Content Writer

• Responsibilities:
• Conduct thorough research on industry-related topics and stay up to date with the latest trends and best practices. 
• Develop and implement content strategies to drive brand awareness, lead generation, and customer engagement. 
• Collaborate with cross-functional teams, including marketing, design, and development, to ensure content alignment with brand guidelines and business objectives. 
• Optimize content for search engines (SEO) to improve organic visibility and drive traffic to our website.

Looking for Content Writer to join our dynamic team and embark on a rewarding career journey

Research and write engaging and informative content for various platforms, including blogs, websites, and social media.

Proofread and edit content to ensure clarity, grammar, and style consistency.

Should know English

Optimize content for SEO to improve search engine rankings.

Fresher and Interns can also apply.

Work for Home Job

Home Computer/ Laptop is compulsory before applying

Job Requirements:  

• Strong command over language
• Strong visualisation skills
• Highly skilled with creating content and understanding the needs of the client and delivering the right grammar for the audience for each piece of content
• Can effectively research and organise data for all related topics for various industries/businesses
• Can create and edit original copy that is accurate, well-researched, and meets client/company needs and deadlines.
• Should have enough experience with creating content for B2B and for B2C marketing
• Should have written for videos, blogs, websites, podcasts,etc. 
• Having worked on content for corporate videos/ explainers will be an added advantage. 
• Can work well under pressure and to tight timelines
• Exposure to understanding the video production process would be an added benefit
• Understanding of global quality and trends in marketing content and content writing

Qualifications: 

• Strong creative vision, insight-driven, problem solving skills and understanding of business objectives and brand strategy
• A proven track record of leading and managing teams.
• Great communication and presentation skills
• Exceptional writing skills 
• Ability to craft engaging and persuasive content that resonates with the target audience while adhering to brand guidelines and voice.
• Capacity to think outside the box and develop unique angles and approaches to communicate messages effectively.
• Ability to conduct thorough research to understand client needs, brand positioning, and competitive landscapes.
• The ability to work well under pressure and adhere to tight deadlines

About the Job:

We are looking for a Content Writer, preferably a medical professional who has a passion for writing or a writer who found niche in healthcare industry, to create, edit and maintain high quality edit technical and marketing documents for internal and external use.

In this role, you will research, organize, write, and edit health Insurance related medical policies, technical and marketing & sales-related contents, as required.

Responsibilities:

As a Product Marketing Content Writer:

• Create, curate and syndicate content to increase brand awareness.
• Write storyboard and script content for digital and print channels for Sales and Marketing materials.
• Maintain a comprehensive library of technical terminology, standards, and documentation to unify communications.
• Plan future content in collaboration with management to maintain consistency and high-quality for future documentation.
• Proactively and strategically plan content to achieve business goals and user needs.
• Analyse documents to maintain continuity of style of content.
• Serve as writing consultant to other business segments as needed.

As a Technical Writer:

• Obtain a deep understanding of the Medical and Healthcare industry to summarize policy information into simple, polished, and engaging content for internal and external users.
• Write health insurance and medical related content that meets the business needs.
• Develop and maintain detailed repositories of appropriate reference materials in healthcare policies. 
• Research, develop and document technical design specifications and requirements documents and translate technical data into user-focused language.
• Gather information through research, subject matter experts and by reviewing technical requirements.
• Evaluate current content and develop innovative approaches for summarizations and improvement.
• Establish standards and protocols with team members for project documentation.
• Plan, develop, organize, write, and edit internal operational procedures, and training manuals.

We are looking for a creative storyteller aka Content writer who is digital savvy and has a good hold on brand content strategy and initiatives. The successful candidate will be responsible for building brand content across all internal as well as external platforms. Most importantly, this individual should have a high sense of ownership, who can conceptualize and strategize our visual and written content endeavours.

Role & Responsibilities:

Work closely with business and product managers to understand content strategy objectives and deliverables.

Strong project manager with the ability to engage productively and successfully with key stakeholders from creative, media, marketing, product, and research teams.

Look after short form of content such as push notifications, SMS, emails & social media; as well as SEO driven long form of organic and paid content.

Understand impact of content on overall customer engagement and prioritize tasks accordingly.

Establish guidelines and best practices across teams on content generation.

Qualifications & Skills:

Demonstrated ability to manage multiple projects - prioritization, planning and task delegation.

Have experience in both long form and short form of content.

Excellent written and verbal communication skills

Good organisational and time-management/team building skills

Bachelors/ Masters in Design, Marketing, Communications, Journalism or relevant field.

• Working closely with the client (typically Marketing / Communication heads) to understand their needs, company goals, vision, and prepare a high-level strategy spanning multiple platforms and types of content.
• Breaking down the client’s requirements in the form of a more granular content calendar
• Coordinating with designers, videographers, and other stakeholders to ensure overall smooth project flow and client satisfaction
• Doing primary or secondary research, as and when required, depending on the context
• Ensuring that the client receives error-free content and copy that is free of plagiarism
• Repurposing existing content into buckets that can be reposted on different platforms
• Brainstorm (along with the Account Manager) about how to drive traffic to the existing content and to improve overall KPIs for the client
• Diligent tracking and analytics of what's working and what's not working, and how to optimiz content for the next cycle

We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications

• Proven work experience as a Social media manager
• Hands on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field