- Experience with tracking and improving critical KPIs on a dashboard.
- Content is going to be a huge part of our marketing efforts. Having experience in driving relevant traffic from content and measuring conversion and ROI from it is required.
- Strong understanding of how to drive relevant traffic from channels like Facebook, Instagram, Pinterest, search – both organic and paid.
- Practical experience with email marketing is a must. Proficiency with marketing tools & technologies like email automation, landing page design and instrumentation, and A/B testing are a must.
- Strong sense of product as you’ll be a key influencer in how the product shapes over time.
- Creative thinker, story-teller and problem solver with attention to detail.
- Bachelor’s degree, preferably a master’s degree is required.
- Hands on experience in the eCommerce domain, especially on the seller side.
- Understand how to build and nurture a community of users, advocates and influencers and use this to amplify the word of mouth for the product.
- Exceptional writing skills, ability to edit and proofread content for clarity, grammar and accuracy.
- Hands on experience or comfortable with any or all of the following: SQL, HTML, CSS, JavaScript or programming in any language is a strong plus.
- Any experience with data sciences and analytics, R or python.
- Knowledge of or experience with UI/UX, graphics design or product management.
- US education is a strong plus. All customers are in the US to having spent time there and cultural familiarity is helpful.
Subodh Popalwar
Software Engineer, Memorres
About Cibirix
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About the company
A US based funded startup.Hiring for the Growth Manager - Paid Acquisition role, and looking for someone who will work with the Head of Homeowner Growth in building strategies and execution. Apply if you are excited about creating a platform for true entrepreneurship.
Responsibilities
● Own all paid acquisition for all our Business Owners. (It’s not about acquisition of leads
anymore. It’s about contribution to the pipeline and driving the revenue.)
● Work closely with the Head of Homeowner Growth to plan and drive paid acquisition initiatives across channels - Google, Facebook, Taboola etc.
● Work closely with the lifecycle manager to lay out clear customer journeys based on the intent, geography, demographics, device etc. of the traffic.
● Work closely with other internal resources - design, content etc. to ensure timely roll out of planned campaigns.
● Ideate and come up with portfolio strategies to ensure accurate budgeting for each business owner account.
● Capture high-quality data beyond the vanity metrics, and derive insights that drive decision making
● The discipline of marketing is shifting from people-centric to API-centric activities, therefore, one of the most critical responsibilities would be to interface with the product and engineering team to develop internal tools that give us massive leverage over any other competitors. This is not for the faint-hearted, traditional marketer.
● Productize and automate as much as possible. Be the Product owner
● Set up a monitoring protocol. Monitor KPIs and success metrics. Identify issues, modify the plan and processes related to it which may lead to a better outcomes
Minimum Qualifications
● 4+ years of experience working as a Growth Manager at funded tech startups
● From top IIMs or IITs or ISB
● Experience working as a founder of a disruptive Marketing Agency is a plus
● Prior experience in interfacing with Product teams to roll out marketing tools is also a big plus
You are a good fit if
● You have engineering approach to marketing
● You love to take on really challenging problems and follow through end to end on the process and outcomes
● You are highly analytical and are able to look at problems objectively and can hustle to solve them creatively
● You are a good communicator and an excellent writer. Since we are an async and remote-first company, most of our work is written. You'll need to be able to proactively communicate in concise, clear, and simple writing.
Social Media Executive
Experience: 3+ years
Location : Bangalore (Work From Office)
ROLES AND RESPONSIBILITIES
- Excellent written and verbal communication skills
- Strong understanding of social media platforms, tools, and best practices
- Social media content strategy
- Social media handles creation and optimisation
- All social media platforms maintenance, fanbase, engagement, insights improvements and growth plan ideation and execution
- Calendar preparation and performance tracking
- Performance tracking and insights analysis
- Experience with latest tools and reporting
- Ability to work independently and in a team environment
- Passion for social media and staying up-to-date with the latest trends and best practices
(Leading Health & Nutrition based Startup in Mumbai)
- Creating Campaigns in Google ads, Facebook marketing & other online marketing Platforms
- Keyword Research & Monitoring
- Writing Ad copy/description
- Basic knowledge of Google Sheets
- Must be proficient in the English Language
- Monitors the latest trends in social media, including advertising formats, channels and technologies in order to improve campaign performance and provide recommendations
- Compile data across several platforms and create weekly/monthly reports, including analysis for insights, optimizations and future strategy development
- Displays organizational capabilities to track progress, execution and consistency of social advertising campaigns
- Running Email/SMS Campaigns
- Demonstrates understanding of and ability to facilitate and manage forecasting, budgeting and pacing, campaign creation and optimization
- Coordinate with Ad Agencies & take regular updates
- Coordinate with content team to get the required creatives
- Coordinate with production team to ensure inventory is in place before running campaigns
Responsibilities:
· Excellent knowledge of all leading social media platforms such as, Facebook, Twitter, Instagram, LinkedIn etc.
· Assist with the planning of marketing strategies to help drive traffic and engagement to the website
· Produce content for social media channels such as Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.
· Keep up to date with any social media trends
· Track social media influencers
· Ensure you produce a consistent brand message across all the social media channels
· Regularly monitor competitor social media sites and create competitor analysis reports
· Contribute to the company blog
· Assist with social media performance reports
· Engage with social media users and respond to any mentions over Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.
· Writing effective SEO content for blogs, websites and social media accounts.
· Coordination with the digital marketing team to report findings and recommendations.
Qualifications:
· Outgoing and easy to work with.
· Substantial social media presence.
· Ambitious and hardworking.
· Knowledge of Adobe Photoshop/ Illustrator and video editing is an added advantage.
· Excellent communication skills
Relevant experience in determining a target audience and how to cater to unique marketing campaigns to capture their attention.
This Social Media Executive is suited for someone with an entrepreneurial spirit and wants to get a first-hand experience in various things that happen in a new organization. A candidate that doesn’t mind about living any challenging experience by owning it to self.
Candidate will be given responsibilities of supporting (including but not limited to) social media strategy planning, online advertising, promotions, & Ad-Campaigns. He/she will monitor and create aggressive marketing on Instagram & Facebook and create engaging content for blogs, forums and other social networks like Facebook, Twitter, Instagram, LinkedIn, Quora, Pinterest, etc.
He/she will optimize our website, blogs and social media content for maximum reach and impact (e.g. SEO/SEM) by using keyword analysis and cost/benefit analysis. They will develop a content calendar on a weekly and monthly basis.
Our company’s culture is unique in that we truly live by our values of friends first, integrity and doing the right thing.
Job description
The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media presence.
Key Skills
- Keyword research
- On-page keyword targeting
- Knowledge of WordPress
- SEMrush, keyword tool.io, ahref’s
- Google analytics
- Google webmaster
- Generating Sitemap of website
- Indexing the website on various search engines
- Microsoft Excel
- Yoast SEO
- Advanced Link building skills required ( Guest Blogging, Skyscraper Technique, relationship-based Link Building, Broken Link Building.)
- Good in writing and editing contents
Roles & Responsibilities
- On-page SEO optimization
- Off-page SEO (Link Building Backlinks)
- Social media marketing
- Checking & removing Duplicate content
- Formatting of content for better ranking
- Email marketing
- Running Facebook ads
- Running Google PPC, Display & remarking campaigns
Qualifications
- Excellent understanding of digital marketing concepts
- Experience with business to customer social media and content generation
- Strong creative and analytical skills
KINDNESS IS OUR SUPERPOWER - and our goal is to build and bring all kind of brands onto a single platform. kindlife is built to bridge the gap between customers’ values & brands’
values.
kindlife is the world’s first well-being ecosystem that enables conscientious consumers with the largest community of well-being experts, brands, and content creators. kindlife platform
houses more than 150+ kinder brands in beauty, nutrition, and home care and has a thriving community of well-being experts and enthusiasts. We believe it is essential to be kind and in that pursuit, we bring together all products that are kind to you, kind to those around you, and kind to the environment. For us, any move; big or small; on the well-being spectrum is a kindmove and must be celebrated.
About the role:
This position will work closely with the marketing, merchandising & community building teams and run end-to-end campaigns from the campaign briefing through influencer selection and campaign execution and measurement.
What Your Impact Will Be:
● Develop annual planning and strategy under each category
● Manages all aspects of influencer campaign design, execution, and measurement on the community and social platforms
● Collaborate and align with cross-functional teams to build influencer activations that meet desired marketing objectives
● Strategically identify talent and influencers for brand campaigns and programs that maximize ROI and achieve campaign KPIs
● Ensure final creative and integrations are consistent with the brand brief and meet legal standards
● Compile, analyze and interpret data to optimize execution and report on campaign performance
● Manage existing and develop new relationships within the digital influencer community (content creators, platforms, agencies, managers, etc.)
What We’re Looking For:
● 2-4 years in an influencer marketing, media, or PR role, with a focus on digital platforms
● Significant knowledge across content, influencers, and media products
● Critical thinking and the ability to quickly assess opportunities and challenges
● Ability to set long-term strategy, clear goals, and KPIs
● Excellent organization and communication skills
● Experience being a team player collaborating across departments
● Ability to manage multiple projects simultaneously and prioritize demands
● Strong people skills and ability to effectively manage a direct report
● Self-direction and an ability to manage ambiguity
● Experience managing and nurturing junior team members
kindlife is at its best when every member of our crew feels respected, included, and heard—when everyone can show up as themselves and do their best work every day.
What It’s Like To Work Here:
We are a purpose driven company and work towards empowering the crew to reach their full potential. We live up to our purpose employing the following behaviors
● We collaborate : Being a part of the kind crew means being part of one team with shared values and common goals.
● We innovate : At kindlife we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
● We execute : We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
Visit us at: https://kindlife.in/ or Join the conversation here :
● Instagram: https://www.instagram.com/kindlife.in/
● YouTube: https://www.youtube.com/channel/UCB2jIIGdFEhHKeoddqfP-Gg
Do a reference check with a crew member. We’ll keep it anonymous, we promise!
Apply now!
- Designing pipelines to send automatic emails, optimizing bidding and ad spent.
- Running A/B and multivariate tests to iterate through new ideas.
- Reporting and Dashboards: Managing Weekly, monthly, and quarterly reports on core metrics.
- Automating routine reporting to dashboards with advanced filtering and deep-dive capabilities.
- Making sense of data, presenting a perspective. Investigating if something doesn't make sense.
- Analyzing and sharing insights on trends by drilling down into various dimensions.
- Providing actionable data-driven recommendations to stakeholders’ business questions
- Collaborating well with others, knowing that better solutions come from working together
- Pushing for continuous improvement to existing processes and looking for ways to continue to evolve reporting as the company/ business evolves.
- Technical Excellence - Hands-on with various digital marketing platforms and tools
- Knowledge of working from conceptualizing ads, to measuring ROI.
- Insatiably curious & Strong analytical acumen
- Someone who can take risks, and learn quickly from your mistakes
- Obsessed with putting the best-in-class systems in place.
We are storytellers for all that's digital. Whether its digital marketing or social media marketing, whether its social advertising or search engine marketing, we even build an end to end software products such as websites, mobile apps, customized software, etc. to help startups, ideas, struggling brands or companies, new brands or companies. Our services encompass a wide range of digital solutions like branding, social media marketing, online advertising, graphic design, content marketing, software development, app & web development, user interface & experience design, online research. We have some amazing & exciting projects for young audiences to work on. Our team is full of passionate hustlers executing at a high speed. Looking forward to having more excited & proactive individuals onboard.
Intern's day to day responsibilities include:
1. Work on digital marketing campaign planning
2. Handle efficient advertising campaign setup across platforms (Google Adwords, Facebook Adverts)
3. Work on LinkedIn ads, Twitter, and email marketing advertising (to name a few)
4. Conduct preliminary online market research & competition analysis
5. Assess audience interests, behaviours and demographics across platforms for every industry
6. Track and analyze website traffic flow to effectively optimize live ads
7. Work on effective keyword planning on the basis of search volumes, cost per clicks, bid values, etc.
8. Work on effective search engine optimization strategies (on-page and off-Page both) for websites
9. Monitor online marketing trends on social media
10. Prepare accurate in-depth reports on the overall performance of marketing campaigns.
11. Prepare pitch decks and proposals
12. Coordinate with content strategists, graphic designers, digital marketers and clients
13. Explore the complete gamut of the features of various social media platforms designed for marketers
Skill(s) required :
- Social Media Marketing, Digital Marketing, Search Engine Optimization (SEO), English Proficiency
Follow CutshortSubodh Popalwar
Software Engineer, Memorres