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Vice President Sales& Marketing
Vice President Sales& Marketing

Vice President Sales& Marketing at amIT global solutions · Pune · 15 - 30 years · ₹10L - ₹40L / yr · Profitable · Posted 23 May 2025

amIT global solutions's logo

Vice President Sales& Marketing

Aishwariya Suresh's profile picture
Posted by Aishwariya Suresh
15 - 30 yrs
₹10L - ₹40L / yr
Pune
Skills
Commercial Sales
Leasing
skill iconLeadership
Strategic planning

Key Responsibilities:

  • Experience in Real Estate Background, Commercial leasing, IPC(International Property Consultant)
  •  Develop and execute sales and marketing strategies to drive business growth.
  •  Lead and mentor the sales and marketing teams to meet company goals.
  • Analyze market trends and competitors to identify new business opportunities.
  •  Build and maintain relationships with clients, stakeholders, and investors.
  • Oversee digital marketing campaigns and brand development.
  •  Provide regular performance reports and sales forecasts to senior management.


Requirement:

  • Must have experience in Real Estate, Commercial leasing or IPC.
  • MBA in Marketing or related field.
  • 15+ years of experience in sales and marketing, with at least 8-10 years in leadership roles in real estate.
  •  Strong leadership, communication, and strategic thinking skills.
  • In-depth knowledge of the real estate industry and marketing trends



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About amIT global solutions

Founded :
2011
Type :
Services
Size :
20-100
Stage :
Profitable

About

amIT Global Solutions (AGS) is an Information Technology Solution and Services Company provides a wide range of services including Professional Services, Managed Services and Business Process Outsourcing. We have highly qualified team of vibrant experts in wide range of technology and solutions in all verticals to help our customers.
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Team Leadership, Process, and Reporting

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  • Campaigns, agency deliverables, reports, corrective actions, and launches are completed on time, with blockers escalated early.CAC, LTV, LTV:CAC, MER, ROAS, contribution margin, retention, and cohort performance are consistently defined and used to guide decisions.
  • Marketing investment produces profitable customer growth, stronger retention, faster learning, higher-quality execution, and stronger brand protection.
  • The Marketing team and external agencies operate with clear ownership, measurable standards, and consistent accountability.


What We’re Looking For

  • Proven experience leading DTC or e-commerce marketing across paid acquisition, retention, lifecycle marketing, content, and conversion optimization.
  • Strong working knowledge of CAC, LTV, LTV:CAC, MER, ROAS, contribution margin, retention, cohort analysis, and marketing attribution.
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CraftMyPlate is a Hyderabad-based platform for micro-events: house parties, birthdays, office celebrations, and small gatherings. One thing hasn't changed since day one. Every order comes from someone making a specific, personal decision: this occasion, this many people, this budget, this date. We win by understanding that decision better than anyone else does.


We are now investing in the systems (data, growth, and eventually AI-driven automation) that let us make that same quality of decision at scale, without needing to grow headcount just to keep up. That investment is partly backed by funding we recently brought in, but the funding is not the story. It simply means we can now hire someone senior enough to own this problem properly, instead of solving it in pieces.


If you join now, you are not joining a company that has already figured everything out and just needs someone to run the machine. You are joining at the point where the machine is still being designed. What you build in the next year will still be the foundation two years from now.


About the Role

We are hiring a Growth Lead to own two things at once: how many people know about us, and how much revenue that awareness turns into. Not one or the other. Both, as a single connected number.

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That means your job is judgment, not motion. You decide which channels get more budget and which get cut. You decide what message goes to which segment. You decide what "working" means, and you prove it with numbers, not activity. The team executes. You are accountable for the return.


We need someone who has done this before, at a company where marketing spend had to answer to revenue, not just to reach. Someone who can point to a previous role and say plainly: this is what we spent, this is what we made back, and this is what I specifically changed to move that number.


What "Good" Looks Like (Market Standard)

This is not a vague "be strategic" ask. In most growth-stage consumer companies, a Growth Lead's performance is judged against a small set of hard numbers. We expect the same here:

  • Return on ad spend (ROAS) or marketing efficiency ratio (MER) improving quarter over quarter across paid channels, not just held flat
  • CAC to LTV ratio healthy enough to support scaling spend, not just acquiring volume (a commonly cited industry bar is a ratio meaningfully above 1:3, CAC to LTV)
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  • Blended revenue attributable to marketing-led channels, tracked and defended, not assumed
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If these terms are unfamiliar to you or you have never been held to them, this is probably not the right role yet. If you already think in these terms by habit, this role gives you the platform to prove it at a larger scale.

What You'll Own

  • Awareness and reach across channels: Grow how many of the right people know about us, across paid, organic, and content channels, without confusing reach for revenue
  • Revenue and ROI: Own the return on every rupee spent across channels. You inherit working tracking systems (CleverTap, AppsFlyer, Mixpanel); your job is to use them to make better spend decisions, not to build or maintain them
  • Segmentation strategy: Build and keep refining how we segment customers by occasion type, guest count, budget band, and lead time to event. Turn that into distinct messaging and targeting for each segment, not one-size-fits-all campaigns
  • Growth and channel scaling: Identify, test, and scale marketing channels and approaches beyond what we currently run, with a clear view of what each one returns
  • Team direction: Directly lead our content and performance marketing team. You set the direction and the bar. They execute against it. You are not doing their job for them, and you are not letting them run without direction either
  • Reporting: Give the founders and CMO clear, ROI-level visibility. What is working, what isn't, what you are cutting, and what you are doubling down on, and why


Required Skills & Background

  • A proven, quantifiable track record of improving marketing ROI at a previous company, across more than one channel, not just optimizing a single ad account. Able to state clearly what the return was before, what it became, and what they specifically did to move it.
  • 5 to 8 years in marketing, with real time spent owning revenue and channel-level ROI, not just campaign execution
  • Experience running and defending a multi-channel budget: knowing when to shift spend between awareness and performance channels based on what the numbers say
  • Strong quantitative fluency. Comfortable reading cohort, retention, and attribution data (from tools like CleverTap, AppsFlyer, and Mixpanel) and turning it into a spend or strategy decision, without needing to build the pipelines themselves
  • Demonstrated experience building segmentation-led marketing strategy. Able to show, concretely, how they tailored messaging to distinct customer segments in a past role
  • Experience managing a team (content and/or performance). This role leads people, not just plans
  • Tier-1 educational background (top B-school, or a top engineering institute with demonstrated growth ownership). Exceptions made for candidates with a clearly exceptional track record
  • Consumer internet, D2C, e-commerce, or marketplace background strongly preferred. Extra credit for a business with real customer-segment diversity, not a single-SKU product


Good to Have

  • Experience marketing a business where the customer's decision changes a lot by occasion, timing, or budget (events, travel, gifting, weddings)
  • Experience balancing brand/awareness spend against direct-response spend, and defending that split with numbers
  • Prior experience at an early-stage startup where they built the growth function rather than inheriting one
  • Hands-on comfort reviewing ad creative and content briefs, even if they are not writing them personally


What We Offer

  • Direct ownership of the marketing function, reporting to the founders and CMO
  • Working infrastructure from day one: tracking, attribution, and engagement systems are already built, so you spend your time on strategy and ROI, not setup
  • Competitive pay, with ESOP and ownership options so your upside grows with the company's
  • A team that already executes well. Your job is to point it in the right direction, not build it from zero
  • Real accountability: revenue and ROI, not vanity metrics
  • Fast growth and more scope as the company scales
Read more
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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