Business Development Executive

About Zygasa (zygasa.com)

Zygasa is building for the future of education - a future where learning is deeply personalised, instant, and built around the exact doubt a student has. We believe the next big shift in education will not come from more generic lectures or endless content libraries. It will come from AI-led learning support that understands where a student is stuck and gives help that feels specific, clear, and personal.

Zygasa aims to be one of the companies leading this shift. We are starting with students preparing for competitive exams like JEE, helping them get high-quality video explanations for very specific doubts. The larger ambition is to redefine how students ask questions, clear doubts, and learn

About the Role

We are hiring a Founding Growth Associate to own early growth experiments across influencer marketing, social media, paid ads, and AI-enabled content workflows. This is not a regular marketing role.

This is a zero-to-one builder role. You will work directly with the founding team and will be expected to move fast, try ideas, measure outcomes, and keep improving.

What You Will Own

Influencer Marketing

• Find relevant YouTube, Instagram, Telegram, and education creators.
• Reach out, negotiate pricing/deliverables, and manage creator conversations.
• Create briefs, hooks, talking points, and script inputs.
• Manage back-and-forth till campaigns go live.
• Track performance and build a repeatable influencer playbook

Social Media & Organic Growth

• Manage Zygasa social handles and create student-relevant content ideas.
• Experiment with reels, memes, carousels, student stories, and product-led content.
• Use trends and growth hacks to bring learners to Zygasa.
• Track reach, engagement, clicks, signups, and user quality.
• Figure out what content actually makes students try the product.

Paid Digital Marketing

• Run and monitor Instagram/Facebook ads, and Google ads if required.
• Test creatives, hooks, audiences, and landing pages.
• Track cost per click, cost per signup, and quality of users.
• Improve campaigns based on data and keep spend disciplined

AI-Enabled Execution

• Use AI for content ideas, captions, hooks, scripts, and campaign angles.
• Use AI-assisted tools for reels, shorts, creatives, and thumbnails.
• Create multiple content variations quickly.
• Research influencers, competitors, and student trends using AI.
• Summarise campaign performance and improve daily workflow efficiency.

What Success Looks Like in 3 Months

• Multiple influencer campaigns tested with clear learnings.
• Zygasa social handles become active, sharp, and consistent.
• We know which creators, hooks, formats, and channels work best.
• Paid ads tested with multiple creatives and audience segments.
• Quality students acquired at a disciplined cost.
• You independently own execution without daily hand-holding.
• Every week, there is visible learning, iteration, and improvement.

Who We Are Looking For

1. High ownership - takes responsibility without waiting for instructions.
2. Fast and agile - executes quickly and iterates faster.
3. Street-smart - can negotiate, follow up, and get things done.
4. Creative - can come up with sharp hooks, ideas, and campaigns.
5. AI-smart - uses AI tools to improve speed, output, and quality.
6. Analytical - cares about what worked, what did not, and why.
7. Clear communicator - can work with creators, students, and the founding team.
8. Headstrong but coachable - brings ideas but adapts based on feedback and data.
9. Excited about building - enjoys early-stage ambiguity and zero-to-one work.

This Role Is Not For You If

• You need a highly structured corporate setup.
• You wait for detailed instructions for every task.
• You only want to post on social media without owning growth.
• You are uncomfortable with negotiation, follow-ups, fast changes, or experiments.
• You do not actively use AI tools in your work.
• You care more about activity than outcomes.

Good To Have

• Experience with influencer marketing, creator outreach, or performance ads.
• Experience growing a student-focused page or community.
• Understanding of JEE/NEET/competitive exam students.
• Basic design or video editing sense.
• Comfort with ChatGPT, Claude, Canva, CapCut, Runway, Midjourney, or similar tools.
• Comfort with Google Sheets for campaign tracking.

Why Join Zygasa

This is a chance to join Zygasa at the earliest stage and help build the growth engine of an AI-first education company.

You will work directly with the founding team, run real growth experiments, use AI tools in practical workflows, and help shape how students discover and use the product.If you want to build, experiment, move fast, and take real ownership from day one, this role is for you.

Role & Responsibilities:

We are seeking a Software Developer with 2-10 year’s experience with strong foundations in Python, databases, and AI technologies. The ideal candidate will support the development of AI-powered solutions, focusing on LLM integration, prompt engineering, and database-driven workflows. This is a hands-on role with opportunities to learn and grow into advanced AI engineering responsibilities.

Key Responsibilities

• Develop, test, and maintain Python-based applications and APIs.

• Design and optimize prompts for Large Language Models (LLMs) to improve accuracy and performance.

• Work with JSON-based data structures for request/response handling. • Integrate and manage PostgreSQL (pgSQL) databases, including writing queries and handling data pipelines.

• Collaborate with the product and AI teams to implement new features. • Debug, troubleshoot, and optimize performance of applications and workflows.

• Stay updated on advancements in LLMs, AI frameworks, and generative AI tools.

Required Skills & Qualifications

• Strong knowledge of Python (scripting, APIs, data handling).

• Basic understanding of Large Language Models (LLMs) and prompt engineering techniques.

• Experience with JSON data parsing and transformations.

• Familiarity with PostgreSQL or other relational databases.

• Ability to write clean, maintainable, and well-documented code.

• Strong problem-solving skills and eagerness to learn.

• Bachelor’s degree in Computer Science, Engineering, or related field (or equivalent practical experience).

Nice-to-Have (Preferred)

• Exposure to AI/ML frameworks (e.g., LangChain, Hugging Face, OpenAI APIs).

• Experience working in startups or fast-paced environments.

• Familiarity with version control (Git/GitHub) and cloud platforms (AWS, GCP, or Azure).

What We Offer

• The opportunity to define the future of GovTech through AI-powered solutions.

• A strategic leadership role in a fast-scaling startup with direct impact on product direction and market success.

• Collaborative and innovative environment with cross-functional exposure.

• Growth opportunities backed by a strong leadership team.

• Remote flexibility and work-life balance.

Strong Product / UI/UX Designer Profile

Mandatory (Total Experience): Must have 6+ years of professional experience in UI/UX or Product Design

Mandatory (Experience 1) – Leadership & Mentorship): Must have 2+ years of experience leading and mentoring design teams, including providing feedback, guiding workflows, and elevating junior designers’ capabilities

Mandatory (Experience 2) – Design Systems & Hands-On Skills): Must have strong hands-on experience with scalable design systems for web and mobile platforms and be highly proficient in Figma

Mandatory (Experience 3) – Client & Stakeholder Management): Must have direct client or stakeholder-facing experience, able to communicate design concepts persuasively and collaborate throughout the project lifecycle

Mandatory (Portfolio): Must have a strong, well-curated portfolio demonstrating end-to-end product design work, including user research, interaction design, visual design, and measurable impact on product outcomes

Mandatory (Communication Skills): Must have excellent communication and storytelling abilities to present complex design ideas clearly to clients, stakeholders, and teams

Mandatory(Education)- Must have Bachelor’s or Master’s in Design

We are looking for a Backend Developer who has hands-on experience in coding, building technology blocks, help answer choice of certain platform/tech over others, help the team visualise the product with the available resources and assets. 

What you’ll do:

• Design, develop, and test functionality for the latest app design.
• Support the entire application lifecycle (concept, design, test, release, and support).
• Collaborate with cross-functional teams to define, design, and develop new features.
• Take requirements and specs from design to development and be the first line of quality assurance.
• Understand user requirements—these apps have to meet real-world scenarios.
• Support the Supersub Mobile application in its entirety, including working on bug fixes and improving application performance, reliability and stability.
• Continuously discover, evaluate, and implement new technologies to maximise development efficiency.

What you bring:

• 3+ years of experience in building Java, Node JS applications. 
• Experience in Building Robust REST APIs Using MEAN or MERN Stack. 
• Good programming skills, with the ability to Perform UI testing, Debugging Taking the ownership of the complete lifecycle of a product. 
• Solid experience with Unit Testing. 
• In-depth understanding of the entire web development process (design, development, and deployment) 
• Experience with deploying the code in AWS or AZURE is a plus. 
• Ability to write clean code and document the same to develop functional APIs and Admin Panel. 

Proven work experience in building a product is a plus. And the candidate must have an Engineering CS background. 

Responsibilities

 Analyze user engagements (e.g. click-through and bounce rates)

 Report on web traffic from all social media

 Build and support SEO strategies, including optimizing keywords in content marketing projects

 Identify the habits of our online customers and suggest ways to reach a broader audience

 Maintain a cohesive strategy across all platforms to increase our brand awareness

 Coordinate with our digital team and the Marketing department to design advertising campaigns

 Ensure timely responses to customers and followers’ queries and comments

 Advise other employees on their social media activity (e.g. how to respond to comments and questions by customers and what to share on personal or company accounts)

 Research how emerging social networks and features can benefit our company

Requirements:

 Previous work experience as a Social Media Analyst, Social Media Coordinator, or similar role

 Hands-on experience with social media platforms and digital marketing campaigns

 In-depth understanding of SEO, keyword research, and Google Analytics

 Experiences with social media management tools, like Buffer and Hootsuite

 Familiarity with online content (experience with WordPress and content management systems preferred)

 Ability to identify target audience preferences and trends

Excellent communication skills

 Time management and multitasking skills

 Additional qualifications in digital technologies or social media management will add plus points to your performance.