
About Cognida.ai
Our Purpose is to boost your competitive advantage using AI and Analytics.
We Deliver tangible business impact with data-driven insights powered by AI. Drive revenue growth, increase profitability and improve operational efficiencies.
We Are technologists with keen business acumen - Forever curious, always on the front lines of technological advancements. Applying our latest learnings, and tools to solve your everyday business challenges.
We Believe the power of AI should not be the exclusive preserve of the few. Every business, regardless of its size or sector deserves the opportunity to harness the power of AI to make better decisions and drive business value.
We See a world where our AI and Analytics solutions democratise decision intelligence for all businesses. With Cognida.ai, our motto is ‘No enterprise left behind’.
Qualifications
Bachelor's degree in BE/B. Tech /MCA
6+ years of experience
Position: Integration Engineer
Location: Hyderabad, India
Job Description
- Strong hands-on experience building and managing integrations using Workato along with any (similar iPaaS platforms such as Boomi or MuleSoft)
- Solid understanding of API-based integrations, data flows, and automation workflows
- Ability to triage and resolve connectivity issues with external and third-party SaaS systems (e.g Salesforce, Sharepoint, NetSuite)
- Ability to work collaboratively with our Implementation and Product teams to design, test, and deploy integrations

About Cognida
About
Cognida.ai is an AI-first solutions company specializing in Practical AI and Predictive Analytics for Enterprises. Our flagship platform “Zunō” helps enterprises boost competitive advantage to drive revenue growth, increase profitability, improve operational efficiencies, and enrich customer experiences. We bring a unique blend of Consulting and Engineering acumen, backed by deep expertise in Artificial Intelligence and Modern Data Stack, to deliver tailored end-to-end solutions for your business.
Candid answers by the company
Cognida.ai is an AI-first solutions company specializing in Practical AI and Predictive Analytics for Enterprises.
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Required Skills: Customer Segmentation & Personalization, CRM & Lifecycle Marketing, Data Analysis & KPI Reporting, A/B Testing & Experimentation, Funnel & Journey Optimization
Criteria:
- Candidate should have Experience: 4–6 years in CRM & Lifecycle Marketing for digital-first/app-based platforms.
- Preferred Industry Exposure: Gaming / OTT / E-commerce
- Proven ability to own end-to-end lifecycle metrics such as activation, retention, churn reduction, or reactivation
- Strong hands-on experience with CRM automation platforms such as Clevertap, MoEngage, Braze, or WebEngage
- Expertise in user segmentation, cohort creation, and personalized targeting based on behavioral and transactional data
- Experience in managing cross-channel campaigns (Push, WhatsApp, SMS, Email, RCS, In-app) with a focus on ROI and spend optimization
- Proficient in data analysis, funnel tracking, KPI reporting, and deriving insights (DAU, WAU, retention %, churn, watch conversion)
- Hands-on experience with A/B testing, experiments, holdout groups, and iterative optimization
- Strong understanding of journey mapping and funnel optimization, with the ability to identify drop-offs and improve user progression
- Candidates must have a 70% strategy + 30% execution mindset, ideally from reputable consumer brands.
Description
We are looking for a CRM & Lifecycle Marketing Manager to own and drive key user lifecycle metrics at company. The ideal candidate is data-driven, detail-oriented, and experienced in executing CRM campaigns and automation journeys that drive activation, retention, and engagement.
This is a high-impact, ownership-driven role where you’ll be responsible for defining, executing, and optimizing end-to-end CRM strategies using platforms like Clevertap, MoEngage, or WebEngage.
Key Responsibilities:
1. End-to-end metric ownership Be fully accountable for a defined lifecycle KPI (e.g., activation, D7 retention, churn rate) — set targets, build roadmap, deliver improvements and own outcomes.
2. Campaign setup & CRM operations (Clevertap / Braze / etc.) Build, configure, QA and execute campaigns and automated journeys in the CRM platform (Clevertap or equivalent) — audience selection, triggers, scheduling, tagging, and delivery monitoring.
3. Segmentation & personalization Define behavioural and transactional cohorts, implement dynamic personalization rules, and maintain audience hygiene to ensure relevance and lift.
4. Experimentation & optimization Design and run A/B and holdout experiments, analyse uplift, and iterate on messaging, timing and frequency to maximize impact.
5. Analysis, reporting & cross-functional alignment Track and interpret campaign and funnel metrics, maintain dashboards, produce concise insights and recommendations, and coordinate with Product, Data and CX for dependencies and fixes.
Key Expected Outcomes:
1. Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.
2. High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.
3. Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.
4. Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.
5. Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.
Requirements:
● End-to-end Lifecycle Ownership – ability to plan, execute, and measure campaigns for a defi ned metric or stage (e.g., activation, retention).
● CRM Automation Expertise – hands-on execution using tools like Clevertap ,MoEngage, WebEngage
● User Segmentation & Targeting – defi ning cohorts based on behaviour, subscription status, and engagement data.
● Cross-channel Campaign Management – executing communication via push, WhatsApp, SMS, RCS, email, and in-app along with Spends optimization
● Data Analysis & Reporting – tracking key KPIs and metrics (eg. DAU, WAU, retention %, watch conversion, churn) and deriving insights along with RCA
● A/B Testing & Experimentation – Continuously ideating, setting up and evaluating experiments to improve conversion and retention.
● Journey & Funnel Optimization – identifying drop-offs and improving user progression through lifecycle stages.
● Copy & Creative Collaboration – working with content/design teams to ensure messaging relevance and clarity.
● Stakeholder Collaboration – aligning with product, CX, Content and data teams for execution dependencies.
● Ownership Mindset – accountable for end outcomes and continuously optimizing performance of the assigned metric.
What will be the success metric for this role?
● Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.
● High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.
● Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.
● Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.
● Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.
Job Description: Product Manager for GenAI Applications on Data Products About the Company: We are a forward-thinking technology company specializing in creating innovative data products and AI applications. Our mission is to harness the power of data and AI to drive business growth and efficiency. We are seeking a dynamic and experienced Product Manager to join our team and lead the development of cutting-edge GenAI applications. Role Overview: As a Product Manager for GenAI Applications, you will be responsible for conceptualizing, developing, and managing AI-driven products that leverage our data platforms. You will work closely with cross-functional teams, including engineering, data science, marketing, and sales, to ensure the successful delivery of high-impact AI solutions. Your understanding of business user needs and ability to translate them into effective AI applications will be crucial. Key Responsibilities: - Lead the end-to-end product lifecycle from ideation to launch for GenAI applications. - Collaborate with engineering and data science teams to design, develop, and deploy AI solutions. - Conduct market research and gather user feedback to identify opportunities for new product features and improvements. - Develop detailed product requirements, roadmaps, and user stories to guide development efforts. - Work with business stakeholders to understand their needs and ensure the AI applications meet their requirements. - Drive the product vision and strategy, aligning it with company goals and market demands. - Monitor and analyze product performance, leveraging data to make informed decisions and optimizations. - Coordinate with marketing and sales teams to create go-to-market strategies and support product launches. - Foster a culture of innovation and continuous improvement within the product development team. Qualifications: - Bachelor's or Master's degree in Computer Science, Engineering, Business, or a related field. - 3-5 years of experience in product management, specifically in building AI applications. - Proven track record of developing and launching AI-driven products from scratch. - Experience working with data application layers and understanding data architecture. - Strong understanding of the psyche of business users and the ability to translate their needs into technical solutions. - Excellent project management skills, with the ability to prioritize tasks and manage multiple projects simultaneously. - Strong analytical and problem-solving skills, with a data-driven approach to decision making. - Excellent communication and collaboration skills, with the ability to work effectively in cross-functional teams. - Passion for AI and a deep understanding of the latest trends and technologies in the field. Benefits: - Competitive salary and benefits package. - Opportunity to work on cutting-edge AI technologies and products. - Collaborative and innovative work environment. - Professional development opportunities and career growth. If you are a passionate Product Manager with a strong background in AI and data products, and you are excited about building transformative AI applications, we would love to hear from you. Apply now to join our dynamic team and make an impact in the world of AI and data.
PHP Developer
A PHP developer (Team Lead) is responsible for writing server-side web application logic. PHP developers usually develop back-end components, connect the application with the other (often third-party) web services, and support the front-end developers by integrating their work with the application. They are also often required to develop and integrate plugins for certain popular frameworks. Required skill is 1-year experience PHP Developers as a Team Lead ,handle the team and projects.
Required Experience and Skills For PHP Team Lead
- PHP5, MySQL, WordPress, Code-igniter, Smarty (or experience with other MVC frameworks) JavaScript, XHTML, HTML and CSS.
- Strong Analysis & Design.
- Understanding of common design patterns.
- Ability to lead software development project lifecycle.
- Ability to effectively manage time and prioritise work.
- Ability to assess the impact of new project requirements on an existing team workload.
- Technical writing skills producing clear and unambiguous technical documentation and user stories.
- Ability to lead the development team under the direction of the Head of Technology.
- Good Communication.
PHP team lead job Responsibilities and Duties
- Establishing ways for team members to complete their tasks.
- Creating communication channels between the team and other departments.
- Estimation management.
- Time sheet management.
- Proper resource management.
- Proper time management.
- Quality management.
- Responsible for identifying project risks.
- Defining milestones for a new project.
Job Location: Rajkot, Gujarat
Position: 02
Experience : Minimum 1 year as a Team Lead
Technical Skills : Well versed PHP Developers, ability to handle the team and projects.
Qualification: Bachelor’s (BE/B.Tech) or other
Position: Subject Matter Expert (HR)
Experience: 4 years – 7 years
Location: Indore
Roles & Responsibilities:-
Provide first-line support to clients via telephone/email/tickets according to decide by the
company.
Troubleshooting and resolving IT issues in a timely manner.
Answering customer questions.
Receive, Review and Manage client data in the software.
Facilitate valuable and clear verbal and written communication with clients.
Coordinate with internal teams to identify & resolve issues as well as opportunities for
improvement of system and services.
Provide strategic guidance to client personnel on various modules of ERP.
Developing test strategies for lendingkart products
Responsible for enhancing and extending test automation library
Enable developers to test their own code
Design & build automation frameworks using new age automation tools like Robot Framework, Locust etc
Create and maintain test harness and infrastructure for effective testing
Skills and Experience
Excellent problem solving skills with attention to detail and have a breaker mindsets
Expdrience with developing automated tests for REST APIs using industry standard framework
Has experience working with Sprint methodology for deliverables
Knowldege of tools like or similar to JIRA, Gitlab CI, cloud components like ASW EC2
Proficiency in at least one modern programming and scripting language
4+ years of test automation experience
Who are we?
Founded with the mission to radically accelerate enterprises business transformation, JIFFY.ai’s intelligent platform empowers business users to adapt to change and innovate faster. We strive to create applications with delightful user experiences backed up by automated middle and back office capabilities. The platform employs the cognitive capabilities of no-code-based software development, Intelligent Document Processing, Natural Language Processing, RPA, Machine Learning, intuitive user interfaces and AI along with an overarching human-in-the-loop approach to power the next generation of enterprise applications. Explore further on www.jiffy.ai.
Roles & Responsibilities:
- Analyse process issues and gather related user requirements
- Develop appropriate solutions, primarily using the JIFFY.ai low code platform
- Obtain feedback from users and process stakeholders and implement improvements
- Develop training materials and train users
- Recommend and Develop Common Component development, integrations, and configurations
Educational Qualification: Bachelor's Degree required Degree in Computer Science or Management Information Systems OR equivalent external work experience.
Work Experience and Skills required:
- Good hands-on 3-5 years of experience in Java or similar application development
- Experience in OOPS, Model Driven Development. Knowledge of modern UI Technologies
- Knowledge and experience in any or some of the following disciplines is a very strong plus: REST API, Java, JavaScript, Xpath, CSS, HTML, relational databases, or Kubernetes
- Create Domain Model with associations between different entities along with inheritance concept.
- Implementation of the user roles for application and established application security.
What are the benefits and perks of working at JIFFY.ai?
- Hybrid Work : We have a hybrid working environment
- Programmes tailored for our people - People Development programmes, Appreciation programmes, Leadership & Mentorship programmes, Communication Programmes, Engagement programmes (JoyofJIFFYians)
- Mental & Physical Wellbeing - Free Mental health Platform and monthly Physical fitness workshops and challenges to promote overall wellbeing.
- We appreciate the efforts in bringing in top talents -Our people receive generous monetary benefits for successful referrals as a Referral Bonus.
- Grants- Different allowances and perks are designed to support and benefit JIFFYians.
- Medical Coverage, Retirement, and Parental Leave Plans for All Family Types
We are looking for a Python Automation tester for one of our premium clients in Bangalore.
Experience: 5+ years of overall experience in testing with 3+ years of relevant experience in Python automation testing.
Location: Bangalore preferred
Position Summary
As a Senior Sitecore developer your focus will be on delivering deep technical solutions for our clients. You will be expected to solve business problems, develop standards and practices, and interact with technical leaders. You will be building solutions based on the latest Microsoft .NET technologies as well as the Sitecore Content Management System. You will be required to accurately estimate scale and scope of work, document requirements, and communicate flawlessly with business users. You will continue to improve your technical skills and knowledge by participating in projects of various sizes and scope. You won't be working to simply solve a problem, but to solve it in a best way.
Key Responsibilities
· Develop new .NET based functionalities and applications in Visual Studio.
· Work for customers. In our office, or on-site in their office.
· Accurately estimate the scale and scope of projects.
· Ensure all solutions are documented and meet design requirements.
· Lead and mentor other developers.
· Fully understand and communicate business requirements clearly.
· Architect custom solutions and maintain applications for our clients.
· Good English skills and the ability to thrive in a multinational environment
· Quality awareness, self-motivation, and problem solving skills
· Experience with Design pattern is a plus
· Full development lifecycle experience
Minimum Requirements
· Education – Bachelors Degree
· Minimum 3+ years of work experience and hands on experience on MVC 5.0 related projects.
· Preference will be given to candidates who have any CMS knowledge
· Minimum of 2+ years of experience working on Sitecore. Knowledge of working in Sitecore on Azure and/or AWS is plus
· Travel Requirements – N/A
Requirements:
Bachelor’s or Master’s Degree in Computer Science, Engineering or related field of study.
3+ years of experience in developing web applications using Javascript, HTML, CSS.
2+ years of experience using ReactJS
Skill Set:
- Expert in Reactjs
- Proficient understanding of web markup, including HTML5, CSS3, client-side scripting and JavaScript frameworks, including jQuery.
- Good understanding of server-side CSS, pre-processing platforms, such as LESS and SASS
- Good understanding of asynchronous request handling, partial page updates, and AJAX
- Basic knowledge of image authoring tools, to be able to crop, resize, or perform small adjustments on an image.
- Familiarity with tools such as Gimp or Photoshop is a plus.
- Good understanding of cross-browser compatibility issues and ways to work around them









