senior CRM Executive

Responsibilities

• To communicate with clients to determine the scope of website development projects, implement SEO strategies to increase traffic flow to websites, and maintain websites.
• To manage customer queries and cold calling for a B2B Website Process in the International Market .
• Will be responsible for new business development (Acquiring new business )and maintain relationships with new and existing clients.
• Would be dealing in Web/Mobile App and Digital Marketing Domain.
• Preparing progress updates and documenting website development processes.

Requirements

• Fluency in English is mandatory
• Basic knowledge in computer operation.
• Learning mindset.
• Prior exp in the International voice process would be an added advantage.

Shift Timing: 8pm-5am (US)

Freshers also can apply.

Interview Mode: Face to face

Contact - 90381^69266

Or drop your resume at - sanjukta.seal at the rate adretsoftware.com

Responsibilities:

· Prepare periodic reports, such as summaries and dashboards, for the senior management, that provide Revenue and Resource Utilization pipeline, and present current status on various dimensions such as project management, execution, quality of delivery, process compliance and project profitability.

· Executing various revenue and non-revenue related contracts, and renewing those well in time. Tracking actual v/s the targets on weekly basis, and preparing specific Project wise Profitability Reports.

· Provide inputs on revenue comparison and arriving at a benchmark.

· Report revenue leakage by tracking non-billed hours put in by the resources in each project.

· Reviewing the rates and renewing them based on the inputs received from the manager.

· Collaborate closely with auditors, internal engineering and functional teams to keep the organization ready for audits through proper planning, internal audits and keeping evidences ready, and finally getting the organization audited from external agencies.

· Drive status meeting with the relevant stakeholders, leaders and mangers to check the status of various goals and initiate action through right channel wherever it is needed.

· Participate in Project Retrospective Meetings and record action items, and ensure that they get closed in timely manner.

· Maintain up-to-date documents related to the tasks managed by self.

Essential Skills (Technical):

· Excellent written and oral communication skills.

· Hands on experience in creating procedural documents and reports.

· Sound knowledge of business operations such as revenue, profitability, utilization of resources.

· Exposure to working with Senior Management team, and understanding their vision as well as way of working.

· Hands on experience in tools, such as MS Excel, Power-point, MS Word, Google Sheets, Docs, and One Drive to create various reports, documents and presentations.

· Exposure to document management systems.

Essential Skills (Leadership):

· Self-motivated, and have ability to manage and motivate the teams.

· Ability to drive the function and achieve the goal.

· Sense of ownership.

· Flair for data collection, maintenance and ability to draw conclusions from a maze of data points, and present it in a right way.

· Drive the communication in a positive and result oriented way.

· Getting the support from people not directly reporting and resolving the conflicting goals in a professional way, and work as a mediator wherever required. Great interpersonal skills.

· An eagle’s eye for detail.

· Focus on organization, rather than on any individual, from goals and work perspective.

About client:

Our client is the world’s largest media investment company. In fact, they are responsible for one in every three ads you see globally. In this role, you will be leading the advocacy narrative for a large cluster of brands for the largest FMCG organization in India.

BEST THINGS ABOUT THE JOB

1. Strategic Leadership Opportunities: As the Director of Product Marketing, you will play a pivotal role in shaping and driving the product marketing landscape for a leading consumer goods company. Your strategic insights and hands-on expertise will directly impact product marketing campaigns, contributing to the organization's growth and market dominance.

2. Transformational Role: In just three months, you'll immerse yourself in the product marketing landscape, and within a year, you'll lead process excellence, innovation, and collaboration. This dynamic progression will challenge you and provide a platform to showcase your capabilities in product marketing strategy.

3. Global Exposure and Collaboration: Working closely with global and APAC teams will allow you to collaborate across diverse markets, cultures, and strategies. Your insights will contribute to a cohesive global product marketing strategy, expanding your professional horizons.

4. Innovation and Creativity: The role offers the chance to introduce innovative product marketing strategies, technologies, and creative campaign approaches. Your ideas will drive exceptional results, ensuring that your creativity is recognized and celebrated.

5. Established Industry Leader: The FMCG brand is a market leader in the fast-moving consumer goods sector. Working with them means being a part of a company that values excellence, growth, and innovation. Your efforts will be instrumental in shaping the product marketing landscape for this industry giant.

REQUIRED EXPERIENCE

• You bring a proven track record of at least 8 years in product marketing, with progressively increasing responsibilities.

• Extensive hands-on experience with Google, Meta (Facebook, Instagram), Google Ads Data Hub, Snapchat, Spotify, and Programmatic Advertising platforms like The Trade Desk and DV 360.

• Working knowledge of Customer Data Platforms (CDP), Data Clean Rooms, First Party Data enhancement tools, and techniques.

REQUIRED COMPETENCIES

• Digital Marketing Expertise: Demonstrated expertise in digital marketing strategies, including SEO, SEM, social media, email marketing, content marketing, and more.

• Data Analysis: Proficiency in analysing data to derive actionable insights, track KPIs, and measure the effectiveness of campaigns. Experience with tools like Google Analytics, marketing 

automation platforms, and CRM systems.

• Process Optimization: Proven ability to design, implement, and optimize processes to improve efficiency and effectiveness. Knowledge of methodologies such as Lean, Six Sigma, or Agile is a plus.

• Project Management: Strong project management skills, including the ability to prioritize tasks, manage timelines, and ensure successful campaign execution within deadlines.

• Collaboration: Excellent communication and collaboration skills to work effectively with crossfunctional teams. Ability to lead, inspire, and influence team members to achieve common goals.

• Technical Proficiency: Familiarity with various digital marketing tools, software, and platforms, including advertising platforms, marketing automation software, and CMS systems.

• Effective Communication: Strong written and oral communication skills in English, with the ability to articulate ideas clearly and persuasively. You can communicate complex concepts to 

both technical and non-technical stakeholders.

• Extreme Ownership: You take full ownership of your projects, campaigns, and decisions, embracing accountability and driving results. Your proactive attitude ensures that challenges are 

met head-on.

• Strategic Thinking: You possess a strategic mindset, able to analyze the bigger picture and translate it into actionable digital marketing strategies that align with business goals.

• Innovative Mindset: Your creative thinking and willingness to explore new ideas contribute to the constant evolution of our digital marketing efforts.

What you need to have:

• Creating cost effective, scalable, agile processes that can cater to increased production requirements
• Creating and executing the production plan
• Collaborating closely with the Business Analyst(s) and the Merchandiser(s) for the same
• Ensuring that the manufactured apparels (both inhouse and at vendor site) meet the quality benchmarks
• Bringing in more robust quality measures to the entire production process
• Motivating and upskilling his teams and ensuring smooth communication and collaboration at all times
• Ensuring complete and timely handoffs amongst teams to ensure the manufacturing is as per plan
• Ensuring that the vendors are able to fulfill the manufacturing requirements on time and that there are no delays on their front because of capacity issues
• Creating stringent processes related to vendor allocation and follow ups to ensure timely delivery
• Partnering with internal teams such as Merchandisers, Technology, Finance, HR, Legal etc
• Ensuring that the processes and their interface with technology stays updated with changing times
• Submitting production cost estimates and ensuring the Purchasing Orders are issued on time
• Ensuring cost optimization and ensuring strong fiscal controls are in place across the production process
• Driving a strong execution culture within his team so as to ensure that delivery is as per the production planned/ launch plan
• Communicating terms and conditions applicable to all external partners related to Production and ensuring adherence to the same
• Introducing best practices to the organization

Desired Candidate Profile

• 10+ years of relevant experience (preferable)
• Planning skills
• Strong excel skills
• Understanding of block prints and supplier/vendor networks- Should also come with his/her own network in place
• Cost cutting abilities
• Strong process orientation and inclination for documentation
• Customer FIRST Mindset
• Good communication Skills (Fluency in English is not a mandate)
• Strong Interpersonal Skills
• Stakeholder management and people management skills
• Vendor Management
• Strong prioritization and organising skills
• Ability to get work done through others
• Ability to multitask
• Prior experience as an Operations/ Production Manager for a manufacturing concern preferably in an ecommerce set up
• Experience in handling large internal teams as well as a large vendor network