Business development Executive

We are seeking a dynamic, creative, and result-oriented Digital Marketing Executive to manage and execute the company’s digital marketing initiatives. The ideal candidate will be responsible for planning, implementing, and optimizing marketing campaigns across various digital platforms to enhance brand visibility, generate quality leads, and support overall business growth.

The role requires a strong understanding of digital marketing tools, content creation, SEO strategies, social media management, and marketing analytics. The candidate should be proactive, analytical, and capable of managing multiple marketing activities independently while collaborating with internal teams.

Key Responsibilities

Digital Marketing Strategy

• Develop, plan, and implement comprehensive digital marketing strategies aligned with the company’s business objectives.
• Identify new digital marketing opportunities to increase brand awareness, website traffic, and lead generation.
• Monitor industry trends and competitor activities to optimize marketing strategies.

Social Media Management

• Manage and optimize company social media platforms including LinkedIn, Facebook, Instagram, and other relevant channels.
• Plan and execute performance-driven social media campaigns to increase engagement and brand reach.
• Create engaging posts, creatives, and campaign strategies to maintain a consistent brand presence online.

Content Creation & Marketing

• Develop, curate, and manage high-quality marketing content such as blogs, articles, case studies, newsletters, and social media posts.
• Work with design and creative teams to produce compelling visual content and marketing creatives.
• Ensure all content aligns with the company’s branding guidelines and marketing objectives.

Search Engine Optimization (SEO)

• Conduct keyword research and implement effective SEO strategies to improve website rankings and organic traffic.
• Optimize website content, landing pages, and blogs to enhance search engine visibility.
• Monitor SEO performance and suggest improvements based on analytics and search trends.

Email Marketing & Automation

• Plan and execute email marketing campaigns, newsletters, and promotional mailers.
• Manage marketing automation tools to nurture leads and maintain engagement with prospects and customers.

Campaign Performance & Analytics

• Track and analyze marketing campaign performance using digital analytics tools such as Google Analytics and social media insights.
• Generate MIS reports and present actionable insights to improve campaign performance and ROI.
• Optimize campaigns based on data-driven analysis.

Video Marketing & Creative Development

• Edit and produce high-quality videos and digital creatives for social media and marketing campaigns.
• Collaborate with internal teams to develop innovative visual content that enhances brand engagement.

Exhibition & Event Marketing

• Coordinate company participation in exhibitions, trade shows, and marketing events.
• Manage stall planning, branding materials, promotional activities, and lead management during events.
• Support post-event marketing activities and follow-up campaigns.

Cross-functional Collaboration

• Work closely with sales and internal teams to align marketing strategies with business goals and revenue targets.
• Assist in creating marketing materials and presentations to support the sales team.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• A Mechanical Engineering background will be an added advantage.

Must Have Technologies

1. 3–5 years of professional experience in software development
2. .Net Framework / Core
3. C#
4. RestAPI / Microservices
5. MS-SQL / Postgres
6. Angular

Good to Have Skills:

1. Knowledge of Agile / Scrum methodology and JIRA are added advantage
2. AWS / AZURE intermediate or professional certification
3. Experience with Git, branching strategies, CI/CD pipelines, and DevOps best practices.
4. Expertise in writing high-quality, secure, and maintainable code using design patterns and best practice
5. Strong skills in debugging, troubleshooting, and improving application performance
6. Understanding of software engineering best practices, including SOLID principles, design patterns, and unit testing using any framework like NUnit/XUnit/Playwright etc.
7. Knowledge of security best practices

Key Responsibilities:

1.       Develop and test scalable, secure, and maintainable code following coding standards.

2.       Communicate and actively participate in client calls and requirements gathering and understanding calls

3.       Technical documentation

Job Summary

We are seeking a motivated Data Engineer with strong skills in SQL, Python, and Linux to design, build, and maintain scalable data pipelines and support data-driven decision-making. The ideal candidate should have experience working with large datasets, ETL processes, and relational databases while ensuring data quality and performance.

Key Responsibilities

• Design, develop, and maintain ETL/ELT data pipelines.
• Write optimized SQL queries, stored procedures, and database objects.
• Develop Python scripts for data extraction, transformation, and automation.
• Work in Linux environments to manage scripts, cron jobs, and system processes.
• Monitor and troubleshoot data pipeline failures.
• Ensure data integrity, consistency, and quality across systems.
• Collaborate with data analysts, software engineers, and business stakeholders.
• Optimize database performance and query execution.
• Participate in code reviews and follow best engineering practices.

Required Skills

• Strong proficiency in SQL (joins, subqueries, window functions, CTEs, indexing, query optimization).
• Good programming experience in Python.
• Hands-on experience with Linux commands and shell scripting.
• Understanding of ETL/ELT concepts and data warehousing.
• Knowledge of relational databases such as PostgreSQL, MySQL, Oracle, or SQL Server.
• Familiarity with Git for version control.
• Strong problem-solving and analytical skills.

Job Description:

- Experience with Java 4 to 8 years, Spring Boot, Microservices, Angular, Docker, and Kubernetes

Knowledge of multi-threading concepts, TCPIP, databases, and REST-based JSON APIs

- Experience with build and deployment tools: Maven, Git, JUnit

- Experience building and working with DevOps Toolchains (Github actions, Jenkins)

Experience with responsive UI development

Demonstrates great communication skills and initiative to solve problems and convey solutions to peers and product owners.

Experience with the scrum process

Experience with event-driven architecture.

Knowledge of UI testing and continuous integration

Working knowledge of TDD TDD mindset

- Pair Programming experience

Functional knowledge of the Accounts Payable domain is an added advantage.

• Exceptional writing and communication skills
• Proficient in G-suite (Sheets, Docs, Slides)
• Will be closely working with Engineering Manager.
• Organize, schedule, and prepare for meetings, including gathering documents and attending to the requirement of meetings.
• Ability to understand organizational workflows and processes.
• Transcribe source material, prepare documents, reports, tables, and charts; distribute as appropriate.
• Maintain confidential and sensitive information.
• Attend meetings and take notes of discussions; prepare the initial draft of minutes and summaries.
• Complete various special projects including creating PowerPoint presentations, financial spreadsheets, special reports, and agenda material.
• Other additional and/or alternative duties as assigned from time to time, including supporting other departments or Executives as needed.

Role : Manager - Enterprise Sales

Location : Pune

Exp : 4 - 10

About Greytip Software

Greytip Software is India’s largest provider of cloud HR & Payroll software solutions (greytHR), with a customer base of over 15000+ we touch the lives of 10,00,000+ active users & employees daily. Our mission is to improve people-centric practices and performance in SMEs (Small and Medium enterprises) through our cloud solution, greytHR.

Position Purpose

Seasoned and resourceful professional whose primary responsibility is to research and pursue new business leads, work on business proposals, RFPs and presentations which are a persuasive representation of Greytip’s products/services. Essentially, acquire strategic customers and contribute to the expanding business of the organization

Duties & Responsibilities

• Responsible for New Business Development via prospecting, qualifying, selling and closing software product sales in the Enterprise Division
• Creates and conducts effective presentation and product demos
• Uncover potential clients needs to sell solutions
• Identifying customer needs / issues / challenges that Greytip can solve with our Enterprise solutions and pitch our product to assist the customer in addressing them
• Create and conduct proposal and presentation based on clients needs and closing of orders
• Appropriate engagement post sale with regard to project deployment, working closely with the projects and delivery team
• Regularly interact with customers and develop excellent relationships with them.
• Consistently meet and exceed sales targets
• Provide timely weekly, monthly and quarterly sales reports
• Initiate and coordinate development of action plans to penetrate new markets

Qualifications & Skills

• MBA in Sales or Marketing from a reputed institute
• At least 8+ years of B2B sales exposure
• Experience in IT Product sales (Preferable Payroll, HRS or ERP product sales) with direct selling experience for at least 3+ years.
• Proficient and demonstrable experience in prospecting, qualifying, creating value-based demonstrations
• Consistently achieved / exceeded sales targets in the existing organization
• Should have worked with at least one CRM software for planning and recording sales activities.
• Excellent verbal and written English communication skills
• Should be highly motivated and goal oriented
• Highly Customer Focused
• Must be able to work with minimal supervision
• Very good Networking skills

External Skills And Expertise

About Greytip Software

Greytip Software is India’s largest provider of cloud HR & Payroll software solutions (greytHR), with a customer base of over 15000+ we touch the lives of 10,00,000+ active users & employees daily. Our mission is to improve people-centric practices and performance in SMEs (Small and Medium enterprises) through our cloud solution, greytHR.

Position Purpose

Seasoned and resourceful professional whose primary responsibility is to research and pursue new business leads, work on business proposals, RFPs and presentations which are a persuasive representation of Greytip’s products/services. Essentially, acquire strategic customers and contribute to the expanding business of the organization

Duties & Responsibilities

• Responsible for New Business Development via prospecting, qualifying, selling and closing software product sales in the Enterprise Division
• Creates and conducts effective presentation and product demos
• Uncover potential clients needs to sell solutions
• Identifying customer needs / issues / challenges that Greytip can solve with our Enterprise solutions and pitch our product to assist the customer in addressing them
• Create and conduct proposal and presentation based on clients needs and closing of orders
• Appropriate engagement post sale with regard to project deployment, working closely with the projects and delivery team
• Regularly interact with customers and develop excellent relationships with them.
• Consistently meet and exceed sales targets
• Provide timely weekly, monthly and quarterly sales reports
• Initiate and coordinate development of action plans to penetrate new markets

Qualifications & Skills

• MBA in Sales or Marketing from a reputed institute
• At least 8+ years of B2B sales exposure
• Experience in IT Product sales (Preferable Payroll, HRS or ERP product sales) with direct selling experience for at least 3+ years.
• Proficient and demonstrable experience in prospecting, qualifying, creating value-based demonstrations
• Consistently achieved / exceeded sales targets in the existing organization
• Should have worked with at least one CRM software for planning and recording sales activities.
• Excellent verbal and written English communication skills
• Should be highly motivated and goal oriented
• Highly Customer Focused
• Must be able to work with minimal supervision
• Very good Networking skills

Internal Description

About Greytip Software

Greytip Software is India’s largest provider of cloud HR & Payroll software solutions (greytHR), with a customer base of over 15000+ we touch the lives of 10,00,000+ active users & employees daily. Our mission is to improve people-centric practices and performance in SMEs (Small and Medium enterprises) through our cloud solution, greytHR.

Position Purpose

Seasoned and resourceful professional whose primary responsibility is to research and pursue new business leads, work on business proposals, RFPs and presentations which are a persuasive representation of Greytip’s products/services. Essentially, acquire strategic customers and contribute to the expanding business of the organization

Duties & Responsibilities

• Responsible for New Business Development via prospecting, qualifying, selling and closing software product sales in the Enterprise Division
• Creates and conducts effective presentation and product demos
• Uncover potential clients needs to sell solutions
• Identifying customer needs / issues / challenges that Greytip can solve with our Enterprise solutions and pitch our product to assist the customer in addressing them
• Create and conduct proposal and presentation based on clients needs and closing of orders
• Appropriate engagement post sale with regard to project deployment, working closely with the projects and delivery team
• Regularly interact with customers and develop excellent relationships with them.
• Consistently meet and exceed sales targets
• Provide timely weekly, monthly and quarterly sales reports
• Initiate and coordinate development of action plans to penetrate new markets

Qualifications & Skills

• MBA in Sales or Marketing from a reputed institute
• At least 8+ years of B2B sales exposure
• Experience in IT Product sales (Preferable Payroll, HRS or ERP product sales) with direct selling experience for at least 3+ years.
• Proficient and demonstrable experience in prospecting, qualifying, creating value-based demonstrations
• Consistently achieved / exceeded sales targets in the existing organization
• Should have worked with at least one CRM software for planning and recording sales activities.
• Excellent verbal and written English communication skills
• Should be highly motivated and goal oriented
• Highly Customer Focused
• Must be able to work with minimal supervision
• Very good Networking skills

0 - 2  years of experience in business analysis and product development of mobile or web applications 
• Working with the stakeholders to formulate and define the Product Vision and Roadmap
• Developing requirements and use cases for business process flows
• Facilitating the definition of project scope, goals, and deliverables
• Managing the Product Backlog and its refinement
• Converting the requirements to Epics and user stories along with specifying the acceptance criteria
• Managing the prioritization of work in Product Backlog based on Product Roadmap
• Coordinating with cross-functional development team to impart requirement understanding including collaboration with the QA team on test cases
• Engaging with the stakeholders on project progress, required reports and value delivery

Job Description:

WLAN Linux Device Driver development (802.11ax preferred)

• WLAN Debugging
• WLAN Firmware development (802.11ac, 802.11n)
• Networking/Wireless Domain knowledge
• Hostapd, Supplicant
• Cross compiling/porting experience
• Performance optimization & Firmware enhancements

Must have Skills:

• 1-10 years of experience in Embedded Software Design, Implementation and testing
• Good knowledge of C or C++
• Basic knowledge in Scripting (Shell, Perl or Python)
• Proficiency in Problem Solving and Debugging skills
• Excellent team working skills
• Experience with version control e.g. GIT
• Basic experience of working in Linux OS
• Network Drivers
• WLAN Protocol Knowledge – 11n, 11ac
• WLAN Linux Device Drivers
• Hostpad, Supplicant
• WLAN Debugging
• Fluent in English

Desired Candidate Details:

• Design, development, and maintenance
• WLAN Stack development and debugging
• Feature Enhancements, Applications, Tools for SDKs
• Basic module level unit testing, System testing
• Providing support to technical documentation team and field application engineers
• Close collaboration with the Chipset Vendor on the Software Development
• Participations in the Product design and Software Design Documentation – High level / Module level / Low level design
• Troubleshooting software and architectural issues

We are looking for a seasoned Wireless LAN Software Engineer to join our Wireless & Networking team in Chennai, Pollachi, Kochi (Cochin), Gurugram, Manesar, Bengaluru (Bangalore). The candidate must be an experienced Engineer and a good team player, who will work on Wireless software solutions which will enable us to develop the products for our customers quickly with industry leading quality. Working with Embedded Software in agile development projects, you will be responsible for creating and maintaining software of Wireless Access Point and Router Products including Module design, Development, JIRA Updates and Unit testing of the Software that is meeting industry standards, creating demos of the solution and customer support.