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About WorkIndia
WorkIndia started with One & Only One Purpose -- To provide jobs to the underprivileged of India who lack access to basic necessities and resources
Our Vision is “To Provide meaningful livelihoods to the 25.8 Cr blue-collar individuals of India and now the 120 Cr blue-collar individuals on this planet”.
Far too many individuals are deprived of access to meaningful job opportunities thanks to untrustworthy, opaque & inefficient systems of hiring. WorkIndia is here to change that - through a 100% automated, tech-driven, marketplace for blue-collar hiring.
WorkIndia has achieved a scale of 2.8 Crore registered job seekers, 1.7 million registered employers, 3.1 million interview calls and 110k+ hireds happening through the platform per month, entirely driven through technology.
Role: Digital Marketing Manager - Google and Affiliates
What you will be doing
- Drive quality user acquisition at scale through Google by creating exceptional app campaigns and ads
- Analyse and optimize app installation ad campaigns to increase ROAS
- Research and implement new features and strategies to improve campaign effectiveness
- Develop and implement affiliate marketing strategies and campaigns to increase brand visibility, drive traffic, and acquire new customers.
- Grow and Scale the affiliate network to increase the number of user acquisitions
- Negotiate and manage contracts, commissions, and terms with affiliate partners to ensure profitability and mutual benefits.
- Monitor and analyze affiliate performance, conversion rates, and ROI to identify areas for optimization,improvement and fraud prevention
- Monitor and analyze campaigns daily to meet goals
- Measure and report daily on the performance of digital marketing campaigns
- Collaborate with the Graphic Design team to create compelling creatives and promotional materials
- Collaborate with cross-functional teams, including product, design, and customer support, to optimize the customer journey and enhance the affiliate partner experience.
- Pushing our Digital marketing Strategies beyond industry best practices
What you will need
- Mandatory Hands on experience in Google UAC and MMP
- Excellent skills in Excel and Data Querying
- Experience in using marketing data tools (Appsflyer/ Branch / Singular ) and marketing analytics
- Start-up background or willingness to work in a start-up environment
- Our ideal candidate has 1-4 years of digital marketing experience
- Excellent negotiation and communication skills, with the ability to build and maintain effective relationships with affiliate partners.
- An analytical mind and an interest in the Digital marketing industry is a must
- Eager to learn, self-driven, independent problem-solving ability
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About WorkIndia
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Similar jobs
OptimHire is looking for a highly motivated client advisor to join our team. In this role, you will be responsible for reaching out to clients who are seeking to hire talent, building relationships, and helping them post job listings on our platform.
OptimHire seeks a highly motivated Success Manager to help businesses find top talent through our platform. In this role, you will reach out to potential clients, build relationships, take them through platform demos, and help them post job listings.
Key Responsibilities:
- Take 5 online daily demos to showcase our platform’s features and benefits.
- Send follow-up emails and LinkedIn connection requests.
- Conducted online demos, ensuring clients were guided through the platform.
- Follow up to ensure contract signing and job postings.
- Build and maintain strong B2B client relationships.
- Ensure excellent customer service throughout the client onboarding process.
Requirements:
- Take 5 online daily demos to showcase our platform’s features and benefits.
- Preferred background in SaaS or HR Tech industries.
- Previous experience in the B2B domain in India is highly desirable.
- Strong communication and relationship-building skills.
- Self-motivated, results-driven, and able to work independently.
- Ability to work remotely and meet daily targets consistently.
What We Offer:
- Fully remote position.
- Opportunity to work with a growing, dynamic team.
- Competitive compensation and performance-based incentives.
If you are experienced in high-volume client outreach, passionate about helping businesses hire talent quickly, and thrive in a fast-paced, remote work environment, we want to hear from you!
Apply now to join the OptimHire team!
Responsibilities
A day in the life of an Infoscion
As part of the Infosys delivery team, your primary role would be to ensure effective Design, Development, Validation and Support activities, to assure that our clients are satisfied with the high levels of service in the technology domain.
You will gather the requirements and specifications to understand the client requirements in a detailed manner and translate the same into system requirements.
You will play a key role in the overall estimation of work requirements to provide the right information on project estimations to Technology Leads and Project Managers.
You would be a key contributor to building efficient programs/ systems and if you think you fit right in to help our clients navigate their next in their digital transformation journey, this is the place for you!If you think you fit right in to help our clients navigate their next in their digital transformation journey, this is the place for you!
Additional Responsibilities:
Knowledge of design principles and fundamentals of architecture
Understanding of performance engineering
Knowledge of quality processes and estimation techniques
Basic understanding of project domain
Ability to translate functional / nonfunctional requirements to systems requirements
Ability to design and code complex programs
Ability to write test cases and scenarios based on the specifications
Good understanding of SDLC and agile methodologies
Awareness of latest technologies and trends
Logical thinking and problem solving skills along with an ability to collaborate
![skill icon](/_next/image?url=https%3A%2F%2Fcdn.cutshort.io%2Fpublic%2Fimages%2Fskill_icons%2Fangular.png&w=32&q=75)
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Position Responsibilities
•Design, develop and test responsive and modular web applications providing optimal user experience on desktop and mobile devices
•Coordinate with other developers and teams in a fast-paced, collaborative development environment
•Research, build and coordinate the conversion and/or integration of new features
•Troubleshoot and analyse root cause for pre-prod or production problems and resolve issues
•Address problems with systems integration and compatibility
•Demonstrate impact of design on scalability, performance, and reliability
•Follow established coding and software tools standards in adherence to established security and quality control standards for software development
•Provide technical guidance to junior team members
Requirements and Qualifications
- Bachelor’s degree in Computer Science or related field
- 8+ years of experience as frontend engineer building large and cross platform applications
- SME level experience in Angular and/or React
- Excellent experience in Graphql, WebRTC, WebSockets and REST, PWA, Service Workers
- Excellent understanding of DOM, component rendering and client side performance issues
- Deep knowledge of Webpack like various bundling/build mechanisms and optimising builds
Good-to-have Qualifications
- Experience with building maps, reporting and analytics solutions
- Solid understanding of creating cross platform mobile application and publishing on various channels
- Experience with Native Android, Swift, or reactive Interfaces using RxJS
- Experience with Cloud Technologies
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A software developer's job description may vary depending on the organization and specific project, but generally, it includes:
- Bachelor's degree in computer science, software engineering, or a related field (sometimes, relevant experience can substitute for formal education).
- Proficiency in one or more programming languages and related technologies.
- Strong problem-solving skills and attention to detail.
- Knowledge of software development methodologies (e.g., Agile, Scrum).
- Familiarity with software development tools, IDEs, and frameworks.
- Excellent communication skills for effective collaboration with team members and stakeholders.
- Ability to work independently and in a team.
- Continuous learning to stay updated with the latest technology trends.
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- Must have 3+ years’ experience in ASP .NET with C# and VB.NET
- Must have at least 2 years’ experience in SQL Server
- Must have experience working with SOAP and REST Web Services
- Must have experience with SSRS and SSIS
- Must have some experience with MVC framework and Angular JS
- Must be able to work with basic CSS and HTML
- Must be able to work with jQuery and JavaScript
- Experience with Reporting Services, WCF, etc. would be a strong positive
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Technical:
- Strong knowledge of HTML, CSS & Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model
- Experience in JavaScript Frontend Framework/Library (ie ReactJS, gatsbyjs, AngularJS, Vue.js)
- Experience in JavaScript Backend Framework/Library (ie Node.js, Express.js)
- Experience with Popular React.js Workflows (i.e. Flux or Redux)
- Familiar with JavaScript Standard ECMAScript (or ES)
- Knowledge of secure authorization mechanisms, i.e. JSON Web Token
- Familiarity with modern front-end build pipelines and tools (i.e. NPM or Yarn, Gulp or Grunt)
- Experience with common front-end development tools such as Babel, Webpack, etc.
- A knack for benchmarking and optimization
- Understanding of server-side CSS pre-processors such as Stylus, Less
- ORM Knowledge (i.e. Sequelize or Mongoose)
- Knowledge of isomorphic React is a plus
- Familiarity with Firebase, MongoDB, MySQL, PostgreSQL Database
- Understanding of RPC, REST and GraphQL
- Familiarity with Version Control such as GitHub, BitBucket
What you will do:
- Partnering with the finance and benefits team to administer payroll and benefits
- Ensuring 100% statutory compliance of the store through attending monthly audits, follow up on non-compliance, vendor checks etc.
- Being the custodian of all labor notices for the store and aligning with all internal and external stakeholders to ensure timely response and closure of these notices
- Spreading awareness among the employees about gender sensitization
- Managing data and analysis to help stakeholders with relevant information on a need basis
Desired Candidate Profile
What you must have:- Knowledge of HR processes and 3 to 4 years of experience in working in a fast paced startup environment
- High levels of discretion, integrity and confidentiality
- Proven ability to build strong partnerships and work collaboratively with managers, leaders and HR colleagues
- A deep knowledge of HR programs and practices, including applicable state and federal employment laws and regulations
- Great knowledge on Excel and other MS and G-suite Applications
- Openness to learning
- Ability to function in an unstructured environment with attention to detail and strong interpersonal skills
- Flexibility with changing requirements
- Influencing the direction of our marketing team and the business at large by informing strategy research, innovation, suggesting, testing, and utilizing the latest and greatest approaches and tools in the space.
- Partnering with outside agencies to amplify successes and results
- Optimizing content, site structure, link architecture, and our growing brick & mortar footprint to improve 1st page ranking
- Increasing and constantly iterating the communication streams and alignment cross functionally that ensure SEO efforts are understood, well-supported, and successful at the enterprise level
- Nurturing a world class, engage, and high-performing SEO function & team
- Contributing thought partnership, positive influence, and subject matter expertise to the Marketing leadership team as well as peer groups across the organization
What you need to have:
- MBA - Marketing or in related Stream from good college is preferred. (tier 1 colleges not mandatory)
- 6 - 10 years of success in Marketing with strong track record and technical knowledge of SEO latest practices
- Demonstrated success within B2C/ D2C/ Media/ EdTech/ Fintech/ Ecommerce businesses
- Obvious and insatiable curiosity and learning agility
- Proven agility to move between simultaneous projects, challenges, and priorities
- Experience collaborating across teams, functions, and initiatives
- A strong drive to identify and act on improvement opportunities
- A head for business and a heart for people
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having an understanding of mobile and software development life cycles, UIX, changing web standards, and Agile methodologies.
dedicated to continuously developing, implementing, and adopting new technologies to maximize development efficiency and produce innovative applications.
![icon](/_next/image?url=https%3A%2F%2Fcdn.cutshort.io%2Fpublic%2Fimages%2Fsearch.png&w=48&q=75)
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