UX Designer

Hiring for AGM- Performance Marketing at EaseMyTrip.com

Location-Gurugram- Sec-32

Experience - 10-15 Years in Performance Marketing

6 Days Working

Preffered candidate from Travel Industry

About The Role

The AGM- Performance Marketing at EaseMyTrip is a pivotal role focused on maximizing the digital footprint and customer acquisition through targeted advertising and strategic marketing. This individual is tasked with the creation, execution, and optimization of a comprehensive performance marketing strategy. The specialist will manage campaigns across multiple digital platforms, continuously analyze performance data, and adapt strategies to enhance efficacy and ROI. This role demands a high level of analytical prowess, creativity, and adaptability to stay ahead of market trends and leverage emerging technologies for marketing advantages.

Preferred Candidate Profile:

• Educational Background: Holds a degree in Marketing, Business Administration, or a related field.
• Experience: Proven experience in performance marketing, with a strong background in managing multi-channel digital marketing campaigns, including PPC, SEO, and social media.
• Analytical Skills: Possesses excellent analytical capabilities with the ability to leverage data and metrics to make informed marketing decisions.
• echnical Proficiency: Skilled in using digital marketing tools and technologies such as Google Analytics, Google Tag Manager, and mobile marketing applications.
• Strategic Thinker: Ability to develop effective marketing strategies and plans with a clear focus on achieving measurable results.
• Communication Skills: Excellent communication skills, capable of articulating ideas clearly and engaging effectively with both team members and management.
• Problem Solving: Strong problem-solving skills with a creative approach to overcoming challenges and achieving business objectives.
• Adaptability: Open to new ideas, willing to experiment, and adaptable to changing digital landscapes and consumer behaviors.
• Goal-Oriented: Highly motivated and goal-oriented, with a track record of meeting or exceeding performance targets.
• Team Player: Demonstrates the ability to work collaboratively in a team environment, contributing to a cooperative work dynamic.

• Company Overview

EaseMyTrip commenced its operations in 2008 by focusing on the B2B2C (business to business to customer) distribution channel and providing travel agents access to its website to book domestic travel airline tickets in order to cater to the offline travel market in India. Subsequently, by leveraging its B2B2C channel, the company commenced operations in the B2C (business to customer) distribution channel in 2011by primarily focusing on the growing Indian middle class population’s travel requirements. With our presence in the B2B2C and B2C channels, we were able to commence operations in the B2E (business to enterprise) distribution channel in 2013 with the aim of providing end-to-end travel solutions to corporates. Our presence in three distinct distribution channels provide us with a diversified customer base and wide distribution network. We believe that the strength of our brand, the quality of our services, our user-friendly websites (www.easemytrip.com and www.easemytrip.in), android and iOS based mobile applications (EaseMyTrip), our customer centric approach, as well as our efficient marketing programs have enabled us to develop significant market share in the domestic airline ticket business in India. In Fiscal 2019, GoAir, and SpiceJet, recognized us as amongst the top travel partners in terms of revenue and passenger count. The strength of our brand has increased significantly over the years. Our technology-enabled infrastructure and systems have enabled us to operate and maintain an efficient and lean organization related to the size of our operations. We have not required any equity infusion subsequent to our original incorporation requirements, and we have historically financed our working capital requirements and the expansion of our business and operations primarily through funds generated from our operations and debt financing.

About the Role:

We are looking for a talented UI/UX Designer to join our team and play a key role in shaping the user experience of Hector, our AdTech platform. The ideal candidate will have experience in designing intuitive web applications and working with large data sets, ensuring a seamless and visually appealing user interface.

Responsibilities:

• Design user-centric web applications that enhance usability and engagement.
• Work closely with our CEO, developers, and other stakeholders to understand user needs and translate them into intuitive interfaces.
• Create wireframes, prototypes, and high-fidelity designs for new features and improvements.
• Optimize data-heavy interfaces to ensure clarity, usability, and performance.
• Conduct user research, and usability testing, and iterate on feedback.
• Maintain design consistency and ensure adherence to design guidelines and best practices.

Requirements:

• 2-3 years of experience in UI/UX design, preferably in SaaS or data-intensive applications.
• Strong portfolio showcasing web application designs and ability to handle large data sets.
• Proficiency in design tools such as Figma.
• Understanding of responsive design, usability principles, and accessibility standards.
• Experience working with developers and familiarity with front-end technologies (HTML, CSS, JavaScript) is a plus.
• Knowledge of AdTech or advertising platforms is a bonus.

If you're passionate about designing data-driven applications and want to work on an impactful AdTech product, we'd love to hear from you!

Job Responsibilities

• At least 1-3 Years of Mobile App Development experience in React Native Framework.
• Experience on web service integration (SOAP, REST, JSON, XML).
• Worked on Social API integration, Core location APIs, Payment gateway integration, Google Maps, Webviews, Push Notification Service.
• Must have strong experience in Javascript, React JS.
• Strong Knowledge of SQLite, MySQL, Firebase or similar databases.
• Strong experience in sensors like accelerometer & gyroscope and detecting / correcting memory usage issues.
• Knowledge of HTML5 & CSS3.

Required Skills

• Develop and enhance Mobile Application using HTML5, jQuery Mobile, JavaScript and CSS3.
• Define technical design for mobile application ecosystem (enterprise integration working with REST services, Vendor Mobile APIS, Push notifications, etc.)
• Integrate available plugins to utilize native phone APIs to handle push notifications, geolocation and payment processing (Google Wallet, Apple Pay, etc.)
• Potentially dig down into the native layer to develop custom plugins to achieve desired functionality if not supported by the chosen framework.
• Provide a creative source of ideas/solutions to address problems - strategic and tactical.
• Contribute to the improvement of the efficiency of through scripts, tool code, component development or methodology enhancement.
• Develops, maintains, monitors and tunes performance of the app.
• Collaborate with developers, project managers, business analysts and business users in conceptualizing, estimating and developing new software applications and enhancements.

Desired Skills

• 1-3  years of experience into React Native.
• Published 2 or more apps in the Google Play Store and Apple iTunes store.

Candidates who can join immediately would be preferred.

Note: If you are willing to apply on the above post kindly add your live projects Play Store/ App Store links in the resume.

            Responsible for handling IT requirements from US based clients.

            Responsible for full-cycle recruiting: interview, offer, negotiation and closed candidates for assigned requisitions.

            Sourcing from Job Portals (Monster, Dice, Career builder, Yahoo Hot Jobs), Making job postings on the Job Portal.

            Well versed about US Terms like W2, C2C, 1099, US Visas, etc.

            Responsible to work on Contract, Permanent & C2H (Contract to Hire) positions.

            Responsible for Coordinating fulfillment of other formalities such as background check, drug test etc. leading to joining post placement.

            Responsible for achieving a good conversion ratio of submittals into interview and placement.

            Responsible for Strategy Development process which includes understanding client requirements & mapping the relevant targets.

            Maintain close contact with candidates/Vendors/ recruiters/offshore team.

            Updated about technologies of the Client requirements and knowledge of current IT trends.

Responsibilities 

Design, implementation and delivery of solutions.

Solving new problems and address any issues regarding the architecture and performance. 

Focused on understanding customer needs and anticipate the changing business and technology landscape. 

Collaborate with teams from various verticals within and outside the company.

Qualifications 

2-5 years of Software Engineering experience in Node.js and React. 

Proven experience in architecting performant, complex application on web or mobile applications. 

Knowledge of end to end Software development life cycle.

Ability to work individually or in teams and mentor new developers to the team.

Strong knowledge of computer science, algorithms and design patterns. 

A degree in Computer Science or related field, or equivalent industry experience.

• Design, development, and testing of new features in the applications
• Responsible for regular communication with others involved in the development process
• Implement, Unit test, bug-fix and refactor functionality
• Responsibility for design and implementation of software projects using C#
• Participate as a team member in fully agile Scrum deliveries
• Provide support to end users
• Design, build, and maintain efficient and reliable C# code
• Must have worked on Multithreading.
• Must have worked on WPF

• Analyze organic search landscapes to discover opportunities that may drive valuable traffic
• Help keep our pages SEO optimized for mobile users and search performance
• Perform extensive keyword research and product listing audits to put forth optimized content regularly
• Grow into an SEO leader, taking additional responsibilities as and when needed
• Conduct competitive site analysis
• Monitor SEO impact with key metrics
• Develop and implement link building strategies
• Work with the editorial team to drive SEO traffic in content creation through other digital marketing channels such as the blog
• Recommend changes to website architecture, content, linking, and other factors impacting SEO positions for target keywords

• Has a minimum of 2 years of SEO experience Offpage, Onpage, Technical SEO
• Is passionate and flexible to get innovative to boost organic search; should not accept theories at face value and should prefer testing, exploring to prove the effectiveness of tactics
• Is adept with SEO suits and tools such as Google Webmaster Tools, Analytics, SEMRush, Ahrefs, among others
• Has extensive knowledge in link building, keyword research, content creation, and on-page optimization (is a plus)
• Has prior experience of managing a team or is willing to take up the responsibility of managing a team and is a team player

1. Rails 6 or 7
2. Writing integration tests And Mini-Test or rSpec
3. Simple_form and nested attributes
4. Hotwire / Turbo
5. ActionText

1. Administrate
2. Devise
3. Pundit
4. Acts as Tenant

Position: Full Stack Developer

Location: Hyderabad, India

Must have skills:

• Experience working with Typescript
• Experience working with Vue (including Vuex for state management, Vue cli etc.)
• Knowledge of one or more CSS preprocessors/JavaScript bundlers like SASS, Less, Webpack, Parcel, Rollup.
• integrating with Restful or other web services.
• Proficiency with Git
• Appreciation for clean and well documented code
• Thorough understanding of user experience and possibly even product strategy