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Design engineer - Eplan

(2 to 3 years

Eplan certification

Diploma / BE - electrical / instrumentation)

ROLES AND RESPONSIBILITIES:

Video-led Content Strategy:

• Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
• Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)

Production:

• Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
• Creating the monthly production pipeline, review and edit every piece of video content that is produced
• Explore AI-based and production automation tools to help create communication stimuli at scale
• Manage our agency and partner ecosystem to support high-scale video production
• Manage the monthly production flow and maintain data sheets to enable ease of tracking
• Increase CTR, Views and other critical metrics for all video production

Project Management:

• Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
• Plan and manage video production schedules, ensuring timely delivery of projects within budget
• Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
• Ensure all video content is optimized for each platform, following best practices for SEO and audience engagement
• Coordinate with the content team to integrate video content on the platforms
• Maintain an archive of video assets and ensure proper documentation and tagging

Capabilities:

• Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
• Work with technology teams to explore Gen AI tools to deliver output at scale and speed
• Identifying opportunities for new formats and keeping up with trends in the video content space

Customer obsession and governance:

• Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
• Zero tolerance for content and communication errors
• Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
• Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
• Create checks and balances in the system so that all customer-facing content is first time right, every time

Performance tracking:

• Tracking and analyzing production, go-live status and engagement metrics using tools like Google Analytics, etc.
• Gauge efficacy of video content produced, and drive changes wherever needed
• Provide regular reports on video performance, identifying trends, insights, and areas for improvement

IDEAL CANDIDATE:

Qualifications:

• Bachelor's degree in Communications, Digital Marketing, Advertising or a related field
• Proven experience as a creative/content writer or in a similar role, preferably with exposure to AI-driven content creation.

Work Experience:

• 3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage

Skills:

• Excellent command over the English language
• Hands-on experience of copywriting, editing, and creating communication
• Ability to handle complex briefs and ideate out of the box
• Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
• Deep customer focus by understanding customer behaviour and analyzing data & real-world experiences
• Detailed orientation & very structured thinking, think of customers' entire journey and experience
• Strong communication and collaboration skills to effectively work with diverse teams
• Passion for emerging technologies and the ability to adapt to a fast-paced and evolving environment
• Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
• Proficiency in AI tools and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and familiarity with graphic design
• software (e.g., Adobe After Effects, Photoshop)

PERKS, BENEFITS, WORK CULTURE:

Our people define our passion and our audacious, incredibly rewarding achievements. The company is one of India’s most diversified non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.

We’re seeking a talented developer to help build our platform from the ground up. As a critical member of a dynamic and highly-motivated team, you will take a critical developers role, and will be responsible for designing & coding new functionality from scratch.

Looking for folks with a hacker mindset

• Write “clean” and well-designed & scalable code
• Maniacal about creating flawless & defect-free delivery
• Troubleshoot, test and maintain the core product software and databases to ensure strong optimization and functionality
• Maintain a positive and healthy work environment within the team and have fun while doing it
• Contribute in all phases of the development lifecycle right from requirements through till deployment

Company Description : Livewire Events and Promos, is widely recognized as a complete events & btl solutions factory. It’s a team of young, creative and dynamic professionals that strive to create a better experience for clients everyday. With a vast experience in the field of Events, Entertainment and Activations, Livewire Events & Promos has emerged as a prominent Event management company over the years. Recently to be ranked amongst India’s Top 50 experiential companies by BW Applause magazine in 2016.

 Our Clientele includes corporates from IT / ITES , Media , Telecom & Manufacturing industries. With over 16+ Years of experience across segments , we are known for Our versatility and Delivery .We are always on the look out for like minded people with a passion for excellence. 

Website: www.livewireexperience.com

Job Position: Executive – Business Development

Location: Pune

Job Profile:

• Lead Generation through cold calls
• Telecalling to identify the right contact in companies
• Data Mapping as per target markets for new business development
• Open Doors with Potential clients through constant follow up
• Entry level & Introductory Meetings with potential clients
• Constantly build Data base of clients & Corporates as per the companies requirements
• Daily Report preparation
• Chase a revenue target as decided by the organization