. Our state-of-the-art OCR + Machine Learning Technology allows customers to simply take photos and our software does the rest of the heavy lifting. Our strategy for CAs, CS and Tax Practitioners is realized through web access for our customers to manage their practice and also manage client communication through freely available mobile app. We also offer data entry automation services through AI/ML platform.
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As a Product Engineering Manager in the SaaS industry, you will use your unique blend of business and technical savvy to create product strategies that solve user challenges to drive revenue growth via increased adoption and retention. This role is responsible for driving Mudrantar’s SaaS roadmap towards building a scalable, intelligent and modular Practice Management System to increase profitability and productivity for our customers.
Our products, MScan and DocBins are already being used by Practice Professionals in India as well as USA. If you are interested in building the next big thing, creating a global impact on millions of users, have a passion for making data work for you, and want to own a product in the near future, this is the place for you. From a career growth perspective, there are few better product organizations to be in, where you will be able to work, learn, and grow at this pace.
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- 3+ years of work experience in the SaaS Product Management team and can translate product strategy into detailed requirements and prototypes.
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