Content Writer

What You Will be Doing

• Writing articles for the Merkle Science blog about breaking cybercrime news, regulatory updates and recent investigations conducted by our intelligence team.
• Developing and sharing daily content for company social media channels.
• Drafting and distributing company announcements and service updates.
• Compiling content for quarterly reports using data and research from our intelligence team.
• Identifying and acquiring content syndication agreements with relevant online media channels.
• Monitoring content marketing performance using website, blog, social media and SEO analytics tools.
• Creating presentation materials for sales, education and thought leadership events and engagements.
• Suggesting improvements to content marketing activities.
• Proposing new topics for reports and articles.

What Your Background Might Look Like

• Native-level English (both written and spoken)
• More than five years of journalism or content marketing experience.
• Prior experience working at an enterprise technology company in a content marketing role or a fast-paced newsroom or marketing agency environment is desirable.
• Prior knowledge and experience/interest in one or more of the following domains is preferred: financial services, cybersecurity, regulatory technology, blockchain and cryptocurrency
• Experience working with or for international companies and individuals from a variety of cultural backgrounds

What Personal Traits You Will Need to Succeed in This Role?

• Great at writing - able to create compelling content with minimal direction based on thorough research and rigorous self-editing
• Self-starter - able to work remotely and independently while maintaining high energy and motivation
• Creative problem solver, results-driven and self-motivated
• Well organised with the ability to prioritise workload and use time effectively especially when juggling multiple deadlines
• Ability to handle changing requirements and unforeseen challenges rapidly and positively

Who We Are and What We Do

Merkle Science provides blockchain transaction monitoring and intelligence solutions for cryptoasset service providers, financial institutions and government agencies to detect, investigate and prevent money laundering, terrorist financing and other criminal activities. Merkle Science is headquartered in Singapore with offices in Bangalore and Tokyo and backed by Digital Currency Group, Kenetic, SGInnovate and LuneX.

Merkle Science is currently searching for an experienced Content Marketing professional to help boost the firm’s inbound marketing and thought leadership activities.

What You Will be Doing

• Writing articles for the Merkle Science blog about breaking cybercrime news, regulatory updates and recent investigations conducted by our intelligence team.
• Developing and sharing daily content for company social media channels.
• Drafting and distributing company announcements and service updates.
• Compiling content for quarterly reports using data and research from our intelligence team.
• Identifying and acquiring content syndication agreements with relevant online media channels.
• Monitoring content marketing performance using website, blog, social media and SEO analytics tools.
• Creating presentation materials for sales, education and thought leadership events and engagements.
• Suggesting improvements to content marketing activities.
• Proposing new topics for reports and articles.

What Your Background Might Look Like

• Native-level English (both written and spoken)
• More than five years of journalism or content marketing experience.
• Prior experience working at an enterprise technology company in a content marketing role or a fast-paced newsroom or marketing agency environment is desirable.
• Prior knowledge and experience/interest in one or more of the following domains is preferred: financial services, cybersecurity, regulatory technology, blockchain and cryptocurrency
• Experience working with or for international companies and individuals from a variety of cultural backgrounds

What Personal Traits You Will Need to Succeed in This Role?

• Great at writing - able to create compelling content with minimal direction based on thorough research and rigorous self-editing
• Self-starter - able to work remotely and independently while maintaining high energy and motivation
• Creative problem solver, results-driven and self-motivated
• Well organised with the ability to prioritise workload and use time effectively especially when juggling multiple deadlines
• Ability to handle changing requirements and unforeseen challenges rapidly and positively

Role and Responsibilities

 Manage our social media handles Instagram (137K followers), YouTube (8K subscribers). 

 Execute ideas by creating a content calendar. 

 Generate ideas for our paid/organic ad campaigns and write the copies.

 Handle operations while creating content. 

 Write copies for our App messages and notifications.

Education and experience:

Any graduation degree

1-3 years in digital marketing 

Skills:

1. Strong willingness to learn new things

2. Ability to generate new ideas, think outside the box, and approach problems

in unconventional ways

3. Ability to stay motivated, go-getter attitude

4. Teamwork and collaboration

• Developing content for blogs, articles, app descriptions, social media, and the company website.
• Write in “American English” as the audience is a US consumer audience
• Identifying customers’ needs and recommending new content to address gaps in the current content.
• Build and manage our social media profiles and presence across channels you deem relevant
• Curate and create interesting, relevant, and trending content people look forward to every day
• Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences.
• Ideate and execute world-class social promotions and campaigns and track their success
• Work alongside other marketers to create content that educates and entertains our audience and supports marketing goals.
• Drive consistent, relevant traffic and leads from our social network presence.

Description

• Plan, coordinate, and execute projects to deliver accurate, effective, and timely information solutions that empower readers and solve business problems.
• Design, write, and edit technical content for a variety of audiences, with an emphasis on usability, effectiveness, maintainability, and reusability.
• Understand and use authoring systems, content management tools, databases, social media (wikis and other collaboration systems,microblogs, etc.), and SEO to develop systems that collect, organize, and publish findable, useful information.
• Employ authoring tools to produce professional documentation from a single source for a variety of media and devices including mobile platforms, online help, electronic publications, and PDF.
• Contribute to the development and achievement of organizational goals and objectives.
• Represent the team and the Cytel organization on project assignments and when working with clients.
• Lead efforts to assess, research, analyze, organize, design, develop, and maintain information products, processes, and systems.

Required Skills and Experience

• Demonstrated strong writing and editing skills and ability to plan and execute content delivery projects.
• Ability to collaborate with teams across all parts and levels of the organization including product development, IT, product management,compliance, services, customer support, marketing, training, and senior management.
• Flexibility to change directions and tasks when necessary to accommodate shifting priorities.
• Excellent planning, scheduling, communication, and interpersonal skills.
• Experience working with content management and single-sourcing authoring platforms.
• Familiarity and comfort with source code mgmt. and document mgmt., and with 'DevOps' concepts and systems.
• Two+ years of experience planning and producing technical documentation for online delivery.

Helpful Skills and Experience

• Experience with authoring platforms, Atlassian and Microsoft collaboration tools, and MS Word.
• Proven experience documenting complex healthcare, biostatistics, or clinical trial mgmt. concepts.
• Experience with LaTeX mark-up and related systems, and with MathML and constructing complex equations for print and online presentation.
• Experience with GxP compliance concepts and processes.
• Knowledge of 'industrial-strength' software product development tools and roles, and experience with software development
• methodologies in a large-company environment.
• Knowledge of basic principles and components of user experience (UX) design.
• Exposure to concepts and tools relating to continuous integration/continuous deployment.
• Understanding of basic coding concepts, and ability to read and edit CSS3, HTML5, and SQL. Experience with R programming is very desirable.

Education

• College degree in biostatistics, software engineering, computer science, technical communications, journalism, or related field, or equivalent experience is desirable.

• Excellent command over English with the ability to write in various tones and styles.
• Masters in Mass Communication and Journalism or similar field.
• An effective and SEO friendly writing style for web content, articles, blogs.
• Editing and proof-reading skills.
• Must have complete knowledge of social media and core social media marketing.
• Experience in writing research reports and whitepapers.
• Experience in writing Press Releases will be a plus.
• An excellent understanding of Grammar
• Detail oriented and ability to grasp new concepts quickly.

• Content for SocialPilot only such as blogs, web content and articles to be contributed outside
• Editing and reviewing content received
• Topic idea generation for all content
• Ability to work effectively in an environment where tools, processes, and deliverables are not necessarily predefined.
• Excellent attention to detail and ability to multi-task projects and deliverables.
• We don’t want you to get bored writing content all the time, so we need you to interact with like-minded professionals and have fun on social media. This will help you be more creative and also feeds in idea generation.