Content Writer

Summary:

We are seeking a highly skilled and experienced Senior Associate - Content to join Caramel. The ideal candidate will have 4-5 years of relevant experience in writing content for various digital platforms and scripting for DVCs, TVCs, reels (short format videos), documentaries, corporate videos, consumer testimonials, showreels, and marketing collaterals like broachers, standees, signages, and dropdowns. The potential candidate should also be adept in scripting radio jingles and conceptualizing print ads, and OOH Media. As a Senior Associate, you will also be responsible for developing and implementing content strategies for various events and activations pitches and event-related marcom.

Roles and Responsibilities:

Ø Develop and execute content strategies that align with the company's/clients/events/activation goals and target audience.

Ø Create engaging and informative content for websites, blogs, social media, and other digital platforms, on-ground activities, and offline media

Ø Conduct thorough research on industry-related topics to ensure the accuracy and relevance of content.

Ø Collaborate with designers to create visually appealing and impactful content.

Ø Manage and update the website and digital content for Caramel according to the marketing calendar.

Ø Stay up-to-date with industry trends and best practices in content creation and management.

Ø Edit and proofread content to ensure clarity, consistency, and adherence to brand guidelines.

Ø Assist in the development and implementation of content marketing campaigns for events and activations

Ø Train and mentor junior team members to enhance their content creation skills.

Qualifications:

Ø Bachelor's degree in English, Journalism, Marketing, or a related field.

Ø Proven experience in content creation and management, preferably in a similar industry.

Ø Excellent written and verbal communication skills.

Ø Strong attention to detail and ability to meet tight deadlines.

Ø Proficiency in content management systems and analytics tools.

Ø Ability to work independently and collaboratively in a fast-paced environment.

Ø Strong organizational and project management skills.

Ø Knowledge of social media platforms, offline media, events, and activation, and their respective content requirements.

Ø If you are a creative and driven individual with a passion for content creation, we would love to hear from you. Join our team and contribute to our mission of delivering high-quality and engaging content to our audience

Hello! If you truly love and enjoy social media, we want you! We are looking for a creative and fun social media manager who can help us create brand awareness for our clients. Here’s what you’ll do if you end up being a part of our team:

• 🤔 Research and build strategies: You will assist the Marketing team in understanding the brand’s needs to come up with a plan and direction for their social media.
• 💡Ideation: Based on the strategy, you’ll help ideate campaigns for platforms like Instagram, Twitter, LinkedIn and Facebook.
• ✍️ Writing and Editing: Writing crisp, clear, and witty posts and captions.
• 👩🏻‍💻 Creating and Publishing: Help design posts or edit templates on Canva and schedule them for posting.
• 👀📱 Looking out for trends: Being mindful of what’s happening in the world and using it to create brand awareness.
• 🧐 Analysis: Help us reflect on the growth we have on each platform every month.

If you:

• Find this interesting and are over 18 years of age
• Know English and Hindi fluently
• Love social media or can tolerate it enough to create for social media
• Love to write and know how to use Grammarly well
• Know how to use Excel, Word, Google Docs, Canva, Figma (and all social media platforms)
• Have a laptop, phone and an internet connection
• Are curious about trends and willing to learn on the go
• Have a minimum of 1 yr of experience in creating content and handling Social Media

Then we’d love to meet you! Please apply :)

What we’ll offer:

• A competitive salary.
• Remote work. Work in your shorts, we don’t mind.
• Lesser meetings. This meeting could have been an email said no one ever at our workplace.
• A learning space. We’ll help you learn and navigate the basics of marketing from building strategy to delivering results.
• Open communication and great conversations. There’s no hierarchy of communication or gatekeeping of creative ideas. If you have something to share, just call/text/mail, whatever you like.

Quoality- A Modern Operating Infrastructure for Hospitality Businesses to help them improve the guest experience and generate additional revenue.

Launched in 2021, Quoality is a Hospitality Tech company backed by a US-based Newchip Accelerator. Our mission is to equip businesses with the tools they need to grow. 

By providing tools, insights, and education with minimal effort on the business's part, the barrier to making actionable business decisions is lowered dramatically. Everything we do is driven by this mission. Everything we do needs to positively answer the question, "Does this help businesses grow?"

Product Demo: https://www.youtube.com/watch?v=gKklkRYKkC4&;t" target="_blank">https://www.youtube.com/watch?v=gKklkRYKkC4

Quoality Blogosphere: https://medium.com/quoality" target="_blank">https://medium.com/quoality

Oh, this is our favorite part. We’ve seen companies that write 'templatized' BS for this section; stuff that’s never followed in reality.

Not us. Here are some of our core values to give you a sense of who we are as a team:

• First and foremost, we’re super transparent. We all know what everyone’s working on, how’s the company doing, and the whole shebang.
• We’re all super chill. 
• Work time ain’t playtime. We take our work very seriously. We’re a small bunch on a mission to change the guest experience in the hospitality industry, once and for all.
• Deadlines are a thing for us. We are super punctual.
• We know what we are working on and aren’t clueless.
• We’re more friends than colleagues.
• Monthly 1:1s with the founders where you can directly share & receive feedback.

Not convinced yet? Okay, here’s the fun stuff:

• Flexible leave policy. Yeah, it’s truly flexible. We trust you.
• We have a flexible remote work policy in India.  Work from the beautiful beaches of Goa or the stunning mountains of Manali, we’re all good.
• Annual workstations at exotic destinations. Subject to change and hitting milestones.
• Allowances to choose your coworking space (if you want), courses & any tool that you think is beneficial to succeed in this role.

• Research Travel & Hospitality industry-related topics (combining online sources, interviews and studies)
• Write clear marketing copy to promote our products/services
• Prepare well-structured drafts using Content Management Systems
• Proofread and edit blog posts before publication
• Coordinate with marketing and design teams to illustrate articles
• Conduct extensive keyword research and use SEO guidelines to increase web traffic
• Promote content on social media
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images and tone)
• Update website content as needed depending on segment demand and change in keywords
• Streamline and manage content calendar
• Like the work you do, enjoy collaborating with your coworkers, communicate as much as you can, and have fun. 

• 2 to 4 years of relevant work experience. Experience in travel industry will be a BONUS
• Portfolio of published articles
• Experience doing research using multiple sources
• Familiarity with web publications
• Excellent writing and editing skills in English
• Hands-on experience with Content Management Systems (e.g. WordPress)
• Ability to meet deadlines
• Attention to detail
• You are open to learning new stuff and avoid internal politics.(super important).
• You are humble, kind, and are open to feedback.(super duper important).

• Entrepreneurial spirit, Product Thinker, and ‘Can-Do' attitude.
• Passionate about leveraging technology for supporting product delivery in the Hospitality space.
• Operating style suited to working in a startup environment, where teamwork and resourcefulness are highly valued.
• Excellent leadership skills, including the ability to manage multiple assignments at a time.

Yes, we do have a process, and it’s simple.

• Step 1: You apply for the job.
• Step 2: Quick intro call with the founders.
• Step 3: Solve an assignment.
• Step 4: A round where we evaluate your assignment along with you.
• Step 5: One round of interviews to gauge if you are a good culture fit.
• Step 6: Job Offer (contingent on the above steps).
• Step 7: Welcome to the Quoality! 🙂

About the company

unHR is the brand name for Talent Loans Technologies Pvt. Ltd.

We provide HR-shared services to startups and small businesses who are either looking to hire their first HR or are struggling to manage their HR Processes.

 Roles and Responsibilities

1. Write high-engagement social media content that reflects our brand’s voice
2. Edit and proof work to ensure high editorial standards are met across all content outputs
3. Conducting research to formulate ideas or support writing.
4. Create compelling ad copy, landing pages, and marketing campaigns
5. Write high-quality product descriptions and provide supporting content
6. Work on creating graphics and social media content designs for the brand
7. All designs are to be made on canva.

Requirements

• Strong editorial, proofreading, and writing skills
• Familiarity with keyword research
• Experience with social media and content marketing
• Excellent interpersonal, verbal, and written communication skills
• Ability to manage multiple projects and meet deadlines under pressure
• Must have worked on Canva

Key Roles and Responsibilities

• Developing strategic social marketing plans, that maximise the potential of each social channel
• Managing social media content calendar for clients
• Supervising the creation of written and visual content across several social media platforms
• Increasing social media engagement across platforms
• Building and moderating social media communities by responding to comments and keeping members engaged
• Monitoring brand performance across channels
• Monitoring and analyzing trends and competitor performance

Requirements

• Understanding of/proven expertise in social media marketing and social media platforms
• Strategic thinking for developing effective marketing campaigns
• Strong writing skills
• Ability to study and interpret marketing analytics
• Great organizational skills; ability to monitor multiple social media platforms concurrently
• Good leadership skills to organize teams
• Excellent communication skills for reporting results
• Adept at community building and keeping calm under high-pressure online interactions

• Performing research on current benchmark trends and audience preferences
• Setting specific objectives and reporting on ROI
• Generating, editing, publishing and sharing engaging content daily (e.g. original text, photos, videos and news)
• Monitoring SEO and web traffic metrics
• Collaborating with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicating with followers, responding to queries in a timely manner and monitoring customer reviews
• Overseeing social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggesting and implementing new features to develop brand awareness, like promotions and competitions
• Staying up-to-date with current technologies and trends in social media, design tools and applications

Desired Candidate Profile

• Proven work experience as a Social Media Manager for a minimum of 3 years
• Hands on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills    

Interested In Making Career In 'Instructional Design'? Then Let's Connect !!!!

• Degree in English.
• Portfolio published articles.
• Experience doing research using multiple sources.
• Familarity with web applications.
• Excellent english written and able to communicate and collaborate effectively.
• Knowledge of Digital Marketing Tactics, including SEO, EMAIL MARKETING.
• MS Office suite experience

We are looking for a Content Writer to join our editorial team and enrich our websites with new blog posts, guides and marketing.

Content Writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types and proofreading articles before publication. If you’re familiar with producing online content and have an eye for detail, we’d like to meet you. Feel free to share samples of your work or portfolio of your published articles, along with your application.

Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness