Content Marketing Specialist at Purplerain Technologies INC · Remote only · 2 - 3 years · ₹3L - ₹5L / yr · Bootstrapped · Remote only · Posted 1 Jun 2022
About Us
PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.
We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.
Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.
We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.
Content Marketing Specialist- Job Description
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Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
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Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost
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This role requires a brand publisher mindset: the create the content our audience is looking for and then to optimize the path to conversion
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Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.
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Channel management of digital content hubs and all supporting social channels including email/newsletter distribution. This person must understand the basic best practices of the main social media channels, which content and approaches work on each and why
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Measurement and optimization of the program will be required on a regular and ongoing basis
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Management of all creative resources including designers, writers, and other agency personnel
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Integration of content programs with brand campaigns to drive the brand to demand.
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Executive presentations on the program approaches and results will be required.
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Design content marketing strategies and set short-term goals
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Undertake content marketing initiatives to achieve business targets
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Collaborate with design and writing teams to produce high-quality content
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Develop an editorial calendar, delegate tasks and ensure deadlines are met
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Deliver engaging content on a regular basis and inspire team members
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Edit, proofread and improve content
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Optimize content considering SEO and Google Analytics
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Analyze web traffic metrics
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Share content through various channels, ensuring strong web presence
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Receive customer feedback and generate ideas to increase customer engagement
Our Core Values
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We lead with empathy: We believe kindness and empathy lead to effective communication. We assume good intentions and seek mutual understanding from our teammates, customers, and users.
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We lean into vulnerability: We are not afraid to ask for help or give and receive feedback. We build off our failures and don’t shy away from tough conversations.
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We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else is doing. On an individual level, we strive to improve ourselves and always be learning.
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We match grit with wit: We're creative and resourceful. We find solutions to every problem
and to further support you, we offer:
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talented, young and motivated team
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work with a fun team on a product that customers love
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Share in our organization-wise personal development benefits and leave entitlements
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Flexible work schedule with work-from-home options

About Purplerain Technologies INC
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Location: Gurgaon
Experience: 1–2 Years
Type: Full-time
Immediate joiners preferred
Assist in planning and executing digital marketing campaigns across various channels.
Manage and optimize social media content and support Antino’s online presence.
Conduct basic SEO and keyword research to improve website visibility.
Assist with on-page SEO, content optimization, and website updates. Support content creation for blogs, social media, email campaigns, and other digital platforms.
Monitor website and social media performance using relevant analytics tools.
Track campaign performance and prepare basic reports and insights. Conduct competitors and market research to identify digital marketing trends and opportunities.
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Coordinate with internal teams such as Content, Design, Business Development, and Product.
Stay updated with emerging digital marketing trends, tools, and best practices.
Click "Apply Now" in https://gosuperedtech.com/career/content-marketer to apply
Role Overview
- We are looking for a Content Marketer with strong copywriting and content-marketing skills who can turn ideas, strategies, research, product features, and campaign goals into clear and effective content.
- You will work closely with a Senior Marketing Consultant and contribute across content marketing, social media, SEO, product marketing, growth, CRM, website communication, and sales enablement.
- You will be involved end to end — from understanding the audience and objective to researching, writing, refining, publishing, repurposing, and improving content based on performance.
This role is ideal if you:
- Enjoy writing across different formats and audiences
- Can turn complex information into simple, engaging content
- Want to understand the strategy and objective behind content
- Can work quickly without compromising research or quality
- Take ownership while knowing when to seek clarity
Responsible Use of AI
- Use AI tools for research support, brainstorming, outlining, variations, and editing — not as a replacement for final writing
- Review and rewrite AI-assisted content before publishing
- Verify factual claims using reliable or approved sources
- Never invent school information, rankings, fees, admissions details, statistics, or testimonials
- Protect confidential company, parent, and school information
- Ensure final content is original, accurate, useful, and aligned with the Superschools brand
Portfolio Requirements
- Share 5–10 relevant writing samples
- Samples may include blogs, social posts, carousel copy, scripts, website copy, landing pages, email campaigns, WhatsApp content, product copy, campaign copy, or sales collateral
- Google Drive, Notion, PDFs, published links, and portfolio websites are accepted
- We value clarity, originality, research quality, audience understanding, and writing ability over the number of samples
What You’ll Do
- Write blogs, guides, articles, comparison pages, locality pages, FAQs, and other long-form content
- Create social media captions, hooks, headlines, carousel copy, campaign messaging, stories, and CTAs
- Write scripts for Reels, Shorts, school tours, interviews, testimonials, explainers, and other video formats
- Develop website and landing-page copy for discovery, registration, enquiry, conversion, and other user journeys
- Create email, WhatsApp, CRM, newsletter, notification, and parent or school communication
- Write product messaging, feature descriptions, onboarding content, microcopy, banners, and form instructions
- Support product launches, growth experiments, campaigns, and sales enablement content
- Create and optimise content for SEO, AEO, GEO, search intent, FAQs, metadata, internal linking, and AI-powered search
- Repurpose approved blogs, videos, interviews, research, and product information across multiple channels
- Work with marketing, SEO, design, video, product, CRM, research, and school partnership teams
- Manage drafts, feedback, revisions, approvals, and deadlines while maintaining quality and consistency
What We’re Looking For
- 1–4 years of experience in content marketing, copywriting, content marketing, digital marketing, editorial, or a related role
- Strong written English with excellent grammar, structure, clarity, and attention to detail
- Ability to write both short-form and long-form content across different audiences and channels
- Good understanding of hooks, headlines, storytelling, CTAs, audience intent, and conversion-focused writing
- Strong research, editing, proofreading, and fact-checking skills
- Ability to understand a brief and translate business or marketing objectives into effective content
- Comfort working across multiple assignments, stakeholders, feedback cycles, and changing priorities
- Ability to take ownership of execution and progressively work more independently
Compensation
- Competitive + Bonus + ESOPs
- Based on experience, skillset, and contribution. Includes performance-based bonuses and equity participation.
We’re looking for a Content Marketing Associate eager to kickstart their career in digital storytelling. This role offers a fantastic opportunity to grow by collaborating with experienced marketers on campaigns and content that engage thousands of learners.
Job description:Content Strategist
About the Role:
We are looking for a Content Strategist to connect our brand goals with creative content that performs. You will research audiences and trends, shape the big ideas behind campaigns, and guide design, copy, and video teams to produce effective content.
Key Responsibilities:
- Research target audiences, market trends, and competitors to uncover actionable insights.
- Define the core message, positioning, and “big idea” behind campaigns and content series.
- Write clear creative briefs for designers, copywriters, and video teams.
- Plan content direction and calendars across social media, paid ads, email, and the website.
- Analyze content and campaign performance, and use the data to refine ideas and test new angles.
- Collaborate with marketing, design, and performance teams to ensure consistent execution.
- Stay on top of social media trends and formats, and turn them into content opportunities.
- Maintain brand voice and tone consistency across all touchpoints.
Requirements and Experience:
- Proven experience in content, creative, or social media strategy.
- Hands-on experience with e-commerce and clothing/fashion brands; experience across multiple brands is preferred.
- Actively involved on social media, with a good grasp of trends and formats.
- Experience with brand research and content creation tools.
- Strong understanding of consumer behavior, storytelling, and content marketing.
- Analytical mindset with comfort reading performance data.
- Excellent written, verbal, and presentation skills.
- Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent experience).
Location: On site
Employment Type: Full-time
Experience: 2-4 Years
Ability to commute/relocate:Jhalana Doongri, Jaipur, Rajasthan
Education:Bachelor's (Required)
Experience:Content strategy: 1 year (Required)
- Content creation: 1 year (Required)
- Social media management: 1 year (Required)
Language: English (Required)
Digital Marketing & Content Creator
Company: Sisuni Technology Pvt Ltd
Department: Marketing & Creative
Role: Digital Marketing & Content Creator
Experience: 2–5 years preferred
Employment: Full-time / Remote
Role Overview
Sisuni Technology Pvt Ltd is looking for a creative and performance-focused Digital Marketing & Content Creator to build our online presence, generate leads, create engaging content, and support business growth.
The ideal candidate should be able to handle both digital marketing execution and content production, rather than focusing only on social media posting.
Key Responsibilities
1. Digital Marketing
- Develop and execute digital marketing campaigns.
- Manage Instagram, Facebook, LinkedIn, YouTube and other relevant platforms.
- Plan and optimize Google Ads and Meta Ads campaigns.
- Conduct SEO and keyword research.
- Generate qualified leads through digital channels.
- Monitor campaign performance and improve ROI.
- Conduct competitor and market research.
- Prepare weekly and monthly marketing reports.
2. Content Creation
- Create social media posts, carousels and promotional creatives.
- Develop Reels, Shorts and other short-form video content.
- Write captions, advertising copy, blogs and website content.
- Create content calendars and campaign concepts.
- Edit videos and basic graphics.
- Maintain consistent company branding across platforms.
- Use Canva, Adobe or equivalent creative tools.
3. AI & Modern Marketing Tools
- Use AI tools responsibly for content ideas, copywriting and research.
- Use AI-assisted image/video creation where appropriate.
- Research emerging digital marketing trends and tools.
- Improve productivity through marketing automation.
4. Analytics & Growth
- Track reach, engagement, leads, conversions and campaign costs.
- Use Google Analytics and platform analytics.
- Identify high-performing content and campaigns.
- Recommend improvements based on data.
- Maintain a clear record of marketing activities and results.
Required Skills
Must-have:
- Digital marketing
- Social media marketing
- Content creation
- Copywriting
- Video editing
- Canva / Adobe
- SEO fundamentals
- Google Ads
- Meta Ads
- Lead generation
- Analytics and reporting
- Excellent creativity and communication
Good to have:
- WordPress/CMS
- Email marketing
- CRM knowledge
- Marketing automation
- YouTube growth
- LinkedIn B2B marketing
- Basic photography
- AI content tools
Key Performance Indicators (KPIs)
The employee will be evaluated based on measurable results, including:
- Qualified leads generated
- Social media growth
- Engagement rate
- Website traffic
- Content output and consistency
- Advertising performance
- Cost per lead
- Conversion rate
- SEO improvement
- Campaign ROI
- Quality and creativity of content
- Timely completion of marketing tasks
Candidate Practical Test
Candidates should complete a practical assignment before final selection.
Test: 7-Day Digital Marketing Campaign
Prepare a campaign for Sisuni Technology Pvt Ltd containing:
- 3 social media posts
- 2 Reel/Shorts concepts
- 7-day content calendar
- 3 advertising captions
- Target audience definition
- Basic Meta or Google Ads strategy
- 10 relevant keywords/hashtags
- One promotional creative
- One short video/Reel
- Expected KPIs and measurement method
Candidate Evaluation
Area
Weight
Digital marketing knowledge
20%
Content creativity
20%
Video/creative skills
15%
Advertising knowledge
15%
SEO knowledge
10%
Analytics & KPI understanding
10%
Communication & presentation
10%
Total
100%
Recommended Hiring Standard
Junior: 0–2 years
Focus on execution, content creation and social media.
Mid-Level: 2–5 years
Should independently manage campaigns, content, ads, SEO and reporting.
Senior: 5+ years
Should be capable of developing the overall marketing strategy, managing budgets, generating leads and mentoring junior team members.
Ideal Candidate
The strongest candidate for Sisuni Technology Pvt Ltd should be a hybrid digital marketer + content creator who can:
Plan → Create → Publish → Advertise → Analyze → Improve → Generate Leads
A candidate who only knows how to make social media posts should not be treated as a complete Digital Marketing & Content Creator.
Location: Remote
Experience: 1–3 Years
Job Type: Full-Time
We are looking for a Content Strategist & Social Media Coordinator to plan content strategies, manage social media calendars, and ensure timely publishing across platforms.
Key Responsibilities
- Develop monthly content strategies and social media calendars.
- Plan content pillars, campaigns, trends, and promotional content.
- Coordinate with content writers, graphic designers, and video editors.
- Schedule and publish posts, reels, stories, and Google Business Profile content.
- Ensure content is accurate, on-brand, and published on time.
- Monitor social media trends and content performance.
- Manage multiple brands and deadlines efficiently.
Requirements
- 1–3 years of experience in content strategy or social media management.
- Strong understanding of social media platforms and content planning.
- Good communication and organizational skills.
- Ability to manage multiple brands and projects.
- Experience with social media scheduling tools is a plus.
- Experience with F&B or agency clients is preferred.
JOB DESCRIPTION: Social Media Specialists
Job Overview:
We are looking for a creative, proactive, and experienced Senior Social Media Specialist to lead social media activities for both client accounts and the company's digital presence. The ideal candidate should have excellent communication skills, strong content planning abilities, and hands-on experience in managing multiple social media platforms while coordinating with internal teams and clients.
Key Responsibilities:
- Develop and execute social media strategies for multiple client accounts and the company's own social media platforms.
- Create monthly content calendars aligned with marketing objectives and brand guidelines.
- Write engaging, creative, and platform-specific content for social media posts, captions, reels, stories, and campaigns.
- Develop innovative content ideas that increase audience engagement, reach, and brand awareness.
- Actively manage and grow the company's social media pages across platforms such as Instagram, Facebook, LinkedIn, X (Twitter), and YouTube.
- Work as a Brand Strategist by understanding each client's business goals and creating social media strategies that strengthen their online presence.
- Coordinate with graphic designers, video editors, content writers, and digital marketing teams to ensure timely execution of campaigns.
- Review creatives and content before publishing to maintain quality and brand consistency.
- Monitor social media performance and prepare monthly performance reports with actionable insights.
- Stay updated with the latest social media trends, platform updates, and competitor activities.
Required Skills:
- Strong understanding of social media platforms and their best practices..
- Experience in content planning, content creation, and campaign execution.
- Ability to create engaging and audience-focused social media content.
- Ability to manage multiple client accounts simultaneously.
- Basic knowledge of analytics tools and social media insights.
- Familiarity with Canva, Meta Business Suite, LinkedIn, and social media scheduling tools.
- Knowledge of digital marketing (SEO, Performance Marketing, Meta Ads, Google Ads, etc.) is a plus.
Ability to commute/relocate:
- Jhalana Doongri, Jaipur, Rajasthan
Education:
- Bachelor's (Required)
Experience:
- Social media management: 2 years (Required)
Language:
- English (Required)
Work Location: In person
We are launching our technical unit in Kalyan Nagar, Bangalore, and are looking for candidates with strong knowledge and experience in digital marketing, including social media, SEO, and paid advertising.
SEO Content Writer – EAX Media
Location: Hiranandani Estate, Thane, Maharashtra
Shift: 11:00 AM – 7:30 PM IST
Employment Type: Full-time | Onsite
About the Role
EAX Media is looking for a Senior SEO Content Writer who can create high-quality, engaging, and SEO-friendly content for websites and digital marketing campaigns. The ideal candidate should have strong SEO knowledge along with good copywriting and storytelling skills.
Key Responsibilities
- Write SEO blogs, website content, landing pages, and service pages.
- Research keywords, topics, competitors, and search intent.
- Create original, engaging, and conversion-focused content.
- Apply SEO and copywriting best practices naturally.
- Edit and proofread content for grammar, accuracy, readability, and quality.
- Maintain a consistent brand voice across different content formats.
- Work closely with the SEO and marketing team to meet content requirements and deadlines.
Requirements
- 2+ years of experience in SEO content writing.
- Strong written and spoken English.
- Good understanding of SEO, keyword research, and search intent.
- Experience writing long-form and website content.
- Strong research, editing, and proofreading skills.
- Understanding of copywriting and conversion-focused content.
- Copywriting certification or a similar recognized certification is preferred, but not mandatory.
- Portfolio of published work is preferred.
- Ability to work independently and meet deadlines.
Benefits:
- Paid sick time
- Provident Fund
Required Skills & Qualifications
- 4+ years of experience in SaaS marketing, preferably in a B2B environment.
- Strong understanding of SaaS business models, customer acquisition, and retention strategies.
- Hands-on experience with lead generation and demand generation.
- Knowledge of SEO, SEM, PPC, email marketing, and content marketing.
- Experience with marketing analytics tools such as Google Analytics and Google Search Console.
- Familiarity with CRM and marketing automation platforms such as HubSpot, Salesforce, or similar tools.
- Excellent communication, analytical, and project management skills.
- Ability to work independently and manage multiple marketing initiatives in a remote environment.
Location: Pune
Work Mode: Work from Office
Experience: 2–5 Years
Working Days: Monday to Friday
Industry: IT Services & Consulting
About Baxture
Baxture is an IT consulting and technology services company helping businesses build, modernize, and scale digital products and software solutions. Our capabilities span Custom Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI-powered solutions, and Software Support & Maintenance.
We work across multiple industries and combine technology, engineering expertise, and business understanding to solve real-world challenges.
About the Role
We are looking for a self-driven Marketing Associate who can combine digital marketing, content creation, SEO, and sales enablement to strengthen Baxture’s digital presence.
This role is ideal for someone who understands the IT services industry, enjoys creating content around technology and business, and can independently take ownership of marketing initiatives from planning and creation to execution and performance analysis.
What You’ll Do
SEO & Website Growth
- Conduct keyword research and identify opportunities to improve Google search visibility.
- Create and optimize website pages, landing pages, blogs, and SEO-focused content.
- Use Google Analytics and search performance insights to understand traffic and improve website visibility.
- Identify content gaps and opportunities for organic growth.
Content & Social Media
- Research and write blogs, thought leadership content, website copy, and technology-focused content.
- Create engaging content for LinkedIn, Facebook, Instagram, and X.
- Repurpose blogs and long-form content into social posts, carousels, newsletters, and other formats.
- Build and own the marketing and social media content calendar.
Sales Enablement & Campaigns
- Create white papers, newsletters, brochures, flyers, sales decks, pitches, one-pagers, conference announcements, and reusable marketing templates.
- Plan and execute email marketing campaigns using Brevo.
- Work with sales teams to create content that supports business development.
Stakeholder Collaboration
- Work directly with founders, leadership, sales, project managers, designers, and technical teams.
- Understand business objectives and translate them into actionable marketing plans.
- Work with internal subject matter experts to turn technical knowledge and project insights into compelling content.
AI & Creative Tools
- Use tools such as ChatGPT, Claude, Gemini, Gamma, and Genspark for research, ideation, content creation, and presentations.
- Evaluate, fact-check, and refine AI-generated content rather than relying on raw outputs.
- Have basic proficiency in Figma and a good understanding of visual communication.
- Create visual concepts and AI-generated references that can be effectively communicated to designers.
What We’re Looking For
- 2–3 years of experience in digital marketing, content marketing, or a similar role.
- Previous experience in IT services, IT consulting, software development, SaaS, or product engineering.
- Experience working in a startup or fast-growing technology company is preferred.
- Experience creating content for the US market or US-focused businesses is preferred.
- Good understanding of IT services such as Software Development, Product Engineering, UI/UX, QA, DevOps, Cloud, AI, and Automation.
- Hands-on understanding of SEO, keyword research, content marketing, social media, email marketing, and analytics.
- Strong writing, research, communication, and storytelling skills.
- Ability to manage multiple initiatives and work independently.
- Portfolio or work samples are required. Please include a portfolio link in your CV or attach samples of blogs, website content, social media campaigns, newsletters, sales collateral, or other relevant marketing work when applying.
Good to Have
- Hands-on experience with paid digital marketing, including Google Ads, LinkedIn Ads, Meta Ads, or other performance marketing platforms.
- Understanding of campaign targeting, lead generation, conversion tracking, and paid campaign performance metrics.
What We Value
We are looking for someone who owns the content, not just the task.
You should be curious enough to identify opportunities, confident enough to ask questions, creative enough to develop new ideas, and self-driven enough to take them from concept to execution without waiting for the next task to be assigned.
Why Join Baxture?
- Work across multiple domains: Gain exposure to different industries, technologies, products, and business challenges.
- Join a young, growing team: Work in an environment where new ideas are encouraged and individual contributions are visible.
- Work closely with leadership: Collaborate directly with founders, senior leadership, sales, and technology teams.
- Build technology marketing expertise: Create content around AI, software engineering, product development, QA, DevOps, cloud, and emerging technologies.
- Work with modern AI tools: Make AI a practical part of your everyday marketing workflow.
- Take real ownership: Develop ideas, build campaigns, experiment, measure results, and see the impact of your work.












