Business Development Representative at TestMu AI (Formely LambdaTest) · Noida · 2 - 5 years · ₹8L - ₹17L / yr · Raised funding · Posted 13 Aug 2026

Business Development Representative
Lead Generation · GTM Team
📍 Noida |🕐 Full-Time | 🧭 2–5 Years
THE MISSION
We aren’t automating scripts, we’re deprecating the era of manual-heavy testing entirely. TestMu AI is building the world’s first AI-native platform where Agentic Intelligence autonomously plans, authors, and self-heals the entire Quality Engineering lifecycle.
The name “TestMu” comes from our community conference. Our users and team aren’t an audience, they’re the heartbeat of what we build. We believe AI augments human potential. It doesn’t replace it.
You’ll be the pipeline engine, generating high-intent SQLs and consistently booking qualified meetings that convert into revenue for our AEs in the US/NAMER Market.
THE PILLARS OF IMPACT
🚀 1. SQL Generation & Meeting Booking (50%)
– Consistently generate high-quality SQLs that convert into real pipeline
– Book and schedule qualified meetings for AEs with strong context and intent
– Own top-of-funnel execution from first touch to confirmed sales conversation
– Drive volume and quality — ensuring meetings progress, not just get booked
⚙️ 2. Outbound & Inbound Lead Generation (30%)
– Run multi-channel outbound across email, calls, and LinkedIn to create new opportunities
– Engage and convert inbound leads into sales-ready conversations
– Build targeted account lists and execute structured prospecting strategies
– Personalize outreach at scale to increase response and conversion rates
🧠 3. Pipeline Hygiene & Conversion Insights (20%)
– Maintain clean CRM hygiene with accurate tracking of leads, activities, and outcomes
– Track conversion metrics across stages and optimize for higher SQL-to-meeting rates
– Share on-ground insights on messaging, ICP signals, and objections
– Continuously refine outreach based on what is driving booked meetings and pipeline
The Interview Loop:
Round I · We get to know about you
A deep dive into your past experience, lead gen playbooks, SQL targets, and how you’ve consistently booked meetings — a two-way conversation.
Round II · Assignment round
A short assignment where you demonstrate how you would generate leads, craft outreach, and convert them into booked meetings.
Round III · Hiring Manager / Team Lead
A discussion focused on your execution rigor, ownership of targets, and how you operate in a high-performance sales environment.

About TestMu AI (Formely LambdaTest)
About
TestMu AI (formerly LambdaTest) is the world’s first full-stack Agentic AI Quality Engineering Platform.
We built TestMu AI for a reality where software is written by AI and must be shipped at machine speed.
Tech stack
Connect with the team
Similar jobs (10)
About the Role
We're looking for a Business Development Representative with 2–4 years of experience to help drive Inflexion Analytics' next stage of growth. You'll own the top of the funnel end-to-end — identifying target accounts, running outbound outreach, qualifying opportunities, and moving them into active sales conversations with senior leadership.
The ideal candidate is a self-starter who genuinely enjoys the hunt, gets energised by cold outreach rather than drained by it, and wants to help build a book of business in a fast-growing specialist consultancy.
You'll be selling Inflexion's full service portfolio primarily into mid-market clients across the US and Europe (including the UK), with scope for the remit to become more global over time. You'll join a small but growing BD team, with clear runway to grow with it as we scale.
This role is suited to someone who's commercially sharp, comfortable talking to senior business stakeholders (Heads of Marketing, Analytics, CFOs, COOs).
Key Responsibilities
• Identify and build target account lists across priority US and European markets, using a mix of research, market analysis, and intent signals.
• Run high-quality outbound outreach across email, LinkedIn, and cold calling - with strong personalisation.
• Qualify inbound and outbound leads against ICP criteria and book discovery calls for senior leadership.
• Build and maintain a healthy, well-hygiened pipeline in [CRM — HubSpot / Salesforce / TBC], with accurate stage tracking and next-step discipline.
• Develop a deep working understanding of Inflexion's service lines enough to have a credible first conversation and hand off cleanly to delivery leads.
• Coordinate with delivery and pre-sales teams to shape solutions and proposals for qualified opportunities.
• Support senior leadership through the middle and late stages of the sales cycle - proposals, negotiation, and close.
• Track and report weekly on core BD metrics: outreach volume, response rates, meetings booked, qualified opportunities, pipeline value, and conversion.
• Stay on top of trends in data, analytics, and AI including what competing consultancies are doing, so we're always sharpening our positioning.
• Contribute to the growth and playbook of the BD function as the team scales.
Qualifications
• 2–4 years of experience in business development, sales development, or a related client-facing commercial role. Experience selling analytics, data, IT services, SaaS, or consulting into mid-market or enterprise buyers is a strong plus.
• Proven track record of hitting or beating outbound targets - meetings booked, qualified opportunities generated, or pipeline value contributed.
• Strong verbal and written communication and comfort on cold calls and discovery conversations with senior stakeholders.
• Comfortable using AI tools (Claude, ChatGPT, Clay, Apollo AI, or similar) to accelerate account research, personalisation, and outreach at scale, we expect this to be a core part of how you work, not an afterthought.
• Hands-on experience with a modern sales stack - CRM plus tools like LinkedIn Sales Navigator, Apollo, ZoomInfo, Lusha, or similar.
• Strong organisational skills and the ability to manage a large number of active opportunities at different stages.
• Ability to work independently and as part of a small, fast-moving team in a rapid-change environment.
• Bachelor’s degree in Business, Marketing, or a related field. MBA is a plus, not required.
Who are we?
Inflexion Analytics is a team of data science and analytics consultants based in London, UK, and Bangalore, India. Founded in 2015, we have built a strong track record and foundation serving demanding clients. We are now looking to achieve significant growth and become a leading specialist consultancy in the data science field.
What we do?
We help businesses improve performance through better insight and decision-making. To achieve this, we offer services across the data science value chain including data strategy, data engineering, data insights, and visual analytics. We work with a global client base, including clients in the US, UK, Europe, and Australia.
𝐖𝐡𝐚𝐭 𝐰𝐞'𝐫𝐞 𝐥𝐨𝐨𝐤𝐢𝐧𝐠 𝐟𝐨𝐫𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭 𝐑𝐞𝐩𝐫𝐞𝐬𝐞𝐧𝐭𝐚𝐭𝐢𝐯𝐞 (𝐋𝐞𝐚𝐝 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧 - 𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥)
𝐋𝐨𝐜𝐚𝐭𝐢𝐨𝐧: Sector 68, Noida
𝐒𝐡𝐢𝐟𝐭: 6:00 PM – 4:00 AM (Night Shift)
𝐖𝐡𝐚𝐭 𝐲𝐨𝐮'𝐥𝐥 𝐝𝐨
• Research and identify prospective customers across target industries and global markets.
• Generate qualified leads through cold calling, email outreach, LinkedIn Sales Navigator, Apollo.io and other prospecting platforms.
• Build targeted prospect lists and identify key decision-makers.
• Initiate conversations with potential customers and qualify opportunities.
• Schedule discovery meetings and product demonstrations for the sales team.
• Maintain accurate CRM records and ensure timely follow-ups.
• Work closely with the sales and marketing teams to execute outbound campaigns.
• Consistently achieve lead generation and meeting booking targets.
𝐖𝐡𝐚𝐭 𝐰𝐞'𝐫𝐞 𝐥𝐨𝐨𝐤𝐢𝐧𝐠 𝐟𝐨𝐫
• 2 - 5 years of experience in Lead Generation, Business Development, SDR, or BDR roles.
• Strong experience in outbound prospecting and appointment setting.
• Hands-on experience with LinkedIn Sales Navigator, Apollo.io, Upwork, ZoomInfo, or similar prospecting tools.
• Excellent communication and interpersonal skills.
• Experience working with US, UK, Europe, or APAC markets is preferred.
• Exposure to Salesforce, SaaS, CRM, or IT Services is an added advantage.
• Self-motivated, organised, and comfortable working in a target-driven environment.
Read less
About the Role
We are looking for a high-energy, research-driven, and execution-focused Sales Development Representative (SDR) to build qualified sales pipeline through outbound prospecting and lead qualification.
This role is responsible for identifying target accounts, engaging decision-makers through personalized outreach, qualifying opportunities, and scheduling meetings for the Account Executive team. You will play a critical role in building the top of Comprinno's sales funnel and creating predictable pipeline growth.
The ideal candidate is persistent, curious, highly organized, and comfortable engaging technology leaders through multiple communication channels. You should enjoy researching companies, uncovering business opportunities, and creating meaningful conversations that translate into qualified sales opportunities.
Key Responsibilities:
Prospecting & Account Research
- Identify target accounts aligned with Comprinno's Ideal Customer Profile (ICP).
- Research companies, industries, and technology landscapes to identify potential cloud transformation opportunities.
- Map key decision-makers including Founders, CTOs, CIOs, VP Engineering, Engineering Managers, and IT leaders.
- Build and maintain high-quality prospect lists using CRM, LinkedIn, Apollo, Clay, and other prospecting tools.
Outbound Prospecting
- Execute structured outbound campaigns through:
- Cold Calling
- Personalized multi-channel outreach
- Personalize outreach based on customer industry, business priorities, and technology landscape.
- Execute disciplined follow-up cadences to maximize response and engagement rates.
- Continuously improve messaging based on campaign performance and customer feedback.
Lead Qualification
- Conduct initial discovery conversations to understand customer challenges, priorities, and technology initiatives.
- Qualify prospects based on predefined qualification frameworks and buying intent.
- Identify opportunities related to:
- Cloud Migration
- Cloud Modernization
- Managed Services
- Security
- Data & AI
- Generative AI
- Schedule qualified meetings for the Account Executive team with comprehensive handover notes.
Pipeline Contribution
- Consistently achieve weekly and monthly outreach, meeting, and SQL targets.
- Maintain high-quality pipeline creation across startup, ISV, mid-market, and enterprise segments.
- Monitor personal conversion metrics and continuously improve performance.
- Support Account Executives in achieving pipeline and revenue objectives.
CRM & Sales Operations
- Maintain accurate CRM records for all prospect interactions.
- Update lead status, qualification notes, follow-up actions, and meeting outcomes.
- Ensure excellent CRM hygiene and adherence to sales processes.
- Track personal KPIs and activity metrics.
Collaboration & Continuous Learning
- Work closely with Marketing to support outbound campaigns and account-based initiatives.
- Collaborate with Account Executives, Presales Engineers, and Sales Leadership to improve lead quality.
- Share customer insights, objections, and competitive intelligence.
- Participate in coaching sessions, role plays, sales enablement, and product training.
Required Qualifications & Skills
- Bachelor's degree in Business, Engineering, Technology, Marketing, or related disciplines.
- 1–3 years of experience as an SDR or BDR
- Experience working in IT Services, Cloud Consulting, SaaS, or Technology Services organizations.
- Proven experience booking qualified meetings for the India market.
- Excellent written and verbal communication skills in English.
- Confidence in cold calling and outbound prospecting.
- Strong research and account-mapping abilities.
- Effective objection-handling and relationship-building skills.
- Strong attention to detail, CRM discipline, and process orientation.
- High energy, resilience, and execution focus.
Desired Qualifications & Skills
- Experience using SDR platforms such as Apollo, Clay, Outreach, Salesloft, HubSpot, LinkedIn Sales Navigator, or similar tools.
- Familiarity with AI-assisted prospecting, research, and outreach tools.
- Understanding of Cloud Computing, DevOps, AI, Cybersecurity, or Managed Services.
- Knowledge of B2B sales qualification methodologies.
- AWS Cloud Practitioner certification (or willingness to pursue certification).
What We're Looking For
- Strong curiosity and research mindset.
- High persistence and resilience.
- Excellent communication and listening skills.
- Strong organizational and time-management abilities.
- High ownership and accountability.
- Coachable with a continuous learning mindset.
- Ability to thrive in a fast-paced, target-driven environment.
What Success Looks Like
- Consistent achievement of weekly and monthly outreach, meeting, and SQL targets.
- High-quality lead qualification with strong acceptance rates from Account Executives.
- Excellent CRM hygiene and process compliance.
- Continuous improvement in response rates, meeting conversion, and qualification quality.
- Strong collaboration with Marketing, Presales, and Sales teams.
- Meaningful contribution to predictable pipeline generation and revenue growth.
Why Join Comprinno
- Work at the forefront of cloud innovation with one of the leading AWS consulting partners in the APJ region.
- Gain exposure to Cloud, DevOps, Managed Services, Data Analytics, and AI solution selling.
- Learn directly from experienced Sales Leaders, Presales Engineers, and Solution Architects.
- Accelerate your growth through structured coaching, AWS certifications, and continuous learning.
- Build expertise in enterprise technology sales and consultative selling.
- Join a collaborative, high-performance culture that values ownership, innovation, and customer success.
Job Duties & Responsibilities
- Identify and acquire new corporate clients.
- Generate new business opportunities through cold calling, emails, and other digital platforms.
- Build and maintain strong relationships with prospective clients.
- Present company products/services and explain their benefits to potential customers.
- Follow up on leads and convert prospects into clients.
- Achieve assigned sales and business development targets.
- Maintain accurate records of client interactions and sales activities.
Major Priority:- FEMALES
Key Responsibilities:
- Identify, qualify and reach-out potential clients through various channels including cold calling, emails, and LinkedIn.
- Build and maintain strong relationships with existing and potential clients to understand their needs and provide tailored IT solutions.
- Prepare and deliver compelling sales presentations and product demonstrations to prospective clients.
- Assist in the development and execution of sales strategies to achieve company targets and objectives.
- Work closely with Tech teams to develop project pitches, estimations, and formal proposals.
- Maintain accurate records of all lead interactions and activities in CRM systems like HubSpot.
- Collaborate with cross-functional teams to set client expectations and ensure seamless communication between technical teams and clients.
- Lead the end-to-end process from initiation to closure of deals, including communication and follow-up with leads via email, phone, virtual, and face-to-face meetings.
Requirement
- Bachelor's degree in Business Administration, Marketing, or related field.
- Minimum of 2 years of experience in a business development or sales role, preferably within the IT consulting or software services industry.
- Proven track record of lead generation and conversion, with exceptional verbal and written communication skills.
- Proficiency in CRM systems like Salesforce, HubSpot, and Microsoft Office Suite.
- Strong technical acumen, with familiarity in IT consulting and software services.
- Experience in pre-sales activities, documentation, and negotiation processes is highly desirable.

Key Responsibilities
- Cold Outreach & Pipeline Generation: Execute high-volume outbound prospecting via cold-calling, personalized Email/LinkedIn/WhatsApp sequences, and multi-channel cadences.
- Campaign Management: Plan, launch, and optimize both inbound and outbound lead generation multi-step campaigns.
- CRM Ownership: Maintain strict Zoho CRM hygiene, track deal stages, update prospect data, and monitor conversion metrics.
- Lead Qualification & Discovery: Qualify leads through sharp discovery calls, uncover customer pain points, and book high-intent meetings for closing.
- Market Research & List Building: Identify ideal customer profiles (ICPs), target accounts, and key decision-makers across relevant verticals.
- Direct Collaboration with Founder: Brainstorm pitch strategies, refine messaging scripts, review call recordings, and iterate quickly based on market feedback.
A BIT ABOUT US
Appknox is one of the top Mobile Application Security companies, recognized by Gartner and G2. We are a profitable B2B SaaS startup headquartered in Singapore, with our team working from Bengaluru.
Our primary goal is to help businesses and mobile developers secure their mobile applications while maintaining delivery speed and enabling high-quality security testing.
Appknox has helped secure mobile applications for Fortune 500 companies and major brands across India, South-East Asia, the Middle East, the US, and Europe. We have secured 300+ enterprises globally and continue to expand rapidly across international markets.
We are a 75+ member team of passionate individuals working to make an impact and helping some of the biggest companies globally. We operate in a highly collaborative, fast-paced environment where ownership and execution matter.
If you have what it takes to be part of the team, we’d love to speak with you.
Role Overview
Appknox is expanding its international business across the US and European markets and is looking for a high-performing Sales Development Representative (SDR) based in Bangalore to build and qualify outbound pipeline across these regions.
This role is focused on outbound-led pipeline creation for mid-market and enterprise customers, selling into security, engineering, and technology leadership.
You will work closely with Account Executives to:
- Open new logos
- Penetrate target accounts
- Identify and engage the right stakeholders
- Create qualified sales opportunities
- Convert early conversations into revenue-ready pipeline
This is a high-ownership, hands-on outbound role for someone comfortable with multi-channel prospecting, cold calling, direct engagement with international buyers, and working consistently in US or European time zones.
You may be aligned primarily to either the US or Europe, based on business requirements and your market experience.
Key Responsibilities
Outbound Pipeline Generation
- Own outbound pipeline creation across assigned US or European accounts and territories.
- Prospect into defined ICPs, including:
- CISOs
- Heads of Application Security
- Security Leaders
- Security Architects
- Engineering Leaders
- Technology Decision Makers
- Execute high-quality, multi-channel outbound campaigns using:
- Cold calling
- Personalized email
- Account-based prospecting
- Other relevant sales engagement channels
- Identify target accounts, map buying committees, and build relationships with relevant stakeholders.
Qualification & Handover
- Qualify prospects based on:
- Business use case
- Pain points
- Urgency
- Stakeholder alignment
- Buying intent
- Potential fit with Appknox
- Partner closely with Account Executives to ensure clean, context-rich opportunity handovers.
- Help ensure qualified opportunities progress efficiently through the sales cycle.
Market-Specific Outreach
- Tailor messaging based on region, industry, buyer persona, and security maturity.
- Understand differences in buying behaviour across US and European markets.
- For European markets, adapt outreach based on country, regulatory environment, GDPR considerations, and sector-specific compliance requirements.
- Continuously refine messaging based on response rates, conversion data, objections, and prospect feedback.
- Develop an understanding of the competitive landscape and common security challenges within assigned territories.
Marketing & Sales Collaboration
- Work closely with Marketing to follow up on campaigns and improve lead quality.
- Share insights from prospect conversations to improve:
- ICP definition
- Messaging
- Target account selection
- Campaign effectiveness
- Collaborate with Account Executives on account strategy and opportunity creation.
Execution & Reporting
- Maintain strong CRM hygiene with accurate activity, prospect, and pipeline tracking.
- Follow defined sequences and maintain disciplined follow-ups.
- Consistently meet or exceed weekly and monthly targets for:
- Outbound activity
- Meetings booked
- Qualified opportunities
- Pipeline generated
- Conversion rates
- Handle objections effectively and continuously improve prospecting performance.
Requirements
Experience
- 1-3 years of experience in B2B SaaS sales development, outbound sales, or a similar role.
- Prior experience selling or prospecting into international markets is required, particularly the US and/or Europe.
- Experience selling into the US market from India is strongly preferred for US-focused roles.
- Experience selling into European markets from India is strongly preferred for Europe-focused roles.
- Experience in cybersecurity, developer tools, mobile application security, or enterprise SaaS is a strong advantage.
Track Record
- Proven ability to consistently meet or exceed outbound meetings, qualified opportunity, or pipeline targets.
- Demonstrated success working closely with Account Executives in a quota-driven environment.
- Strong understanding of outbound sales motions and pipeline generation.
Prospecting Skills
- Strong cold-calling, email outreach, and social-selling skills.
- Comfortable engaging senior stakeholders, including security, engineering, and technology leaders.
- Ability to research accounts, identify relevant stakeholders, personalize outreach, and build compelling prospecting sequences.
Communication
- Excellent spoken and written English.
- Clear, confident, concise communication suited to international buyers.
- Comfortable communicating with senior technical and business stakeholders.
- For Europe-focused roles, proficiency in additional European languages such as German, French, or Spanish is a strong plus.
- Exposure to European business communication styles and buying behaviour is an advantage.
Market Understanding
- Understanding of B2B SaaS buying cycles and enterprise sales processes.
- Familiarity with security, technology, or engineering buying personas is preferred.
- For Europe: understanding of GDPR, regulatory considerations, and sector-specific compliance requirements is an advantage.
- For the US: familiarity with US enterprise prospecting, communication styles, and buying processes is preferred.
Organization & Ownership
- Strong time-management and prioritization skills.
- Highly disciplined approach to prospecting, follow-ups, sequencing, and CRM management.
- Ability to work independently and take ownership of pipeline generation.
- Comfortable working in a hybrid setup while managing international time zones.
Tools & Technology
- Hands-on experience with CRM systems such as Salesforce, HubSpot, or equivalent.
- Familiarity with:
- LinkedIn Sales Navigator
- Sales engagement/sequencing platforms
- Prospecting and intent-data platforms
- CRM and sales analytics tools
Territory-Specific Expectations
Depending on the assigned territory:
US Market
- Work primarily in US-aligned working hours.
- Prospect into mid-market and enterprise accounts across relevant US industries.
- Comfortable engaging US-based CISOs, Application Security leaders, Engineering leaders, and technology decision-makers.
- Prior experience with US outbound prospecting from India is strongly preferred.
European Market
- Work primarily in European-aligned working hours.
- Prospect across key European markets and industries including BFSI, fintech, telecom, SaaS, and digital platforms.
- Adapt outreach based on country, industry, regulatory environment, and GDPR considerations.
- Additional European language skills such as German, French, or Spanish are a strong plus.
Growth Path
High-performing SDRs will have the opportunity to progress into Senior SDR or Account Executive roles as Appknox continues to scale its US and European businesses.
Interview Process
- Round 0: Profile Evaluation – HR
- Round 1: Interview with Sales Team
- Round 2: Assignment
- Round 3: Interview with Head of Sales
- Round 4: Final HR Round
Compensation
Competitive base salary plus performance-based commission tied to pipeline and revenue generated.
Why Join Us?
Global Impact & Innovation: Be part of a cutting-edge cybersecurity company serving Fortune 500 clients and enterprises globally. Gain exposure to international sales strategies and work with customers across multiple industries and markets.
Learning & Growth: Access continuous development opportunities through on-the-job learning, professional courses, mentorship, and exposure to experienced sales and cybersecurity professionals.
Flexible Culture:Enjoy a flexible schedule and hybrid work model. Appknox trusts employees to take ownership of their work while maintaining a healthy and positive work culture.
Competitive Compensation:A rewarding package comprising base salary, performance-based commissions/bonuses, and equity options.
Benefits & Wellbeing:Comprehensive medical insurance for you and your family, Corporate-NPS participation, and wellness benefits including gym memberships and mental health support.
Collaborative Team: Join a diverse, cross-functional team of cybersecurity experts, marketers, and sales professionals. You’ll work closely with the global sales organization, Account Executives, Marketing, and leadership teams across regions.
Ready to secure the future of mobile apps?
If you’re a driven SDR with a passion for B2B SaaS, cybersecurity, technology, and international sales, we want to hear from you. Join Appknox and help us build the next phase of our global sales journey across the US and Europe.
Sales Development Representative (SDR)
Company: ThorSignia LLP
Location: Bangalore, HSR Layout — Work From Office
Job Type: Full-time, Permanent
Experience: 1–3 years preferred
Compensation: Fixed Salary + Sales & Performance Incentives
About the Role
We are looking for a high-energy, research-driven, and execution-focused Sales Development Representative (SDR) to build qualified sales pipeline through outbound prospecting and lead qualification.
This role is responsible for identifying target accounts, engaging founders, business owners, CXOs, and technology decision-makers through personalized outreach, qualifying opportunities, and scheduling qualified meetings for the Business Development and Founder's Office teams.
You will play a critical role in building the top of ThorSignia's sales funnel and creating a consistent pipeline of potential clients for our AI, software, automation, and technology solutions.
The ideal candidate is persistent, curious, highly organized, and comfortable engaging business and technology leaders through multiple communication channels. You should enjoy researching companies, identifying business challenges, uncovering technology opportunities, and creating meaningful conversations that can translate into qualified sales opportunities.
Key Responsibilities
Prospecting & Account Research
Identify target accounts that align with ThorSignia's ideal customer profile.
Research companies, industries, business models, and technology landscapes to identify potential AI and software opportunities.
Identify and map key decision-makers including Founders, CEOs, CTOs, CIOs, COOs, Heads of Technology, Product Leaders, and other business decision-makers.
Research companies to understand their business challenges, existing technology, growth plans, and potential areas for improvement.
Build and maintain high-quality prospect lists using CRM, LinkedIn, Apollo, Google, and other prospecting tools.
Outbound Prospecting
Execute structured outbound campaigns through:
Cold Calling
Personalized multi-channel outreach
Personalize outreach based on the prospect's industry, business model, growth stage, technology landscape, and potential business challenges.
Execute disciplined follow-up cadences to maximize response and engagement rates.
Experiment with different messaging, positioning, and outreach approaches.
Continuously improve outreach based on campaign performance, responses, and customer feedback.
Lead Qualification
Conduct initial conversations with prospects to understand their business challenges, priorities, and technology requirements.
Qualify prospects based on business need, potential solution fit, decision-making authority, urgency, and buying intent.
Identify opportunities related to:
Artificial Intelligence & Generative AI
Custom AI Solutions
AI Automation & Business Workflows
AI Infrastructure & Self-Hosted AI
SaaS Development
Web & Application Development
Mobile Application Development
Business Process Automation
AI Document & Data Intelligence
Custom Software Development
Schedule qualified meetings for the Business Development / Founder's Office team with clear handover notes and prospect context.
Pipeline Contribution
Consistently achieve weekly and monthly outreach, meeting, and qualified-lead targets.
Build a high-quality pipeline across startups, SMEs, growing businesses, and larger organizations.
Monitor personal conversion metrics and continuously improve performance.
Support the Business Development team in achieving pipeline and revenue objectives.
Identify opportunities for repeat outreach, referrals, and account expansion.
CRM & Sales Operations
Maintain accurate CRM records for all prospect interactions.
Update lead status, qualification notes, follow-up actions, meeting outcomes, and next steps.
Ensure excellent CRM hygiene and adherence to sales processes.
Track personal KPIs, outreach activity, response rates, meeting conversion, and qualification metrics.
Maintain organized prospect databases and follow-up schedules.
Collaboration & Continuous Learning
Work closely with the Business Development and Founder's Office teams on outbound campaigns and account-based initiatives.
Collaborate with Pre-Sales and Technical teams to understand ThorSignia's services and solution capabilities.
Share customer insights, objections, market feedback, and competitive intelligence with the team.
Participate in coaching sessions, role plays, sales enablement, and technology training.
Continuously learn about AI, software development, automation, and emerging technology trends.
Required Qualifications & Skills
Bachelor's degree in Business, Engineering, Technology, Marketing, or a related discipline.
1–3 years of experience as an SDR, BDR, Business Development Executive, or similar sales role.
Experience working in IT Services, Software Development, SaaS, AI, Technology Services, or a related industry is preferred.
Proven experience in outbound prospecting and generating qualified business opportunities.
Excellent written and verbal communication skills in English.
Confidence in cold calling and speaking with founders, CXOs, and business decision-makers.
Strong research and account-mapping abilities.
Effective objection-handling and relationship-building skills.
Strong attention to detail, CRM discipline, and process orientation.
High energy, resilience, and execution focus.
Desired Qualifications & Skills
Experience using sales and prospecting platforms such as Apollo, Clay, HubSpot, LinkedIn Sales Navigator, or similar tools.
Familiarity with AI-assisted prospecting, research, personalization, and outreach tools.
Understanding of AI, Generative AI, SaaS, software development, automation, or cloud technologies.
Knowledge of B2B sales qualification methodologies.
Experience selling or prospecting for technology solutions is an advantage.
Familiarity with CRM and sales automation tools.
Ability to quickly understand technical concepts and communicate their business value.
What We're Looking For
Strong curiosity and research mindset.
High persistence and resilience.
Excellent communication and listening skills.
Strong organizational and time-management abilities.
High ownership and accountability.
Coachable with a continuous learning mindset.
Ability to handle rejection and maintain consistent outreach.
Ability to identify business problems and recognize potential technology opportunities.
Ability to thrive in a fast-paced, target-driven, founder-led environment.
What Success Looks Like
Consistent achievement of weekly and monthly outreach and qualified-meeting targets.
High-quality lead qualification with strong acceptance rates from the Business Development team.
Excellent CRM hygiene and process compliance.
Continuous improvement in response rates, meeting conversion, and qualification quality.
Strong collaboration with Business Development, Pre-Sales, Technical, and Founder's Office teams.
Meaningful contribution to predictable pipeline generation and revenue growth.
Why Join ThorSignia
Work at the intersection of AI, software, and business technology.
Gain exposure to AI solutions, custom software development, automation, SaaS, AI infrastructure, and emerging technologies.
Work directly with founders and experienced business development professionals.
Learn how technology solutions are sold to businesses across different industries.
Develop expertise in B2B technology sales and consultative selling.
Gain experience engaging with founders, CEOs, CXOs, and business decision-makers.
Opportunity to grow into Business Development, Account Management, or Sales Leadership roles based on performance.
Work in a fast-moving environment where individual contribution directly impacts company growth.
Be part of a growing technology company focused on building practical AI and software solutions for businesses.
Work Details
Job Type: Full-time, Permanent
Work Mode: Work From Office
Location: 1st Floor, 945, 5th Main Rd, 7th Sector, HSR Layout, Bengaluru, Karnataka 560102
Experience: 1–3 years preferred
Compensation: Fixed Salary + Sales & Performance Incentives
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
About Infrasity
Infrasity works with DevTools and AI infrastructure startups on developer marketing, technical content, and digital visibility. We work with fast-growing companies across AI infrastructure, developer tools, platform engineering, and cloud automation.
Role: Sales Development Representative (SDR)
We are looking for a Sales Development Representative to drive outbound pipeline generation and qualified meeting bookings. You will work closely with the founder and team to identify potential clients, execute targeted outreach, and build effective outbound campaigns.
Key Responsibilities
- Execute outbound campaigns through email, LinkedIn, and other relevant channels.
- Research and identify potential prospects using funding, hiring, ecosystem, and industry signals.
- Build and maintain targeted prospect lists.
- Conduct cold outreach and follow-ups to founders, CMOs, DevRel leaders, and other decision-makers.
- Develop and test messaging, subject lines, and outreach strategies.
- Track outreach activities, responses, meetings, and campaign performance.
- Maintain accurate pipeline and weekly outreach reports.
- Work with the team to continuously improve messaging and conversion.
Required Qualifications
- 1–2 years of experience in SDR, BDR, outbound sales, or a similar role.
- Experience with B2B prospecting and cold outreach.
- Strong written and verbal communication skills.
- Ability to research prospects and identify relevant business opportunities.
- Comfortable working with outreach targets, follow-ups, and performance metrics.
- Strong ownership, consistency, and attention to detail.
Good to Have
- Hands-on experience with Apollo, LinkedIn Sales Navigator, YAMM, CRM, or email sequencing tools.
- Experience working with SaaS, DevTools, AI, or developer-focused companies.
- Understanding of outbound sales and lead-generation processes.
- Familiarity with startup environments and GTM processes.
Success Metrics
- Consistent weekly email and LinkedIn outreach.
- Reply and engagement rates.
- Conversations initiated with qualified prospects.
- Qualified meetings booked.
- Pipeline opportunities generated.
Why Join Infrasity?
- Work directly with the founder and leadership team.
- Gain exposure to fast-growing DevTools and AI startups.
- Opportunity to contribute to and shape outbound GTM strategies.
- Fast-paced environment with strong learning and growth opportunities.

Business Development Representative – International SalesLocation: Sector 68, NoidaShift: 6:00 PM – 4:00 AM (Night Shift)F2F Interviews only
What you'll do
• Own the complete sales cycle, from prospecting to closing.
• Generate new business through outbound sales and strategic prospecting.• Build and manage a healthy international sales pipeline.
• Engage decision-makers across the US, UK, Europe, and APAC.
• Lead discovery calls, product demonstrations, proposals, negotiations, and deal closures.
• Partner with pre-sales and delivery teams to ensure long-term customer success.
• Consistently achieve monthly and quarterly revenue targets.
What we're looking for
• 5+ years of experience in International B2B Sales.
• Proven experience selling Salesforce, SaaS, CRM, or IT Services.
• Strong outbound sales and lead generation expertise.
• Hands-on experience with tools such as LinkedIn Sales Navigator, Apollo.io, Upwork, or similar platforms.
• Excellent communication, presentation, and negotiation skills.
• Self-driven, target-oriented, and comfortable working independently.
• Experience working with international markets is highly preferred.












