Cutshort logo
WorkIndia logo
Digital Marketing Manager - App Marketing
Digital Marketing Manager - App Marketing
WorkIndia's logo

Digital Marketing Manager - App Marketing

Sowmya Halapeti's profile picture
Posted by Sowmya Halapeti
1 - 5 yrs
₹9L - ₹17L / yr
Bengaluru (Bangalore)
Skills
Google Adwords
Mobile App Marketing
Google ads
UAC

About WorkIndia


WorkIndia started with One & Only One Purpose -- To provide jobs to the underprivileged of India who lack access to basic necessities and resources 


Our Vision is “To Provide meaningful livelihoods to the 25.8 Cr blue-collar individuals of India and now the 120 Cr blue-collar individuals on this planet”.

 

Far too many individuals are deprived of access to meaningful job opportunities thanks to untrustworthy, opaque & inefficient systems of hiring. WorkIndia is here to change that - through a 100% automated, tech-driven, marketplace for blue-collar hiring.


WorkIndia has achieved a scale of 2.8 Crore registered job seekers, 1.7 million registered employers, 3.1 million interview calls and 110k+ hireds happening through the platform per month, entirely driven through technology.


Role: Digital Marketing Manager - Google and Affiliates


What you will be doing

  • Drive quality  user acquisition at scale through Google by creating exceptional  app campaigns and ads
  • Analyse and optimize app installation ad campaigns to increase ROAS
  • Research and implement new features and strategies to improve campaign effectiveness
  • Develop and implement affiliate marketing strategies and campaigns to increase brand visibility, drive traffic, and acquire new customers.
  • Grow and Scale  the affiliate network to increase the number of user acquisitions
  • Negotiate and manage contracts, commissions, and terms with affiliate partners to ensure profitability and mutual benefits.
  • Monitor and analyze affiliate performance, conversion rates, and ROI to identify areas for optimization,improvement and fraud prevention
  • Monitor and analyze campaigns daily to meet goals
  • Measure and report daily on the performance of digital marketing campaigns
  • Collaborate with the Graphic Design team to create compelling creatives and promotional materials
  • Collaborate with cross-functional teams, including product, design, and customer support, to optimize the customer journey and enhance the affiliate partner experience.
  • Pushing our Digital marketing Strategies beyond industry best practices


What you will need

  • Mandatory Hands on experience in Google UAC and MMP 
  • Excellent skills in Excel and Data Querying
  • Experience in using marketing data tools (Appsflyer/ Branch / Singular ) and marketing analytics
  • Start-up background or willingness to work in a start-up environment
  • Our ideal candidate has 1-4 years of digital marketing experience
  • Excellent negotiation and communication skills, with the ability to build and maintain effective relationships with affiliate partners.
  • An analytical mind and an interest in the Digital marketing industry is a must
  • Eager to learn, self-driven, independent problem-solving ability


Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos

About WorkIndia

Founded :
2015
Type :
Products & Services
Size :
100-1000
Stage :
Raised funding

About

WorkIndia is India's largest blue and grey collar job portal and product company. Our Vision: Work India’s vision is to provide sustainable livelihoods for the 23.7 Cr blue-collar individuals of India and now the 120 Cr blue-collar individuals in this World. Our Product: We have created a mobile application for candidates to apply for the job they would like to do. Candidates with this app can look for a suitable job and apply for it in a single click. Rest all the work of checking the eligibility of an employee until scheduling the interview is done by our 100% automated product. Our Reach: 12M+ App sessions monthly 10M+ download 2Lakh+ job posting monthly 750+ cities Employee Strength: 100+ team members
Read more

Connect with the team

Profile picture
Shubha Gupta
Profile picture
Moiz Arsiwala
Profile picture
Kranthi Kiran
Profile picture
Vishnu Datta

Company social profiles

linkedintwitterfacebook

Similar jobs

Mahaveer Distributors
Mahaveer Distributors
Agency job
Bengaluru (Bangalore)
1 - 2 yrs
₹2.5L - ₹3L / yr
Lead Generation
Telesales
Telemarketing
Inside Sales
B2B Marketing
+1 more

Job Role

We are looking for a dynamic Telesales Executive to join our team at Mahaveer Distributors. The role involves calling potential customers, generating leads, and converting them into business opportunities.

📌 Key Responsibilities

  • Make outbound calls to potential customers
  • Generate and qualify leads through telecalling
  • Convert leads into sales
  • Follow up with clients and maintain relationships
  • Maintain daily call and sales reports

🎯 Requirements

  • Minimum 3 years of sales experience
  • Good communication and convincing skills
  • Basic knowledge of MS Excel & Internet
  • Strong follow-up and negotiation skills
  • Languages preferred: Telugu, English, Kannada

Preferred Candidate

  • Energetic and target-driven
  • Good rapport-building ability
  • Willing to learn and grow 
Read more
KGISL MICROCOLLEGE
Agency job
via EWU by Pavasshrie Muruganandham
Thrissur
2 - 5 yrs
₹2L - ₹6L / yr
skill iconData Analytics
skill iconData Science
trainer
PowerBI
Tableau
+3 more

We are seeking a dynamic and experienced Data Analytics and Data Science Trainer to deliver high-quality training sessions, mentor learners, and design engaging course content. The ideal candidate will have a strong foundation in statistics, programming, and data visualization tools, and should be passionate about teaching and guiding aspiring professionals.

Read more
Knovator Technologies
at Knovator Technologies
1 recruiter
Riddhi Dugar
Posted by Riddhi Dugar
Surat, Gujarat
2 - 8 yrs
₹5L - ₹12L / yr
Technical support
Wireframing
BRD
Project Management
Resource allocation
+3 more

Job Title - IT Project Manager

Location - Surat (on-site )

Experience - 2+ years

Job Description

We are seeking an Associate IT Project Manager to assist in planning, coordinating, and delivering technology projects on time and within budget. The role involves supporting senior project managers, collaborating with cross-functional teams, and ensuring smooth execution of IT and software initiatives.

Key Responsibilities

  • Support end-to-end project lifecycle — planning, tracking, and delivery.
  • Coordinate with developers, QA, and DevOps teams to meet project goals.
  • Maintain project schedules, documentation, and communication plans.
  • Track progress, risks, and dependencies; escalate issues when needed.
  • Assist in sprint planning, reporting, and client communication.
  • Contribute to process improvements and ensure adherence to delivery standards.

Qualifications

  • 2+ years of experience in IT project coordination or management (mandatory).
  • Familiarity with software development or IT systems.
  • Understanding of Agile/Scrum or traditional project methodologies.
  • Strong communication, organization, and multitasking skills.
  • Proficient in tools like Jira, Asana, or ClickUp.
  • Bachelor’s degree in IT, Computer Science, or related field.


Read more
Vee technologies
Vee technologies
Agency job
via Novotree minds consulting firm by Harshitha Bhat
Chennai, Tamilnadu, Salem
3 - 10 yrs
₹3L - ₹9L / yr
Microsoft Windows Azure
skill icon.NET

We are seeking a skilled Azure Cloud Solution engineer to design, implement, and maintain scalable cloud-based applications using Microsoft Azure. He/ She will be responsible for integrating various Azure services to support user management, real-time communication, event scheduling, and intelligent automation. The ideal candidate will have hands-on experience with Azure services, infrastructure automation, and cloud security, and will play a key role in driving cloud adoption and optimization across the organization.


Key Responsibilities:

•Deploy and manage APIs and user/group services using Azure App Service.

•Build and maintain Azure Functions for authentication, invite tracking, membership updates, and event orchestration.

•Design and manage structured data in Azure SQL Database. Handle unstructured data using Azure Cosmos DB.

•Implement Azure Web Pub Sub for live messaging, group interactions, and event notifications.

•Configure Azure Notification Hubs to deliver push alerts for invites, reminders, and calendar events.

•Leverage Azure AI Services for intelligent scheduling, personalized recommendations, and time slot matching.

•Manage sensitive credentials and OAuth tokens securely using Azure Key Vault.

•Collaborate with development, security, and operations teams to ensure seamless integration and performance.

•Optimize cloud costs and resource utilization through monitoring and reporting.

•Ensure compliance with security and governance policies across Azure environments.

•Troubleshoot and resolve issues related to cloud infrastructure and services.

•Stay updated with the latest Azure features and best practices.

Read more
Data-Centric Security Platform
Data-Centric Security Platform
Agency job
via Jobdost by Sathish Kumar
Mumbai, Pune
2 - 4 yrs
₹10L - ₹15L / yr
skill iconC++
skill iconXML
Debugging
Troubleshooting
Company: They are one of the global leaders, have the expertise and help organizations in data security, and are recognized as a "Great Place to Work" for 2021.

  • The role involves development using C/C++ and related technologies on Windows and Linux platforms. You will be a part of the core product team developing the product. It will involve participation in requirements analysis, impact analysis, design, coding, review, testing and preparing test cases.

Keyskills Required:-
● You are expected to have expertise in C/C++ and good programming skills.
● A good aptitude and attitude are a must.
● Excellent debugging and troubleshooting skills with experience of various tools like Sysiternals Tools, debuggers / windbg, API Monitors etc is preferred.
Read more
Global Media Agency
Global Media Agency
Agency job
via Merito by Merito Talent
Delhi
10 - 15 yrs
₹30L - ₹45L / yr
skill iconPython
SQL
Analytical Skills
Digital media
Media Analytics
+2 more
About Merito :-

Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.

About our client :

Our client is a global data and measurement-driven media agency whose mission is to make brands more valuable to the world. Clients include Google, Flipkart, NBCUniversal, L’Oréal and the Financial Times. The agency is more than 2,000 people strong, manages $4.5B in annualized media spend, and deploys campaigns in 121 markets via 22 offices in APAC, EMEA and the Americas.

About the role :-

Accountable for quantifying and measuring the success of our executions and for delivering insights that enable us to innovate the work we deliver. Leading and supporting multi project, be involved in external reviews if needed, developing new analytical tools.

Some of the things we’d like you to do:

● Support the leadership of the Analytics team

● Build a deep understanding of marketing plans and their objectives to help account teams build comprehensive measurement, and test & learn plans

● Assist clients with objective setting for marketing plans

● Play an instrumental role in evolving and designing new, innovative measurement tools. Managing the process through to delivery and take ownership of global roll out

● Oversee junior members of the team in the delivery of their responsibilities, ensuring quality and that deadlines are met

● Oversee the creation of clear and robust campaign reporting with valuable and actionable insights

● Recruit, manage, and mentor resource ensuring workflow is efficient throughout the team, as well as a high quality output is delivered.

A bit about yourself:

● At least 10 years of relevant experience

● Degree from a top-tier College

● Proficiency with systems such as SQL, Python, and R

● Expose to marketing campaign measurement (both Direct Response and Brand Awareness campaigns)

● Strong understanding of what data points can be collected and analyzed in a digital campaign, and how each data point should be analyzed

● Excellent at presenting data in a visually engaging and insightful manner that cuts through the noise

● Strong organizational and project management skills

● Ability to delegate effectively

● Established and professional communication, presentation, and motivational skills.
Read more
CEDRETO MARKETING PRIVATE LIMITED
Bengaluru (Bangalore)
0 - 0 yrs
₹3.5L - ₹4.5L / yr
skill iconReact.js
skill iconJavascript
skill iconRedux/Flux
skill iconGit
skill iconHTML/CSS
+1 more

DYT - Do Your Thing, is an app, where all social media users can share brands they love with their followers and earn money while doing so! We believe everyone is an influencer. Our aim is to democratise social media and allow people to be rewarded for the content they post. How does DYT help you? It accelerates your career through collaboration opportunities with top brands and gives you access to a community full of experts in the influencer space. 



React JS Developer 

  • 0-1 years of experience as a React JS developer. 
  • Good Communication skills must. 
  • Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model 
  • Thorough understanding of React.js and its core principles 
  • Experience with popular React.js workflows (such as Flux or Redux) ● Familiarity with newer specifications of ECMAScript
  • Experience with HTML,CSS, Bootstrap and UI Design 
  • Knowledge of RESTful APIs 
  • Knowledge of modern authorization mechanisms, such as JSON Web Token ● Familiarity with modern front-end build pipelines and tools 
  • Experience with common front-end development tools such as Babel, Webpack, NPM, etc. 
  • Ability to understand business requirements and translate them into technical requirements 
  • Familiarity with code versioning tools {such as Git} 
Read more
Livewire events and promos
at Livewire events and promos
1 video
1 recruiter
Livewire events & promos
Posted by Livewire events & promos
Pune
4 - 6 yrs
₹3.5L - ₹6.5L / yr
Graphic Designing
Scalable Vector Graphics (SVG)
Adobe Photoshop
Illustration
Digital illustration
+3 more


Job Position: Sr. Graphic Designer – 2D / Visualizer

Location: Pune

Job Profile:  

  • Creative bent of mind, enthusiastic & understanding of Event work  
  • Convert client brief into Design Concepts
  • Develop creative ideas & Concepts
  • Understand & work within Brand Guidelines of Clients
  • Should have knowledge of all 2D Software eg : Illustrator, Photoshop, Coreldraw, InDesign, Adobe Suite
  • Knowledge of Print technology, responsible for print specifications
  • Hands on experience of working on event collaterals, Event branding / Conferences / Set Designs etc
  • Visualize & create out of the box solutions
  • Should have knowledge of Animation, Videos & video editing, After Effects software
  • Should be able to work under pressure & complete work as per deadlines
Read more
Webgile Solutions
at Webgile Solutions
1 recruiter
Tejaswini Wandhare
Posted by Tejaswini Wandhare
Nagpur
1 - 4 yrs
₹1.2L - ₹3L / yr
Wordpress
skill iconPHP
Content Management System (CMS)
skill iconHTML/CSS
skill iconJavascript
+1 more

WebGile Solutions is a fast growing IT services and solutions company. We combine cutting-edge technologies with strategic expertise to help customers meet their business requirements. We utilize the latest technology to provide sophisticated and secure IT solutions and deliver it using our onsite offshore model to ensure flexibility and agility. We are a highly talented team of dedicated professionals providing our valued customers with bespoke solutions and great-value services.

Industry Type: IT Software Services

Employment Type: Full-time

Job Location: Nagpur

Education Qualification: B.E (CS/ IT) / B.Tech /MCA

Experience Required: 1 to 4 years

*
Skills Required:

HTML5, CSS3, Javascript, Jquery, MySQL, PHP, Wordpress

Knowledge in Codeigniter and Laravel will be an added advantage

Good Communication skills and go getter attitude

Roles & Responsibilities:

  • Must be able to perform all aspects of the development tasks, including front- end, back- end, and database development.
  • Develop web sites, applications and rich multi- media experiences according to the brief and technical specifications.
  • Will be handling a team and multiple projects.
  • Adhering to project coding standards and recommending improvements, modifying existing software to correct errors, allowing it to function in new operating environments.
  • Designing and building the website front-end.
  • Creating the website architecture.
  • Designing and managing the website back-end including database and server integration.
  • Generating WordPress themes and plugins.
  • Troubleshooting content issues.
  • Monitoring the performance of the live website.

 

 

Read more
Formula Group
at Formula Group
1 video
1 recruiter
Denishya Thomas
Posted by Denishya Thomas
NCR (Delhi | Gurgaon | Noida)
7 - 9 yrs
₹8L - ₹10L / yr
skill icon.NET
ASP.NET
skill iconAngularJS (1.x)
Web API
skill iconC#
+2 more
· Research, design and develop applications and supports for new web based offerings using Single Page Application (SPA) and the Responsive design patterns.
· Code, modify and debug web based applications with C#/ASP.NET MVC using additional technologies Angular 5, TypeScript/JavaScript and Bootstrap styling.
· Build and manage Application Life cycle Management elements including build/release pipeline, CI/CD, test automation, etc.
· Work with Quality Analysts to ensure changes are thoroughly tested before release. 
· Write unit and integration tests for new code. 
· Assist with the diagnosis of problematic applications and system testing.
· Perform code review of team members and release management using GitHub and Visual Studio Online.
· Provide guidance and cultivate internal IP on application architecture design for security, performance, and cloud deployment.
· Communicating project status and timelines to business stakeholders and IT management.
· Provide presales technical support and product demos/deep dives for customers
· Provide mentor-ship and internal support to a peer group of consultants and software developers
· Engage the enthusiast community by participating in technical events and blogging.
Read more
Why apply to jobs via Cutshort
people_solving_puzzle
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
people_verifying_people
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly.
ai_chip
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
companies logo
companies logo
companies logo
companies logo
companies logo
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos