Marketing Executive

Job Title: Marketing Executive

Job Overview:

We are looking for an experienced, proactive, and self-driven Marketing Executive who can

independently manage and execute the overall marketing function. This role requires a

strong understanding of both traditional and digital marketing, combined with the ability to

plan, implement, and monitor marketing activities end-to-end.

The ideal candidate will take full ownership of marketing initiatives, coordinate with internal

teams, and drive brand visibility, lead generation, and marketing performance with minimal

supervision.

Key Responsibilities:

1. Marketing Strategy & Execution (Core Responsibility)

• Develop and execute quarterly and annual marketing plans.

• Plan and implement campaigns for product promotion, lead generation, and brand

building.

• Ensure consistent branding and messaging across all channels.

• Collaborate with sales, product, and leadership teams to align marketing initiatives

with business goals.

2. Digital Marketing (Part of the Role)

PPC & Lead Generation

• Plan, manage, and optimise Google Ads and other paid campaigns.

• Track performance metrics (CTR, CPC, CPA, conversions, ROI) and refine campaigns.

• Develop effective ad copies and assist with landing page enhancements.

SEO & Website Management

• Implement on-page/off-page SEO strategies to improve organic search visibility.

• Conduct keyword research, optimise content, and review analytics.

• Coordinate with design/content teams to ensure SEO standards are met.

3. Brand, Content & Communication

• Oversee the creation of marketing content — blogs, emails, social posts, brochures,

case studies, videos, and presentations.

• Maintain brand guidelines and ensure cohesive communication across the

organisation.

• Work with internal and external creative teams for design and content execution.

4. Exhibitions, Events & Offline Marketing

• Lead planning and execution of marketing for exhibitions and trade shows.

• Support stall layout planning, branding materials, and event promotions.

• Manage lead handling and coordination before, during, and after events.

5. Lead Management & CRM Collaboration

• Ensure prompt assignment of incoming leads to the respective territory managers.

• Track lead flow, progress, and campaign effectiveness.

• Work closely with the sales team to improve follow-up quality and conversion tracking.

6. Market Research & Data Management

• Conduct competitive research, pricing insights, and industry analysis.

• Prepare scraping data and market intelligence reports.

• Support management with MIS and performance dashboards.

7. Performance Analysis & Reporting

• Monitor marketing KPIs across both digital and offline activities.

• Prepare regular performance reports with insights and improvement suggestions.

• Conduct A/B tests and track results for continuous optimisation.

Requirements:

• Excellent communication, planning, and coordination skills.

• 3–5+ years of experience in a marketing role (preferably B2B).

• Strong understanding of digital marketing (PPC, SEO, analytics).

• Ability to independently manage marketing activities with high ownership.

• Proficiency in tools: Google Ads, Analytics, Search Console, MS Office, CRM systems.

• Understanding of website platforms (WordPress, CMS tools).

• Ability to manage multiple projects and meet deadlines.

Desirable Skills:

• Experience with LinkedIn, Facebook, and Instagram marketing.

• Knowledge of email marketing tools or automation platforms.

• Creative thinking and copywriting ability.

• Google certifications are an added advantage.

Immediate joiners only.

Location: Vadodara

About Intro

Intro is a dating app where LGBTQ South Asians find love. Built by Queer Desis in New York for the 100 million queer South Asians around the globe who deserve a space of their own. Our mission: help 1 million Queer Desis find love by the end of 2026. We’re creating a safer, more intentional, and community-driven dating experience — one that celebrates identity, culture, and connection.

The Role

We’re looking for a Founding Full-Stack Engineer who thrives in 0→1 environments. You’ll take ownership of architecture, design, and execution across backend, web, and mobile (iOS/Android) — helping shape both the product and the culture of the company.

You’ll be joining at the earliest stage — working directly with the founding team on everything from feature development to infrastructure decisions and product strategy.

Responsibilities

• Architect and build scalable backend systems (APIs, data models, authentication, messaging, matching).
• Lead development across web and mobile clients (React, React Native, Swift/Kotlin).
• Collaborate on product design and iterate quickly on user feedback.
• Set up CI/CD, testing, and monitoring pipelines.
• Help define the tech culture, best practices, and early engineering team standards.
• Contribute to early hiring and mentorship as we grow.

You Might Be a Great Fit If You

• Care deeply about building for LGBTQ and South Asian communities.
• Are motivated by impact and ownership, not just code.
• Thrive in ambiguity and love solving real user problems fast.
• Want to help define the technical and cultural DNA of a mission-driven company.

Interview Process

1. AI Screen – Initial automated technical and culture-fit assessment.
2. Web Challenge – Build a small feature for the web app to demonstrate frontend and full-stack skills.
3. iOS Challenge – Build a small feature for the iOS app to showcase mobile development and design sense.
4. Android Challenge – Build a small feature for the Android app to highlight cross-platform depth.
5. Founder Chat – Meet with the Founder to discuss vision, values, and long-term fit.

What We Offer

• Competitive salary.
• Full-time (40 hours/week) with flexible hours.
• Opportunity to shape a product with global cultural impact.
• Work directly with the founding team building something that truly matters.

Job Title: Power Automate Developer

Experience Required: 2 to 4 Years

Location: Mumbai [Only for Applicants based in Mumbai]

Job Type: Full-time

Job Summary:

We are looking for a skilled and detail-oriented Power Automate Developer with 2 to 4 years of hands-on experience in designing, developing, and maintaining automation workflows using Microsoft Power Platform, especially Power Automate. The ideal candidate should have a solid understanding of process automation, business workflows, and integrations with Microsoft 365 and other third-party systems.

Key Responsibilities:

• Design, develop, test, and deploy automated workflows using Power Automate (Flow).
• Integrate Power Automate with SharePoint, Microsoft Teams, Outlook, Excel, PowerApps, and third-party APIs.
• Gather requirements and work closely with business teams to understand and optimize business processes.
• Create and manage custom connectors, triggers, and actions in Power Automate.
• Monitor and troubleshoot workflows to ensure smooth execution and error handling.
• Work with PowerApps, Power BI, and other tools in the Microsoft Power Platform suite as needed.
• Create technical documentation and provide end-user training/support as necessary.
• Ensure automation solutions meet performance, security, and compliance requirements.

Required Skills and Qualifications:

• 2 to 4 years of experience working with Power Automate / Microsoft Flow.
• Strong knowledge of Microsoft 365 (O365) ecosystem and tools like SharePoint Online, Outlook, Excel, Teams.
• Experience in integrating Power Automate with third-party systems using APIs, HTTP connectors, and JSON.
• Good understanding of workflow logic, triggers, conditions, loops, and expressions in Power Automate.
• Experience in PowerApps development is a plus.
• Basic knowledge of scripting languages (e.g., JavaScript, PowerShell, or VB) is an advantage.
• Strong analytical and problem-solving skills.
• Excellent communication and documentation skills.

Preferred Qualifications:

• Microsoft Power Platform certifications (e.g., PL-900, PL-100, PL-400).
• Experience with Dataverse, SQL Server, Azure Logic Apps, or Dynamics 365.
• Knowledge of Agile/Scrum methodologies.

·      GST, TDS, P&L STATEMENT, BANKING KNOWLEDGE & LOAN DOCUMENT PREPARING MANDATORY SKILLS

·      

Sustain strong relations with existing clients to ensure their long-term satisfaction and retention.

·      Collaborate with various departments to create and implement sales strategies and meet sales targets.

·      Prepare sales presentations and showcase the benefits of the product to prospective customers.

·      Negotiate favorable contracts and agreements with clients to ensure the satisfaction of both parties.

·      Address client inquiries and resolve their issues promptly, thus enhancing customer service quality.

·      Stay updated on the latest industry trends and the competitive business landscape.

·      Collaborate with internal teams to support overall sales activities and enhance the client experience.

·      Prepare regular sales reports and update the management on departmental activities, progress, and daily challenges.

·      Attend industry events and conferences to build professional networks and prospective client base with product demonstrations.

·      Track market changes and competitor activities to identify growth opportunities.

·      Assist the product development team in making product enchantments based on client feedback.

·      Conduct market audits to identify new business opportunities and prospective clients.

·      Work closely with the marketing department to develop promotional content and campaigns.

·      Manage the entire sales pipeline to ensure that all leads are followed promptly.

·      Stay updated on the market best practices and sales and account management regulations.

Account Executive Qualifications

·      Bachelor’s degree in business administration, marketing, or a related field.

·      Prior experience of 5-12 years as an Account Executive or a similar sales role.

·      Strong communication and interpersonal skills.

·      Ability to build strong rapport with clients and colleagues.

·      Excellent negotiation and persuasion skills.

·      Strong organizational and project management skills.

·      Proficiency with MS Office Suite.

·

• Setting up Advertising Campaigns across different platforms such as social media platforms (Facebook, Twitter, LinkedIn, etc.), Google Marketing Stack, DCM, Programmatic platforms like Xandr. 
• Troubleshooting campaigns setup on platform 
• Talk to partners to setup programmatic deals 
• Clearly and regularly communicate progress to the Account Management
• Work with both Advertiser teams to ensure campaign setup is done within deadline
• Work with Creative Tags (esp. DCM and other ad server tags), troubleshooting the creative tags, 
• Ability to implement and troubleshoot website pixels.

• 2-3 years of experience in Demand Side Ad Operations
• Strong understanding online advertising and its operational flow
• Strong understanding of basic ad-servicing and its mechanism
• Knowledge of a programmatic platform like Xandr
• Hands-on experience on Microsoft excel

Resource: Content Manager

Location: Mumbai(On-site)

Qualification: BA/MA(English)/Degree in Mass Communication/Bachelor's degree in Engineering

No. of years of Experience: Min. 2 years experience in Website maintenance and Content Management

Certification / Knowledge :

• Should be proficient in all of the following languages : English, Hindi and Marathi
• Exposure to content management for Government websites preferred.

• Hands on  of developer or tester role on  guidewire suite
• Working through backlog with minimal supervision
• Develop/test on guidewire components, integration components , guidewire batches, policy enter, claim enter, API plug-ins, messaging and workflows
• Experience working in agile teams
• Able to contribute towards better quality outcomes
• Java experience desirable
• Database experience
• Excellent communication skills