Digivertex Solution Pvt Ltd
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We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities
You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
Responsibilities
- Execute tests, collect and analyse data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyse website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyse competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Requirements and skills
- Proven SEO experience
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g, Google Analytics, Net Insight, Omniture, Web Trends)
- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO and SEM
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At Cutshort, we are building an unconventional startup to connect passionate professionals with each other. Using Artificial Intelligence (AI), gamification and network intelligence, our focus is to reduce noise and give high quality results to our users.
Our recruitment solution was launched first and is seeing good traction 2.20M+ users and ~20000 companies such as Google, Flipkart, Ola, Zomato, Oyo Rooms, HackerRank, BrowserStack have used the platform. So far, more than 8000 positions worth $17,500,000 have been closed by the hiring staff at these companies.
To experience the future, check out our latest product Voila: https://cutshort.io/voila
If you are smart and want to build something as big as LinkedIn, we might have a position for you. But before applying, be sure to read this blog post to see if you'd be a fit.
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