About CITTA
The Lexicon Group, under the leadership of Pankaj Sharma has journeyed from very humble beginnings and has seen an upward growth year after year. The Lexicon Group started from education but has now diversified to other sectors like FMCG, Ed-tech, Law Aggregator Platform, Media, Fitness etc. The latest addition to the kitty of The Lexicon Group has been a newspaper (Pune Mirror and Civic Mirror), which has been taken over from the Times of India Group. The motto for The Lexicon Group is mindfully chosen ‘Believe in Yourself’, probably the three strongest words listed together which have the potential of changing lives if you believe in them and that is what Lexicon group try to ensure.
CITTA (Lexicon Lifestyle Private Limited) is a premium-quality natural baby bath and skincare brand that is safe, tested and gentle. CITTA Products are Free of Toxins, Parabens, Sulphates, Silicones, Mineral Oil, and Allergens and are Dermatologically Tested. We are a cruelty-free brand. We are expanding our core team, which is determined to achieve results.
Job Description
- Write, edit and publish content for websites, blogs, videos, social media posts/campaigns, email campaigns, podcasts, e-books, whitepapers, and more.
- Effective, consistent and reader-friendly writing style.
- Strong English writing skills and basic familiarity with the internet and search engines.
- Capable of writing an article on any subject, theme, blog or website.
- Ability to manage in a fast-paced and deadline-driven environment.
- Concise, clear and confident communication.
- Highly organized and self-motivated to establish and achieve goals.
- Create content that motivates, inspires, educates, informs, sells, and simply, provides information, across a wide variety of digital platforms.
- Work closely with content marketing and digital marketing to produce content that generates results
- A content writer should clearly understand the objectives, and target audience, and assure the content is user-friendly and keyword/SEO Optimized.
- Writing content as needed, including blogs, articles, web pages, etc.
- The content should be informative and engaging and should enable visitors to get their information promptly and efficiently.
Content and Relationship Manager Requirement
- Bachelor’s Degree in Mass Communication, English and Related field
- 1-2 years experience in writing content
- Strong communication and interpersonal skills and ability to build and maintain relationships
- Highly articulate with experience in developing content based on consumer needs or data insights
- Excellent command of written and spoken English, as well as an ability to assess visual communication, to enable evaluation of motivating, accurate and effective communications.
- Innovative, self-reliant and determined approach to duties with an ability to work and think creatively
- Attentive to detail and organized
- Must be self-motivated and flexible.

About CITTA - A Lexicon Group Enterprise
About
The Lexicon Group, under the leadership of Pankaj Sharma has journeyed from very humble beginnings, and has seen an upward growth year after year. The Lexicon Group had started from education but has now diversified to other sectors like FMCG, Ed-tech, Law Aggregator Platform, Media, Fitness etc. The latest addition to the kitty of The Lexicon Group has been a newspaper (Pune Mirror), which has been taken over from the Times of India Group.
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Position - Category Head
Location - Mumbai ( Remote for now)
We are looking for a Category Head to manage a group or category of products for our company. You will be the one responsible for the pricing and overall promotion of a product category to maximize consumer appeal. Relationships with vendors and product range management will also be part of your duties.
- An excellent category Head must have extensive experience in understanding consumer needs and the retail environment. They must have a commercial mindset and full comprehension of marketing and sales principles. Exceptional communication skills are also key for category Head.
- The goal is to increase sales and profitability of business to drive sustainable growth.
Role:
- Creating and developing a long-term plan and strategy for development of the category.
- Develop strong working relationships with buying, marketing and merchandising teams.
- End to end management of product i.e. from supplier to customer.
- P&L owner for the group of categories managed.
- Team Management: manage a team of Category Owners, Catalogue, and Vendor Acquisition resources. Develop and coach team.
- Manage Portfolio of Categories: New brand acquisition and pricing strategy, Managing product portfolio and inventory management. Shape long term portfolio expansion built on macro trends.
- Vendor management: vendor sourcing & management, vendor relationship management.
- Customer management: Managing key customer relationships, developing multiple channels, optimizing omni channel sales- through mix of online and offline sales.
- Marketing: Manages and optimizes marketing spends on the category group. Working closely with digital marketing team to optimize spends across different digital channels.
- Category Analytics: proficient in analytics to identify growth areas and execute
Core Experience:
•Experience in Core Java, J2EE, Spring/Spring Boot, Hibernate, Spring REST, Linux, JUnit, Maven, Design Patterns.
• Sound knowledge of RDBMS like MySQL/Postgres, including schema design.
• Exposure to Linux environment.
• Exposure to Docker and Kubernetes.
• Basic Knowledge of Cloud Services of AWS, Azure, GCP cloud provider.
• Proficient in general programming, logic, problem solving, data structures & algorithms
• Good analytical, grasping and problem-solving skills.
Secondary Skills:
• Agile / Scrum Development Experience preferred.
• Comfortable working with a microservices architecture and familiarly with NoSql solutions.
• Experience in Test Driven Development.
• Excellent written and verbal communication skills.
• Hands-on skills in configuration of popular build tools, like Maven and Gradle
• Good knowledge of testing frameworks such as JUnit.
• Good knowledge of coding standards, source code organization and packaging/deploying.
• Good knowledge of current and emerging technologies and trends.
Job Responsibilities:
• Design, Development and Delivery of Java based enterprise-grade applications.
• Ensure best practices, quality and consistency within various design and development phases.
• Develop, test, implement and maintain application software working with established processes.
Work with QA and help them for test automation
• Work with Technical Writer and help them documenting the features you have developing.
Education and Experience:
• Bachelor’s / master’s degree in computer science or information technology or related field
We are seeking a highly skilled and innovative 3+ years of experienced Generative AI Engineer to join our dynamic team. As a Generative AI Engineer, you will play a key role in developing cutting-edge algorithms and models to create generative solutions that push the boundaries of artificial intelligence.
Key Responsibilities
- Design, develop, and implement cutting-edge computer vision algorithms, encompassing areas such as image processing, object detection, and segmentation.
- Leverage Generative Adversarial Network (GAN) models to synthesize novel data and enhance the quality of existing datasets.
- Engage in collaborative efforts with cross-functional teams to seamlessly integrate AI-driven solutions into our product portfolio.
- Spearhead initiatives to refine and optimize model architectures, ensuring top-tier performance and efficiency.
- Stay at the forefront of AI and computer vision advancements, ensuring our solutions are consistently state-of-the-art.
- Provide mentorship to budding data scientists, promoting a cohesive, inclusive, and knowledge-sharing team culture.
Qualifications:
- A minimum of 3 years of specialized experience in computer vision, with a focus on deep learning. Proficiency in neural architectures such as CNNs, RNNs, Encoder-Decoders, and generative models including GANs and GPT is essential.
- Demonstrated expertise in crafting, fine-tuning, and deploying AI models for real-world applications.
- Mastery in programming languages, notably Python, and familiarity with deep learning frameworks such as TensorFlow and PyTorch. Experience with image processing libraries like OpenCV and Pillow is a plus.
- Exceptional analytical and problem-solving prowess, complemented by meticulous attention to detail.
- Stellar communication and presentation abilities, with a knack for distilling intricate technical data into clear, actionable business insights.
Preferred Skills:
- Hands-on experience with cloud platforms, especially AWS, and adeptness with container orchestration tools like Docker and Kubernetes.
- Proficiency in version control utilities, particularly Git and GitHub.
- Prior contributions to the AI research community, such as publications or significant community involvement, will be highly regarded.
- Acquaintance with agile development practices.
- A compelling portfolio showcasing a range of projects in computer vision and image segmentation is desirable


Job Location: Ahmedabad
Experience: 1 to 3 years
Qualification:Graduate (Preferable BE/ BTech/ ME/ MTech/ MCA/ BCA/ MSc)
Job Description
We are looking for a motivated PHP / Laravel developer to come join our agile team of professionals.
If you are passionate about technology, constantly seeking to learn and improve skillset,then you
are the type of person we are looking for!
We are offering superb career growth opportunities, great compensation and benefits.
Responsibilities
● Develop,record and maintain cutting edge web-based PHP applications on portal plus
premium service platforms
● Build innovative,state-of-the-art applications and collaborate with the User Experience (UX)
team
● Ensure HTML, CSS, and shared JavaScript is valid and consistent across applications
● Prepare and maintain all applications utilizing standard development tools
● Utilize backend data services and contribute to increase existing data services API
● Lead the entire web application development life cycle rightfrom conceptstage to delivery
and post launch support
● Convey effectively with all task progress, evaluations,suggestions,schedules along with
technical and process issues
● Documentthe development process, architecture, and standard components
● Coordinate with co-developers and keeps project manager well informed of the status of
development effort and serves asliaison between developmentstaff and project manager
● Keep abreast of new trends and best practices in web development
Skills
● Strong knowledge of PHP web frameworks(such as Laravel, Yii, etc depending on your
technology stack)
● Understanding the fully synchronous behavior of PHP
● Understanding of MVC design patterns
● Basic understanding of front-end technologies,such as JavaScript, HTML5, and CSS3
● Knowledge of object oriented PHP programming
● Understanding accessibility and security compliance (Depending on the specific project)
● Strong knowledge of the common PHP or web server exploits and theirsolutions
Understanding fundamental design principles behind a scalable application
- Manage, review & perform daily campaign responsibilities associated with Google Ads, Facebook Ads Manager, Bing Search etc. to meet business objectives.
- Plan, set up & manage all types of campaigns viz. Paid Search, Display, Performance Max, Discovery, App, etc. in Google Adwords.
- Optimise the campaigns on a daily basis, monitor & maintain key metrics like Impression Share, Quality Score, Campaign Budgets etc. in Google Search & Bing Search.
- Manage & optimize campaigns in Facebook Ads Manager, A/B test various audience targeting & creative optimization practices to come with the most suitable option to meet business objectives.
- Plan & execute direct performance campaigns with Publishers/Affiliates in alignment with business goals.
- Maintain & monitor, web & app analytics dashboards, reports & reporting tools. Generate & publish daily, weekly & monthly reports for all key metrics, goal & revenue tracking.
- Liaise with the Paid Digital agency to drive maximum output.
Key Qualifications :
- Bachelors/Masters in Media, Marketing, Technology, Engineering or related field.
- 3+ years of hands-on experience in Search Engine Marketing (SEM) & Pay-per-click (PPC) campaigns.
- Experience working on Google Adwords, Facebook Ads Manager & Google Analytics is a must.
- Understanding other Performance Marketing platforms like Google DV360, Amazon DSP, Bing Search, etc. will be an advantage.
- Knowledge & understanding of end to end online acquisition, lead generation, various campaign types, ad formats & channels that drive cost effective conversions is must.
- We are looking for an experienced data engineer to join our team.
- The preprocessing involves ETL tasks, using pyspark, AWS Glue, staging data in parquet formats on S3, and Athena
To succeed in this data engineering position, you should care about well-documented, testable code and data integrity. We have devops who can help with AWS permissions.
We would like to build up a consistent data lake with staged, ready-to-use data, and to build up various scripts that will serve as blueprints for various additional data ingestion and transforms.
If you enjoy setting up something which many others will rely on, and have the relevant ETL expertise, we’d like to work with you.
Responsibilities
- Analyze and organize raw data
- Build data pipelines
- Prepare data for predictive modeling
- Explore ways to enhance data quality and reliability
- Potentially, collaborate with data scientists to support various experiments
Requirements
- Previous experience as a data engineer with the above technologies

Aakash Educational Services Limited (AESL) is a leading educational institution in India that provides comprehensive test preparatory services for students preparing for medical and engineering entrance examinations, school/board exams and competitive and scholarship exams such as NTSE, KVPY, and Olympiads. The “Aakash” brand is associated with quality test preparation and a proven student selection track record in various medical and engineering entrance examinations
What Would You Be Doing
- Building and supporting backend and frontend development of websites and application projects
- Producing appropriate and effective technical solutions
- Working with a wider, distributed technology and project management teams to meet deadlines and maintain a high standard of code quality
- Understanding, defining, and communicating functional and non-functional requirements
- Working with our technical directors and project managers to define, scope, and estimate projects and features
- Working with QA teams to address bugs and ensure our work output is of the best quality
- Excellent written and verbal English communication
- Full exposure to both backend and frontend development on Drupal platforms
- A strong and demonstrable background working with Drupal, especially 8/9
- Experience building custom integrations, services, and modules within Drupal as well as integrating with APIs
- Strong in Data Structure and Algorithm
- Experience with Drupal templating using HTML5, CSS (SCSS is a bonus), and JavaScript and also the Twig templating engine
- Competent with MySQL and optimising query and table performance within a Drupal platform
- Working with cloud platforms like AWS
- BE/B.Tech/MCA with 4+ years of experience in Drupal implementation
- Strong experience in CI/CD processes (Jenkins, pipelines etc.)
- Should have a good understanding of OOPs concept and Design Patterns like
- Good Understanding of workflows
Develop Apps using Java and Open Source Technologies Work on Web Development using Bootstrap / AngularJS Working on Core Java, Hibernate, Spring Boot, JavaScript, jQuery and Oracle / PostgreSQL / MySQL Hands on in AWS and Mongo DB will be preferred.
Requirements
Experience in Application Development using Java and Open Source Technologies.
Strong expertise in Core Java, Hibernate, Spring Boot, JavaScript, jQuery.
Candidates with experience in Web Development using Bootstrap / AngularJS would be preferred.
Should have experience working with Oracle / PostgreSQL / MySQL databases.
Expertise in AWS and Mongo DB
Fluent in English language
Skills: Java,Core Java,Spring Boot,Hibernate,Angular JS, AWS, MongoDB, JavaScript, Oracle, PostgreSQL, Mysql, jQuery



