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Overview:
We are seeking a highly skilled and results-driven Performance Social Media Marketer with expertise in Facebook and Meta Ads to join our dynamic team. The ideal candidate will be responsible for developing and executing strategic advertising campaigns on Facebook and Meta platforms to drive performance metrics and achieve business objectives.
Responsibilities:
- Campaign Strategy: Develop comprehensive advertising strategies on Facebook and Meta platforms to meet performance goals, including audience targeting, budget allocation, ad creative optimization, and campaign scheduling.
- Ad Creation and Optimization: Create compelling ad copies, images, and videos tailored to specific target audiences. Continuously monitor and optimize ad performance based on key performance indicators (KPIs) such as CTR, CPC, CPA, and ROAS.
- Audience Targeting: Utilize advanced targeting capabilities and audience segmentation techniques to reach relevant users and maximize campaign effectiveness. Leverage audience insights and data analytics to refine targeting parameters and improve ad relevance.
- Budget Management: Manage advertising budgets effectively to ensure optimal allocation and maximum return on investment (ROI). Monitor campaign spending and adjust budget allocations based on performance trends and objectives.
- A/B Testing: Conduct rigorous A/B tests on ad creatives, audience segments, ad placements, and other variables to identify high-performing strategies and optimize campaign performance continuously.
- Performance Analysis and Reporting: Analyze campaign performance data using Facebook Ads Manager and other analytics tools to derive actionable insights. Prepare regular performance reports and presentations for key stakeholders, highlighting key metrics, trends, and optimization opportunities.
- Stay Updated: Stay abreast of industry trends, platform updates, and best practices in social media advertising, particularly on Facebook and Meta platforms. Proactively identify new opportunities and emerging trends to enhance campaign effectiveness and stay ahead of the competition.
· Skilled in English verbal and oral communication.
· Strong experience in hiring OPT/CPT candidates from universities, networks, Social Networking sites, and other sources.
· Should be capable of bringing consultants on Payroll.
· Maintaining an active database of OPT candidates.
· Should have some understanding about the latest IT skills in the market.
We seek to hire skilled Magento Developers who can add value to our hustling team.
Responsibilities:
Specializes in backend development.
Certified Magento developers will be prefered.
Strong PHP, MYSQL, OOPS, Javascript and RDBMS concept.
Experience in development, customization and integration on Magento 2.x
Developed & managed e-commerce websites using Magento Enterprise/community.
Should have strong knowledge of MVC architecture.
Eav Concepts must be clear.
Good Knowledge of UI components and knockout js.
Well aware of magento directory structure and purpose of each directory.
Should have good Communication skills.
Should have technical bent of mind
Should have problem solving, prioritizing tasks, multi-tasking abilities
Should be able to understand and handle tasks independently.
Ability to work to deadlines & as a team member.
Should be aware of current Magento coding guidelines.
Working knowledge of GIT
Must have knowledge of working on magento theme and its structure
Must be aware of magento code flow and magento core modules.
Should have have knowledge Rest api and graphQl
Experience in React js (Pwa Studio) will be prefered.
- Generating leads for SMS and Email marketing.
- Increase sales & revenue. Achieve goals and targets.
- Preparing Sales and Marketing Strategy.
- Report on a daily/weekly basis.
- Coordination and communication with internal and external customers for enquiry generation & enquiry handling.
- Excellent communication skills and efficiency in MS-Excel, MS-Word & MS- PowerPoint.
- Strong in Client interaction.
- Enter and update customer information in the database.
- Answer questions about products or the company.
- Keep records of calls and sales and note useful information.
● Solving all product or service related issues of the customers.
● Giving the right pitch to the potential customers, so they end up buying the product or availing the services.
● Keeping a proper record of the customers.
● Maintaining and updating the information of the customers regularly.
● Providing the best possible solution to the queries of the customers.
● Making products and services reports by collecting and analysing the information
provided by the customers.
● Providing resolution to customer queries over the phone, emails, Whatsapp, etc.
What you will do:
- Understanding the ecosystem of an idea and taking a domain-oriented approach to conceptualize the product and deriving innovative directions, yisuals and experiences
- Effectively communicating the idea behind the design and product concepts to a diverse audience through wireframes, storyboards, user flows, process flows and product maps
- Designing project and concept-specific graphics
- Compiling designs into thoughtful interactive prototypes
- Conducting on ongoing user research
- Collaborating with teams to ensure smooth adoption of designs and delivery of products
What you need to have:
- Proficiency with vector graphics tools such as Figma/Sketch/AI (Preferably Figma)
- Ability to visualize the big picture of a project into product concepts and design directions
- Good understanding of the web and mobile app design ecosystem
- Ability to use prototyping tools
- A knack to stay updated about the latest design trends, techniques and technologies
Almost a decade old, it is a venture committed to bring together a varied range of traditional crafts and techniques of dyeing, weaving, printing and hand embroidery. The founders have dedicated their life to promote Indian Block Prints and provide employment and Hand-Embroidery training to women so that numerous underprivileged women can be empowered.
What you will do:
- Developing analytical solutions to solve problem, identifying internal and external data, using analytical techniques including use of statistical techniques to analyse the problem, distilling information into actionable insights
- Participating in key decision-making forums and communicating key insights in an effective and influential manner
- Partnering with key stakeholders prioritizing analytics roadmap, demonstrating sense of urgency to identify and acting on opportunity and driving transparency on the work roadmap
- Monitoring and measuring launched initiatives [A/B testing] and feed learnings back into development process
- Managing multiple project priorities, deadlines and deliverables including rapid response as well as strategic priorities
- Identifying the appropriate data sources and building data assets to be able to enrich data and expand analytics capabilities
- Converting frequently asked questions into reports/ diagnostic tools
What you need to have:
- Graduate/ Post-Graduate Degree in Engineering, Mathematics, Statistics
- 8+ year of well-rounded analytics experience, preferably in internet B2C- Retail
- Strong exposure to data, analytical framework, hypothesis-based problem solving and scaling analytics
- Ability to work independently and drive your own projects
- Strong problem-solving skills
- Ability to translate business problem to analytics
- Expertise in data wrangling using SQL, exposure to Python is a plus
- Hands-on experience in using excel and power point
- Excellent communication skills
- Entrepreneurial mind-set, strong interpersonal skills
- Strong collaboration skills - inter and intra team
What is the role?
This role requires you to work and collaborate with the customers, product & Engineering teams to meet and fit customer to our product. This role will be responsible for building technical project plans for Compass as well as tracking and driving the delivery of those projects. Additionally, the ideal candidate will be a driving force in the continuous improvement of our planning and execution pipeline. This role heavily involves mathematical and analytical skills, since you would be directly responsible to set incentives programs for customers and consult them over that.
Key Responsibilities
- Strengthen and maintain relationship with the new & existing clientele.
- Partners with Product, Project Manager, and other business owners to define the business need for the project.
- Provides domain knowledge for project feasibility and software solution by researching customer needs and problem areas with internal/external stakeholders, understanding system flow, reporting need and regulatory impact.
- Coordinate with internal and external stakeholders to meet customer requirements and expectations.
- Ensures problem definition, requirements, user stories, success criteria and interface design efforts.
- Understand and manages changing business and technical requirements.
- Support and contribute to stakeholders with information needed for publication and user training documentation.
- Delivers innovative and best value options to increase ease of implementation and outperform the competition.
- Ability to contribute to implementation/Onboarding process improvements
- Follows the company’s software development life cycle.
- Performs other duties as assigned.
What are we looking for?
- BTech or MCA or MBA required
- 2+ years of Business Analyst experience and in a customer facing role
- Good exposure to SAAS product.
- Exceptional soft skill, including the ability to talk with both technical and business concerns.
- Good Microsoft Excel which involves using Pivots and mathematical formulae
- Ability to think logically and constructively about complex problems.
- Must be able to work independently.
- Ability to work effectively in team environment.
- Ability to conduct cost/benefit analysis.
- Ability to easily pivot from one task to another, including managing multiple project and timelines.
What can you look for?
A wholesome opportunity in a fast paced environment that will enable you to juggle between concepts, yet maintain quality on content, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the benefits of being at Xoxoday.
We are
A fast growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Xoxoday works with over 1000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners or consumers for better business results.
Way forward
We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We however assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.