- Execute marketing plans (campaigns, live events such as webinars,
seminars, networking events etc.) to help generate leads for the sales
team
- Build, scale, and optimize digital marketing channels including but not
limited to SEO, SEM, Facebook, LinkedIn and more.
- Experience in managing KPIs pertaining to (i)User Acquisition Volume
(month on month growth) (ii)Customer Acquisition Cost (CAC) (iii)Channel Growth and Mix (iv)Traffic Conversion Rates (iv)Number of experiments
executed on (velocity, quality, results)
- Translate the marketing strategy into funnel-focused marketing programs
to acquire, engage and retain customers
- Test, analyze, and scale experiments to improve key metrics across
channels (e.g., landing pages, ad copy, creative, etc.).
- Design and execute complex, end-to-end marketing campaigns that
deliver results measured in MQLs and SQLS
- Create content and materials the showcase the value 100ms creates for
customers
- Develop a strategy that combines both technical and content elements, to
drive ongoing improvements in SEO and organic search results.
- Develop collaborative partnerships across the organization to identify,
launch and refine demand generation strategies.
- Measure, track, and optimize engagement from the top of the funnel
throughout the customer journey to ensure marketing is accelerating sales efforts to close business.
You have:
- A growth-oriented marketer with 2 to 4 years of experience managing and
executing marketing campaigns including creatives, email marketing,
tracking, reporting, stakeholders coordination and performance review
- Well versed with the latest digital techniques and tools and latest digital
marketing trends
- Experience in executing marketing campaigns including creatives, email
marketing, tracking, reporting and stakeholder coordination
- Experience in working with B2B Saas organizations in a growth-oriented
marketing role would be highly preferred
You'll be a great fit if you have:
- Experience developing digital multi-channel campaigns
- Solid understanding of LinkedIn, Facebook, Google ad platforms
-
Experience using Google Analytics, Google Optimize or similar
- Comfortable using Google Sheets or similar for reporting, analytics
Shubham Vishwakarma
Full Stack Developer - Averlon
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We are looking for a self-starter who can join a fast-paced startup environment in order to design and build a scalable cloud-based product. You’ll be part of a cross functional team that’s responsible for the full product development life cycle, from conception to deployment.
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Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon