Digital & IT Project Manager - Operations

Responsibilities:

• Develop and execute performance marketing strategies to drive customer acquisition and revenue growth.
• Manage digital advertising campaigns across Google Ads optimizing for ROI and KPIs.
• Conduct keyword research, audience targeting, and segmentation to enhance campaign effectiveness.
• Analyze campaign performance, generate reports, and provide insights for optimization.
• Collaborate with cross-functional teams to align marketing efforts with business objectives.
• Stay updated on industry trends and best practices to drive innovation and improvement.

Qualifications:

• Bachelor's degree in Marketing, Advertising, or a related field.
• 2- 3 years of experience in performance marketing or digital advertising for a SaaS company.
• Proficiency in digital advertising platforms and analytics tools.
• Strong analytical and communication skills.
• Certifications in relevant platforms are a plus.

Position: eComm & digital manager (SFCC, SFRA)

Location: Gurgaon

Experience: 7+ year

Qualification: Bachelor degree in IT

Key Deliverables (Essential functions & Responsibilities of the Job):

·         Create, Manage & enhance the applications landscape in the areas of eComm & digital function. Work with IT Leader for application in digital & eComm application instances (with dependencies from global demandware/SFCC platform + JV partner) and integrations for the same in India eComm landscape.

·         Establish and maintain IT processes to manage site IT operations, resolve issues and prioritize enhancement requests in support of our eComm strategic direction

·         Ensure that the systems under the responsibilities meet the SLAs and are stable and serves the purpose in minimal costs.

·         Contribute to eComm IT strategy by managing staff; researching and implementing technological strategic solutions in the area of expertise.

·         Identify eComm & digital demands in a timely and comprehensive manner and ensure business

·         requirements are clearly articulated and documented including Change requests, discovery phase for new enhancements.

·         Leverage, recommend and implement solutions & enhancements whenever deemed fit and provide training to relevant teams where necessary.

·         Accountable for project delivery of applications or technology in time & budgets.

·         Manage personnel and outside contractor(s) as required.

·         Where required, to provide leadership, welfare and coaching to your team.

Key Relationships:

·         Internal business customers in eComm & digita.

·         Global IT Vendor, market and global (HQ) colleagues, Local vendor partners

·         Internal staff - direct reports (where applicable)

·         IT vendors, contractors (where applicable)

Knowledge Skills and Abilities:

·         This eComm & digital manager will employ interpersonal and organizational skill sets and must have the ability to work both independently with limited oversight and collaboratively across multiple projects. She/he must be highly motivated and able, with his/her knowledge of our systems, to apply that knowledge within an interdisciplinary environment. This Manager must have facilitative capacities for clear and timely communication to support collaborative enterprises among distinct units.

·         Strong understanding of leading eComm solutions with hands on experience primarily into Salesforce Commerce Cloud with SFRA framework, Process modelling & process management of eComm store operations & other digital areas. Technical & process aspects of eComm store front

·         Proven business process analysis skills - ability to define problems, collect data, establish facts, document findings, draw valid conclusions and propose solutions.

·         Good to have - DC inventory management experience, order management system (Sterling or any other OMS) & various integration aspects of various applications in overall eComm architecture.

·         Knowledge of the application deployment life cycle with strong analytical, systems and structured analysis, and social skills and with the ability to view issues and requirements from a business perspective.

·         Ability to manage and lead effectively in a team environment, coordinating multiple tasks in parallel. Very strong on technical project management & solution architecture skills & ITIL trained.

·         Very strong team skills and experience in waterfall, iterative and agile methodology. Person should be well versed in working in scrum team and trained in cloud tech.

·         This individual must be highly focused and one who can motivate multiple teams to maintain progress toward project milestones while anticipating potential barriers and suggesting creative solutions.

·         Ability to effectively interact with all levels of business via phone, written communication and in person.

·         Management and leadership skills.

Mail updated resume with below details-

Total Experience-

Relevant experience-

Experience in SFCC and SFRA –

Current CTC-

Expected CTC-

Notice period-

Current Location-

Would you be comfortable with job location (Gurgaon) ?

Email: etalenthire[at]gmail[dot] com

Satish: 88O 27 49 743

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Note:stipend will be provided 7k to 15k. This internship is ideal for those who want to learn, grow, and be part of real recruitment challenges.

Why This Role Matters

We’re looking for a Principal Engineer to lead the architecture and execution of our GenAI-powered, self-serve marketing platforms. You will work directly with the CEO to shape, build, and scale products that change how marketers interact with data and AI. This is intrapreneurship in action — not a sandbox innovation lab, but a real-world product with traction, velocity, and high stakes.

What You'll Do

• Co-own product architecture and direction alongside the CEO.
• Build GenAI-native, full-stack platforms from MVP to scale — powered by LLMs, agents, and predictive AI.
• Own the full stack: React (frontend), Node.js/Python (backend), GCP (infra), BigQuery (data), and vector databases (AI).
• Lead a lean, high-caliber team with a hands-on, unblock-and-coach mindset.
• Drive rapid iteration with rigor, balancing short-term delivery with long-term resilience.
• Ensure scalability, observability, and fault tolerance in multi-tenant, cloud-native environments.
• Bridge business and tech — aligning execution with evolving user and market insights.

What You Bring

• 8–12 years of experience building and scaling full-stack, data-heavy or AI-driven products.
• Fluency in React, Node.js, and Google Cloud (Functions, BigQuery, Cloud SQL, Airflow, etc.).
• Hands-on experience with GenAI tools (LangChain, OpenAI APIs, LlamaIndex) is a bonus.
• Track record of shipping products from ambiguity to impact.
• Strong product mindset — your goal is user value, not just elegant code.
• Architectural leadership with ownership of engineering rigor and scaling best practices.
• Startup or founder DNA — you’ve built things from scratch and know how to move fast without breaking things.

Who You Are

• A former founder, senior IC, or tech lead who’s done zero-to-one and 1-to-n scaling.
• Hungry for ownership and velocity — frustrated by bureaucracy or stagnation.
• You code because you care about solving real problems for real users.
• You’re pragmatic, hands-on, and grounded in first principles.
• You understand that great software isn't just shipped — it's hardened, maintained, and evolves with minimal manual effort.
• You’re open to evolving into a founding engineer role with influence over the tech vision and culture.

What You Get

• Equity in a high-growth product-led startup.
• A chance to build global products out of India with full-stack and GenAI innovation.
• Access to high-context decision-making and direct collaboration with the CEO.
• A tight, ego-free team and a culture that values clarity, ownership, learning, and candor.

Why YOptima?

YOptima is redefining how leading marketers unlock growth through full-funnel, AI-powered media solutions. As part of our growth journey, this is your opportunity to own the growth charter for leading brands and agencies globally and shape the narrative of a next-generation marketing platform.

Ready to lead, build, and scale?

We’d love to hear from you.

Backed by Sequoia Capital,  http://www.lambdatest.com/">LambdaTest is the fastest growing cross-browser cloud platform and an online selenium grid that helps users to perform both manual and automated browser compatibility testing.  LambdaTest is powering web testing teams for some of the world’s biggest brands, enterprises, and startups in over 130+ countries. We are looking for the brightest minds to join our team!

Requirement:

• You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize the user experience
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints Instrument conversion points and optimizes user funnels
• Collaborate with agencies and other vendor partner
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising.
• Maintaining our social media presence across all digital channels. Measuring and reporting on the performance of all digital marketing campaigns.

Qualification:

• Proven working experience in digital marketing along with lead generation.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics)
• Working knowledge of ad serving tools.
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate 

• Responsible for end to end recruitment
• Sourcing potential candidates from various job portals (Naukri, Monster, Linkedin)
• Conducting detailed telephonic, skype, or face to face interviews and coordinating with the candidates till on-boarding and do the joining formalities
• Design and update job description.
• Screening and shortlisting the prospective candidate based on the job profile.
• Coordinating interviews with the hiring managers.
• Follow up to ensure candidates attend interviews as scheduled.
• Following up on the interview process status.
• Document the process on Microsoft Excel.
• Coordinating with candidates for document verification
• Conduct a primary document verification
• Establish and maintain a good relationship with the employee

Key skills

• Fair Communication skills (written and Verbal)
• Proficient in handling job portals
• Good Interpersonal skills
• Good knowledge of excel, word, PowerPoint
• A quick learner and able to work independently with limited supervision