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ROLES AND RESPONSIBILITIES:
Video-led Content Strategy:
- Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
- Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)
Production:
- Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
- Creating the monthly production pipeline, review and edit every piece of video content that is produced
- Explore AI-based and production automation tools to help create communication stimuli at scale
- Manage our agency and partner ecosystem to support high-scale video production
- Manage the monthly production flow and maintain data sheets to enable ease of tracking
- Increase CTR, Views and other critical metrics for all video production
Project Management:
- Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
- Plan and manage video production schedules, ensuring timely delivery of projects within budget
- Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
- Ensure all video content is optimised for each platform, following best practices for SEO and audience engagement
- Coordinate with the content team to integrate video content on the platforms
- Maintain an archive of video assets and ensure proper documentation and tagging
Capabilities:
- Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
- Work with technology teams to explore Gen AI tools to deliver output at scale and speed
- Identifying opportunities for new formats and keeping up with trends in the video content space
Customer obsession and governance:
- Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
- Zero tolerance for content and communication errors
- Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
- Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
- Create checks and balances in the system so that all customer-facing content is first time right, every time
Performance tracking:
- Tracking and analysing production, go-live status and engagement metrics using tools like Google Analytics, etc.
- Gauge efficacy of video content produced, and drive changes wherever needed
- Provide regular reports on video performance, identifying trends, insights, and areas for improvement
IDEAL CANDIDATE:
Qualifications:
- Bachelors degree in Communications, Digital Marketing, Advertising or a related field
- Proven experience as a creative/content writer or in a similar role, preferably with exposure to AI-driven content creation.
Work Experience:
- 3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage
Skills :
- Excellent command over the English language
- Hands-on experience of copywriting, editing, and creating communication
- Ability to handle complex briefs and ideate out of the box
- Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
- Deep customer focus by understanding customer behaviour and analysing data & real-world experiences
- Detailed orientation & very structured thinking, think of customers' entire journey and experience
- Strong communication and collaboration skills to effectively work with diverse teams
- Passion for emerging technologies and the ability to adapt to a fast-paced and evolving environment
- Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
- Proficiency in AI tools and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and familiarity with graphic design software (e.g., Adobe After Effects, Photoshop)
PERKS, BENEFITS AND WORK CULTURE:
Our people define our passion and our audacious, incredibly rewarding achievements. Bajaj Finance Limited is one of India’s most diversified Non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.
Roles and Responsibilities
Video conferencing device and application -Cisco, HP poly, Logitech,Crestron, Extron, Microsoft team, Zoom, Cisco Webex, and Google Meet device installation and configuration
Audio device and application- Biamp, QSC, Bose, Yamaha, Extron, Harman, BSS, Shure, Kramer, and Xilica device installation, configuration, and basic programming.
Video Switching device and application - Crestron, Extron, Kramer, Lightware, installation, and basic configuration.
Video End Display-Projector, video wall, and Active LED-Samsung, LG, Sharp NEC, Panasonic, Barco, Epson, and Sony.
Audiovisual over IP- Crestron, Extron, Kramer, Lightware, and ZeeVee
Dante/AES67 Audio over IP technology.
Control and graphics user interface Software -Crestron, Extron, Kramer,
Troubleshooting & Debugging: On-site and remote troubleshooting of control system code, networking issues, and hardware conflicts to ensure flawless system performance.
Documentation: Create and maintain clear, detailed programming notes, code comments, and system documentation for post-installation support and future upgrades.
Collaboration: Work closely with project managers, design engineers, and installation teams to ensure programming requirements are understood and met throughout the project lifecycle.
For Senior Programmers: Lead programming efforts on large-scale projects, mentor junior programmers, and contribute to pre-sales engineering and system design discussions.
Basic Knowledge of Computer Networking and IP address.
Qualifications, Role Specific Knowledge, and Experience
Experience: 5-10 years of hands-on experience in AV control system programming for enterprise-level projects for MNC customers like Microsoft and Google.
Education: 3-year Diploma or bachelor’s degree (BSc/BE/B.Tech) in Electronics, Electronics & Telecommunication, Computer Science, or a related field.
Certifications: Industry certifications such as Crestron Certified Programmer (CCP), Extron Certified Programmer (ECP), Biamp Tesira, Q-SYS, and Dante (Level 2/3)
Fluent in English & Hindi.
Willingness to put extra hours when required.
Be willing to travel across India on short notice to for project requirements (15-20%)
React Native Developer Job Description
We are searching for a brilliant, flexible React Native Developer to create novel Android / IOS apps that meet the needs of our target audience.
To this end, the React Native Developer's Responsibilities include writing and proofreading code, liaising with coworkers within and outside of their department, and monitoring customers' feedback. Over time, you will also be required to create app updates.
To ensure success as an React Native Developer, you should demonstrate proficiency in one of the mainstream programming languages, and a sound understanding of the traditional product life cycle.
An exceptional React Native Developer will be fearless but respectful in the pursuit of excellence, continually striving to shape the
ways in which Android/ IOS apps impact the world around us.
React Native Developer Responsibilities:
Conceptualizing and formulating apps that are suitable for use on all types of Android/lOS devices.
Implementing measures to safeguard users' data.
Ensuring that the construction and presentation of your apps are congruent with the company's standards.
Proofreading your code and correcting mistakes before each app is released.
Collaborating with Ul and UX Designers, as well as Software Testers, to ensure that each app is presentable and in perfect working order.


