Content Writer

• Develop and implement digital marketing strategies to drive lead generation and customer acquisition.
• Plan, execute, and optimize paid advertising campaigns across various digital platforms, including Google Ads, Facebook Ads, LinkedIn Ads, etc.
• Conduct keyword research and analysis to identify opportunities for improving search engine visibility and organic traffic.
• Create compelling ad copy and visual assets for digital ads, landing pages, and other marketing collateral.
• Monitor campaign performance, analyze key metrics, and provide actionable insights and recommendations for optimization.
• Collaborate with internal teams, including content creators, designers, and developers, to ensure cohesive and effective digital marketing campaigns.
• Stay updated on industry trends, best practices, and emerging technologies in digital marketing.

Requirements:

• 1+ years of proven experience in digital marketing, with a focus on lead generation and paid campaigns.
• Proficiency in digital advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, etc.
• Strong analytical skills and the ability to interpret data to drive decision-making and campaign optimization.
• Excellent communication skills, both written and verbal.
• Creative thinking and problem-solving abilities.
• Ability to work independently and as part of a collaborative team environment.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Schedule:

• Day shift

Ability to commute/relocate:

• Keelkattalai, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• What's your expectation of CTC?

Experience:

• Lead generation: 1 year (Required)
• Paid Campaign: 1 year (Required)

Work Location: In person

The ideal candidate should be a self-motivated, multi-tasker, and demonstrated team player. You will be responsible for the production support of software products and coordinating with various teams for support. You should have outstanding communication and Team-Player skills.

Educational Qualification: BCA, MCA or BE/B.Tech (CS)

Must-know technologies: Java,
Good to know technologies: DMN tools
Experience: 02 Years - 05 Years
Skill Level: Good

Responsibilities:

• Contribute to Java development work as well as the latest Decision model and notation tools

   

• Comply with coding standards and directions given by his direct manager Collaborate with an international and diverse team of Data Architects, Business Analysts, and Project Managers

• Tasks will be assigned and after completion, code need to be committed and task assigned for review by Senior Java developer

• Work with technology stakeholders to devise solutions that will fulfill business requirements and meet organizational strategic goals

• Develop application functionality which meets business requirements with high quality within given deadlines - develop maintainable, well-documented application functionality with an eye toward standardization, common components, simplicity, performance, robustness and other attributes of enterprise-strength solutions

• Thoroughly test all functionality - utilize detailed and thorough practices including negative testing, testing of boundary conditions, , and work collaboratively with business areas.

• Support interfaces between the deployment of developed applications and the decommissioning of legacy applications

• Support with the Development and Infrastructure Teams

• Design, and develop scalable, high-performance, highly reliable and secure applications using waterfall and agile methodologies

• Create reusable code

Skills Required:

- Good experience with programming language Python
- Strong understanding and development experience with Golang.
- Strong experience in Docker.
- Good knowledge with any of the Cloud Platform like Azure.
- Must be comfortable working in a Linux environment.
- Must have exposure into IOT domain and its protocols ((Zigbee & BLE ,LoRa,Modbus)
- Must be a good team player.
- Strong Communication Skills

• Sound knowledge of Core Java, JSP, Servlets & MVC, Spring
• Good knowledge of Java Script, Ajax
• Good knowledge of My SQL database server
• Experience in working with IDE like Eclipse or Netbeans
• Knowledge of Spring would be an advantage
• Great problem-solving attitude
• Strong OOP & OOAD fundamentals
• Knowledge of Java EE Design pattern
• Technical hands on Spring, Spring Security, Hibernate, JPA, Struts, OO JS, XML, Webservices (Restful, JAX-WS).
• Nice to have knowledge of Liferay, Amazon EC2, Google App Engine, Restful services, jQuery, YUI, EstJS (Sencha), frameworks.

• Understand the BRS / SRS document
• Coordinate with Team lead/DBA to understand the System design and Database design
• Development and Unit Testing
• Bug fixing and Change Request implementation