Content Writer

Requirements:

- Writing, editing and proofreading website content.

- Write Articles, Blogs, Social media,  Forum and other SEO best practices.

- Develop content to support SEO strategies to drive traffic to the site and improve website Ranking.

- Understanding of Web publishing requirements.

- Experience in creating content for the web and growing a social audience.

- Editorial mindset with an ability to predict audience preferences.

- Expertise in social media platforms.

- Collaborate with multiple teams to develop compelling content plans.

- Ability to deliver high-quality documentation paying attention to details.  

- Basic Knowledge of technical terminologies.

- Excellent communication skills in English both written and spoken.

About role:

A focused and quality driven Content Writer having capacity to write clear and effective content for online and offline media for ultra-luxury segment multi-class assets in Real Estate.

Roles & responsibilities:

·       Research industry-related topics (combining online sources, interviews and studies)

·       Write clear marketing copy/content to promote our products/services.

·       Actively manage and promote existing and new product/services regularly through producing various content types, including brochure, emailers, social media posts, and blogs etc. as per the marketing and business plans

·       Coordinate with marketing and design teams for content marketing campaigns/ideation and creatives to drive leads and subscribers

·       Conduct simple keyword research and use SEO guidelines to increase web traffic

·       Prepare supers for video, updating website content, emailers and other interactive content.

·       Coordinate with different departments to receive detailed information required for preparing creatives, emailers, content as per the need

·       Ensure all-around quality and consistency (style, fonts, images and tone)

·       Update website content as needed

Requirements:

·       Post Graduate/Bachelor’s degree in English, Journalism or related field.

·       A minimum of 2-3 years of experience writing content for online/offline media

·       Knowledge of digital marketing tactics, including SEO, email marketing and web analytics

·       Excellent writing skills, as well as the ability to communicate and collaborate effectively

Experience in ultra-luxury/luxury segment or product line is preferred.  

Job Details*

1. Help the process of creating plans/strategies based on an organization's goals and the needs of the desired audience.

2. You will be assisting in the creation of consistent high-quality content that generates demand, attracts high-quality sign-ups and backlinks.

3. You will help our team perform audit of our website and social media accounts, creating and updating a shared editorial calendar. Also, researching for blog ideas and generating content for our blog.

4. Use storytelling and emotion to bring content to life and compel the reader to share. Own and execute the content and social calendar; work with our marketing, design and other cross functional teams to deliver on time.

5. Optimize content for different formats (SEO, SEM, Social, blogs, infographics, etc.) for better consumption and readership.

6. Conduct keyword research, backlink research and use SEO guidelines to increase web traffic.

7. Monitor web traffic and engagement (e.g. conversions and bounce rates) and measure content impact and report the metrics on an ongoing basis.

We would also expect the candidate to demonstrate:

1. An immense degree of critical thinking. Your content will be read by domain experts and you will not be able to write content with abstract opinions and assertions. You would need to back every opinion with either data or relevant experience.

2. The right kind of tone and energy. We like to use an informal/fun tone in our content. You would need to come in with the right attitude and the right energy to be able to match our tone/writing standards.

3. An attitude for perfection. You might have to go through several iteration cycles and would need to demonstrate wilingness to accept feedback. We need someone who accepts feedback with positivity.

Job Summary*

We're a Saas startup and we have an urgent requirement for a Content Strategist to help us with our domestic and overseas marketing processes.

Love to write?  

SoftwareSuggest & CallHippo requires language geeks who can write attractive tech content. The only qualification is the command over language and if you are experienced than it is the cherry on the top! 

You can work from your location. 

Experience:- 3Years+

Should Possess following skills:

• Excellent verbal and written communication skills
• Understanding of web publishing requirements
• Expertise in social media platforms
• Ability to write, rephrase and modify unique contents

Should be good at:

• Writing web content for website/ portals from scratch
• Editing and proofreading content once is written
• Writing, editing and proofreading copy for client projects based on material supplied by them.
• Research and Conceptualization.

• Writing clear and error-free content for a website that reflects the company’s voice
• Meeting with clients to understand their message, brand voice and target audience
• Proposing copy concepts in an engaging way for clients and carrying out projects once they are approved
• Interpreting creative direction and technical information and turning them into persuasive copy concepts
• Collaborating with PR and marketing departments to brainstorm and develop a variety of marketing materials
• Working with clients to edit and modify the copy to meet their content expectations

• Bachelor’s degree or equivalent experience in communication or marketing
• Experience producing copy for print and digital media channels
• Proven success in producing copy for advertising or marketing campaigns
• Exceptional skill in social media writing, including use of hashtags and relevant acronyms
• Proficiency with common office software
• Experience with SEO concepts and social media marketing
• Creativity, adaptability and the ability to work collaboratively with a team
• 2-3 years of experience in creative copywriting. 

Location: Mumbai

• Measure impact and perform analysis to improve KPIs.