- Strong Brand Marketing Profile.
- Mandatory (Experience 1) – Must have 1+ years of experience in managing brand-led events (pop-ups, workshops, community meet-ups).
- Mandatory (Experience 2) – Must have experience in managing vendors coordination, venue, talent/artists management, and internal stakeholders for smooth event execution, including logistics, timelines, approvals, and budget tracking.
- Mandatory (Experience 3) – Must have experience in executing on-ground events
- Mandatory (Experience 4) - Excellent communication and stakeholder management skills – ability to manage external partners (e.g. creators, communities, businesses) and internal teams simultaneously.
- Mandatory (Company) - Any start-up, event agency, creator-first agency, or lifestyle brand
Shubham Vishwakarma
Full Stack Developer - Averlon
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Job Responsibilities
-Create and execute the brand strategy for the company. This involves developing a clear understanding of the company's mission, target audience, and brand positioning.
-Responsible for managing the visual identity of the brand, developing and maintaining brand guidelines, overseeing the design of marketing materials, and ensuring consistency across all communications.
-Responsible for conducting market research to understand consumer behavior and trends, as well as to identify opportunities to enhance the brand's reputation.
- Working closely with internal teams, including marketing, advertising, and product development teams, to ensure that the brand strategy is aligned with the company's overall goals.
-Developing marketing campaigns that effectively communicate the brand's message to the target audience.
-Tracking and analyzing the effectiveness of marketing campaigns and brand strategy through monitoring consumer engagement, tracking brand awareness, and measuring the return on investment of marketing initiatives
-Building relationships with key stakeholders, such as media outlets and influencers, to enhance the brand's reputation and increase brand visibility.
Requirements
-Creative mindset to come up with innovative ideas for branding and marketing campaigns.
- Ability to think strategically and develop comprehensive branding strategies that align with the company's overall goals and values.
- Strong understanding of marketing principles and techniques to develop effective marketing campaigns and measure their success.
- Excellent communication skills to effectively communicate with various stakeholders, including cross-functional teams, vendors, and customers.
-Analytical skills to analyze market data, consumer behavior, and marketing trends to develop effective branding strategies.
-Ability to manage multiple projects simultaneously and prioritize tasks to meet deadlines.
-Detail orientation to ensure that the brand messaging and visuals are consistent across all marketing channels.
- Adaptable to changing market trends and consumer behavior to adjust branding strategies as needed.
-Knowledge of Event and exhibition handling.
Gathers the materials necessary to understand the project and competition in the area such as literature or previous marketing campaigns; analyzes these materials to determine the most effective communications technique.
Based on assessment, drafts and proposes communications campaigns, which may include social and online media, print media, direct mail, and other multimedia.
Presents design ideas and recommendations to marketing manager, committee, or sales team.
Creates and coordinates multimedia packages.
Composes draft speeches for senior management and assists with finalizing speeches.
Schedules and develops filming scripts and production.
Evaluates success of campaigns when completed.
Attends trade shows and community fairs and staffs the company booth.
Performs other duties as assigned
CupShup is looking for Operations Executive for the respective city. You will be responsible to handle the network growth, BTL Campaign function & operations, audit i. e. internal audits, client audits, cost audits, etc.
Responsibilities:
- Exeuctiion of BTL / Offline marketing campaigns across locations
- Strengthening network of promoters
- Vendor/Partners Empanelment
- Logistics and Collaterals
- Success of the campaigns
- Process improvement and streamlining
- GST Compliance and reconciliation
- For Client - Media, Financial, Rate Benchmarking, Competition
- Functional Audits as and when required by Management
- Regional reporting
- Network tracker
- Collaterals Tracker
- Partners Tracker
Requirements:
- Graduate
- 0-2 years of experience BTL marketing is a must
- Self Motivated, Passionate, and a never give up attitude
- Team player
- Fair at communication and expression
- Willing to learn not only operations but also marketing and the other functions
- Two wheeler driving and license is an added advantage
Greetings from Hitbullseye !!!
About Hitbullseye:
Hitbullseye is one of the fastest-growing portals in the test prep education space. It is ranked among the top test prep portals in India by Alexa.com(an Amazon Company). With 1 crore + page views annually portal has traffic from MBA. Law PO & campus placement training domains. Bulls Eye has a classroom presence and has trained close to more than 2 lac students in classrooms since its inception in 1998.
Website: www.hitbullseye.com
Venue: E-305, Industrial Area, Sector 75,
Sahibzada Ajit Singh Nagar,
Punjab 160055
Currently, we are hiring an SEO Executive for our organization.
Work Profile
- · Develop a web content strategy that encompasses the goals of a company and aligns with the company's image
- · Keyword search and using target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative
- · Editing and proofreading content
- · Maintain content calendar for timely servicing of articles
- · Provide editorial, creative and technical support to digital marketing
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- · Work with SEO team to improve meta descriptions, alt tags, headings, etc to improve rankings
- · Develop and execute successful SEO strategies
- · Conduct keyword research to guide content teams
- · Help with lead magnets – ebooks, marketing page copy, brochures, emails, SMS, Whatsapp, etc.
Required Candidate
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- Work From Office Only
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https://play.google.com/store/apps/details?id=com.scrapmarketCCX">Cercle X ScrapMarket is an app that helps you buy and sell scrap by connecting 100% verified buyers and sellers of scrap across India.CercleX helps brands to accomplish their sustainability targets with https://cerclex.com/extended-producer-responsibility/">Extended Producer responsibility and research solid waste managemet on the environment to ensure the environment is eco free.
Job Description:-
Brand Managers are the people who shape a company’s outward image. To do that, you’ll need to uncover consumer insights and deliver innovative marketing campaigns. We’ll turn to you to learn what can attract our customers and prospects and how we can improve customer experience.
Cerclex is looking for an experienced Brand Manager to help us build our brand and raise brand awareness. You’ll work across all levels and departments of our organization to find what makes us unique and communicate it to the world.Ultimately, you’ll help us improve our company’s reputation and drive growth.
Responsibilities:
- Analyze brand positioning and consumer insights.Stay current on market trends and competitive activity
- Translate brand elements into plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to “take action”
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitors’ activities
- Align the company around the brand’s direction, choices and tactics
Requirements:
- Bachelor's degree in Marketing, Business, or related field. MBA preferred.
- 3-5 years of experience in brand management, brand marketing, or marketing management
- Experience managing a brand across multiple markets
- Creative thinker and problem solver
- Strong communication skills
- Project management experience, with a solid understanding of project management principles and techniques
- Past experience of working with startups is preferred
- Metric driven marketing Strategies & Campaigns
- Digital & Social Media Marketing
- Experience in Market Research & Consumer Insights is preferred
- Ability to Advertise & Activate Campaigns
We are scouting for an experienced candidate who has worked in Brand Activation and has an experience in managing brand campaigns effectively to promote products to generate brand recall.
The candidate must have a proven credential in managing the vendors and executing events/activations meticulously to avoid any hiccups.
We expect the candidate to also have deep understanding about the VM, In-branch branding collaterals, material and media types to efficiently implement the branch branding and manage the marketing collaterals requirements for internal stake holders.
Experience skills
- 6-8 years of experience in brand, activation, VM, negotiation, vendor management in CPG / FMCG / FMCD / BFSI.
- Excellent knowledge of media types, printing and vendor network.
- Understanding of conceptualization and execution of branding activities.
- Proven track record in brand campaign strategies
- In-depth knowledge of market catchment.
Key Responsibilities
- Developing the regional activation strategy for the company in line with the company objectives.
- Planning and implementing regional promotional campaigns in alignment with the sales team.
- Manage and execute lead generation programs.
- Stakeholder alignment on activation setting & budget sharing/planning basis Calendar.
- Co-ordinate new branch launches.
- Planning and managing small, medium and large format branch level channel partner engagement periodically in alignment with the stakeholder.
- Create value proposition for the product portfolios, on immediate and long-term basis
- Derive the regions budget for all marketing activation initiatives basis brand and business objectives in conjunction with the Brand Activation Lead.
- Scan the competitive and industry environment for potential consumer insights or marketing opportunities.
- Ensure brand compliance in all forms of communication.
- Leverage data analytics and martech tools to analyze sales, marketing, customer service, and competition trends.
- Key performance Indication
On Time & In full Delivery Of:
- Ensure Budget compliance - Allocation vs actual spends, Billing Management & Vendor Management.
- Ground Activations, Catchment Visibility & Joint Business Activations - Planning, executing and monitoring on ground initiatives in line with Business objective. Initiatives focused in and around branch / micro branch catchment.
- Channel partner engagement, Branding Initiatives, Contests & R&R Meets - Planning and managing small, medium, large format and branch level channel partner engagement. End to end management of events.
- Large-scale activations – Planning, budgeting, Execution and monitoring all large-scale activations.
- Activity Efficiency - Ensure achievement of Conversion per lead generation activity for all business.
- Stakeholder Management – Ensuring stakeholder alignment and meeting on goal setting for all business.
Core Competency
- Execution & Delivery - Takes ownership providing timely and result oriented solutions with operational excellence
- Accountability - Responsible for the tasks assigned under the ambit of the key responsibilities of the role and additionally for any dependencies with cross functional teams
- Team - Work & Collaboration - Fosters a culture of trust, collaboration and support
- Effective Communication - Communicates timely and responsively with clarity and effect (both verbal and written). Seeks and provides feedback
- Execute and manage the company’s brand strategy as well as corresponding brand elements in order to maximize the brand’s equity
- Responsible for the creation and placement of advertising that is in support of the business’s initiatives through media planning, creative development, metrics, market research, and vendor management.
- Drive programs and projects across the various customer touch points to drive customer consideration and trust for our products
- Execute aggressive multi-channel marketing plans to drive customer acquisition and retention
- Take ownership of the brands voice by defining guidelines and best practices across products and platforms
- Work with digital teams to create digital first assets that can help drive acquisition & engagement
- Establish metrics for the purpose of measuring campaign effectiveness against KPI’s.
- The role will report to the Head of Brand marketing
Key skills
- Customer Centricity
- Innovative and creative thought process
- Analytical
- Exposure to Brand Communication and Media Planning
- Prior experience in an internet/digital company, or managing digital first brands is preferred
Industry we can Look at: FMCG/ Consumer Durable/Retail or any B2C
Based Location: Bangalore (work from Office)
Almost a decade old, it is a venture committed to bring together a varied range of traditional crafts and techniques of dyeing, weaving, printing and hand embroidery. The founders have dedicated their life to promote Indian Block Prints and provide employment and Hand-Embroidery training to women so that numerous underprivileged women can be empowered.
- Ideating and executing an overall brand strategy and tone of voice to drive engagement.
- Developing brand awareness and generating inbound traffic.
- Defining the brand pillars and narrative for the brand, working closely with the leadership of the company.
- Coordinating with external agencies & internal teams to prepare creative briefs and media plans for campaigns while ensuring that brand guidelines are effectively followed.
- Ensuring all content is on-brand, consistent in terms of style, quality and tone of voice, and is also optimized for search and social promotions.
- Using a brand publisher mindset to create content our customer base is looking for and then to optimizing the path to conversion.
- Leading a team, setting goals and tuning them to give their best performance.
- Being accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
- Devising an effective content strategy and identify various marketing avenues to leverage said content to meet business objectives.
- Identifying customers' needs and gaps in our narrative/ content strategy and recommend new ideas.
- Collaborating across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost
- Managing Editorial requirements includng basic SEO understanding, content categorization and structure, content development, distribution and measurement.
- Developing and managing editorial calendar and organization workflows.
- Leveraging all supporting social channels including Facebook, Instagram, LinkedIn, Twitter, Youtube etc. for content distribution. The person must understand the best practices of the main social media channels, which content and approaches work on each, and why.
- Managing Social Media Execution: End to end social media execution, optimisation and reporting.
- Managing day-to-day operations including conceptualising the social media calendar, coordinating with the designers, tweets, status updates, comments, issue resolution of customers, planning promotions & contests, etc.
- Partnering with Influencers/ KOL's and other Production houses for brand collaborations.
- Running facebook ads such as campaigns, web conversion ads etc . Planning offline marketing campaigns & Influencer activities
- Hands on experience, working on new age brands/ social channels preferably in digital-first app-based businesses.
- Passionate about people, culture, brands and storying telling
- Excellent verbal and written English communication skills
- Excellent understanding of social media platforms
- Ability to analyze data related to traffic, conversions
- Delivering high quality work while meeting deadlines
- Desire to work in a fast-paced start-up environment
- Comfortable with all forms of content - videos, photoshoots, editing softwares etc.
- A keen internist in psychology would be a great plus.
- Adept at handling people and external agencies.
- Masters in Marketing, Branding or equivalent. Additional Certifications will be a plus
- Professional Degree in a relevant field will be a plus
- Minimum 10 years of experience preferably in a B2C product based company
We are looking for a skilled and solutions-oriented Brand Strategist with a strong analytical mind to craft compelling brand stories and strategies that deliver results. The Brand Strategist's responsibilities include conducting extensive research, analyzing findings, making recommendations, presenting to clients and briefing creatives. You should be a strategic thinker with a knack for uncovering consumer insights that inform strategy development.
The ideal candidate should be open-minded and passionate about creating holistic brand experiences. Ultimately, the outstanding Brand Strategist should have strong research skills, an analytical mindset and be an excellent storyteller.
Brand Strategist Responsibilities:
- Conducting extensive primary and secondary research.
- Staying up-to-date on consumer research and market trends.
- Analyzing research, data and trends.
- Creating competitive reviews and situational analyses.
- Identifying insights, challenges and opportunities.
- Developing brand architecture, positioning and strategy.
- Writing compelling brand stories.
- Meeting and presenting to clients.
- Briefing and collaborating with creative teams.
- Leading ideation and brainstorming sessions.
Brand Strategist Requirements:
- Degree in business, marketing, branding, communication or related field required.
- Previous experience as a brand strategist or similar role.
- Excellent communication skills, both verbal and written.
- Experience leading client meetings.
- Analytical and problem-solving mindset.
- Creative and compelling storyteller.
- Strong research skills.
- Strategic thinker.
- Excellent presentation skills.
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon