Data Research Associate - LinkedIn Expert

Job Description:

We are looking for a highly creative and talented Content Writer with expertise in crafting compelling advertisements and SEO-driven blog content. This role requires someone who is not only a wordsmith but also a creative thinker, capable of translating complex ideas into clear, persuasive, and engaging copy that captures the attention of the audience. The ideal candidate will be proficient in producing ads that resonate with customers and blogs that rank well on search engines.

Key Responsibilities:

• Ad Copywriting: Create persuasive and attention-grabbing content for various advertising platforms (Google Ads, Facebook Ads, Instagram, etc.) that drive conversions and engagement. (Must have prior experience in writing effective ad copies).
• SEO Blog Writing: Write high-quality, SEO-optimized blog posts that are informative, engaging, and rank well on search engines.
• Creative Concept Development: Work closely with the marketing team to brainstorm and develop creative content ideas and campaigns that align with brand messaging and goals.
• Content Strategy: Assist in the development of content strategies to ensure all written material is aligned with the overall marketing objectives.
• Content Editing & Proofreading: Review and edit content for clarity, consistency, and accuracy, ensuring it adheres to the brand voice and guidelines.
• Trend Monitoring: Stay up-to-date with industry trends, marketing strategies, and the latest SEO best practices to continually improve content quality and engagement.

connect me at - https://www.linkedin.com/in/babitagupta7?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3B0hqjPd9SQoiOyl5Rh3PcRQ%3D%3D

**This role requires Core Work Hours from 8:30 pm to 12:30 am IST (will change as per daylight saving in US). The remaining hours are completed at individual discretion.**

WeatherBug is a popular weather site and mobile app providing hyperlocal, live weather data and proactive alerting to consumer users. With over 15 million unique users per month, across all platforms, WeatherBug’s vision is to provide environmental intelligence for all aspects of people’s lives. The WeatherBug app is a top-rated weather app in the app stores. In 2019, WeatherBug was named the best weather app by MediaPost’s Appy Awards. WeatherBug is owned and operated by GroundTruth, a media company that turns real-world behavior into marketing that delivers real business results.

Learn more: www.weatherbug.com

                      www.groundtruth.com

At GroundTruth, we believe that innovative technology starts with the best talent and have been ranked one of Ad Age’s Best Places to Work for three years in a row (2021, 2022 & 2023). Learn more about the perks of joining our team here. Learn more about the perks of joining our team here.

Role: Senior Software Engineer (Ios/React Native)

Location: Gurugram OR Remote, India

Role Characteristics:

Recognized subject matter expert who knows how to apply theory and put it into practice with in-depth understanding of the professional field with limited oversight from managers. Independently performs the full range of responsibilities within the function; requires deep job knowledge of areas typically obtained through higher education combined with experience. Manages large projects or processes and problems faced are difficult and often complex; analyzes problems/issues of diverse scope and determines solutions. May manage programs that include formulating strategies and administering policies, processes, and resources; functions with a high degree of autonomy. Influences others regarding policies, practices and procedures.

You Will:

• Design, architect, and document the entire system, down to the details, to meet team needs.
• Code robust iOS solutions to solve current problems, identifying and fixing issues within your areas of expertise.
• Act as a CodeOwner and stakeholder in code reviews within your area of expertise.
• Automate unit, integration, and end-to-end testing solutions, working closely with the QA team to ensure seamless integration.
• Deploy and run your code in pre-production to ensure quality before release.
• Develop and maintain debugging tools to enhance team efficiency.
• Collaborate with vendors to ensure third-party SDKs are properly integrated and functional.
• Perform and monitor mobile releases for iOS, ensuring smooth rollouts and updates.
• Retire outdated solutions and resources when no longer needed, ensuring the system remains efficient and streamlined.
• Provide operational support for your deployed code and all code within your domain of expertise.
• Identify and address team-wide issues, preventing problems from occurring.
• Coordinate across all business teams to resolve technical issues, mitigate risks, and provide actionable solutions.
• Perform other job-related duties as assigned

You Have:

• 4-year degree in Computer Science or a related field OR 9+ years of experience in software development.
• 7+ years of experience in software engineering.
• 5+ years of experience with iOS development tools (Swift, SwiftUI, Objective-C, Xcode, Core Data, Combine, Foundation, UIKit).
• 2+ years of experience with SwiftUI or declarative UI frameworks.
• 3+ years of experience on an Agile team.
• Proficiency in Concurrency, Multithreading, and Swift Combine or other asynchronous programming patterns.
• Knowledge of object-oriented design principles, patterns, best practices, performance optimizations, and memory management on iOS.
• Ability to effectively communicate across teams to provide and implement solutions.
• Proven ability to troubleshoot complex issues and execute solutions.
• A strong sense of self-drive and technical expertise to work independently and within a team.
• Mentorship skills to guide junior and mid-level engineers.
• Excellent communication and documentation skills to articulate ideas clearly.
• Strong problem-solving and critical-thinking abilities to handle edge cases and unexpected issues.
• Experience collaborating with cross-functional teams (designers, product managers, QA).

Great if You Have:

• Experience using React Native (Function Components, Hooks, Redux, JavaScript/TypeScript).
• Familiarity with ingesting and exposing large datasets in the weather industry.
• Experience in the advertising industry.
• Proficiency with tools like GitHub, Jenkins, Spinnaker, Artifactory.

What we offer:

At Weatherbug, we want our employees to be comfortable with their benefits so they can focus on doing the work they love.

• Parental leave- Maternity and Paternity
• Flexible Time Offs (Earned Leaves, Sick Leaves, Birthday leave, Bereavement leave & Company Holidays).
• In Office Daily Catered Breakfast, Lunch, Snacks and Beverages
• Health cover for any hospitalization. Covers both nuclear family and parents
• Covid home quarantine cover
• Tele-med for free doctor consultation, discounts on health checkups and medicines
• Wellness/Gym Reimbursement
• Pet Expense Reimbursement
• Childcare Expenses and reimbursements
• Employee assistance program
• Employee referral program
• Education reimbursement program
• Skill development program
• Cell phone reimbursement (Mobile Subsidy program)
• Internet reimbursement
• Birthday treat reimbursement
• Employee Provident Fund Scheme offering different tax saving options such as VPF and employee and employer contribution up to 12% Basic
• Creche reimbursement
• NPS employer match
• Meal card for tax benefit
• Special benefits on salary account

Data Strategy and Planning:

Collaborate with stakeholders to develop and implement data management strategies aligned with business objectives.

Define data standards, policies, and procedures to ensure consistent and accurate data collection and storage.

Data Collection and Integration:

Identify and assess various data sources, both internal and external, to gather relevant and reliable data.

Design and implement data collection methods and processes to ensure data is captured efficiently.

Oversee data integration initiatives to consolidate data from different sources into a unified database.

Data Quality Assurance:

Develop and enforce data quality standards to ensure the accuracy, completeness, and consistency of data.

Implement data validation processes and routines to identify and rectify data discrepancies or errors.

Database Management:

Maintain and optimize data storage systems, including databases, data warehouses, and data lakes.

Ensure data security and compliance with relevant data protection regulations.

Data Analysis and Reporting:

Collaborate with analysts to provide clean and structured data for analysis.

Assist in creating data visualizations and reports to communicate insights and findings to stakeholders.

Team Collaboration:

Work closely with IT teams, data scientists, analysts, and other stakeholders to define data requirements and resolve technical issues.

Provide guidance and training to team members regarding data management best practices.

DYT - Do Your Thing, is an app, where all social media users can share brands they love with their followers and earn money while doing so! We believe everyone is an influencer. Our aim is to democratise social media and allow people to be rewarded for the content they post. How does DYT help you? It accelerates your career through collaboration opportunities with top brands and gives you access to a community full of experts in the influencer space. 

React JS Developer 

• 2-4 years of experience as a React JS developer. 
• Must have Working Experience in a product based organization at least 18 months.
• Good Communication skills must. 
• Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model 
• Thorough understanding of React.js and its core principles 
• Experience with popular React.js workflows (such as Flux or Redux) ● Familiarity with newer specifications of ECMAScript
• Experience with HTML,CSS, Bootstrap and UI Design 
• Knowledge of RESTful APIs 
• Knowledge of modern authorization mechanisms, such as JSON Web Token ● Familiarity with modern front-end build pipelines and tools 
• Experience with common front-end development tools such as Babel, Webpack, NPM, etc. 
• Ability to understand business requirements and translate them into technical requirements 
• Familiarity with code versioning tools {such as Git} 

About Us

Censius is a US-based product company that is enabling AI at scale for enterprises. We are unlocking MLOps scalability by building the world's fastest way to deploy models and are amongst the earliest companies to tackle Model Performance Management. At Censius, you will get to solve difficult problems in a very nascent, but rapidly growing, area.

About the role

In this role, you will design and implement a generic ML platform that helps monitor models across modalities in production. You will collaborate with the research and development teams to build robust ML and big data monitoring platforms.

Responsibilities

* Work on large-scale machine learning challenges that impact millions of people around the globe

* Research and implement cutting-edge algorithms and implement pipelines that work with massive data sets in real-time

* Implementing fast, scalable solutions with optimal performance day in and out

* Machine-learning being the core of our business, this role will be responsible for all phases of the product development lifecycle

* Evaluate and validate the analyses with statistical methods and explain to people unfamiliar with the domain of data science

* Writing specifications for algorithms, reports on data analysis, documentation of algorithms, and collaborating with product teams' skills and attributes for success will want you to have

* Strong programming skills in Python.

* Working experience with a variety of ML techniques (decision trees, clustering, boosting, bagging, neural networks, etc.)

* Working experience with advanced statistical concepts (outliers, distance, regression, distributions, statistical tests, etc.)

* Hands-on experience with one or more machine learning frameworks - PyTorch, Keras, Tensorflow, XGBoost, and libraries - Pandas, NumPY, Scikit-learn

* Familiarity with ML platforms like MLflow, Weights&Biases, Kubeflow, and AWS SageMaker.It'd be nice if you have* Passion for developing data products from scratch and a high level of proactiveness

* Knowledge of Reinforcement learning and Optimisation problems on a large scale is a big plus

* Some experience in project management and mentoring is also a plus.

* Knowledge and experience in deploying large-scale systems using distributed and cloud-based systems (Hadoop, Amazon EC2) is a big plus.

You will excel in this role if

* You are scrappy, take ownership, and follow through to the very end

* You enjoy wearing multiple hats

* A sincere desire to learn and grow - we're quite small, so the desire to learn and grow as the company grows is essential!

Benefits

• Competitive Salary 💸
• Work Remotely 🌎
• Health insurance 🏥
• Unlimited Time Off ⏰
• Support for continual learning (free books and online courses) 📚
• Reimbursement for streaming services (think Netflix) 🎥
• Reimbursement for gym or physical activity of your choice 🏋🏽♀️
• Flex hours 💪
• Leveling Up Opportunities 🌱