Forsys
https://forsysinc.comAbout
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Working with internal delivery leads to devising go to market strategies, plan, and execute them with
a team of passionate individuals.
Required Skills/Experience
● Creating a go-to-market strategy and execution of strategy Experience spearheading the
entire portfolio of Digital Marketing for Demand generation & Client engagement on social
channels and analytics
● Implementing creative methods of visitor engagement leveraging content from including
hosting webinars for a global audience
● Marketing automation tools for digital lead nurturing and Email Marketing Experience on
Content generation with lead generation in mind - product material & marketing collaterals
including website copy, microsites, landing pages, whitepapers, case studies and Landing
page optimization.
● Handling Advisory and Analyst relations related to testing vendors and handling Media & PR
Relations and overseeing the PR content
● Ability to support Account-Based Marketing including Buyer Persona & Customer
● Profile Mapping in pursuit of larger deals Conducting Software Testing meetups & thought
leadership
● Responsible for identifying & applying for speaker slots in top conferences, coordinating with
event organizers, backend event sponsorship planning. Responsible for maximizing Event
marketing ROI.
● Experience in
○ The marketing or a non marketing function in an IT organization
○ In the marketing function of any Non IT organization
● Self-driven with exceptional Marketing & Branding acumen
Education
B. Tech with MBA from IIM (full time)
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The Wissen Group was founded in the year 2000. Wissen Technology, a part of Wissen Group, was established in the year 2015. Wissen Technology is a specialized technology company that delivers high-end consulting for organizations in the Banking & Finance, Telecom, and Healthcare domains.
With offices in US, India, UK, Australia, Mexico, and Canada, we offer an array of services including Application Development, Artificial Intelligence & Machine Learning, Big Data & Analytics, Visualization & Business Intelligence, Robotic Process Automation, Cloud, Mobility, Agile & DevOps, Quality Assurance & Test Automation.
Leveraging our multi-site operations in the USA and India and availability of world-class infrastructure, we offer a combination of on-site, off-site and offshore service models. Our technical competencies, proactive management approach, proven methodologies, committed support and the ability to quickly react to urgent needs make us a valued partner for any kind of Digital Enablement Services, Managed Services, or Business Services.
We believe that the technology and thought leadership that we command in the industry is the direct result of the kind of people we have been able to attract, to form this organization (you are one of them!).
Our workforce consists of 1000+ highly skilled professionals, with leadership and senior management executives who have graduated from Ivy League Universities like MIT, Wharton, IITs, IIMs, and BITS and with rich work experience in some of the biggest companies in the world.
Wissen Technology has been certified as a Great Place to Work®. The technology and thought leadership that the company commands in the industry is the direct result of the kind of people Wissen has been able to attract. Wissen is committed to providing them the best possible opportunities and careers, which extends to providing the best possible experience and value to our clients.
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