Brand Marketing - D2C ecommerce (Fashion industry) at vaaragonenterprisescom · Gurugram · 3 - 8 years · ₹5L - ₹12L / yr · Bootstrapped · Posted 5 Sep 2025

Brand Marketing - D2C ecommerce (Fashion industry)
Senior Brand Manager – Marketing
Location: Gurgaon, 6 days a week
Experience: 3-4 years
Reports to: Founder
About the Role:
We’re hiring a Senior Brand Manager – Marketing to lead brand storytelling and build campaigns that move the needle emotionally and commercially. If you’re someone who can take a problem, turn it into a brand insight, and translate that into a scroll-stopping campaign, this role is for you.
Key Responsibilities:
Brand & Content Strategy
● Own and evolve brand voice, positioning, and narrative
● Build quarterly brand calendars aligned with product, content, and performance goals
● Develop, brief, and lead brand campaigns from concept to execution
● Identify and act on key cultural and consumer moments to stay relevant
📱 Social & Digital
● Lead all social handles (IG, YouTube, LinkedIn, etc.) with a strategy-first approach
● Ensure consistency in visual and verbal identity across digital platforms
● Ideate high-impact digital storytelling formats – reels, influencer collabs, topical posts, founder-led stories
● Work closely with the performance team to align brand + business goals (eg: landing pages, ad comms, UGC strategy)
Campaigns & Community
● Conceptualize and launch brand-led campaigns — product drops, topical moments, brand love IPs
● Partner with stylists, creators, production teams to bring ideas to life
● Collaborate with PR, influencer & partnership leads to amplify campaigns
● Nurture community engagement — from DMs to comments to events
Team Management & Collaboration
● Lead the content, copy, and design team; motivate, review, and manage output
● Coordinate cross-functionally with performance, CX, product, and founder team
● Build processes to drive clarity, ownership, and timely delivery
Who We’re Looking For:
● 3-4 years of experience in brand marketing (preferably D2C)
● Proven track record of building engaging brand campaigns with measurable outcomes
● Deep understanding of the Indian social media and cultural landscape
● Experience managing content/design teams and external agencies
● A strong design + copy sensibility, you're picky in the best way
● Ability to think creatively + commercially (can balance vibes with ROI)
● Self-starter attitude, comfort with chaos, and hunger to build something meaningful
mail updted reume with currentslary-
email: etalenthire[at]gmail[dot]com
satish: 88O 27 49 743

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About the Role
We are looking for a creative and result-oriented Marketing Manager to lead brand-building initiatives and execute marketing campaigns that drive customer engagement and business growth. This role is ideal for someone who enjoys working across both offline and digital marketing while collaborating with cross-functional teams.
Key Responsibilities
- Develop and strengthen the brand across retail and digital channels.
- Plan and execute marketing campaigns to increase brand awareness and customer engagement.
- Create cost-effective marketing initiatives that deliver measurable results.
- Drive marketing activities that contribute to retail sales growth.
- Manage the brand's social media and digital presence, including content planning and campaign execution.
- Track campaign performance, analyze ROI, and optimize marketing efforts.
- Coordinate with sales, retail, and design teams to ensure successful campaign execution.
- Monitor market trends, competitor activities, and customer preferences to identify new opportunities.
Required Skills & Experience
- 2–5 years of experience in Marketing, Brand Management, or a related field.
- Experience in retail, fashion, or consumer brands is preferred.
- Strong understanding of digital marketing and social media platforms.
- Ability to plan and execute campaigns within budget.
- Analytical mindset with experience measuring campaign performance.
- Excellent communication, coordination, and project management skills.
- Self-motivated, creative, and proactive approach to problem-solving.
Qualifications
- Graduate or Postgraduate in Marketing, Business Administration, Mass Communication, or a related field.
What We're Looking For
- A creative thinker with fresh ideas.
- Someone who can balance brand-building with business objectives.
- A collaborative professional who enjoys working in a fast-paced environment.
Experience: 2–5 Years
Schedule: Monday to Friday (5 Days Working)
Employment Type: Full-time
Hiring: Marketing Manager
Experience: 2–6 Years Industry: Fashion / Retail / Apparel
Working Days: 5 Days
We are looking for a young, dynamic, and hands-on Marketing Manager to lead brand building and marketing campaigns
The ideal candidate should be a self-starter with fresh, out-of-the-box ideas and strong experience in fashion/apparel marketing, retail marketing, digital marketing, and brand building.
Key Responsibilities
• Own and strengthen the brand identity across retail, digital, and outdoor touchpoints • Conceptualize, plan, and execute marketing campaigns to drive footfall, engagement, and brand recall • Develop creative and cost-efficient marketing initiatives, including organic social media, partnerships, in-store activations, and influencer collaborations • Plan and execute marketing initiatives that directly contribute to retail sales growth across EBOs, MBOs, and department stores • Manage the brand's digital and social media presence, including content calendars, social platforms, e-commerce marketing, and online presence • Track campaign performance, ROI, and sales impact and continuously optimize marketing spends • Work closely with Retail, Sales, and Design teams to align marketing initiatives with business priorities and new collection launches • Monitor competitor activity, fashion trends, market developments, and consumer preferences to keep campaigns relevant
Required Skills & Competencies
• 2–6 years of experience in Marketing, Brand Management, or a related field • Fashion, retail, or apparel industry experience preferred • Strong ideas-first and entrepreneurial mindset • Proven ability to deliver impactful campaigns with limited or no budgets • Strong understanding of social media, digital marketing, and e-commerce platforms • Ability to analyze campaign metrics, ROI, and sales impact • Excellent communication, coordination, and project management skills • Strong understanding of brand building and retail marketing
Qualification
Graduate/Postgraduate in Marketing, Mass Communication, Business Administration, or a related field.
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
hands-on Marketing Manager to lead brand building and campaign efforts for Numero Uno.
out-of-the-box ideas to the table, drives high
DUTIES & RESPONSIBILITIES
cost-efficient marketing activations (organic social, partners
end-to-end -
continuously optimize spend allocation across channels.
HIRING COMPETENCIES
ideas-first mindset - someone who brings new concepts to the table rather than waiting to be
marketing, and e
About the Role
SwitchKart is on a mission to make technology more accessible and more sustainable — we're in the business of recommerce, giving old smartphones a second life, cutting down e-waste, and extending the lifecycle of every device we touch.
We are looking for someone who gets culture, has a sharp sense of humour, and can make everyday content feel genuinely entertaining.
You will be SwitchKart's brand face who grows into the voice of the brand over time. This is not a traditional marketing role. You are a creator first. You will build SwitchKart's presence across Instagram and YouTube Shorts, collaborate with influencers, and show up in cultural spaces where our audience spends their time. Along the way, you'll find fun, interesting ways to educate people — making them think differently about what happens to their old devices, and why it matters.
What You'll Do
• Be the Brand Voice: Develop and own SwitchKart's social media personality — witty, savvy, humorous, and relatable. You are the everyday person who just gets it.
• Create Content: Ideate and produce short-form video content for Instagram Reels and YouTube Shorts. The content universe will evolve — you will help shape it.
• Drive the Core Message: Make 'selling your old phone to SwitchKart' feel like the obvious, smart move. Find fresh, entertaining angles to say this without ever sounding like an ad.
• Influencer Collaborations: Identify and work with tech YouTubers, unboxing creators, lifestyle creators, gaming influencers, and comedy-adjacent personalities. Build real creative partnerships, not transactional ones.
• Cultural Sponsorships: Help activate SwitchKart's presence at standup comedy shows, gaming events, podcast sponsorships, and college campus activations. Show up where the audience already is.
• Grow the Channel: Own the Instagram and YouTube Shorts channel — track performance, understand what works, and constantly iterate on content strategy.
• Evolve the Brand: As the face of SwitchKart's identity, you will have real input into how the brand looks, sounds, and behaves online.
What We're Looking For
Must Have
• A genuine sense of humour — you can find the funny in the everyday
• Strong instinct for short-form video — you understand what makes people stop scrolling
• Comfortable being on camera and directing content
• 2–4 years of experience in content creation, social media, digital marketing, or similar
• Deep familiarity with Instagram and YouTube — you live on these platforms
• Ability to ideate, shoot, and edit independently
• Strong written and spoken communication in English and/or Hindi
Good to Have
• An existing social media presence or portfolio of video content
• Experience working with or alongside influencers
• Understanding of brand collaborations and sponsored content
• Familiarity with the southern cities cultural landscape
• Basic knowledge of social media analytics and performance metrics
Why SwitchKart
• You will build a brand from near-scratch — your creative fingerprint will define SwitchKart's identity.
• High creative freedom — the content universe is yours to shape and evolve.
• Work at the intersection of humour, culture, and a genuinely interesting business.
• Real ownership, fast feedback, and a team that moves quickly.
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
KEY RESPONSIBILITIES
• Own end-to-end campaign curation — from concept and messaging to execution and post-campaign review.
• Lead marketing execution across channels, coordinating with internal teams and external partners (agencies, freelancers, platforms). •
Build and safeguard brand identity, tone, and positioning across all consumer touchpoints.
• Plan and execute go-to-market strategy for new product launches and collections.
• Work closely with the content and creative teams to translate brand strategy into campaigns, videos, and social content. • Track campaign performance and marketing effectiveness, and use insights to refine future campaigns.
• Manage marketing calendars, ensuring timely execution of campaigns across key dates, drops, and sale periods.
• Collaborate with the Growth Engine (e-commerce, performance marketing) to align brand campaigns with sales and growth goals. • Manage brand marketing budgets and vendor relationships where applicable.
MUST-HAVE REQUIREMENTS
• 3-6 years of experience in marketing, with clear exposure across brand marketing and campaign execution (not performance marketing alone).
• Demonstrated experience owning campaigns from ideation through to execution and results.
• Strong understanding of brand building — positioning, tone of voice, visual identity, and consistency across channels.
• Experience leading or closely coordinating with creative, content, and design functions.
• Comfortable working with data to evaluate campaign performance, even if not a performance marketer by function.
• Strong communication and project management skills — this role requires leading execution across multiple stakeholders and timelines. • Mandatory: prior experience with a lifestyle brand; D2C lifestyle brand experience is strongly preferred.
🚀 WE’RE HIRING — SOCIAL MEDIA MANAGER
Build brands. Drive conversations. Own the digital presence.
At Vue Studios, we work with ambitious brands across fashion, lifestyle, D2C and emerging businesses, helping them build meaningful digital ecosystems.
We’re looking for a Social Media Manager who can take complete ownership of brands — from strategy and ideation to execution, publishing and performance.
What you’ll own:
🎯 Social Media Strategy & Content Planning
💡 Content Ideation & Creative Direction
📱 Day-to-day management of Instagram & other platforms
✍️ Content calendars, captions & brand communication
🤝 Coordinate with creative, production & client teams
📈 Tailored Branding Solutions & Custom Presentation Drafting
📊 Track performance, identify insights & optimise content
🚀 Stay ahead of trends and turn them into relevant brand opportunities
👑 Most importantly — think like a brand owner, not just a social media executor.
What we’re looking for:
• 2–4 years of relevant social media experience
• Strong understanding of Instagram & current content trends
• Excellent communication and writing skills
• Ability to understand brand identity and translate it into content
• Strong strategic and creative thinking
• Someone who can independently manage multiple brands and timelines
• Prior experience with Fashion / Lifestyle / D2C brands is highly preferred
Why Vue Studios?
✨ Work with exciting and established brands
🎨 Creative freedom to experiment and execute
🚀 Exposure to the complete digital ecosystem — strategy, content, production & performance
🤝 A collaborative team that values ownership over hierarchy
📈 Opportunity to grow with a fast-moving agency
This is not a “post-and-report” role.
We’re looking for someone who wants to build brands, understand audiences and create work that actually moves the needle.
📍 Location: Mumbai
💼 Type: Full Time | Hybrid
⚡ Joining: Immediate / Short Notice Preferred
Think you’re the right fit?
Vue Studios — Let’s build something people remember.
About the Role
Antier Solutions is looking for a mature, highly capable, and comprehensive Marketing Manager to lead our global marketing department.
In this role, you will act as the anchor and orchestrator for our entire marketing ecosystem. You will be directly responsible for managing, mentoring, and scaling a diverse in-house team of Content Writers, Social Media Marketers (SMM), Performance Marketers (PPC), Community Managers, and SEO Specialists.
We need a leader who can take broad business goals from the leadership team and translate them into actionable, high-yielding marketing campaigns. The ideal candidate must possess the unique ability to manage both creative minds (Writers/Designers) and data-driven analytical profiles (PPC/SEO), aligning them to drive predictable inbound leads.
Prior experience in high-performance IT services or B2B tech companies is highly preferred.
Key Responsibilities
1. Team Leadership, Workflows & Resource Management
Cross-Functional Alignment: Oversee the daily operations of all marketing sub-departments (Content, SMM, PPC, SEO, and Community). Break down departmental silos to ensure smooth, agile collaboration.
Process Standardization: Design and enforce structured workflows using internal project management tools. Establish clear KPIs, content delivery calendars, and campaign turnaround timelines (SLAs).
Resource Optimization: Manage internal team bandwidth effectively. Balance the workload of writers and designers to ensure high-quality output without execution bottlenecks.
2. End-to-End Inbound Strategy & Lead Generation
Campaign Architecture: Design, execute, and monitor comprehensive multi-channel inbound marketing strategies tailored for global enterprise clients (B2B).
Funnel Optimization: Take ownership of the marketing automation tech stack to build lead-scoring models, behavioral email nurturing, and landing page optimization.
Paid & Organic Balance: Supervise paid acquisition strategies (Google Ads, LinkedIn Ads, Meta Ads) managed by the PPC team, ensuring they complement the long-term organic growth driven by the SEO and Content teams.
3. Core Marketing Operations (Budgeting & Analysis)
Budget ROI Allocation: Plan, allocate, and manage the monthly and quarterly marketing budget across paid ads, software tools, and external resources, ensuring minimum leakage and maximum ROI.
Competitor & Market Intelligence: Conduct ongoing competitor mapping and trend analysis in the tech service sector to keep Antier's positioning ahead of the market.
Vendor & Agency Management: Evaluate and manage relationships with external vendors, freelance creators, or PR agencies when scaling requires outsourcing.
4. Brand Governance & Community Advocacy
Unified Brand Voice: Act as the ultimate gatekeeper for Antier's global brand identity. Ensure that everything-from a 2-line tweet by SMM to a 2000-word whitepaper by the content team-maintains absolute professional consistency.
Community Engagement: Guide the Community Managers to design retention and engagement strategies that turn users/followers into active brand advocates.
5. Analytics & Leadership Reporting
Data Consolidation: Build and maintain unified tracking dashboards (using GA4, CRM data, and platform metrics) to get a clear picture of marketing performance.
Executive Reviews: Present deeply analytical weekly and monthly reports to the Management, focusing on metrics like Customer Acquisition Cost (CAC), pipeline velocity, and conversion rates.
Tech Innovation & AI Automation
While this is a core team-leadership and strategic role, the candidate must have a sharp eye for modern tech depth. The ideal candidate should have hands-on experience or deep workflow knowledge of AI automation via AI Agents to eliminate and automate repetitive tasks across marketing functions. This includes leveraging technology to optimize the writing team's research speed, scaling creative asset variations for SMM/PPC, running automated report compilation, and setting up automated conversational bots to triage inbound traffic within our community channels effectively.
Required Profile & Core Competencies
Experience Matrix: 8-12 years in B2B/IT Services or SaaS marketing, showing a clear career progression from an execution specialist to a Manager.
Domain Fluency: Must be able to speak the language of all sub-departments fluently. You should be able to critique ad copies with writers, discuss CPA/Quality Scores with PPC, analyze Core Web Vitals with SEO, and review engagement strategies with Community Managers.
Problem-Solving & Crisis Management: Ability to handle sudden dips in traffic/leads or manage PR/social media crises with calm, structured communication.
Tools Knowledge: Advanced proficiency with CRM & Automation hubs (HubSpot/Marketo), Analytics (GA4/Google Search Console), and collaboration tools.
Soft Skills: High emotional intelligence (EQ), leadership capability to manage diverse creative/technical teams, and exceptional written and verbal English communication.
Develop and execute marketing strategies aligned with business objectives.
Plan and manage digital marketing campaigns across multiple channels.
Manage SEO, SEM, social media, email marketing, and content marketing activities.
Develop strategies to increase website traffic, leads, and conversions.
Manage social media presence across LinkedIn, Instagram, Facebook, and other relevant platforms.
Coordinate the creation of marketing content, advertisements, landing pages, and promotional materials.
Conduct market and competitor research to identify trends and opportunities.
Plan and execute lead-generation campaigns.
Monitor campaign performance and optimize marketing activities based on data.
Track key metrics including website traffic, leads, conversion rates, engagement, CAC, and ROI.
Collaborate with sales, product, design, and other teams.
Manage marketing budgets and ensure effective allocation of resources.
Build and maintain brand consistency across marketing channels.
Prepare regular marketing performance reports for management.
This role is a great fit for someone who is creative, bold, and deeply excited about building brands people remember. You’ll work closely with the Founders and the GTM leadership team to shape Reo.Dev’s brand narrative - how we show up in the market, how we’re talked about, and how we stand out in a crowded DevTool ecosystem.
Reo.Dev is at a breakout moment. We launched in Oct 2023, and within just two years we’ve become one of the most talked-about platforms in the DevTool world. The best DevTool companies globally use Reo, and we’ve reached strong PMF. Now we’re entering our next chapter - moving from being known to owning the DevGTM narrative.
This is where you come in.
🎨 What will you be working on?
- Conceptualising and executing bold brand campaigns that make Reo.Dev memorable in the DevTool and GTM ecosystem
- Coming up with out-of-the-box, viral-worthy ideas - content, stunts, collaborations, launches, narratives
- Building brand moments around launches, reports, events, conferences, and cultural moments
- Collaborating with creators, designers, and agencies (especially in the US / global markets) to bring ideas to life
- Experimenting with formats - video, social, community-led campaigns, experiential ideas
- Owning brand execution end-to-end: idea → execution → distribution → learning
- Helping Reo.Dev build a distinct, memorable, category-defining brand
What would help you excel at this job:
- Someone who naturally thinks in ideas and narratives
- Comfortable taking creative risks and trying unconventional approaches
- Strong execution bias - you don’t stop at “this would be cool”
- Experience working with or managing creators, freelancers, or agencies
- Exposure to US / global markets and sensibilities is a strong plus
- Enjoy operating in early-stage environments with high ownership
- Prior experience in a creative agency is a plus
👯 What qualities we look for in our team members?
While there is no stencil for the type of people we like, there are a few traits that might make Reo.Dev a better fit for you. Reo.Dev might be a good fit if you:
- Work hard, hands-on and want to grow really fast.
- Care about your work a great deal, find it highly unsettling if the quality of work is even slightly sub-par.
- Execute fast.
- Are hands on (we will not have elaborate reporting structures for the foreseeable future and hopefully ever).
- Are someone people like to work with, low on ego, high on humility
- Have the ability to fail, learn and keep trying till you win. Start-ups are tough and we will not get everything right the first time
- Have a longish view of your career growth and not optimising for the next 1-2 years
Click "Apply Now" in https://gosuperedtech.com/career/content-marketer to apply
Role Overview
- We are looking for a Content Marketer with strong copywriting and content-marketing skills who can turn ideas, strategies, research, product features, and campaign goals into clear and effective content.
- You will work closely with a Senior Marketing Consultant and contribute across content marketing, social media, SEO, product marketing, growth, CRM, website communication, and sales enablement.
- You will be involved end to end — from understanding the audience and objective to researching, writing, refining, publishing, repurposing, and improving content based on performance.
This role is ideal if you:
- Enjoy writing across different formats and audiences
- Can turn complex information into simple, engaging content
- Want to understand the strategy and objective behind content
- Can work quickly without compromising research or quality
- Take ownership while knowing when to seek clarity
Responsible Use of AI
- Use AI tools for research support, brainstorming, outlining, variations, and editing — not as a replacement for final writing
- Review and rewrite AI-assisted content before publishing
- Verify factual claims using reliable or approved sources
- Never invent school information, rankings, fees, admissions details, statistics, or testimonials
- Protect confidential company, parent, and school information
- Ensure final content is original, accurate, useful, and aligned with the Superschools brand
Portfolio Requirements
- Share 5–10 relevant writing samples
- Samples may include blogs, social posts, carousel copy, scripts, website copy, landing pages, email campaigns, WhatsApp content, product copy, campaign copy, or sales collateral
- Google Drive, Notion, PDFs, published links, and portfolio websites are accepted
- We value clarity, originality, research quality, audience understanding, and writing ability over the number of samples
What You’ll Do
- Write blogs, guides, articles, comparison pages, locality pages, FAQs, and other long-form content
- Create social media captions, hooks, headlines, carousel copy, campaign messaging, stories, and CTAs
- Write scripts for Reels, Shorts, school tours, interviews, testimonials, explainers, and other video formats
- Develop website and landing-page copy for discovery, registration, enquiry, conversion, and other user journeys
- Create email, WhatsApp, CRM, newsletter, notification, and parent or school communication
- Write product messaging, feature descriptions, onboarding content, microcopy, banners, and form instructions
- Support product launches, growth experiments, campaigns, and sales enablement content
- Create and optimise content for SEO, AEO, GEO, search intent, FAQs, metadata, internal linking, and AI-powered search
- Repurpose approved blogs, videos, interviews, research, and product information across multiple channels
- Work with marketing, SEO, design, video, product, CRM, research, and school partnership teams
- Manage drafts, feedback, revisions, approvals, and deadlines while maintaining quality and consistency
What We’re Looking For
- 1–4 years of experience in content marketing, copywriting, content marketing, digital marketing, editorial, or a related role
- Strong written English with excellent grammar, structure, clarity, and attention to detail
- Ability to write both short-form and long-form content across different audiences and channels
- Good understanding of hooks, headlines, storytelling, CTAs, audience intent, and conversion-focused writing
- Strong research, editing, proofreading, and fact-checking skills
- Ability to understand a brief and translate business or marketing objectives into effective content
- Comfort working across multiple assignments, stakeholders, feedback cycles, and changing priorities
- Ability to take ownership of execution and progressively work more independently
Compensation
- Competitive + Bonus + ESOPs
- Based on experience, skillset, and contribution. Includes performance-based bonuses and equity participation.
We’re looking for a Content Marketing Associate eager to kickstart their career in digital storytelling. This role offers a fantastic opportunity to grow by collaborating with experienced marketers on campaigns and content that engage thousands of learners.













