- Execute marketing plans (campaigns, live events such as webinars,
seminars, networking events etc.) to help generate leads for the sales
team
- Build, scale, and optimize digital marketing channels including but not
limited to SEO, SEM, Facebook, LinkedIn and more.
- Experience in managing KPIs pertaining to (i)User Acquisition Volume
(month on month growth) (ii)Customer Acquisition Cost (CAC) (iii)Channel Growth and Mix (iv)Traffic Conversion Rates (iv)Number of experiments
executed on (velocity, quality, results)
- Translate the marketing strategy into funnel-focused marketing programs
to acquire, engage and retain customers
- Test, analyze, and scale experiments to improve key metrics across
channels (e.g., landing pages, ad copy, creative, etc.).
- Design and execute complex, end-to-end marketing campaigns that
deliver results measured in MQLs and SQLS
- Create content and materials the showcase the value 100ms creates for
customers
- Develop a strategy that combines both technical and content elements, to
drive ongoing improvements in SEO and organic search results.
- Develop collaborative partnerships across the organization to identify,
launch and refine demand generation strategies.
- Measure, track, and optimize engagement from the top of the funnel
throughout the customer journey to ensure marketing is accelerating sales efforts to close business.
You have:
- A growth-oriented marketer with 2 to 4 years of experience managing and
executing marketing campaigns including creatives, email marketing,
tracking, reporting, stakeholders coordination and performance review
- Well versed with the latest digital techniques and tools and latest digital
marketing trends
- Experience in executing marketing campaigns including creatives, email
marketing, tracking, reporting and stakeholder coordination
- Experience in working with B2B Saas organizations in a growth-oriented
marketing role would be highly preferred
You'll be a great fit if you have:
- Experience developing digital multi-channel campaigns
- Solid understanding of LinkedIn, Facebook, Google ad platforms
-
Experience using Google Analytics, Google Optimize or similar
- Comfortable using Google Sheets or similar for reporting, analytics
Shubham Vishwakarma
Full Stack Developer - Averlon
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PlanetSpark is on a mission to build the next generation of confident speakers and creative writers. We are a global company impacting over 13 countries through live 1:1 personalized classes on Public Speaking and Creative Writing through handpicked top 1% of teachers. Our kids participate in gripping debates, create viral YouTube videos, start their own podcast channels, perform stand-up comedy, write nail-biting mystery stories, and become confident and fearless speakers. PlanetSpark is on its journey to becoming the global leader in the large and untapped communication skills segment. We are Series B funded by some top VCs and are on a 30% month-on-month growth curve. We have our footprint in India, the Middle East, North America, and Australia. Join a passionate team of over 500 young and energetic members and 400+ expert and handpicked teachers on this roller coaster ride to build the most loved brand for kids who will move the world! For more updates, please subscribe to our Instagram handle:
https://www.instagram.com/planetspark/
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Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon