marketing trainee

Join our team and take on a vital role in shaping our brand's online presence, connecting with our dedicated audience, and leveraging influencer strategies.

Responsibilities:

• Craft and implement a comprehensive social media strategy aligned with our brand identity and business objectives.
• Develop engaging content, including visuals, videos, captions, and stories, tailored to resonate with our target demographic.
• Manage and optimize our presence on various platforms (LinkedIn, Instagram, Facebook, X, YouTube) to enhance reach, engagement, and conversion rates.
• Cultivate an active and devoted online community through authentic interactions, user-generated content, and collaborations with influencers to effectively promote our offerings..
• Showcase our company culture and work environment through engaging social media content.
• Establish key performance indicators (KPIs) and monitor the effectiveness of social media initiatives.
• Ensure compliance with relevant laws, regulations, and platform guidelines in all social media content and campaigns.
• Stay abreast of social media trends to develop compelling content that resonates with our audience.
• Flourish the personality of individuals on video, showcasing their unique traits and characteristics effectively.
• Foster a positive online environment by promptly engaging with comments, messages, and mentions.
• Maintain brand consistency across all channels and platforms.

Requirements:

• Bachelor's degree in marketing, communications, or a related field (preferred).
• Proficiency in social media platforms and management tools.
• Strong content creation and storytelling abilities.
• Extroverted and highly creative personality.
• Demonstrated ability to generate creative ideas and possess a mindset, particularly in short-form content creation, video production, and reels.
• Ability to effectively showcase the personality of individuals on video, bringing out their unique traits and characteristics.
• Data-driven approach with the capability to analyze and interpret social media metrics.
• Excellent communication and interpersonal skills.
• Ability to thrive in a fast-paced, collaborative environment.
• Familiarity with influencer management tools and social media apps such as LinkedIn Instagram, X and Facebook. A candidate who is constantly engaged online.

Proficiency in the following is required:

• Illustrator/Procreate
• Video editing

Roles and responsibilities:

• Managing organizational sales by developing a business plan that covers sales, revenue, and expense controls.
• Meeting planned sales goals.
• Setting individual sales targets with the sales team.
• Tracking sales goals and reporting results as necessary.
• Overseeing the activities and performance of the sales team.
• Coordinating with marketing on lead generation.
• The ongoing training of your salespeople.
• Develop your sales team through motivation, counseling, and product knowledge education.
• Develop a partner Go-to-Market strategy that complements the individual practice plans. Create new promotions, events, and programs to increase positive awareness and ultimately, increase sales for Frugal Testing.
• To build solutions, demos, and POCs, which can be taken to market.
• Identifying potential leads, developing and executing strategic alliances to generate revenue.
• Manage end-to-end partner relations including pitching and negotiation.
• Brainstorm and ideate creative marketing ideas to increase product adoption & awareness.
• Promoting the organization and products.
• Understand our ideal customers and how they relate to our services.
• Overseeing promotions and campaigns
• Planning and directing the hiring and training of new Sales Representatives.

Requirements:

• Bachelor’s degree in business or related field.
• Experience in planning and implementing sales strategies.
• Experience in customer relationship management.
• Experience managing and directing a sales team.
• Excellent written and verbal communication skills.
• Dedication to providing great customer service.
• Ability to lead a sales team.
• Experience in digital marketing – Google Ads, LinkedIn Ads, FB Ads, Email Campaigns, SEO, etc.
• Experience of handling an event is desirable but not mandatory.
• Experience working on any Marketing Automation tool.
• Experience working with cross-functional teams.

As the Field Marketing Manager, you will be responsible for developing and executing marketing campaigns and programs to support the sales team in driving revenue growth in targeted geographic regions. You will work closely with sales, product, and marketing teams to plan and execute regional marketing programs that generate demand and increase brand awareness.

Roles and Responsibilities:

• Planned, create, and execute marketing campaigns and programs that align with the sales team’s objectives and drive revenue growth in specific geographic regions.
• Collaborate closely with the sales team to understand their needs and develop marketing strategies and materials that support their efforts in generating leads, nurturing prospects, and closing deals.
• Conduct thorough research and analysis to identify key market segments, customer profiles, and regional trends. Use this information to develop regional marketing plans and initiatives that effectively reach the target audience and drive demand.
• Work with the marketing team to ensure consistent brand messaging and positioning in all regional marketing efforts. Collaborate on the development of marketing materials, including digital content, advertisements, event materials, and social media campaigns, to enhance brand awareness and build a strong market presence.
• Planned, coordinate, and execute regional events, trade shows, and conferences to generate leads and increase brand visibility. This includes managing logistics, coordinating with vendors and partners, developing event messaging and materials, and tracking event performance.

Requirements:

• Bachelor’s degree in marketing, business, or a related field.
• 5+ years of experience in field marketing or a related role, preferably in the technology industry.
• Proven track record of creating and executing successful field marketing programs and campaigns.
• Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
• Excellent communication skills, both written and verbal, with the ability to effectively collaborate with cross-functional teams.
• Demonstrated ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.
• Experience with marketing automation platforms, such as Hubspot or Marketo, and CRM systems, such as Salesforce.

Title: Email Marketing Specialist

Location: India

Department: Marketing

HeadSpin is a startup organization, and we are revolutionizing the way developers test, monitor and optimize their applications. The company is building a first-of-its-kind global mobile device cloud platform that allows apps to instantaneously run on real devices across global mobile carrier networks. HeadSpin provides powerful, actionable data which pinpoint any problems in the app and enable developers to fix these issues before launch. HeadSpin integrates seamlessly with your development workflow and requires no changes to your app. The HeadSpin mobile platform is now in 80 countries and 140 cities worldwide, supporting over several hundred cellular networks and over 2,000 mobile devices. Using HeadSpin’s service, developers can launch products with the confidence that their applications will work in all the conditions that their users will experience. HeadSpin is funded by Google Ventures, Nexus Venture Partners, ICONIC , Danhua Capital and other blue-chip investors.

Are you an experienced professional in digital or email marketing? Join our team to spread our digital marketing to each corner of the world.

• Develop e-mail marketing strategy for building brand awareness, adoption and lead generation 
• Maintain and execute email marketing calendar for clients assigned, including ideation and concepting campaigns, building or getting emails, segmenting lists, deploying campaigns and reporting results.
• Diligently following checklist to ensure the campaigns are delivered right and are result driven Concept, code (HTML/CSS) and test email templates for campaigns using EmailonAcid.
• Create, execute and analyze A/B test plans to improve email campaign performance and conversion rates including all metrics.
• Develop or get it developed corresponding landing pages for campaigns and thoroughly test them before deploying or passing to clients.
• Measure and report on email campaign and A/B test plan performance and manage ongoing reporting for launched campaigns and work on aligning each campaign performance to email marketing objectives for each client.
• Assist in marketing automation campaigns, retargeting ads, list clearing and more aspects of digital marketing.
• Collaborate with production teams to design and develop new assets for each touchpoint of the customer journey Evaluate and improve the process understanding the needs of each client in order to deliver a delightful experience.

• At least 10+ years of experience setting up campaigns for digital or email marketing for B2B SaaS companies targeting large enterprise customers in the US and UK
• 10+ years of experience to build or get emails/landing pages built from team that delivers results and meets clients expectations
• Worked on Hubspot in setting up campaigns and creating segmentations, dynamic content and reports
• A technology savvy or minded marketer with exposure and capability of problem-solving and data analysis
• Good, standards-based HTML and CSS skills Exposure on setting automation and campaigns for known ESPs
• Excellent English communication skills both written and verbal is must
• Responsible self-starter, innovative thinker, analytic, detail oriented; comfortable in a metrics-driven business environment.
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We are searching for a Marketing Executive to help with marketing projects for our organization. The ideal candidate will be passionate about the "art" of marketing and have a wealth of ideas for developing effective tactics. He/she must bring forth a strong arsenal of techniques and methods to promote our products, services and public image. The goal is to generate B2B leads and foster client interest in our products and services in such a way that our reputation is strengthened and our growth is facilitated.

• Manage and support delivery of key corporate projects on crèche benefit
• Manage the corporate relationships for clients for whom we manage the annual childcare benefit
• Create and maintain systematic corporate MIS (leads, pipeline, hot conversations) to support in business development
• Reach out to new corporates with ProEves services, support in conducting corporate surveys on childcare and maternity benefits
• Respond to queries of corporates who are looking for providing creche benefit to their employees. Understand their need, share ProEves proposal and follow up
• Liase with daycare partners in ensuring smooth childcare benefit for the client 
• Support the Management team in all corporate reach outs - mailers, events, meetings