Content Writer

• To analyze content marketing metrics and come up with suggestions/solutions make changes as needed that result in the overall growth of the team and content performance
• Regularly audit the content published on various platforms to maintain the content quality standards as per expectations
• To prepare and own content calendar for the content marketing team
• To create content marketing campaigns to drive leads and subscribers; Use SEO best practices to generate traffic to our site to search industry-related topics (combining online sources, interviews, and studies)
• To regularly produce various content types, including email, social media posts, newsletters, videos, blogs, and white papers
• To write clear marketing copy to promote our products/services
• To prepare well-structured drafts using Content Management Systems
• To proofread and edit blog posts before publication
• To coordinate with marketing and design teams to illustrate articles
• To conduct extensive keyword research and use SEO guidelines to scale web traffic
• To ensure all-around consistency (style, fonts, images, and tone)
• To actively manage and promote the company’s blog, and pitch articles to relevant third-party platforms
• To review & edit content produced by other members of the team and collaborate with other departments to create innovative content ideas

• Align with product managers, business analysts, developers, and other stakeholders to gather product inputs.
• Understand and decipher user journeys while drafting product flows.
• Be able to accept creative feedback and inculcate the same in their writing.
• Highly creative with excellent communication and team player abilities.
• Understand the Transportation industry.
• Research fintech industry snippets (combining online sources, interviews, and studies).
• Prepare well-structured product flows using research, writing techniques, and logic.
• Coordinate with marketing and design teams to illustrate product draft.
• Ensure all-around consistency (style, fonts, images, and tone).

• We are looking for someone with 3-9 years of overall working experience as Content writer.
• Bachelors/Master’s degree in any discipline.
• Ability to meet deadlines and willingness to explore new domains.
• Proven work experience as a Content Writer, Copywriter, or similar role.
• A team player willing to do what it takes.
• Experience doing research using multiple sources.
• Familiarity with product writing and its nuances.
• Able to create audio/video content for product.
• Excellent writing and editing skills in English.
• Ability to communicate technical aspects to people with non-IT background.

• copy writing experience with good Advertising agency or design studio
• Possession of creative flair, versatility, conceptual/visual ability and originality
• Able to write long copy for website, brochures, blog and short and creative copy for ad campaigns, social media etc.
• Developing creative ideas and concepts for various media vehicles like taglines, jingles, ad campaigns, brochures, social media posts etc.
• Writing clear, persuasive, original copy
• Proofreading copy to check spelling and grammar
• Amending, revising or redeveloping adverts or campaigns in response to feedback from the creative director, account team or clients;
• Overseeing campaigns through the production stage to completion

Job Description

We are looking to hire a dedicated content writer to create content for blogs, articles, product descriptions, social media, and the company website.

Responsibilities:

• Conducting in-depth research on industry-related topics to develop original content.
• Developing content for blogs, articles, product descriptions, social media, and the company website.
• Assisting the marketing team in developing content for advertising campaigns.
• Proofreading content for errors and inconsistencies.
• Editing and polishing existing content to improve readability.
• Conducting keyword research and using SEO best practices to increase traffic to the company website.
• Creating compelling headlines and body copy that will capture the target audience's attention.
• Identifying customers' needs and recommending new content to address gaps in the company's current content

Requirements:

• Bachelor's degree in communications, marketing, English, journalism, or a related field.
• Having proven experience in content writing or copywriting.
• Working knowledge of content management systems.
• Proficient in all Microsoft Office applications.
• A portfolio of published articles.
• Excellent writing and editing skills.
• The ability to work in a fast-paced environment.
• The ability to handle multiple projects concurrently.
• Effective communication skills.

• Must be fluent in writing high-quality and error-free content in English.
• Should have excellent grammar skills and vocabulary.
• Willingness to learn and adapt quickly.
• Notable research and time management skills.

Skills:

• Should have Extensive command of the English language.
• Deep understanding of content marketing principles, approach, and execution.
• Should be able to work and deliver quality SEO-based content in a fast-paced and dynamic environment
• Should be able to develop and implement a content strategy that encourages high levels of engagement.

InVideo is looking for a content associate to take charge of their internal content creation process. The candidate will be responsible for the production of video templates for the InVideo tool that has 5000+ templates currently. 

An ideal candidate should have: 

- An in-depth understanding of global content trends. 

- Strong authority and presence on all social media platforms.

- Understanding of video as a medium and how to communicate using the same

- Excellent command over the English language - verbal and written. 

- 2 to 4 years of experience in content creation on digital and most social domains.

- Experience in working with a medium-size creative team.

The duties of the candidate would be, but not limited to: 

- Conceptualising content for the templates along with creative product and growth leads.

- Curating scripts for templates and social media, in line with the current trends.

- Foreseeing emerging content trends and leveraging them in the platform strategy. 

ensuring that the design team is able to visually convert content into templates.

- Growing & Managing our network of external content providers to ensure quality and in-time delivery of video templates. 

- Working with creative leads to design and build compelling high-quality digital content that can be converted into extraordinary templates.

- Researching and Understanding the digital medium overall and various use cases that dominate the domain.