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About the Job:
We are looking for a Content Writer, preferably a medical professional who has a passion for writing or a writer who found niche in healthcare industry, to create, edit and maintain high quality edit technical and marketing documents for internal and external use.
In this role, you will research, organize, write, and edit health Insurance related medical policies, technical and marketing & sales-related contents, as required.
Responsibilities:
As a Product Marketing Content Writer:
- Create, curate and syndicate content to increase brand awareness.
- Write storyboard and script content for digital and print channels for Sales and Marketing materials.
- Maintain a comprehensive library of technical terminology, standards, and documentation to unify communications.
- Plan future content in collaboration with management to maintain consistency and high-quality for future documentation.
- Proactively and strategically plan content to achieve business goals and user needs.
- Analyse documents to maintain continuity of style of content.
- Serve as writing consultant to other business segments as needed.
As a Technical Writer:
- Obtain a deep understanding of the Medical and Healthcare industry to summarize policy information into simple, polished, and engaging content for internal and external users.
- Write health insurance and medical related content that meets the business needs.
- Develop and maintain detailed repositories of appropriate reference materials in healthcare policies.
- Research, develop and document technical design specifications and requirements documents and translate technical data into user-focused language.
- Gather information through research, subject matter experts and by reviewing technical requirements.
- Evaluate current content and develop innovative approaches for summarizations and improvement.
- Establish standards and protocols with team members for project documentation.
- Plan, develop, organize, write, and edit internal operational procedures, and training manuals.
• Conducting in-depth research on industry-related topics in order to develop original content.
• Developing content for blogs, articles, product descriptions, social media, and the company website.
• Assisting the marketing team in developing content for advertising campaigns.
• Proofreading content for errors and inconsistencies.
• Editing and polishing existing content to improve readability.
• Conducting keyword research and using SEO best practices to increase traffic to the company website.
• Creating compelling headlines and body copy that will capture the attention of the target audience.
• Identifying customers’ needs and recommending new content to address gaps in the company's current content.Requirements
• Bachelor's degree in communications, marketing, English, journalism, or a related field.
• Proven content writing or copywriting experience.
• Working knowledge of content management systems.
• Proficient in all Microsoft Office applications.
• A portfolio of published articles.
• Excellent writing and editing skills.
• The ability to work in a fast-paced environment.
• The ability to handle multiple projects concurrently.
• Effective communication skills
Our client is a 5 year old online gaming company with market leading games in three segments - Poker, Rummy and Cricket. Their online games are ensured to be safe, trusted and secure for their customers. They have a registered base of over a million users and are working towards the growth of online gaming in the country.
The founders are MIT alumni who bring with them immense tech and business knowledge to provide global level gaming services.
As a Copywriter, you will strategize, plan and execute integrated marketing, digital and social media campaigns with seamless and effective communication across retention and acquisition channels
What you will do:
- Working directly with the art and social team to further strengthen the content strategy across social media platforms and building brand affinity with creative work
- Reassessing the content strategy and injecting new ideas to improve the brand’s digital presence
- Ensuring end-to-end execution of a tournament theme across channels
- Improving the hygiene content with new and innovative organic + inorganic ideas
- Creating concise, eye-catching, and innovative headlines and body copy
- Researching and organizing facts and sources
- Interviewing sources/ consumers
- Consistently brainstorming and collaborating with team for new ideas and strategies
- Researching markets and industries to compare and create content that is innovative and original
- Collaborating with campaign managers, creative team, and designers
- Additionally, writing website content, blogs, articles, etc.
Required Candidate profile
What you need to have:- Excellent verbal and written communication skills
- Excellent grasp of English language
- Creative and innovative thinker and planner
- Knowledge of Poker, Rummy and Fantasy Sports would be an added advantage
- Confident in producing work across multiple platforms
- Able to align multiple brand strategies and ideas
- Be able to assist team members when needed to accomplish team goals
- Able to multitask, prioritize, and manage time efficiently
- Self-motivated and self-directed
- High school degree or equivalent; Bachelor’s degree in creative writing, journalism, English, or related field preferred
- Ability to work independently or as an active member of a team
- Good interpersonal skills and communication with all levels of management
- Able to work in a fast-paced environment
- Extensive knowledge of the company, brand, and product preferred
- Ideal candidate will have a positive attitude and be a problem-solver
- Familiarity with keyword placement and SEO
1. To write on a variety of topics related to education and courses offered by the colleges and institutions in India and educational news and updates etc.
2. Knowledge of writing articles, blog posts, descriptions, page titles, etc. for digital media.
3. Create content that gives website readers access to information in a simple, easy to understand language.
4. The content writer should know the target audience and write content to engage and draw visitors.
5. Generate content, making smart use of keywords. The text should have relevant keywords and variations for better search engine ranking and indexing.
6. Creating stories from in-house reports/surveys monthly.
7. Developing new ideas for web content.
8. Work with team members to enhance content pieces.
9. Candidates who handled a team will be given preference.
Desired Profile
1. Freshers with impressive writing skills are welcome.
2. As a web content writer, the ability to write engaging content for websites.
3. Knowledge in writing content for websites/print/company blogs.
4. Good written and communication skills.
5. Awareness of Search Engine Optimization (SEO), internet marketing trends is a plus.
6. Excellent time management skills.
- Create content marketing campaigns to drive leads and subscribers
- Regularly produce various content types, including email, social media posts, and blogs
- Actively manage and promote our blog, and pitch articles to relevant third-party platforms
- Edit content produced by other members of the team
- Collaborate with other departments to create innovative content ideas
Create quirky content for Insta, Facebook posts.
Skills-
- Bachelor’s degree in English, Journalism or related field
- Knowledge of digital marketing tactics, including SEO, email marketing, and social media marketing (Preferred)
- Excellent writing skills, as well as the ability to communicate and collaborate effectively
- The ability to consistently meet tight deadlines
About GetMyUni :
GetMyUni is a Times Internet invested company. We are an education hub which helps prospective aspirants make the right education choice via student reviews and insights. Being India's first social college search platform we help students in making the right college choice. (https://www.getmyuni.com)
Job Responsibilities :
- Content Development for Website.
- Must be genuinely interested and comfortable in Content Writing, Creative Writing, SEO Based Writing, Blog Writing, Email Writing.
- Must have team handling abilities.
Skills Required :
- Should have strong proficiency in writing.
- Should be comfortable using MS-Office (Word, Excel, PowerPoint).
- Should be comfortable working in a team.
Qualifications :
Minimum Educational Qualification : Completed Undergraduate
Personal characteristics : Adaptive and Enthusiastic, strong interpersonal skills
Others : Applicants must get their personal laptops