Job Profile : Creative Content Creator
CTC Range: 3-6 LPA
Job Essence -
It’s Only Words ..and the words are all I have ..to take your heart away…
Or
Country Roads take me home ….
Or
Har rang kuchh kehta hai…
We are looking for those who can feel the soul of seasons, the flora and fauna, the mountains, and the river…similarly if they feel the soul, the character of a brand to communicate and build the connect with its audience!
We are looking for content professionals to handle narrative based writings for content pieces for ever growing and global brands we have in our portfolio.
You should be digitally savvy/from media background/writer/author or be the next new age Prahlad Kakkar, Prasoon Joshi, Piyush Pandey, Josy Paul, R Balki, Alque Padamsee in making in Digital Agency world with a good grip on brand communications driven by content strategy.
You should be able to think beyond the universe to the roots of our nation, work on your style of content and help in brands’ facelift/makeover/launches. This applies to the messaging for all the audience’s touch points.
Our clients rely on us with trust of the above. We are their Partners in Progress (not a typical agency vendor). We may even help them to make their brand mandates, manifestation plans and guidelines. So there is almost no instructional or Copy/Paste working. You need to be as original as you are!
Overview :
The Creative Content Creator will be responsible for conceptualizing, writing, shooting, and/or editing various types of content, that align with the brand's voice, tone, and messaging. Your role will involve understanding latest digital social media trends and incorporating them into your content to drive user engagement, promote the brand's message, and achieve the overall marketing goals. You will collaborate closely with other content creators, creative designers, video producers/editors, the director of social media + connections, and other stakeholders to develop content strategies, craft impactful messages, and optimize content for various social media channels. Your experience in creating content that resonates with social media audiences and existing trends will be essential in driving user action and promoting the brand's presence in the social media landscape.
Key Responsibility Areas :
- Conceptualize compelling and engaging paid and organic copy, graphics and/or videos for social media platforms.
- Actively search for and identify trends (geographical/regional, temporal, and intuitive) that are relevant for the brand’s audience within the latest social media and connected platform trends, visual design trends, and industry best practices to ensure the brand's social media content remains relevant and effective.
- Deliver still and video assets weekly to maintain Brand’s organic social presence, ensuring the Brand is actively engaging in cultural social conversations.
- Ensure that all copy created for social media platforms aligns with the brand's messaging and tone. While all visual assets adhere to established brand guidelines and the brand’s visual identity.
- Work with the client servicing manager, creative designers, video producers/editors, and other stakeholders to develop copy and visual strategies for social media platforms that align with the overall marketing goals and objectives, including messaging, target audience, and content themes.
- Optimize copy for social media platforms, including character limitations, hashtag usage, and other platform-specific considerations, to ensure that the content is engaging, shareable, and drives user action.
- Edit and enhance visual content to optimize for social media platforms, including resizing, cropping, color correction, and other adjustments to ensure optimal performance and engagement.
- Concept creative ideas and develop action plans for social + connected platform (ex. digital/social activations + influencer experience) that drive user engagement and brand recognition in social space.
Work Profile:
1) Convert ideas into content pieces. These content pieces (output) can be in the form of:
- Web Related Content:
- Pages/Sliders/Banners
- Landing Page/Forms
- Emailers/Ebooks/Downloadables – Topic/Body/Links
- Social Media Content:
- Social Media Copies
- Social Media creative content
- Blog/Articles/Press releases/Story telling/Infographics
- SEM Content:
- Paid ads content – FB/Instagram/Google/LinkedIn/YouTube
Ø Content for creative cards/videos
Ø Copies and descriptions
- Remarketing ad sets
- SEO content – Blogs/Articles using keywords
- WhatsApp messages
- YouTube descriptions/Video scripting
- Taglines
- Quotations
- Profile Writing
- Viral Content
- Media Kit/PR activities/3rd Party PR
- Media Relations
- Influencer Marketing
- Online Reputation Management(ORM) areas
2) Planning – Understand/Work/Create/Assist
· DMO Plan – Along with the SEM and Digital/Social Media Campaign teams
· Manifestation Plan
· Activity Charter - Along with the SEM and Digital/Social Media Campaign teams
3) Team & Vendor Management: Individual Contribution, Buddy Coaching, Participate in Recruitment/Induction, KRA setting and Performance Evaluation:
· Work Allocation Based on Activity Charter & SMO Tracker
· Primary & Secondary Work related ownership to ensure business continuity as a part of risk mitigation
· Setting up KRAs (using InnoWET) and Performance review
· Time sheet Management & Analysis
· Social Media Participation and updated Profile on all mediums
· Work closely with the creatives/videos team for proper implementation of the campaign
4) Review & Analytics:
· Client’s success PPT and Report with executive summary
· Team Productivity based on Time Sheets
· Create phase(Web/Content and Visuals) Activity Charter Conformance Report
· Consolidated success Report /PPT for internal stakeholders
· Content success report and analytics tracking based on the medium
WHAT YOU WILL NEED:
- 1-3+ years of experience as a in content editing, social media marketing or other related fields, preferably in an advertising agency or marketing department.
- Excellent writing, photo, graphic, video and editing skills.
- Proficiency in Adobe Suite (i.e. Premiere Pro, After Effects) or other similar software programs(Optional)
- Proficiency in using Canva or other similar software programs for designing and video editing(Mandatory)
- Ability to adapt writing style to different target audiences and brand voices is a must
- Strong understanding of social media platforms, their features, and limitations, and ability to optimize copy for different platforms.
- Ability to work both independently and effectively in a team environment.
- Strong organizational and time-management skills.
- Excellent communication skills, with the ability to effectively articulate creative concepts and ideas to stakeholders.
- Familiarity with website landing pages and modules, banners, and additional promotional material is a plus and may be needed as extension of campaign work
- Strong attention to detail, with a keen eye for aesthetics and brand consistency.
You will work closely with the:
- Digital - Social Media and Brand ideation team
- Creative teams
- SEM/Promotions teams
You should be able to
- Believe that everything can be made viral
- Extensive research
- Work in teams
- Work in solace
- Most important: Willingness to learn
What kind of people are we looking for? Simple:
· We don’t like experts, we prefer people who are always willing to learn and are able to learn quickly
· Not a mere task taker.
· Ability to work with deliverables in mind.
· Entrepreneurial instinct beyond office cubicle
· Intelligence to do multitasking and prioritization of work
· Excellent communication skills- written oral and articulation.
· Ability to initiate/participate with intelligence, thoughtful new ideas in business discussion and meetings.
· Instinct of exhaustive reading, research ,analysis beyond the conventional format and adding value to the deliverables
· Strong strategic bent with inclination towards learning and contributing.
· Adaptability and flexibility to work with cross-functional areas of business.
· Zeal to be driven by productivity than by activity
· Self discipline and ability to do work with self supervision.
· You do what you preach, or at least try
· You not only work hard, you party hard too
· You have an eye for detail
· If you’re a (regular) blogger, we already love you!
· You are a DIY person. Period
Shubham Vishwakarma
Full Stack Developer - Averlon
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Job Profile:
- Manage all online activities pertaining to sales on leading e-commerce portals such as Amazon, First Cry, Flipkart, Big Basket, Gofers and Nykaa, Purplle, Myntra etc.
- Coordinate with various e-portals to prepare a plan for periodic sales increments.
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Google AnalyticsRole Overview:
Are you passionate about reshaping the digital landscape and optimizing conversion journeys? If so, your journey begins with us at Astra! We're on the lookout for a Conversion Rate Optimization (CRO) Specialist who thrives on data-driven strategies and relentless optimization.
Join our team, armed with cutting-edge tools and technologies, as we embark on a mission to redefine success.
About us:
Astra is a cyber security SaaS company that makes otherwise chaotic pentests a breeze with its one of a kind Pentest Platform. Astra's continuous vulnerability scanner emulates hacker behavior to scan applications for 8300+ security tests. CTOs & CISOs love Astra because it helps them fix vulnerabilities in record time and move from DevOps to DevSecOps with Astra's CI/CD integrations.
Astra is loved by 650+ companies across the globe. In 2023 Astra uncovered 2 million+ vulnerabilities for its customers, saving customers $69M+ in potential losses due to security vulnerabilities.
We've been awarded by the President of France Mr. François Hollande at the La French Tech program and Prime Minister of India Shri Narendra Modi at the Global Conference on Cyber Security. Loom, MamaEarth, Muthoot Finance, Canara Robeco, ScripBox etc. are a few of Astra’s customers.
Your mission:
- Craft and implement data-driven CRO strategies, elevating website performance and boosting conversion rates.
- Collaborate with SEO & PPC teams, breathing life into underperforming blogs/landing pages for improved SERP and MQLs.
- Conduct qualitative & quantitative research, uncovering insights to enhance website metrics and MQLs.
- Team up with Content, Sales, & PMM to align messaging with customer pain points and keyword intent.
- Bring design/layout changes to life with the designer and developer, optimizing user flows.
- Execute A/B and multivariate tests, recording experiments and tracking their impact on conversion metrics.
- Collaborate with the sales team to revolutionize downstream conversions, devising creative plans for MQLs to SQLs and enhanced closed-won percentages.
Requirements for the role:
- 1-4 years of CRO experience in B2B SaaS marketing.
- Strong communication & interpersonal skills.
- A/B testing and optimization proficiency.
- Understanding of user experience and content flow.
- Readiness for remote work.
- Project management skills, mastering multitasking and meeting deadlines.
- Strong analytical & presentation skills.
- Critical thinking & problem-solving abilities.
- A relevant marketing degree or CXL certification in CRO is a plus.
Benefits of joining the Astra Squad:
- Embrace the cosy remote work lifestyle.
- Feel the startup adrenaline pumping through your veins.
- Your brilliance showcased to thousands of eager readers and users.
- Revel in our open, growth-centric ambiance; it's like a digital playground.
- Dive deep into the captivating world of cybersecurity.
- And yes, get ready for some unforgettable workcations—think Chikmagalur & Jim Corbett.
Job description
Responsibilities:
Finance:
Oversee financial planning and analysis, including the preparation of budgets, forecasts, and financial modeling.
Monitor and manage the organization's cash flow, ensuring optimal liquidity for operations.
Conduct financial analysis to identify trends, challenges, and opportunities to improve profitability and cost efficiency.
Assist in long-term business and strategic planning.
Evaluate and recommend investment opportunities and funding options.
Manage financial risks, including interest rate and currency risks.
Accounting:
7. Manage and oversee the entire accounting process, including the daily operations of accounts payable, accounts receivable, and general ledger.
Ensure accurate and timely month-end and year-end close processes.
Prepare internal financial statements and external reports for stakeholders.
Ensure compliance with local accounting standards and regulations.
Manage tax compliance, filings, and liaise with tax consultants and authorities.
Coordinate and prepare for internal and external audits.
Establish and enforce proper accounting methods, policies, and principles.
General:
14. Implement and maintain financial controls and procedures.
Stay updated on industry trends, best practices, and changes in regulatory environments.
Lead and develop a team, if applicable.
Liaise with other departments to provide financial insights and recommendations.
Required Skills and Qualifications:
Bachelor's or Master’s in Finance, Accounting, or a related field. Professional certifications like CA, CMA, or CPA will be a plus.
Proven experience in finance and accounting roles with increasing responsibility.
Strong understanding of accounting principles, financial statements, and cash flow management.
Proficiency in accounting software and tools, such as Tally, QuickBooks, or similar.
Advanced proficiency in Microsoft Excel and other MS Office applications.
Strong analytical skills and attention to detail.
Excellent communication and leadership skills.
Knowledge of local tax laws and regulations.
High level of integrity and professionalism
Job Type: Full-time
Pay: ₹15,000.00 - ₹30,000.00 per month
Benefits:
- Flexible schedule
Schedule:
- Day shift
Supplemental Pay:
- Overtime pay
- Performance bonus
- Yearly bonus
Experience:
- zoho books: 1 year (Preferred)
Work Location: In person
NodeJS (Node.js)
React.js
Angular (2+)
AngularJS (1.x)
MongoDBFront End developers
- Angular.JS experience
- MongoDB query and aggregation experience (not a database administrator)
- GraphQL experience
- Node.JS and Typescript experience
- CSS and SCSS experience
- CI/CD experience with GitHub actions
Backend Developers:
- Software development experience, one of Python (preferred) or Node.JS/Typescript)
- Experience with Messaging architectures - RabbitMQ (preference) or Kafka
- Experience with docker-containers
- Experience with Apache NiFi (valued but not necessary)
- Experience with designing or implementing horizontally scalable solutions
- Experience working with RESTful APIs
- CI/CD experience with GitHub actions
- Experience with Azure cloud
PHP
Laravel
CodeIgniter- 3+ years of in design development using Angular, HTML, CSS, Javascript, PHP.
- In-depth knowledge of JavaScript, CSS3, HTML5, Bootstrap, jQuery, REST Services & APIs.
- Experience with test-driven development and testing frameworks/libraries.
- Working knowledge of Git version control systems.
- Must have a notice period of less than 30 days.
Our client is a unique hygiene products manufacturing and distribution company. They provide easy to use, portable and disposable items for women and babies that are required during travel or on a day-to-day basis.
Founded in 2014, this company aims to enhance the quality of life and make it easier for women across the country. Recommended by best of doctors, their products are available across wellness stores and e-commerce websites, and selling like hotcakes - having sold over 20000 packs in their first year itself.
As a Deputy Head(Procurement), you will be responsible for defining the purchasing strategy for imports, domestic sourcing and people management.
What you will do:
- Developing the procurement strategy and policy for domestic purchases
- Developing and implementing procurement strategy for imports
- Implementing and monitoring the KPIs to ensure function is operating in line with the objectives of business to add value and deliver cost savings
- Setting department objectives and monitoring ongoing progress and performance
- Developing and maintaining strategic supplier relationships and managing the development of contracts, contractual relationships and contract management to deliver continuous improvement in delivery of goods and services by the supply base
- Initiating and developing creative and innovative procurement processes
- Negotiating contract terms with key suppliers to ensure value for money, quality standards and delivery terms
- Working closely with Research and Development to source new and alternative raw materials
- Discussing defective or unacceptable new goods or services with users, vendors and others to determine cause of problem and take corrective and preventative action
- Assisting in managing shipment and custom activities for import/ export services
- Handling cost reduction/ rationalization, material flow improvement and business development
- Identifying and working on areas for cost rationalization/ reduction in inward logistics
- Creating and maintaining detailed financial reporting on all import/ export activities including order management, logistics and shipping
Desired Candidate Profile
What you need to have:- 8 years of relevant experience
- Excellent communication skills
- Good knowledge of MS office suite
PHPNodeJS (Node.js)
Javascript
Python
Ruby on Rails (ROR)
.NET
Java
Android Development
XML
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon