Accountant

Overview:

We are seeking a highly skilled and results-driven Performance Social Media Marketer with expertise in Facebook and Meta Ads to join our dynamic team. The ideal candidate will be responsible for developing and executing strategic advertising campaigns on Facebook and Meta platforms to drive performance metrics and achieve business objectives.

Responsibilities:

1. Campaign Strategy: Develop comprehensive advertising strategies on Facebook and Meta platforms to meet performance goals, including audience targeting, budget allocation, ad creative optimization, and campaign scheduling.
2. Ad Creation and Optimization: Create compelling ad copies, images, and videos tailored to specific target audiences. Continuously monitor and optimize ad performance based on key performance indicators (KPIs) such as CTR, CPC, CPA, and ROAS.
3. Audience Targeting: Utilize advanced targeting capabilities and audience segmentation techniques to reach relevant users and maximize campaign effectiveness. Leverage audience insights and data analytics to refine targeting parameters and improve ad relevance.
4. Budget Management: Manage advertising budgets effectively to ensure optimal allocation and maximum return on investment (ROI). Monitor campaign spending and adjust budget allocations based on performance trends and objectives.
5. A/B Testing: Conduct rigorous A/B tests on ad creatives, audience segments, ad placements, and other variables to identify high-performing strategies and optimize campaign performance continuously.
6. Performance Analysis and Reporting: Analyze campaign performance data using Facebook Ads Manager and other analytics tools to derive actionable insights. Prepare regular performance reports and presentations for key stakeholders, highlighting key metrics, trends, and optimization opportunities.
7. Stay Updated: Stay abreast of industry trends, platform updates, and best practices in social media advertising, particularly on Facebook and Meta platforms. Proactively identify new opportunities and emerging trends to enhance campaign effectiveness and stay ahead of the competition.

React JS Developers

Experience: 3-6 Years

Location: Bangalore (onsite)

Responsibilities:

Design and implement user interface components for JavaScript-based web applications

using React JS

 Work as a part of a small team that includes other react JS developers, designers, QA

experts, and managers

 Build app and UI components from prototypes and wireframes

 Built REST APIs for tight integrations with the Backend

 Write automated tests to ensure error-free code and performance

 Improve front-end performance by eliminating performance bottlenecks

 Create front-end modules with maximum code reusability and efficiency

 Work with third-party dependencies and APIs

 Work with Redux architecture to improve the performance of the websites/mobile apps

 Coordinate with the cross-functional teams to build apps in the stipulated time/budget

 Knowledge of TypeScript 

 Knowledge of HTML, JavaScript, CSS, Bootstrap

 React routing, React Hooks, Internationalization

WHO YOU ARE

To be successful in this role, you’ll need to have the following skills:

• Love for coding: A fanatic about writing beautiful and scalable code.
• Sense of analytics: Strong analytical and troubleshooting skills. Should be resourceful, innovative and inventive.
• Dynamic: Should be comfortable in dealing with lots of moving pieces. Have exquisite attention to detail, and are comfortable learning new technologies and systems. 
• Team player: Knack for influencing without being authoritative. Pitch in wherever the team needs help, from writing blog posts to supporting customers.
• Accountability: High sense of ownership for your code and relentlessness to deliver projects with high business impact. 

KEY QUALIFICATIONS

• BE/BTech in Computer Science or related field. 
• Minimum 3+ years of UI/Frontend development and a strong understanding of building complex layouts using JavaScript, CSS and HTML.

KEY SKILLS

• Strong computer system analysis and design skills in current methodologies and patterns including vanilla JavaScript, some experience with ReactJS, Redux, React Native, Webpack, and Typescript or similar library/tools.
• Obsessed with WPO (Web Performance Optimization) and web/mobile performance analysis.
• Experienced with web standards and protocols such as HTTP, DNS, TCP/IP, and socket APIs in general.

The ideal candidate for this role is that you are a proven sales performer adept in direct-to consumer consultative sales. You are comfortable working with high ticket size products that require focussed nurturing over a period and yet can build urgency for the end consumer to decide fast. You have worked in a highly competitive sales environment and have been at the top 10 percentile of your team.

What will you be doing?

●Being a mentor and guide, who potential learners can look up to for career advice.

● Counselling potential learners, helping them plan their career path and understanding how upGrad can catalyse their career.

●Carrying weekly enrolment/revenue and collection targets.

●Establishing the uniqueness and effectiveness of upGrad's model of online/blended learning.

● Owning the complete sales closing life cycle for leads assigned to you. This includes making phone/video calls, product demonstration, sales closing and post-sales relationship management.

● Maintaining a detailed database of all the interactions on the CRM with the leads and providing constant feedback to the marketing team on lead quality. What are we looking for?

● Individual with outstanding English communication skills (written and verbal), interpersonal and presentation skills.

● Hardworking Individuals with high dedication and extreme determination.∙ Experience in EdTech sales would be an advantage.

●Rockstar sales performers with proven track records.

● Great listeners and trustworthy individuals who can bond with our potential learners. Individuals with the ability to approach any situation with patience and powerful empathy.

● Individuals who take a disciplined approach towards building funnels, tracking feedback, prioritising tasks and overachieving targets and deadlines.

● Sales bent of mind, to understand and effectively communicate what upGrad is offering to its prospective learners and achieve revenue targets.

●Passion for always delivering the highest levels of customer service.

●Basic proficiency in MS Office Suite is required.

Job Type: Full-time

Schedule:

• Day shift

Supplemental pay types:

• Performance bonus

Ability to commute/relocate:

• Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Preferred)

Language:

• English (Preferred)

Duties and Responsibilities include but are not limited to:

1. Upload videos, manage negative reviews, and keep the account profile up to date.

2. Research keywords, hashtags, industry-related topics & social media trends.

3. Edit images for social media usage.

4. Track & organize campaign schedules, coordinate/schedule posts on all platforms, and execute a content strategy for designated team members.

5. Write clear captions, descriptions & other content for the posts.

6. Manage day-to-day interactions with followers & develop partnerships with social media influences and other accounts.

7. Generate ideas to create brand awareness, determine the brand voice & align all posts accordingly.

8. Develop a scheduling sequence to publish content on all platforms & propose promotional activities.

9. Gather & compile data about the brand’s users and viewers.

10. Assist the Ad Manager when running social media ad campaigns.

11. Moderate conversations in social media groups as per set etiquettes.

12. Conduct general administration.

13. Ad hoc tasks

Schedule: US work hours (40+ hours per week)

Location: This is a remote job

*Salary is based on experience and skills.

*Only qualified candidates will be invited to take the assessment & scheduled for the interview/s.

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The iOS Developer is responsible for the development and maintenance of native mobile code on the iOS operating systems. This person utilizes their knowledge of mobile development and hardware capabilities as an integral part of the software development team. 

The role requires an energetic and self-motivated individual with excellent communication, organization, and technical skills to work cross functionally.

Responsibilities:

• Create compelling device specific user interface and experiences
• Build Prototypes
• Optimize performance
• Keep up to date on the latest industry trends in mobile technologies
• Collaborate with development team and product owners to analyze, design, and implement user stories using an agile methodology 
• Write high-quality code that complies with design specifications and meets development and support requirements. 
• Develop unit tests and test changes using an agile methodology. 
• Use a variety of tools to perform unit testing, automated builds, and source control. 
• Participate as a member in Agile teams, and work with other team member to review user stories, estimate effort for user stories, and participate in sprint reviews.

Required Skills:

• 5+ years experience in Objective-C, Swift and Cocoa development 
• Experience publishing applications to the App Store
• Experience with RESTful API to connect iOS applications to backend services
• Experience with Test Driven Development (TDD)
• Experience with Source Control like Git
• Understanding of Apple's design principles and interface guidelines
• Ability to understand and write SQL code
• Experience with Apple Pay is a huge plus
• Familiarity with continuous integration
• Ability to work in a fast-paced, high-effort, dynamic work environment
• Fast learner of new and emerging technologies
• Development experience with highly trafficked apps
• Excellent verbal, written, and interpersonal communication skills
• Undergraduate degree in the field of computer science or equivalent
• Able to handle multiple tasks in a fast paced environment